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10 Reasons Why Richard Branson Is So Successful

10 Reasons Why Richard Branson Is So Successful

It may come as a surprise, but Richard Branson wasn’t always the over-achieving entrepreneur that he is today. Sure, he was in business by the age of 20, but he was also a high school drop out who was under investigation for tax evasion and looked like an unwashed hippie. He did however manage to turn his life around and is now the head of a multi-billion dollar empire who has his sites set on space. So what makes Sir Richard so special, and how did he achieve so much success in a single lifetime?

Photo Credit: www.australianretail.com.au

    Photo Credit: www.australianretail.com.au

    1. He has fun

    Mr. Branson recognizes that you won’t be truly successful unless you enjoy what you’re doing and allow time for fun. He himself has stated that when he no longer enjoys a project, it’s time to move on from it.

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    2. He’s visible

    And no, I’m not just referring to the flight attendant uniform incident.

    What good is a leader who is stuck behind a desk? You can’t very well lead from an office can you? Sir Richard literally makes it his business to get out and about to visit his employees, as well as his customers. He has mentioned in interviews that when he is on one of his flights, he will go and meet his crew and passengers with a notebook in hand. He states that this way he can both hear and record their ideas. Despite being as busy and important as he is, he takes their names and email addresses and makes a point of responding to them by the next day.

    His philosophy is to run large businesses in the same way as a small one‒by being responsive and friendly. This is a successful philosophy to have, because both his staff and customers are left feeling appreciated he himself is humanized. Happy people equals loyalty, hard work and ultimately profit. This is impossible to achieve if your only contact with your employees is through the occasional company newsletter and a Christmas card that has obviously been signed by your secretary.

    3. He’s an amazing leader

    This follows on from the previous point. He’s a good leader because he’s present and takes the time to listen. How can you lead if you don’t have any real idea of what’s going on in your company. And by that I don’t mean the head office where people leave early on a Friday but then demand the retail stores cut staffing and work overtime for free. Branson gets off his ass and makes sure he knows exactly how his businesses are being run on each and every level. This is what makes him a good leader. He ensures that he has genuine knowledge and that his staff members are allowed input.

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    4. He creates things that stand out

    Sir Richard recognizes that in the modern world, it is notoriously difficult for a company to survive unless it stands out in some way. In fact, you have to be radically different. Take Virgin Atlantic for example. They’re known for their outstanding customer service. Branson made this a priority aboard his planes because he was sick of subpar service on other airlines. The fact that his flight attendants are also renowned for being particularly attractive is a subject for another article.

    In addition, Virgin Atlantic were also the first company to offer premium economy, in-seat entertainment, onboard beauty therapists and drive through check in.

    5. He has perseverance

    Despite being such a success today, things didn’t always look so rosie for Richard Branson. For starters, he suffers from dyslexia, which made both reading and learning certain things incredibly difficult. Although this still effects him today, he has never let it hold him back.

    Furthermore, he experienced a myriad of problems at the beginning of his career. Some of these included cash-flow problems, tax issues, law violation and even a night in jail. Instead of giving up, he chose to learn from his mistakes and use them to guide him later in life. It also inspired him to educate himself in certain areas of business so he could persevere and succeed.

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    6. He breaks the rules

    Richard Branson hasn’t been successful by following along with what everyone else does. He breaks the rules and takes risks, albeit calculated ones. After his early career troubles, he learned that innovation was the key to success, but that some confines were necessary. As such, he uses his past mistakes and intuition to guide him and engages in trial and error when it comes to new ventures. Perhaps the greatest lesson that he learned was that failures can lead to great ideas.

    7. He says “yes”

    Branson has never been afraid to say “yes” to new concepts, ideas and pursuits. This is why The Virgin Group is now an empire made of over 200 diverse companies. He hasn’t simply stuck to one area; he has branched out. He’s always ready to learn and try something new.

    8. He respects his staff

    As previously discussed, Branson shows his staff respect and takes the time to meet and listen to them. This in turn makes his employees both proud of and loyal to their company and boss. This is imperative, because the best ambassadors for a brand or company are those who work for it, and Sir Richard has recognized that this will ultimately help make them successful.

    9. He gives back

    Any successful person who is at all decent knows that it’s their social responsibility to help those in need and do some good for the world. For those who believe in karma, this makes a fair amount of sense. From a pragmatic viewpoint, it also shows that you’re caring and not a greedy, money grubbing pig. This kind of positive publicity is good for profits, as well as the people you’re aiding.

