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How Focusing Just 4 Hours Every Month Can Skyrocket Your Productivity

How Focusing Just 4 Hours Every Month Can Skyrocket Your Productivity

Over the years, It’s become shockingly clear to me that how I schedule my work week has a very dramatic effect on how productive I am and how quickly my business sees results. I look back and I see that I was busy being busy. Waking up every day and just winging it.

Sometimes I would plan my day out in advance that morning. Once in a while, I’d have an idea of what I’d do the next few days. But rarely, if ever, did I have my entire work week planned out in advance. I certainly never had an entire year planned out!

What’s been most surprising is:

  1. How EASY it is
  2. How little time it takes

Let me prove it.

The Difference Between Focusing And Worrying

Planning ahead and worrying about the future can sometimes sound similar, but the truth is they are worlds apart. How different they are shows up in the results. One allows you to focus and live fully in the present, doing what needs to get done while simultaneously setting yourself up for future success.

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The other one has you constantly thinking about the future that hasn’t happened yet. Creating stress and anxiety. Lowering your self esteem. Taking you out of the present moment and preventing you from enjoying your life.

How similar do they sound now?

The same way that worrying about the future creates tension and anxiety, not knowing what the future holds can create a feeling of being lost — that feeling of being in limbo. Without a clear goal and specific steps on how to reach it, everything you do can feel like walking in place.

Wake Up With Purpose

I used to wake up every day and just lay in bed, trying to figure out what I’d do that day. There was no sense of urgency to get anywhere or get anything done. There was no looking forward to the next work day because I had nothing planned. With nothing planned, it was all too easy to procrastinate, get distracted and waste an entire day doing things that were not all that important.

Goals and stepping stones are crucial to the growth and life of your business. They serve as markers and sign posts, letting you know you’re going the right way. Driving cross country from California to Boston, you’d have a map. You’d have your destination set in your GPS. If you’re old school, you’d have a paper map and printed directions at the very least.

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If you started veering off course, you would know very quickly. You wouldn’t wait till you hit the Canadian border near Vancouver to discover you got off on the wrong exit.

The thing about that example, is that it’s not even the worst case scenario. If you wasted all that time driving north to Vancouver, you could at least then ask for directions on how to go east towards Boston. Because you had a final destination to start.

Without a final destination? Without an ultimate goal? Then what does it matter, you can spend your days driving around in circles, doing busy work, procrastinating, whatever. Your destination is nowhere and there are thousands of ways to get there.

So what I want to show you is how to plan your work schedule the same way you would plan a road trip. You’re going to have a starting point, a final destination, and pit stops along the way. Each day, you have a certain number of miles that you aim to drive before stopping and taking a break. Rinse, repeat. Simple and effective.

Create Urgency In Advance

It’s important to have a sense of urgency when you’re working for yourself. Urgency creates productivity, which creates momentum. Momentum is what we want.

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How do you create urgency? Here’s one way:

(You can do this for anything, by the way — not just work)

  1. Figure out your 1-year (12-month goal) and what would need to be in place for it to happen (i.e. number of leads coming in, your conversion rate, number of ads, squeeze pages, etc.)
  2. Split that in half and you have your 6-month metrics
  3. Now break that down to your 3-month and 1-month numbers
  4. Break down your 1-month goal into weekly goals
  5. Break your weekly goal into detailed, daily tasks

This is called drilling down. You literally take your big goal and drill it down until you have bite-sized, daily, actionable steps.

The 1, 3, and 6-month number serve as your stepping stones — your markers, so that you know you’re on the right path. So how do you create urgency? Take that 12-month goal and make it your 6-month goal, and drill down from there.

Take your goal and give yourself half the time to accomplish it. Don’t freak out! Just try it. You’ll find that once you drill it down to daily actions, it will look very doable. Are you going to be busy? Well, yeah. Absolutely.

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Don’t tell me that’s a problem.

Planning each week becomes the golden nugget here. Everything will depend on how well you plan out your daily tasks for each week. Your commitment is to sit down every Sunday or Monday morning, and plan your week out in advance.

