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9 Productivity Hacks From Great Writers for Copywriters of Today

9 Productivity Hacks From Great Writers for Copywriters of Today

Copywriters all over the world face the same difficulties when they start a new project: the emptiness of a blank sheet of paper. No ideas or too many of them, but the same result; it is like someone just handcuffed you and you are unable to write anything. However, once you solve this starting issue, another one emerges: the lack of time. Time for some productivity hacks for writers. Where could you possibly find them? You’ve guessed it: in the mind and work of some of the world’s greatest writers of all time.

Victor Hugo: Always have breakfast

breakfast-hack

    This famous author who started his writing days with a good breakfast was on a great productivity hacks path. His favourite food was raw egg, which is rich in proteins and gives you the necessary energy refill for a new creative day. As there are a lot of proteins in eggs, it is great brain food. But don’t limit your options: go ahead and find your own copywriter’s perfect breakfast recipe by experimenting with meat, veggies or fruits.

    Agatha Christie and Ernest Hemingway: Write on improvised desks

     

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    Mannequin Artist

      Both these two writers never had a writing desk, but used to improvise: Christie wrote her 80 novels, 19 plays and many other pieces whenever she could. Hemingway wrote standing up. To make the most of this item on the copywriter productivity hacks list try to establish your writing office in the garden or in the kitchen for a couple of days. Changing the landscape could be the trick you are looking for to boost your creativity and productivity, so try to follow the inventor of the genius detective Poirot.

      Frank Lloyd Wright: Make-up a complete sketch in your head before you actually start writing

      sketch productivity

        Some writers like to play with their words and see where it all goes to, but this particular writer needed to have it all figured out before he actually started to write anything. This might also be a great piece of wisdom in terms of productivity hacks, as your mind can work better on those catchy phrases if you already know your content. Plus, some copywriters can come up with real gems when working under pressure.

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        Vladimir Nabolov: Use multiple cards, then order them as needed

        nabokov productivity hacks

          This productivity hack might seem strange, but it sure worked great. Nabokov used to write his ideas on drafts on index cards. He then ordered them, experimenting with different positions, until he got it right. In the world of article writing, this might not work at all, but a copywriter has the opportunity to play with the phrases, chapters and paragraphs in order to create a perfect piece of art.

          Stephen King: Set a daily goal and never let anything distract you from it

          daily goal productivity hacks

            The author of many critically acclaimed books has a goal of 200- words for each day of the year, no matter if it is a holiday or the weather is great for barbecue. By mimicking him you can make a habit of writing and thus, unleash your productivity, as well as your creativity.

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            Anne Rice: Write by night, sleep during the day

            vampire

              The famous author did this to test how a vampire life felt. Just joking! She followed this schedule because she found it easier to write during the night, when there are no distractions. This can be one of the greatest productivity hacks for a copywriter who affords to spend the day sleeping, as many people find it easier to work during the night.

              Jerzy Kosinski: Sleep for 8 hours daily, but not all at the same time

              sleeping beauty

                For those who can’t try the productivity hack of Mrs. Rice, here is another idea of a great schedule: make sure you get eight hours of sleep, but divide them across the day and night. Kosinski woke up at 8 am, worked for some hours, then got a nap, resumed his writing, then completed the sleep hours. This might work great as you actually make sure you don’t over-exhaust your brain and eyes by working long hours.

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                Mark Twain: Get immediate feedback

                feedback

                  This might be a niche productivity trick as not all copywriters do have someone to listen to their writings, but you could at least try it. After you finish your work, read it out loud, even if you are alone in the room. This can increase your productivity and your creativity, while you can make sure there are no mistakes in the text.

                  Henry James and Anthony Trollope: Don’t pause

                  no pause

                    Both of these writers took another project after finishing one, so they almost never paused between writings. This can keep your mind going and decrease the “lazy day” effect, which can kick in after a short break in writing.

                    Featured photo credit: Content writer via flickr.com

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                    Last Updated on March 21, 2019

                    11 Important Things to Remember When Changing Habits

                    11 Important Things to Remember When Changing Habits

                    Most gurus talk about habits in a way that doesn’t help you:

                    You need to push yourself more. You can’t be lazy. You need to wake up at 5 am. You need more motivation. You can never fail…blah blah “insert more gibberish here.”

                    But let me share with you the unconventional truths I found out:

                    To build and change habits, you don’t need motivation or wake up at 5 am. Heck, you can fail multiple times, be lazy, have no motivation and still pull it off with ease.