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    Despite his relatively humble beginnings, Branson began giving back to the community at the age of 17. He did this by starting his own charity and he has pledged money to countless others since. He is known particularly for his educational work in Africa, as well as pledging three billion dollars over the next decade to go towards reducing global warming.

    10. He dreams big

    Branson started with a local newspaper and has built eight separate billion dollar companies, but he’s not stopping there. Next on his agenda is conquering both the ocean and space. Move over, Kirk and Nemo.

    Virgin Galactic is being planned for suborbital space, whereas Virgin Oceanic will be used to explore the lowest trenches of the deep and probably discover R’lyeh. Tell Cthulhu I said “Ia ia.”

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    Tegan Jones

    Tegan is a passionate journalist, writer and editor. She writes about lifestyle tips on Lifehack.

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    Last Updated on March 23, 2021

    Manage Your Energy so You Can Manage Your Time

    Manage Your Energy so You Can Manage Your Time

    One of the greatest ironies of this age is that while various gadgets like smartphones and netbooks allow you to multitask, it seems that you never manage to get things done. You are caught in the busyness trap. There’s just too much work to do in one day that sometimes you end up exhausted with half-finished tasks.

    The problem lies in how to keep our energy level high to ensure that you finish at least one of your most important tasks for the day. There’s just not enough hours in a day and it’s not possible to be productive the whole time.

    You need more than time management. You need energy management

    1. Dispel the idea that you need to be a “morning person” to be productive

    How many times have you heard (or read) this advice – wake up early so that you can do all the tasks at hand. There’s nothing wrong with that advice. It’s actually reeks of good common sense – start early, finish early. The thing is that technique alone won’t work with everyone. Especially not with people who are not morning larks.

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    I should know because I was once deluded with the idea that I will be more productive if I get out of bed by 6 a.m. Like most of you Lifehackers, I’m always on the lookout for productivity hacks because I have a lot of things in my plate. I’m working full time as an editor for a news agency, while at the same time tending to my side business as a content marketing strategist. I’m also a travel blogger and oh yeah, I forgot, I also have a life.

    I read a lot of productivity books and blogs looking for ways to make the most of my 24 hours. Most stories on productivity stress waking up early. So I did – and I was a major failure in that department – both in waking up early and finishing early.

    2. Determine your “peak hours”

    Energy management begins with looking for your most productive hours in a day. Getting attuned to your body clock won’t happen instantly but there’s a way around it.

    Monitor your working habits for one week and list down the time when you managed to do the most work. Take note also of what you feel during those hours – do you feel energized or lethargic? Monitor this and you will find a pattern later on.

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    My experiment with being a morning lark proved that ignoring my body clock and just doing it by disciplining myself to wake up before 8 a.m. will push me to be more productive. I thought that by writing blog posts and other reports in the morning that I would be finished by noon and use my lunch break for a quick gym session. That never happened. I was sleepy, distracted and couldn’t write jack before 10 a.m.

    In fact that was one experiment that I shouldn’t have tried because I should know better. After all, I’ve been writing for a living for the last 15 years, and I have observed time and again that I write more –and better – in the afternoon and in evenings after supper. I’m a night owl. I might as well, accept it and work around it.

    Just recently, I was so fired up by a certain idea that – even if I’m back home tired from work – I took out my netbook, wrote and published a 600-word blog post by 11 p.m. This is a bit extreme and one of my rare outbursts of energy, but it works for me.

    3. Block those high-energy hours

    Once you have a sense of that high-energy time, you can then mold your schedule so that your other less important tasks will be scheduled either before or after this designated productive time.

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    Block them out in your calendar and use the high-energy hours for your high priority tasks – especially those that require more of your mental energy and focus. You also need to use these hours to any task that will bring you closer to you life’s goal.

    If you are a morning person, you might want to schedule most business meetings before lunch time as it’s important to keep your mind sharp and focused. But nothing is set in stone. Sometimes you have to sacrifice those productive hours to attend to other personal stuff – like if you or your family members are sick or if you have to attend your son’s graduation.

    That said, just remember to keep those productive times on your calendar. You may allow for some exemptions but stick to that schedule as much as possible.

    There’s no right or wrong way of using this energy management technique because everything depends on your own personal circumstances. What you need to remember is that you have to accept what works for you – and not what other productivity gurus say you should do.

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    Understanding your own body clock is the key to time management. Without it, you end up exhausted chasing a never-ending cycle of tasks and frustrations.

    Featured photo credit: Collin Hardy via unsplash.com

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