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Why Should We Hire You: The Best Answer for This Common Interview Question

Why Should We Hire You: The Best Answer for This Common Interview Question

You crafted the perfect resume. You landed the interview. You’ve got a stellar work history and education supporting you. You’ve knocked out home runs on every question the interview pitches your way. That job is as good as yours…

…as long as you can tell the interviewer why they should hire you over the other equally qualified applicants.

And that’s exactly where many people fail to close the deal.

Why It Is So Hard to Answer This Common Question

It’s a common question, but it’s also one of the most challenging ones to answer. Shouldn’t your accomplishments speak for themselves? Isn’t your resume a good enough indicator that you’re the perfect fit?

For many people, it isn’t easy to talk about or brag on themselves. And that’s exactly what you’re doing when answering this question. You have to convince the interviewer you are better than every other prospective candidate.

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But here’s a little secret: What you say when answering this question is just as important to how you deliver your answer.

They want to see how you can balance confidence and humility. They want to know how you articulate your best qualities without reducing those of other people. And they want to see how much you believe in yourself.

Why It’s Important to Prepare for This Question

You don’t want to sound rehearsed in the interview (because let’s face it, good interviewers can tell a memorized answer from one that comes from the heart). But you also should know that this question WILL be asked, and it doesn’t hurt to consider how you will answer it.

What many people don’t realize is that this particular question is your pivotal moment to differentiate yourself from the stack and sell them on YOU. Not your resume, not your cover letter, not your references. Just plain YOU.

And how you answer this question could win you the job, or send you back to the job board.

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5 Essential Tips on How to Answer ‘Why Should We Hire You’

There is no one-answer-fits-all solution because our talents and experiences are all unique. But be aware there is a basic formula you can follow to know how to give a solid answer that will knock socks off and push you to the top of the resume stack:

Listen for hints from the interviewer.

During the interview, pick up cues about what the company is looking for in a candidate and find a way to link those needs to your own unique offerings. If you listen closely enough, the interviewer will essentially arm you with the “right” answer. It’s also a good way to show them you were paying attention to them.

For example, if the company has emphasized its focus on customer service, you could include a concrete example of how you went above and beyond for customers at your old job, like this:

“My role as customer experience manager in my last job allowed me to get creative for our customers on a daily basis. I would make courtesy calls to see how they like their purchase, give them real demonstrations, and spend as much time as needed to help them make the right decision. I feel your company can benefit from my customer-centric mentality.”

Choose 3-4 top reasons for your closing statement.

You don’t want to rehash your entire resume, so pick a few key skills or accomplishments that put you in a positive light. Remember, this is your final chance to sell yourself and close the deal, so make sure you end strong.

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You could talk about your experience, awards, skills, accomplishments, or anything else that you think other candidates can’t offer or might not talk about. It’s crucial to differentiate yourself in this question; otherwise, if every candidate’s answer sounds the same, it does nothing to help the hiring decision for the recruiter.

The following statement is far from a canned response, plus it also relates how the candidate plans to benefit the company:

“My ability to create and foster strong relationships with clients, my drive to always do something better than someone else, and my creativity in solving problems can contribute to taking this company skyward in its revenue and reputation.”

Prove your worth.

Companies want to know they are making a good investment by hiring the right person. You could reiterate specific achievements from your previous jobs that could be beneficial to their company, such as your influence in sales increases, new ideas that brought in more customers, or ways you saved your company money:

“For example, I found a bookkeeping error in an account that had been overlooked for 3 years, which in turn generated an extra $500 a month for our company. Being money-conscious and resourceful comes naturally to me, and I find I’m often looking for ways to keep costs down. It’s my attention to detail, even when others have searched for and haven’t found anything amiss, that sets me apart from others.”

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Tailor your answer to the company.

One of the detrimental side effects of crafting your answer beforehand is that it isn’t specific to the job you are interviewing for. You don’t want to present a generic answer, so make sure you include some cues that are relevant to the job and the company.

Here’s a good example if you are truly familiar with the company you’ve applied with:

“As a long time [company name] customer, I’m already quite familiar with your products and the benefits they provide [name a few products and benefits for example]. You offer products that I feel comfortable standing behind and recommending to customers. Because I’m also a customer, I can speak not only from training materials but also personal experience, which could help in providing deeper connections with customers.”

Tie in the company culture to your answer.

Hopefully you checked out the company website before your interview (and shame on you if you didn’t). The website can give you a good impression of the company’s culture and mission.

One thing that interviewers look for when they hire someone is how that person will fit with the company culture. If you have solid accomplishments, education, and all the other requirements, you should highlight how you can fit in with their core environment.

“Looking at your website photos of your company outing at [name of place] reminds me of a similar group event I coordinated for my last company [give a few details]. In addition to the skills and accomplishments we’ve already discussed, I feel like I’d fit right in as part of the family here. It looks like your company keeps a sense of humor around the clock and truly has a passion for serving your customers, which is exactly the type of environment I thrive in.”

