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7 Insanely Clever Ideas on Kickstarter

7 Insanely Clever Ideas on Kickstarter

Have you ever heard of Kickstarter? It is a website where aspring entrepreneuers go to get their creative ideas funded by people on the Internet called “backers”. Kickstarter is the place to go when you want your idea to get noticed, have full copyright ownership of your idea/product and to get the funding that you need to bring it to life. Below are 7 really creative ideas/products that I found on Kickstarter- check them out!

  1.  Jorno — the pocketable, folding, bluetooth keyboard by Scott Starrett: 
      This was a successful Kickstarter project, but I found this a fantastic idea since I sometimes get sick of having to text everything on my phone. Having a keyboard connected to my iPhone by bluetooth would enable to me to type things instead.
    • SmartThings: Make Your World Smarter by SmartThings: 
        This open platform technology device just blew me away with its ability to control your air conditioner, weather watcher, preprogram your lights to change themselves when you are away (so if you’re worried about burglars breaking in when you aren’t home, this is the solution to your problem!). You can also protect your belongings by having one of the smart apps track your drawers containing the most valuable items. Instacube and SmartThings have just created a partnership to make their impact in the business world much stronger, dynamic and integrated. Instacube, called the “A Living Canvas” is this really cool Kickstarter idea which is a giant and physical Instagram that shows pictures from your Instagram feed in a much bigger and clearer format. Instacube is a great thing for Instagram lovers.
      • Barbell Denim: Functional denim has arrived by Barbell Apparel: 

          Many people complain that jeans never can quite fit them… and someone created a potential solution to that problem. Have muscular legs and a smaller waist? No problem, they have jeans designed for that type of body. Goodbye, frustration from trying on a million pairs jeans and never finding the correct fit!

        • lift — the easy way to open your garage door by John Wei: 

            Only have one garage door opener in your family? Do you sometimes get annoyed not having a garage door opener? This smartphone app actually is programmed to open your garage door for you. I think it’s a great idea- the only concern I have about it is just how secure your garage and house would be if your smartphone ever got stolen.

          • Pawda™: Pet GPS Tracking System with Apple and Android App by Ross Lambert:  

              Ever get worried that your dog or cat will go missing and you won’t be able to find your furry loved ones? Pawda is a small GPS tracking device that fastens to your pet’s collar and you can track your pet’s location via smartphone.

            • The Mini Mobile Robotic Printer by ZUtA Labs Ltd.: 

                Imagine this: Pocket-sized robotic mobile printer that works its own way across a page. Pretty cool, right? This printer can print anytime, anywhere, with the command of any device: your smartphone, tablets, and laptops. Check out this really cool video demonstrating how the Mini Mobile Robotic Printer works.

              • RECAP C- Record iPhone calls in iPad, Android mobile/tablet by Igor Ramos: 

                  Do you ever find yourself wishing you could go back to a certain phone call and taken detailed notes on it? Fret not, there’s the RECAP-C, which records your phone calls from your mobile device to whatever technology device it is hooked up to, like your laptop.

                I have listed 7 cool ideas on Kickstarter, but there are many other cool ideas that you definitely should check out by visiting Kickstarter’s website.

                Featured photo credit: IMAGE/ ZUTA LABS via rack.0.mshcdn.com

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                Last Updated on July 17, 2019

                The Science of Setting Goals (And How It Affects Your Brain)

                The Science of Setting Goals (And How It Affects Your Brain)

                What happens in our heads when we set goals?

                Apparently a lot more than you’d think.

                Goal setting isn’t quite so simple as deciding on the things you’d like to accomplish and working towards them.

                According to the research of psychologists, neurologists, and other scientists, setting a goal invests ourselves into the target as if we’d already accomplished it. That is, by setting something as a goal, however small or large, however near or far in the future, a part of our brain believes that desired outcome is an essential part of who we are – setting up the conditions that drive us to work towards the goals to fulfill the brain’s self-image.

                Apparently, the brain cannot distinguish between things we want and things we have. Neurologically, then, our brains treat the failure to achieve our goal the same way as it treats the loss of a valued possession. And up until the moment, the goal is achieved, we have failed to achieve it, setting up a constant tension that the brain seeks to resolve.

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                Ideally, this tension is resolved by driving us towards accomplishment. In many cases, though, the brain simply responds to the loss, causing us to feel fear, anxiety, even anguish, depending on the value of the as-yet-unattained goal.

