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Why Starting An Online Business Online Is Easier Than You Think

Why Starting An Online Business Online Is Easier Than You Think

Do you have a personal computer, an internet connection, and a worthwhile dream trying to make money online?

Then what are you waiting for? Gone are the days when you would need hundreds of dollars to start up a business. Now, a computer and an internet connection are just what you need.

It is really amazing how the internet, better still, technology has helped shape the world. You can now become wealthy or at least financially free at a very young age, compared to older times where most people made their fortunes after they had stepped into their 40s.

Many people are afraid of starting an online business because they fear that it might crash someday, and it is often said that whatever the mind can conceive can be achieved. You just have to forget all the reasons why it won’t work and think about the reasons it could work.

Some are already making money, while some are still skeptical about the whole idea of online business.

But really, there is absolutely nothing to worry about – an online business is the easiest business you can ever run and be sure of minimizing risk. However, there is no business without ANY risk.

Why Starting Your Own Business Online Is A Smart Move

starting your own business

    If you happen to be among the people who are doubtful about the idea of online business, there are several reasons why you should choose online over the traditional bricks and mortar format.

    1. Easy and cheap to start

    Regardless of what type of business you have in mind, one of the most important things to consider first is how much it would cost to start your dream business.

    To start an online business, all you need is a just a little cash to set-up the website and host it online. As long as you know what you want to do clearly, you are ready to go with just a few dollars.

    Even though the costs of starting an online business are minimal compared to starting a brick and mortar company, you should still do your research beforehand and calculate your costs.

    In fact, according to the Business portal of the Queensland government, not doing so is one of the basic reasons of start-up failure.

    2. Easy to achieve exponential growth

    Isn’t one of the goals of starting a business is to maximize profit and minimize loss?

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    If that still remains the same, then one of the reasons you should consider an online business is to think of how fast and easy it can grow.

    3. Open to a large group of people

    An online business provides all the essential tools to better improve on your product sales while keeping it running smoothly at a low cost and reducing loss to the bare minimum.

    The internet is there to help display your products and services to over 3.2 billion costumers around the globe – that is huge.

    It also has the ability to help integrate your website with social media and gives access to the most sophisticated and user-friendly marketing platforms, such as Facebook, Instagram, YouTube and so many others on the internet.

    4. Gives time to do things while still growing your business

    Unlike the traditional offline business, an online business gives you time to attend to other issues of pressing need while you still grow your dollars online. It provides a much greater flexibility.

    I travel pretty often and when I do, it’s so damn amazing because I am still making money!

    While others have to take a leave from their jobs or close their brick and mortar operation temporarily to go for a trip, my online business gives me the freedom and flexibility to take it with me wherever I go.

    5. Makes your business available round the clock

    The internet is always up and running even when you are asleep. Once you have launched your website, only little additional time is required to maintain it in order to increase efficiency and automation.

    Essentially, you are bound to be making money 24/7 as opposed to having a conventional business that only operates a limited amount of time during the day.

    Is Starting An Online Business Feasible For Everybody?

    Generally yes, it is very attainable and achievable. As a matter of fact, putting up your own business online is a whole lot easier than you might think.

    Here, you’ll get to work at your own pace, space and time – unlike the bricks and mortar workplace, where you are limited to work to a specified time schedule, confined space and under interaction with less motivated and ambitious colleagues.

    So why subject yourself to unnecessary stress, when you can start making up to $2,500 or more in a month in the comfort of your own home?

    The good news is that you don’t necessarily have to be a tech guru to get started. With a budget of as low as $10 in a month, you will be able to get the ball rolling.

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    There are tons of business opportunities out there on the internet, but the unfortunate thing is that not everyone can see them.

    What Kind Of Online Business Should You Start?

    Before starting an online business, you should perhaps find something that you are passionate or interested in and can turn into cash. What is more pleasurable than getting paid for what you love doing?

    Another thing to note is, when circumstances become tough, the passion is what keeps you going. As an aspiring online entrepreneur, you may need to consider the following ideas:

    1. Professional Freelancing

    If you have great skills in graphic design, search engine optimization, website design, résumé/cover letter writing, article writing and you don’t have a website of your own, you can get started offering these services to people who are literally ready to buy.

