Advertising

12 Ways to Stay Focused and Productive When You Work From Home

Advertising
12 Ways to Stay Focused and Productive When You Work From Home

The work from home lifestyle is an attractive option for entrepreneurs and traditional employees alike. You can set your own hours, dress how you want and work in a way that maximizes your time and skillset. However, working in the comforts of home carries risks that many don’t consider before embarking on it. Working at home is filled with distractions – chores, errands, pets, family members, television and even the couch. A mid-day nap is pretty darn awesome! But when those distractions begin to dominate your time, energy and productivity, you’re in for real trouble on the work front.

Here are 12 ways to stay focused and productive when you work from home – and still enjoy the perks that come with it!

1. Be Honest

Is working at home REALLY the right choice for you? Are you prone to laziness, easily distracted or need other humans to keep you motivated and engaged? For some people, a home office is not a wise career move because their personal and professional habits, needs and wants aren’t in line with solo working.

Advertising

2. Designate a Space

Toting a laptop around and working on the couch, in bed or at the kitchen is part of the freedom of working at home. But sometimes when you scatter your work around, your thoughts, papers, ideas and productivity get scattered too. You can still move around, but choose a space in your home that will house your technology, files, tools and other work stuff that you can access quickly and easily.

3. Make It Pretty

Once you designate your space, bring it to life with your favorite photos, artwork, toys or organizational tools that will make you WANT to hang out here. This workspace is an extension of your life where you will spend many hours a day. Make it a pleasant place to spend your time.

4. Stick to a Schedule

The beauty of working at home is that you have the freedom to control when you work. However, we all have times when we are most productive and creative during the day and times we suck wind to type even one more word or make one more call. Identify YOUR best hours and work them consistently.

Advertising

5. Dress for Success

Sure it’s awesome to roll out of bed and over to the computer in your pajamas – another perk of working at home. But when you elevate your appearance even when it’s just you and your laptop, you will be more inspired and energized to do meaningful work. Wash your face, brush your teeth and get dressed as if you were going into an office.

6. Take Breaks

Grinding out work at all hours of the day and night isn’t healthy. We need to step away from our screens and refresh our minds to get re-energized in our work. Every hour step away from your desk or work area for a quick walk, some sit-ups or a coffee break.

7. Go Public

You must leave your home to stay engaged with other human beings. People buy from people so whether you’re an entrepreneur, author or employed by someone else, your customers aren’t living in your home with you. Get out into public and hang out where your customers hang out.

Advertising

8. Multi-Communicate

There are hundreds of ways to communicate these days – phone calls, texts, Facetime, email, Skype, G+, social media, mail and the list goes on. Learn how to use multiple modes of communication so that you can connect with others in a way that fits your and their preferred style of communication.

9. Be Human

Step away from your screens! Yes – I said it – step away from the screens. You must show up in person to create a stronger connection and engagement with customers, friends, family, co-workers, partners and fans. Hit up networking events, charitable events, co-working spaces, conferences and happy hours to keep your in-person presence memorable.

10. Create a Calendar

When you wake up in the morning, do you know what to focus on each day? If not, it’s time to create a calendar to keep you on task. If you’re an author it might be an editorial calendar. If you’re an online marketer, it might be a content creation or social media calendar. If you work for someone else, it could be your to-do list with more structure and priorities around it. Really hone in on what business tasks bring in more customers, money and fans so you aren’t wasting time on useless tactics.

Advertising

11. Find Your Tribe

Hang out with other people who do what you do – and this means leaving your home again! Entrepreneur groups, meet-ups, conferences and workshops are the perfect place to meet and brainstorm with like-minded folks who GET what you do and can help you grow.

12. Prioritize Right

Want to work less and play more whether you work at home or in an office? Create a system of prioritization that identifies the tasks that will make the most impact on your business,customers, co-workers and tribe. Ditch all that stuff that just fills time but doesn’t bring in any value. Write down every task you do daily, weekly, monthly, annually. For each one, note how these lead to financial growth for you or the company. If it doesn’t, then ditch it!

The key to successfully working from home is to create an environment and process that works for YOUR individual needs and preferences. Be open to experimentation to find your perfect work-at-home groove.

Advertising

SHARE YOUR THOUGHTS: What makes working from home easier and more fun? What strategies do you use to stay productive and engaged when you work from home?

Featured photo credit: ClipArt via clipart.com

More by this author

15 Valuable Lessons That The Pain Of Heartbreak Will Teach You 10 Things Every CEO Needs to Do to Become a Success When You Start Being Yourself, These 10 Amazing Things Will Happen work from home 12 Ways to Stay Focused and Productive When You Work From Home 3 Things Your Boss Never Says to You, but Should

Trending in Work

1 Why Personal Branding Is Important to Your Career 2 How To Boost Employee Motivation During Difficult Times 3 7 Effective Ways To Motivate Employees in 2021 4 How To Stay Motivated As You Build Your Business 5 15 Smart Video Conferencing Etiquette Tips to Follow

Read Next

Advertising
Advertising

Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

Advertising
Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

Advertising

I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

Advertising

As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

Advertising

1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

Advertising

As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

Read Next