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Why Should We Hire You: The Best Answer for This Common Interview Question

Why Should We Hire You: The Best Answer for This Common Interview Question

You crafted the perfect resume. You landed the interview. You’ve got a stellar work history and education supporting you. You’ve knocked out home runs on every question the interview pitches your way. That job is as good as yours…

…as long as you can tell the interviewer why they should hire you over the other equally qualified applicants.

And that’s exactly where many people fail to close the deal.

Why It Is So Hard to Answer This Common Question

It’s a common question, but it’s also one of the most challenging ones to answer. Shouldn’t your accomplishments speak for themselves? Isn’t your resume a good enough indicator that you’re the perfect fit?

For many people, it isn’t easy to talk about or brag on themselves. And that’s exactly what you’re doing when answering this question. You have to convince the interviewer you are better than every other prospective candidate.

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But here’s a little secret: What you say when answering this question is just as important to how you deliver your answer.

They want to see how you can balance confidence and humility. They want to know how you articulate your best qualities without reducing those of other people. And they want to see how much you believe in yourself.

Why It’s Important to Prepare for This Question

You don’t want to sound rehearsed in the interview (because let’s face it, good interviewers can tell a memorized answer from one that comes from the heart). But you also should know that this question WILL be asked, and it doesn’t hurt to consider how you will answer it.

What many people don’t realize is that this particular question is your pivotal moment to differentiate yourself from the stack and sell them on YOU. Not your resume, not your cover letter, not your references. Just plain YOU.

And how you answer this question could win you the job, or send you back to the job board.

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5 Essential Tips on How to Answer ‘Why Should We Hire You’

There is no one-answer-fits-all solution because our talents and experiences are all unique. But be aware there is a basic formula you can follow to know how to give a solid answer that will knock socks off and push you to the top of the resume stack:

Listen for hints from the interviewer.

During the interview, pick up cues about what the company is looking for in a candidate and find a way to link those needs to your own unique offerings. If you listen closely enough, the interviewer will essentially arm you with the “right” answer. It’s also a good way to show them you were paying attention to them.

For example, if the company has emphasized its focus on customer service, you could include a concrete example of how you went above and beyond for customers at your old job, like this:

“My role as customer experience manager in my last job allowed me to get creative for our customers on a daily basis. I would make courtesy calls to see how they like their purchase, give them real demonstrations, and spend as much time as needed to help them make the right decision. I feel your company can benefit from my customer-centric mentality.”

Choose 3-4 top reasons for your closing statement.

You don’t want to rehash your entire resume, so pick a few key skills or accomplishments that put you in a positive light. Remember, this is your final chance to sell yourself and close the deal, so make sure you end strong.

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You could talk about your experience, awards, skills, accomplishments, or anything else that you think other candidates can’t offer or might not talk about. It’s crucial to differentiate yourself in this question; otherwise, if every candidate’s answer sounds the same, it does nothing to help the hiring decision for the recruiter.

The following statement is far from a canned response, plus it also relates how the candidate plans to benefit the company:

“My ability to create and foster strong relationships with clients, my drive to always do something better than someone else, and my creativity in solving problems can contribute to taking this company skyward in its revenue and reputation.”

Prove your worth.

Companies want to know they are making a good investment by hiring the right person. You could reiterate specific achievements from your previous jobs that could be beneficial to their company, such as your influence in sales increases, new ideas that brought in more customers, or ways you saved your company money:

“For example, I found a bookkeeping error in an account that had been overlooked for 3 years, which in turn generated an extra $500 a month for our company. Being money-conscious and resourceful comes naturally to me, and I find I’m often looking for ways to keep costs down. It’s my attention to detail, even when others have searched for and haven’t found anything amiss, that sets me apart from others.”

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Tailor your answer to the company.

One of the detrimental side effects of crafting your answer beforehand is that it isn’t specific to the job you are interviewing for. You don’t want to present a generic answer, so make sure you include some cues that are relevant to the job and the company.

Here’s a good example if you are truly familiar with the company you’ve applied with:

“As a long time [company name] customer, I’m already quite familiar with your products and the benefits they provide [name a few products and benefits for example]. You offer products that I feel comfortable standing behind and recommending to customers. Because I’m also a customer, I can speak not only from training materials but also personal experience, which could help in providing deeper connections with customers.”

Tie in the company culture to your answer.

Hopefully you checked out the company website before your interview (and shame on you if you didn’t). The website can give you a good impression of the company’s culture and mission.

One thing that interviewers look for when they hire someone is how that person will fit with the company culture. If you have solid accomplishments, education, and all the other requirements, you should highlight how you can fit in with their core environment.

“Looking at your website photos of your company outing at [name of place] reminds me of a similar group event I coordinated for my last company [give a few details]. In addition to the skills and accomplishments we’ve already discussed, I feel like I’d fit right in as part of the family here. It looks like your company keeps a sense of humor around the clock and truly has a passion for serving your customers, which is exactly the type of environment I thrive in.”

5 Don’t for the Why Should We Hire You question

  • Don’t get cocky, but don’t be too humble. Remember, this is a balancing game of confidence and humility, and you want to demonstrate a fair amount of both.
  • Don’t be generic. Saying things like “I have great qualities that will benefit your company” says nothing about what makes YOU the best choice. Other candidates may also have great qualities that can benefit the company, so be unique.
  • Don’t sound desperate. Recruiters will not take pity on you if you need the money or have 4 children or just lost your job because you got sick. Rather, this is your chance to make them feel your value.
  • Don’t tell them you want to work there because you live close by. Companies aren’t concerned if you want the job out of convenience. They want you to know how much success you can contribute to the company, and that you have a strong desire to do so.
  • Don’t focus too much on yourself. This question, as much as it sounds like it’s about you, is more about what you can do for the company.