5 Don’t for the Why Should We Hire You question

  • Don’t get cocky, but don’t be too humble. Remember, this is a balancing game of confidence and humility, and you want to demonstrate a fair amount of both.
  • Don’t be generic. Saying things like “I have great qualities that will benefit your company” says nothing about what makes YOU the best choice. Other candidates may also have great qualities that can benefit the company, so be unique.
  • Don’t sound desperate. Recruiters will not take pity on you if you need the money or have 4 children or just lost your job because you got sick. Rather, this is your chance to make them feel your value.
  • Don’t tell them you want to work there because you live close by. Companies aren’t concerned if you want the job out of convenience. They want you to know how much success you can contribute to the company, and that you have a strong desire to do so.
  • Don’t focus too much on yourself. This question, as much as it sounds like it’s about you, is more about what you can do for the company.

Summary

Even if you prepare ahead of time, thinking how to answer “Why should we hire you?” can prove nerve-wrecking. But with a little practice, you can trust yourself to say the right thing at the right time and earn the job you deserve.

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Alli Hill

Freelance Writer and Marketing Consultant

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Last Updated on October 17, 2018

7 Natural (And Highly Effective) Ways to Improve Memory

7 Natural (And Highly Effective) Ways to Improve Memory

How is your memory? Is your cognitive function as strong as you’d like it to be?

If not, then you’re definitely going to be interested in the memory improvement tips I’ll be sharing with you in this article.

Despite what you might think – or have been told – improving your ability to recall information is certainly possible. You just need to know the right ways to do it. (Don’t worry, as you won’t need to make any significant lifestyle changes.)

So how to improve memory? Let’s dive straight into the first of seven easy ways to improve your memory significantly.

1. Meditate

We live in a world of non-stop, 24/7 information. It’s like a waterfall that’s endlessly pouring news, data, facts and figures into our conscious minds.

Unfortunately, our brains are not designed to absorb this tremendous amount of information. It’s no wonder then, that most people struggle to remember information and recall things.

Even if you believe you have a good memory and are comfortable with multi-tasking, you’ll also be aware that there’s only so much information your brain can process at one time. And research suggests that the more information and distractions, the harder it is for you to transfer information to your long-term memory.[1]

Fortunately, meditation can help you out.

Even if you just meditate for 10 minutes per day, you’ll boost your ability to focus, which in turn, will make it easier for you to remember important facts.

If you need help in shifting into a meditative state, I recommend trying an app like Headspace – which can assist you to achieve this in a convenient and structured way.

And don’t forget, meditation doesn’t just have to be closing your eyes and sitting in a lotus position. Some people prefer to simply take a short walk in nature. This clears and calms their mind, and still provides the all-important boost to their focus.

2. Get plenty of sleep

If you’re sleep deprived or have not been sleeping well, then I’m guessing you’re not remembering well either. This is because sleep and memory are intimately connected.

If you have a busy life and regularly find yourself not getting enough sleep, then this will negatively impact your cognitive abilities – including your memory.

How much sleep should you be getting?

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Well, according to the National Sleep Foundation, you need a minimum of seven to nine hours of sleep per night. If you get this amount of sleep regularly, then within just a few days, you’ll see a tangible improvement to your ability to remember and recall things.

Now, I’ll be honest with you, maintaining a proper sleep cycle is not always easy (especially when the latest Netflix series has just been released!). But if you care about improving your short-term and long-term ability to remember things, then it’s critical that you try to get at least the recommended amount of sleep every night.

Are there ways to hack the sleep cycle?

Yes, there are.

Try these three things:

  • Have a fixed bedtime (preferably before 10pm)
  • Don’t eat too late
  • Make sure your bedroom is as dark as possible

Sleeping is a precious activity. It regenerates your body, clears your mind, and helps with the storing and retrieval of information.

However, don’t sleep just yet, as I want to tell you about another great way to increase memory…

3. Challenge your brain

When was the last time you challenged your brain?

I don’t mean challenged in the sense of overeating or undersleeping. I’m referring to stretching your mental capabilities through things like crossword puzzles, Sudoku and memory games.

To expand your memory bank, and to make your recall razor-sharp, you need to continually challenge your brain.

Feedback from Lifehack readers such as yourself, has suggested that brain training apps are a super-effective way of doing this. Used regularly, these apps can enhance your focus, attention span, problem-thinking ability and memory.

There are hundreds of these apps available (most of them for free), but I recommend starting out with one of the big three:

  • Peak (Android/iOS, free, 10 million+ downloads)
  • Lumosity (Android/iOS, free, 10 million+ downloads)
  • Elevate (Android/iOS, free, 5 million+ downloads)

If you normally spend a chunk of your week playing computer games, then instead of shooting and killing your enemies, why not let some of them live – while you put your attention into boosting your brain power!