                    It’s quite simple and easy to do, especially with the following list I’m going to show to you. But remember, Jim Rohn used to say,

                    “What is simple and easy to do is also simple and easy not to do.”

                    The important things to remember when changing your habits are both simple and easy, just don’t think that they don’t make any difference because they do.

                    In fact, they are the only things that make a difference.

                    Let’s see what those small things are, shall we?

                    1. Start Small

                    The biggest mistake I see people doing with habits is by going big. You don’t go big…ever. You start small with your habits.

                    Want to grow a book reading habit? Don’t start reading a book a day. Start with 10 pages a day.

                    Want to become a writer? Don’t start writing 10,000 words a day. Start with 300 words.

                    Want to lose weight? Don’t stop eating ice cream. Eat one less ball of it.

                    Whatever it is, you need to start small. Starting big always leads to failure. It has to, because it’s not sustainable.

                    Start small. How small? The amount needs to be in your comfort zone. So if you think that reading 20 pages of a book is a bit too much, start with 10 or 5.

                    It needs to appear easy and be easy to do.

                    Do less today to do more in a year.

                    2. Stay Small

                    There is a notion of Kaizen which means continuous improvement. They use this notion in habits where they tell you to start with reading 1 page of a book a day and then gradually increase the amount you do over time.

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                    But the problem with this approach is the end line — where the “improvement” stops.

                    If I go from reading 1 page of a book a day and gradually reach 75 and 100, when do I stop? When I reach 1 book a day? That is just absurd.

                    When you start a habit, stay at it in the intensity you have decided. Don’t push yourself for more.

                    I started reading 20 pages of a book a day. It’s been more than 2 years now and I’ve read 101 books in that period. There is no way I will increase the number in the future.

                    Why?

                    Because reading 40 to 50 books a year is enough.

                    The same thing applies to every other habit out there.

                    Pick a (small) number and stay at it.

                    3. Bad Days Are 100 Percent Occurrence

                    No matter how great you are, you will have bad days where you won’t do your habit. Period.

                    There is no way of going around this. So it’s better to prepare yourself for when that happens instead of thinking that it won’t ever happen.

                    What I do when I miss a day of my habit(s) is that I try to bounce back the next day while trying to do habits for both of those days.

                    Example for that is if I read 20 pages of a book a day and I miss a day, the next day I will have to read 40 pages of a book. If I miss writing 500 words, the next day I need to write 1000.

                    This is a really important point we will discuss later on rewards and punishments.

                    This is how I prepare for the bad days when I skip my habit(s) and it’s a model you should take as well.

                    4. Those Who Track It, Hack It

                    When you track an activity, you can objectively tell what you did in the past days, weeks, months, and years. If you don’t track, you will for sure forget everything you did.

                    There are many different ways you can track your activities today, from Habitica to a simple Excel sheet that I use, to even a Whatsapp Tracker.

                    Peter Drucker said,

                    “What you track is what you do.”

                    So track it to do it — it really helps.

                    But tracking is accompanied by one more easy activity — measuring.

                    5. Measure Once, Do Twice

                    Peter Drucker also said,

                    “What you measure is what you improve.”

                    So alongside my tracker, I have numbers with which I measure doses of daily activities:

                    For reading, it’s 20 pages.
                    For writing, it’s 500 words.
                    For the gym, it’s 1 (I went) or 0 (didn’t go).
                    For budgeting, it’s writing down the incomes and expenses.

                    Tracking and measuring go hand in hand, they take less than 20 seconds a day but they create so much momentum that it’s unbelievable.

                    6. All Days Make a Difference

                    Will one day in the gym make you fit? It won’t.

                    Will two? They won’t.

                    Will three? They won’t.

                    Which means that a single gym session won’t make you fit. But after 100 gym sessions, you will look and feel fit.

                    What happened? Which one made you fit?

                    The answer to this (Sorites paradox)[1] is that no single gym session made you fit, they all did.

                    No single day makes a difference, but when combined, they all do. So trust the process and keep on going (small).

                    7. They Are Never Fully Automated

                    Gurus tell you that habits become automatic. And yes, some of them do, like showering a certain way of brushing your teeth.

                    But some habits don’t become automatic, they become a lifestyle.

                    What I mean by that is that you won’t automatically “wake up” in the gym and wonder how you got there.

                    It will just become a part of your lifestyle.