Featured photo credit: From Chaos To Order via flickr.com

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Last Updated on June 13, 2019

10 Best Success Books You Need to Read to Be Great at Business

10 Best Success Books You Need to Read to Be Great at Business

Take a minute and think about some of the most successful people you know.

I’d bet they’re great with people, are super-productive, and think differently than most. After all, that’s how they got to be where they are today.

Jealous of them? You don’t have to be.

You can learn these same skills by studying some of the best business and success books that can help you take your game to the next level. Here’re 10 of my favorites:

1. How to Win Friends and Influence People by Dale Carnegie

    Dale Carnegie’s best-selling book that helped to launch a personal growth empire should be required reading for everyone who wants to learn how to build and nurture relationships for a lifetime.

    Read this book and you’ll learn some simple advice than can help you build popularity points within your current network and just as important, expand it to others.

    Get the book here!

    2. Focal Point by Brian Tracy

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      Got a lot on your to-do list? Of course you do. But what separates productive people from others is their ability to focus on a singular task at a time, and getting it done before moving on to the next one.

      Sounds simple in theory, but this can be extremely difficult in practice. In Focal Point Brian Tracy offers tips to help build discipline and organization into your day so you can get more stuff done.

      Get the book here!

      3. Purple Cow by Seth Godin

        Creating a “me-too” product can be easy at the start but can doom you to business failure. That’s why marketing maverick Seth Godin recommends creating a product that is truly different from anything already available in the marketplace.

        In essence by making the product different you’ll be building the marketing into the actual product development…which just makes your actual marketing a helluva lot easier.

        Get the book here!

        4. The Magic of Thinking Big by David Schwartz

          If you’ve struggled with procrastination or small thinking, this is the book for you. In it Schwartz offers practical advice that can help you get inspired and motivated to create a bigger life for yourself. And with it can be a more lucrative and rewarding career.

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          Get the book here!

          5. Man’s Search for Meaning by Viktor Frankel

            It can be difficult for lots of people to keep things in perspective, especially when working on high priority and urgent projects at work.

            Man’s Search for Meaning can be a life-changing book in the sense that it can open your eyes to a first-hand experience of one of the greatest atrocities in the history of mankind, while also teaching a valuable lesson about having purpose.

            Get the book here!

            6. The 4-Hour Work Week by Tim Ferriss

              Solo-entrepreneurs can learn a ton from the guy who made lifestyle design popular. But guess what? The 4HWW isn’t just for guys and girls who want to start a small online business.

              Smart moves like outsourcing, following the 80/20 rule, and automating processes should be made by entry-level workers and established executives alike.

              Get the book here!

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              7. Think and Grow Rich by Napoleon Hill

                I remember sitting on a couch and opening this book on a Saturday morning, thinking I’d get through a chapter and then get on with my day. Instead, about 12 hours later, I was finished with the book. The concepts in it were mind-blowing to me.

                To think that thoughts can create your reality sounded a little far-fetched at first. But after going through the book and understanding that your thoughts create your beliefs, which lead to actions, which then lead to habits….well you can get where I’m going with this.

                If you focus your thoughts on success, achieving it will be much more likely than thinking about obstacles, failures and everything else that can get in your way.

                Get the book here!

                8. The One Minute Manager by Kenneth Blanchard

                  If you’re going to read one management book in your life, this should be it. It’s simple. You can read it in an afternoon. And the advice works.

                  Get the book here!

                  9. The Lean Start-Up by Eric Ries

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                    Before you create any sort of business you’ll want to give Lean Start-Up a read through. Doing so can save you money, time and other resources you could have potentially wasted otherwise.

                    Get the book here!

                    10. The Monk and the Riddle by Randy Komisar

                      The story Randy Komisar shares in the Monk and the Riddle offers advice about not just about how you need to think when starting a new business, but also about how to build a life you’re passionate about.

                      Understanding the technical aspects of launching a start-up is great, but if you don’t have the staying power to stick with it when the going gets tough then it’s not likely to work.

                      This book can help you understand this lesson before you spend blood, sweat and tears on a project that you’re heart isn’t into.

                      Get the book here!

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