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10 Powerful Books Every Entrepreneur Needs To Read

10 Powerful Books Every Entrepreneur Needs To Read

1. The Knowledge to Succeed by Wendy Day
Wendy Day - The Knowledge to Succeed
    Put the business in music business…

    You may not have heard of Wendy Day, but you hear the fruits of her labor everywhere. Tired of seeing her favorite musicians being screwed, Day quit her day job and went to work in the music industry. She’s credited for discovering Master P and his No Limit Records label, Eminem, Cash Money Records (Lil Wayne, BG, Juvenile, Hot Boyz, Big Tymers, etc), Twista, Do Or Die, David Banner, and many others. The Knowledge to Succeed is where Wendy Day teaches anyone how to replicate their success or hers.

    2. The Seven Habits of Highly Effective People by Steven R. Covey

      Seven Habits is a timeless lesson in leadership and success. By changing your mindset to embrace an alternative perspective, Covey walks you through the self-mastery Paradigm Shift. The process is broken down into Independence, Interdependence, and Continual Improvement, resulting in meaningful and consistent growth.

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      3. The 4-Hour Workweek by Timothy Ferriss

      The 4-Hour Workweek

        Prepare to have your mind blown. Americans have the least amount of vacation hours in the industrial world. We also work much more than 40 hours per week. Timothy Ferriss challenges conventional wisdom by providing case after case to prove normal “banking hours” aren’t as productive as we think. As an entrepreneur, you’ll find it easy to relate to the ideas presented in Workweek

        4. Shark Tank: Jump Start Your Business by Michael Parrish DuDell and the Shark Tank cast

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        Shark Tank - Jump Start Your Business

          On the hit ABC show Shark Tank, hopeful entrepreneurs present their business ideas to savvy investors, such as FUBU founder Damon Johns and Dallas Maverick owner Mark Cuban. The show is filled with useful business advice from these savvy investors that every entrepreneur could use. From always knowing your customer acquisition cost to the real-world value of your business, don’t start a business without the fundamentals from the sharks.

          5. The Secret by Rhonda Byrne

          Rhonda Byrne - The Secret
            It’s no secret – you’re the problem…

            A company’s brand is an extension of the person running it. If you want to create a successful business, you’ll need to create a successful self. Self-help books are an oxymoron, but The Secret manages to avoid the pitfalls of the genre by focusing on actionable exercises over generic advice. It’s no secret that Byrne’s tips lead you down a better path, so add it to your entrepreneurial reading list.

            6. Who Moved My Cheese? by Dr. Spencer Johnson

            Who Moved My Cheese by Spencer Johnson, M.D.
              Cheesy, but invaluable…

              The business world is a rat race, and Dr. Spencer Johnson uses this imagery to illustrate our different reactions to change. Cheese is a business fable featuring two mice and two littlepeople. When their treasured cheese supply dwindles, the characters have different reactions to the change. Traversing through the maze, some learn to adapt to their new cheese situation, while attempting to assist the others in finding their own way. Change is inevitable, and as an entrepreneur it becomes part of your daily routine. Dr. Johnson can help you find comfort when you’re constantly forced out of your zone.

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              7. How to Win Friends and Influence People by Dale Carnagie

              How to Win Friends and Influence People by Dale Carnegie

                Although Simon Pegg’s spoof How to Lose Friends and Alienate People is a great tip of the hat to the disruptive side of relationships, Dale Carnagie’s classic book is every bit as relevant today as it was the day it was written. Negotiations are a cornerstone of entrepreneurial endeavors. Learn how to successfully steer people toward your line of thinking, whether it’s clients, customers, or employees.

                8. Losing My Virginity by Richard Branson

                Losing My Virginity by Richard Branson
                  No man is an island, but some own one…

                  If you’re going to emulate someone in business, you’d be hard-pressed to find someone better than Richard Branson. He started his first business at 17, and opened the Virgin Records stores at 22. Branson expanded his iconic Virgin brand from a record store to an empire, including a music label, airline, mobile carrier, and even a space shuttle. Branson even has his own island where celebrities such as Mariah Carey take a vacation. He explains how he did it in his own words in Virginity

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                  ,his autobiography.

                  9. Il Principe (The Prince) by Nicolo Machiavelli

                  The Prince by Niccolo Machiavelli
                    Ever wonder what made Tupac 2Pac?

                    In 1532, Nicolo Machiavelli published one of the most important works of political philosophy in human history. Although written in Italian, and quite short, he summarizes all the lures and trappings of the quest for power. It may seem like an oddball choice for an entrepreneur, but it’s important to understand that when you stand on your own and attempt to build an empire, you’re joining reality’s Game of Thrones, and those in power will notice your success because it takes away from theirs. Know your enemy – you may one day become him.

                    10. The Signal And The Noise by Nate Silver

                    The Signal and the Noise by Nate Silver

                      Big data is a new concept to many people, but it’s been studied by large organizations for years. After gaining public recognition for developing a performance forecasting system for Major League Baseball, Nate moved into politics, where he analyzed the data and near-flawlessly predicted the results of both the 2008 and 2012 elections. As big data becomes more prominent, every entrepreneur needs to understand what it is and how it can be leveraged. The Signal And The Noise is your first lesson.

                      Featured photo credit: Rene Skaflestad via reneskaflestad.com

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                      Last Updated on November 15, 2018

                      Success In Reaching Goals Is Determined By Mindset

                      Success In Reaching Goals Is Determined By Mindset

                      What do you think it takes to achieve your goals? Hard work? Lots of actions? While these are paramount to becoming successful in reaching our goals, neither of these are possible without a positive mindset.