                Love, Loss, Dopamine, and Our Dreams

                The brains functions are carried out by a stew of chemicals called neurotransmitters. You’ve probably heard of serotonin, which plays a key role in our emotional life – most of the effective anti-depressant medications on the market are serotonin reuptake inhibitors, meaning they regulate serotonin levels in the brain leading to more stable moods.

                Somewhat less well-known is another neurotransmitter, dopamine. Among other things, dopamine acts as a motivator, creating a sensation of pleasure when the brain is stimulated by achievement. Dopamine is also involved in maintaining attention – some forms of ADHD are linked to irregular responses to dopamine.[1]

                So dopamine plays a key role in keeping us focused on our goals and motivating us to attain them, rewarding our attention and achievement by elevating our mood. That is, we feel good when we work towards our goals.

                Dopamine is related to wanting – to desire. The attainment of the object of our desire releases dopamine into our brains and we feel good. Conversely, the frustration of our desires starves us of dopamine, causing anxiety and fear.

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                One of the greatest desires is romantic love – the long-lasting, “till death do us part” kind. It’s no surprise, then, that romantic love is sustained, at least in part, through the constant flow of dopamine released in the presence – real or imagined – of our true love. Loss of romantic love cuts off that supply of dopamine, which is why it feels like you’re dying – your brain responds by triggering all sorts of anxiety-related responses.

                Herein lies obsession, as we go to ever-increasing lengths in search of that dopamine reward. Stalking specialists warn against any kind of contact with a stalker, positive or negative, because any response at all triggers that reward mechanism. If you let the phone ring 50 times and finally pick up on the 51st ring to tell your stalker off, your stalker gets his or her reward, and learns that all s/he has to do is wait for the phone to ring 51 times.

                Romantic love isn’t the only kind of desire that can create this kind of dopamine addiction, though – as Captain Ahab (from Moby Dick) knew well, any suitably important goal can become an obsession once the mind has established ownership.

                The Neurology of Ownership

                Ownership turns out to be about a lot more than just legal rights. When we own something, we invest a part of ourselves into it – it becomes an extension of ourselves.

                In a famous experiment at Cornell University, researchers gave students school logo coffee mugs, and then offered to trade them chocolate bars for the mugs. Very few were willing to make the trade, no matter how much they professed to like chocolate. Big deal, right? Maybe they just really liked those mugs![2]

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                But when they reversed the experiment, handing out chocolate and then offering to trade mugs for the candy, they found that now, few students were all that interested in the mugs. Apparently the key thing about the mugs or the chocolate wasn’t whether students valued whatever they had in their possession, but simply that they had it in their possession.

                This phenomenon is called the “endowment effect”. In a nutshell, the endowment effect occurs when we take ownership of an object (or idea, or person); in becoming “ours” it becomes integrated with our sense of identity, making us reluctant to part with it (losing it is seen as a loss, which triggers that dopamine shut-off I discussed above).

                Interestingly, researchers have found that the endowment effect doesn’t require actual ownership or even possession to come into play. In fact, it’s enough to have a reasonable expectation of future possession for us to start thinking of something as a part of us – as jilted lovers, gambling losers, and 7-year olds denied a toy at the store have all experienced.

                The Upshot for Goal-Setters

                So what does all this mean for would-be achievers?

                On one hand, it’s a warning against setting unreasonable goals. The bigger the potential for positive growth a goal has, the more anxiety and stress your brain is going to create around it’s non-achievement.

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                It also suggests that the common wisdom to limit your goals to a small number of reasonable, attainable objectives is good advice. The more goals you have, the more ends your brain thinks it “owns” and therefore the more grief and fear the absence of those ends is going to cause you.

                On a more positive note, the fact that the brain rewards our attentiveness by releasing dopamine means that our brain is working with us to direct us to achievement. Paying attention to your goals feels good, encouraging us to spend more time doing it. This may be why outcome visualization — a favorite technique of self-help gurus involving imagining yourself having completed your objectives — has such a poor track record in clinical studies. It effectively tricks our brain into rewarding us for achieving our goals even though we haven’t done it yet!

                But ultimately, our brain wants us to achieve our goals, so that it’s a sense of who we are that can be fulfilled. And that’s pretty good news!

                More About Goals Setting

                Featured photo credit: Alexa Williams via unsplash.com

                Reference

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