Challenging your brain will strengthen your neural pathways and enhance your mental abilities. But don’t just take my word for it, try one of the apps above and see the positive benefits for yourself.

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4. Take more breaks

When I think back to my days as a budding entrepreneur, I distinctively remember working all the hours under the sun – and many under the moon too!

At that time, I believed that breaks were for the weak, and to become wealthy and successful, I needed to shed blood, sweat and tears.

However, I was wrong.

Taking regular breaks is the best way to keep yourself productive, creative and alive to opportunities. It’s also the best way to learn new information.

Let me explain.

Typically, when studying lots of new information, most people will spend hours reading it – in an attempt to learn and remember the content as quickly as possible. Unfortunately, they’ve overlooked something.

Namely, extended study sessions are rarely a good thing, as your ability to retain information naturally declines after a certain period of time.

It’s similar to physical exercise. You wouldn’t attempt to train vigorously for four hours in a row. Instead, you’d take regular breaks to give your lungs, heart and muscles adequate time to recover. Failing to do this will result in muscle cramps and overexertion.

It’s the same with your brain. If you overload it with information, you’ll suffer from mental fatigue.

What’s the answer?

Make sure you take regular breaks when learning new information. I recommend at least a 10-minute break every hour. (You may also want to take a look at the Pomodoro Method.)

If you don’t want to be as regimented as that, then take breaks as soon as you find yourself losing the ability to focus on the new material. Your brain will thank you – and your learning aptitude will move up a level.

5. Learn a new skill

I love this quote, as it’s 100% true – but frequently overlooked:

“Learning never exhausts the mind.” – Leonardo da Vinci

From my experience of helping to develop the careers of dozens of Lifehack employees, I can definitively say that participating in meaningful and purposeful activities stimulates the mind. It also reduces stress and enhances health and well-being.

Let me give you an example of this:

Imagine you work for a global financial institution in one of their call centers. You take over 100 calls a day – many of them complaints. When you started the job a few months back, you were excited to be in full-time employment and working for a household name.

Unfortunately, your initial enthusiasm quickly turned into frustration.

The endless complaint calls began to take their toll on you. And the supervisors irritated you too, as they were far too interested in micro-managing you – rather than letting you work in your own way.

Now, in the story above, the ending could be that you put up with a job you didn’t like, and led a dull and frustrated working life for years and years. However, an alternative ending is this: you channeled your dissatisfaction in to learning a new skill (computer coding). It took you a year or two to get up to speed, but it allowed you to successfully upgrade your career – and the ongoing learning made the call centre job much more bearable.

Clearly, learning new skills gives you impetus, focus and something to aim for. Your brain loves to learn, and you should tap into this by always seeking our new information. And when learning becomes a habit, you’ll find your ability to remember and recall things effortlessly, becomes a habit too.

6. Start working out

If you’re not already working out regularly, then here’s another reason to do so:

Exercising for 20-30 minutes three times a week will improve your long-term memory.

Regular exercise increases blood flow in your body and supplies the brain with extra oxygen and nutrients. And a well-nourished brain is a well-functioning brain!

“But I just don’t have the time?,” I hear you say.

Not a problem.

A research has shown that a daily burst of 60 seconds of high-intensity exercise, offered many of the benefits of the longer exercise routines.[2] So, if you’re short on time – now you know what to do.

Interested in getting started?

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Here are five different ways that will help you work out:

  • Join a gym
  • Join a sports team
  • Buy a bike
  • Take up hiking
  • Dance to your favorite music

7. Eat healthier foods

I’m sure you’ve heard the expression: “You are what you eat.”

This applies to your brain too.

The food that you eat helps determine your brain’s capacity to store and recall information. A poor diet (think junk food + soda!) harms not just your physical health, but your mental health too.

Fortunately, there are several foods that are especially good for your brain and your memory. These include: blueberries, celery and dark chocolate. But anything high in antioxidants will have a positive effect on your brain and memory.

Conversely, highly-processed foods and those loaded with sugar will have a negative impact on your memory. This is due to them providing insufficient nutrients for your brain – leading you to easily suffer from mental fatigue.

Want to be mentally healthy? Then eat and drink an abundance of these for brain health:

  • Turmeric – helps new brain cells grown
  • Broccoli – protects the brain against damage
  • Nuts – improves memory
  • Green tea – enhances brain performance, memory and focus[3]
  • Fish oilfish oil supplements can increase your brain power

Here’re more brain food options that improve memory!

Final thoughts

I sincerely hope these seven memory boosting ways that I’ve covered in this article will be of help to you.

You don’t need to implement them all. I suggest just trying the ones that appeal to you.

But, if you’re serious about dramatically improving your memory, then make a start right now on adopting one or more of the ways I’ve suggested. I’m confident you won’t regret it.

Featured photo credit: Eric Ward via unsplash.com

Reference

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