Summary

Even if you prepare ahead of time, thinking how to answer “Why should we hire you?” can prove nerve-wrecking. But with a little practice, you can trust yourself to say the right thing at the right time and earn the job you deserve.

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Alli Hill

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Last Updated on May 26, 2020

Top 10 Reasons Why People Don’t Reach Their Goals

Top 10 Reasons Why People Don’t Reach Their Goals

With everything that happens around us, it is sometimes difficult to reach our goals. This is compounded if you have any of the reasons on the list below.

Luckily, in addition to the top 10 reasons why people don’t reach their goals, I’ve included a quick fix for each of them. So let’s get to it.

1. Creating Vague Goals

When you don’t know where you are going, it is really hard to get there. Many people set themselves up for failure when they set goals that are unclear. “I want to lose weight” sounds like a great goal but the people who set this kind of goal will never reach it. It is not because the people are not motivated or disciplined but because the goal is too general. Do you want to lose 5 lbs or 50 lbs?

Quick Fix:  Set SMART goals by being Specific, making sure they are Measurable, Achievable and Realistic, and last but not least — give yourself a Time deadline. If you want to go one step further, you may want to read The Missing Letter in Your Smart Goals.

2. Lacking a Higher Purpose

Goals can be set on any topic imaginable but if you don’t have a higher purpose, it makes it is easy to give up once the initial motivation and excitement wears off. Understanding how your goal is relevant to you allows you to persevere even when the going gets tough.

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Quick Fix: When setting your SMART goal, ask yourself how the goal is relevant to your life and what you want to achieve.

3. Procrastinating

Even when you have SMART goals that are relevant to your purpose, if you don’t get started, you’ll never achieve your goal. One of the most dangerous phrases is “I’ll do it later.”

Quick Fix: Make sure the goal has been broken down into manageable pieces and then start right away. Here are 11 Practical Ways to Stop Procrastination.

4. Not Taking Responsibility

Things will go wrong. That’s a fact of life. When something comes up and you don’t achieve your goal, who do you blame? Your boss who kept you at work late so you couldn’t work on your book or maybe the horrible weather that stopped you from going to the gym. If it’s not your fault, there is nothing you can do, right?

Quick Fix: Own up to not reaching your goals. When you take responsibility, you’ll become resourceful knowing that you have control over the attainment of your goals.

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5. Listening to People Who Discourage You

When you go for your goals, especially the big ones that really count and fit in with your purpose in life, it is inevitable that people will discourage you. There are many reasons for this: concern, jealousy, ignorance, etc. How many goals have already been given up on because other people decided they were not worth pursuing?

Quick Fix: This one is easy. As long as you know the purpose for your goal, ignore the naysayers. You can take what they are saying into consideration but make sure you make the final choice.

6. Starting Too Many Projects

I’m a starter. That sounds like a good thing but not when you start too many things, you don’t end up finishing many of them. This usually stems from the fear of missing out (FOMO) or being someone who has many ideas.

Quick Fix: Understand that you have a limited amount of time and that you can’t do everything. To deal with FOMO, realize that by not finishing, you are missing out on all the opportunities that open up when you finish the projects you are working on.

7. Being Negative

If you think you’re not going to make it, then you’re probably not going to make it. If you don’t believe you’re going to reach your goal, then when you fail, it is expected which makes it easy to stop trying. When you are optimistic and a setback occurs, you focus your energy on finding solutions because you truly believe there is one. If you believe that you suffer from bad luck, check out this article.

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Quick Fix: Consider the idea that optimism and pessimism are both expectations of the future. Each are equally likely to be true but which belief will help you lead a happier more fulfilled life? Instead of wasting your energy on complaining, spend that energy on learning.

8. Being Selfish

There are people out there that think it is silly to help others. They believe in taking and not giving. They are misers with their time, money and knowledge and are only interested in opportunities where they stand to benefit. Most big goals require the help of others and it is very difficult to help people who only care about taking.

Quick Fix: Serve others first. Always look for ways to add value to other people.

9. Surrounding Yourself with People Who Don’t Reach Their Goals

You are who you associate with. This may be hard to swallow for some people and there are always exceptions to the rule but for the most part, we act in accordance with the people around us. This comes from the strong ad natural desire to belong and to be accepted (think of all the dumb things you did in high school just to fit in).

Quick Fix: Associate with people who always reach their goals.

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10. Watching Too Much TV

Not all TV is bad but if you are watching TV then most likely you are not doing anything to move one step closer to your goal. The problem with TV these days is that it is captivating. There are programs for all interests and hobbies and the shows keep getting better and better. Those who watch alot of TV usually don’t reach their goals and perhaps people watch TV because they don’t have any goals.

Quick Fix: Shut off the TV. Cancel the cable. Pick up a book that will help you move one step closer to your goal. Here are 6 Steps to Remove TV from your Life.

Do you have anything to add? What do you think are the reasons why people don’t reach their goals and what are your thought about the 10 reasons we have listed here. Feel free to give your own effective quick fixes for the different reasons in the comments section below.

Featured photo credit: Kyle Glenn via unsplash.com

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