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                    The difference is that you do the first one automatically, without conscious thought, while the other is a part of how you live your life.

                    It’s not automatic, but it’s a decision you don’t ponder on or think about — you simply do it.

                    It will become easy at a certain point, but they will never become fully automated.

                    8. What Got You Here Won’t Get You There

                    Marshall Goldsmith has a great book with the same title to it. The phrase means that sometimes, you will need to ditch certain habits to make room for other ones which will bring you to the next step.

                    Don’t be afraid to evolve your habits when you sense that they don’t bring you where you want to go.

                    When I started reading, it was about reading business and tactic books. But two years into it, I switched to philosophy books which don’t teach me anything “applicable,” but instead teach me how to think.

                    The most important ability of the 21st century is the ability to learn, unlearn, and relearn. The strongest tree is the willow tree – not because it has the strongest root or biggest trunk, but because it is flexible enough to endure and sustain anything.

                    Be like a willow, adapting to the new ways of doing things.

                    9. Set a Goal and Then Forget It

                    The most successful of us know what they want to achieve, but they don’t focus on it.

                    Sounds paradoxical? You’re right, it does. But here is the logic behind it.

                    You need to have a goal of doing something – “I want to become a healthy individual” – and then, you need to reverse engineer how to get there with your habits- “I will go to the gym four times a week.”

                    But once you have your goal, you need to “forget” about it and only focus on the process. Because you are working on the process of becoming healthy and it’s always in the making. You will only be as healthy as you take care of your body.

                    So you have a goal which isn’t static but keeps on moving.

                    If you went to the gym 150 times year and you hit your goal, what would you do then? You would stop going to the gym.

                    This is why goal-oriented people experience yo-yo effect[2] and why process-oriented people don’t.

                    The difference between process-oriented and goal-oriented people is that the first focus on daily actions while others only focus on the reward at the finish line.

                    Set a goal but then forget about it and reap massive awards.

                    10. Punish Yourself

                    Last two sections are pure Pavlovian – you need to punish bad behavior and reward good behavior. You are the only person who decides what is good and what is bad for you, but when you do, you need to rigorously follow that.

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                    I’ve told you in point #3 about bad days and how after one occurs, I do double the work on the next day. That is one of my forms of punishments.

                    It’s the need to tell your brain that certain behaviors are unacceptable and that they lead to bad outcomes. That’s what punishments are for.

                    You want to tell your brain that there are real consequences to missing your daily habits.[3]

                    No favorite food to eat or favorite show to watch or going to the cinema for a new Marvel movie- none, zero, zilch.

                    The brain will remember these bad feelings and will try to avoid the behaviors that led to them as much as possible.

                    But don’t forget the other side of the same coin.

                    11. Reward Yourself

                    When you follow and execute on your plan, reward yourself. It’s how the brain knows that you did something good.

                    Whenever I finish one of my habits for the day, I open my tracker (who am I kidding, I always keep it open on my desktop) and fill it with a number. As soon as I finish reading 20 pages of a book a day (or a bit more), I open the tracker and write the number down.

                    The cell becomes green and gives me an instant boost of endorphin – a great success for the day. Then, it becomes all about not breaking the chain and having as many green fields as possible.

                    After 100 days, I crunch some numbers and see how I did.

                    If I have less than 10 cheat days, I reward myself with a great meal in a restaurant. You can create your own rewards and they can be daily, weekly, monthly or any arbitrary time table that you create.

                    Primoz Bozic, a productivity coach, has gold, silver, and bronze medals as his reward system.[4]

                    If you’re having problems creating a system which works for you, contact me via email and we can discuss specifics.

                    In the End, It Matters

                    What you do matters not only to you but to the people around you.

                    When you increase the quality of your life, you indirectly increase the quality of life of people around you. And sometimes, that is all the “motivation” we need to start.

                    And that’s the best quote for the end of this article:

                    “Motivation gets you started, but habits keep you going.”

                    Keep going.

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                    More Resources to Help You Build Habits

                    Featured photo credit: Anete Lūsiņa via unsplash.com

                    Reference

                    [1] Stanford Encyclopedia of Philosophy: Sorites paradox
                    [2] Muscle Zone: What causes yo-yo effect and how to avoid it?
                    [3] Growth Habits: 5 Missteps That Cause You To Quit Building A Habit
                    [4] Primoz Bozic: The Lean Review: How to Plan Your 2019 in 20 Minutes

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