                      As humans, we naturally tend to lean towards a negative outlook when it comes to our hopes and dreams. We are prone to believing that we have limitations either from within ourselves or from external forces keeping us from truly getting to where we want to be in life. Our tendency to think that we’ll “believe it when we see it” suggests that our mindsets are focused on our goals not really being attainable until they’ve been achieved. The problem with this is that this common mindset fuels our limiting beliefs and shows a lack of faith in ourselves.

                      The Success Mindset

                      Success in achieving our goals comes down to a ‘success mindset’. Successful mindsets are those focused on victory, based on positive mental attitudes, empowering inclinations and good habits. Acquiring a success mindset is the sure-fire way to dramatically increase your chance to achieve your goals.

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                      The idea that achieving our goals comes down to our habits and actions is actually a typical type of mindset that misses a crucial point; that our mindset is, in fact, the determiner of our energy and what actions we take. A negative mindset will tend to create negative actions and similarly if we have a mindset that will only set into action once we see ‘proof’ that our goals are achievable, then the road will be much longer and arduous. This is why, instead of thinking “I’ll believe it when I see it”, a success mindset will think “I’ll see it when I believe it.”

                      The Placebo Effect and What It Shows Us About The Power of Mindset

                      The placebo effect is a perfect example of how mindset really can be powerful. In scientific trials, a group of participants were told they received medication that will heal an ailment but were actually given a sugar pill that does nothing (the placebo). Yet after the trial the participants believed it’s had a positive effect – sometimes even cured their ailment even though nothing has changed. This is the power of mindset.

                      How do we apply this to our goals? Well, when we set goals and dreams how often do we really believe they’ll come to fruition? Have absolute faith that they can be achieved? Have a complete unwavering expectation? Most of us don’t because we hold on to negative mindsets and limiting beliefs about ourselves that stop us from fully believing we are capable or that it’s at all possible. We tend to listen to the opinions of others despite them misaligning with our own or bow to societal pressures that make us believe we should think and act a certain way. There are many reasons why we possess these types of mindsets but a success mindset can be achieved.

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                      How To Create a Success Mindset

                      People with success mindsets have a particular way of perceiving things. They have positive outlooks and are able to put faith fully in their ability to succeed. With that in mind, here are a few ways that can turn a negative mindset into a successful one.

                      1. A Success Mindset Comes From a Growth Mindset

                      How does a mindset even manifest itself? It comes from the way you talk to yourself in the privacy of your own head. Realising this will go a long way towards noticing how you speak to yourself and others around you. If it’s mainly negative language you use when you talk about your goals and aspirations then this is an example of a fixed mindset.

                      A negative mindset brings with it a huge number of limiting beliefs. It creates a fixed mindset – one that can’t see beyond it’s own limitations. A growth mindset sees these limitations and looks beyond them – it finds ways to overcome obstacles and believes that this will result in success. When you think of your goal, a fixed mindset may think “what if I fail?” A growth mindset would look at the same goal and think “failures happen but that doesn’t mean I won’t be successful.”

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                      There’s a lot of power in changing your perspective.

                      2. Look For The Successes

                      It’s really important to get your mind focused on positive aspects of your goal. Finding inspiration through others can be really uplifting and keep you on track with developing your success mindset; reinforcing your belief that your dreams can be achieved. Find people that you can talk with about how they achieved their goals and seek out and surround yourself with positive people. This is crucial if you’re learning to develop a positive mindset.

                      3. Eliminate Negativity

                      You can come up against a lot of negativity sometimes either through other people or within yourself. Understanding that other people’s negative opinions are created through their own fears and limiting beliefs will go a long way in sustaining your success mindset. But for a lot of us, negative chatter can come from within and these usually manifest as negative words such as can’t, won’t, shouldn’t. Sometimes, when we think of how we’re going to achieve our goals, statements in our minds come out as negative absolutes: ‘It never works out for me’ or ‘I always fail.’

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                      When you notice these coming up you need to turn them around with ‘It always works out for me!’ and ‘I never fail!’ The trick is to believe it no matter what’s happened in the past. Remember that every new day is a clean slate and for you to adjust your mindset.

                      4. Create a Vision

                      Envisioning your end goal and seeing it in your mind is an important trait of a success mindset. Allowing ourselves to imagine our success creates a powerful excitement that shouldn’t be underestimated. When our brain becomes excited at the thought of achieving our goals, we become more committed, work harder towards achieving it and more likely to do whatever it takes to make it happen.

                      If this involves creating a vision board that you can look at to remind yourself every day then go for it. Small techniques like this go a long way in sustaining your success mindset and shouldn’t be dismissed.

                      An Inspirational Story…

                      For centuries experts said that running a mile in under 4 minutes was humanly impossible. On the 6th May 1954, Rodger Bannister did just that. As part of his training, Bannister relentlessly visualised the achievement, believing he could accomplish what everyone said wasn’t possible…and he did it.

                      What’s more amazing is that, as soon as Bannister achieved the 4-minute mile, more and more people also achieved it. How was this possible after so many years of no one achieving it? Because in people’s minds it was suddenly possible – once people knew that it was achievable it created a mindset of success and now, after over fifty years since Bannister did the ‘impossible’, his record has been lowered by 17 seconds – the power of the success mindset!

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