    And you can do that without even spending a dime to get started!

    Just sign up for some of the major freelancing platforms and you could literally start making money in a few hours. Freelancing on platforms like Elance, Upwork or Fiverr can be particularly lucrative and even replace a regular job.

    In fact, there are many people that are making a full time income or even six figures by working on Fiverr.

    Most people believe that Fiverr is not a lucrative platform because of most services being sold at just $5. However, the truth is that it offers you tons of opportunities to be a successful freelancer. Once you get the ball rolling and establish a customer base, it’s not that hard to start getting paid much more than that for each completed order, with sums possibly going up to $100-$500 per completed order.

    2. Specialized Retailing

    You will already be pretty familiar with websites where you can go to do your shopping. You have probably at one point or another tried to purchase from Amazon, or even from other websites such as eBay and Alibaba among many others.

    These companies are online and from there, their owners make enough money from every second of every day. You too can join in the league of online entrepreneurs and start your own e-commerce store.

    Amazon, eBay and Shopify are common roads for aspiring internet entrepreneurs and the potential upside goes over 6, 7 and 8 figures in income.

    3. Blog Publishing

    Blogging is one of the easiest and fastest growing online businesses around. You can get started easily with just a few bucks for hosting and a domain name. There are dozens of free themes available for your website, so you don’t even have to hire a web designer. What’s more, WordPress which is the main content management system for blogs is actually free and available to anyone to use.

    If you are not that good with technology, you don’t have to worry because there are tons of tutorials on YouTube to get you started. Most people can make money blogging. There are tons of bloggers out there who don’t need to look for any other job elsewhere – they make good money from their blogs.

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    Of course, you really need to be knowledgeable and unique regarding what you blog about if you want to succeed in doing so.

    Either way, blogging can be as lucrative as any other online business, if you are serious about it. For instance, there have been case studies of bloggers who make over $100,000 a month from their websites, which is a sum most people don’t earn from their regular jobs in an entire year.

    4. Website Design

    There are many other companies out there looking for how to improve their websites. If you are good at the art of web design, you are sure to be able to rake in some serious money.

    If you are not already good at it, learning is easier than you think as there are tons of free tutorials on Google and YouTube. Everything you need to know is available at the reach of your fingertips.

    Practical steps To Starting Your Own Online Business

    starting your own business

      Your ideas alone are not enough before you can dive into the pool of online business. There are certain steps to take to make this happen.

      1. Clearly Define What Products/ Services You Are Going To Sell

      The truth is, you are not the only entrepreneur offering that product or service.

      To be able to convince your potential customers to choose your products or services over the ones offered by others, you have to possess essential knowledge about your product or service, understand the business environment and know who your competitors are.

      You don’t have to know everything from the get-go, but you have to have a plan at least regarding how you are going to get started.

      2. Set Up A Professional and Functional Website

      Once you have clearly defined your products and services, the next step to take is to buy a domain and make it come alive.

      When choosing a name for your website (which, of course, should carry the name of the business), it is important you go for something likely to catch the attention of the public – make it short, creative and simple.

      The essence of creating a website is to allow a lot people across the globe to have access to your work. It is one thing to create a website, however, it is another thing to keep it alive, relevant and exciting.

      Endeavour to generate as much traffic as possible on your site, as this will increase your chances of making good sales.

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      3. Know Your Target Audience

      Before getting to know your potential clients, first you need to know that not everyone needs your products and services.

      Getting the products and services across to interested audience is the driving force behind every business. When people get the goods and services they want from you, they will be more likely to come back for more.They might even bring their family and friends along. Hence, they become your ideal and loyal clients.

      When you know your target audience, you can solve the problems of who to sell to, how to get them interested and how to get customers to keep coming back.

      4. Identify And Focus On ONE Social Media Platform

      In the previous point, it was mentioned that getting your goods and services to an interested audience goes a long way in the success of your business.

      It is very important to direct your objectives towards where your target audience hangs out on social media. For instance, if your potential clients fall within the age groups of 18 – 29, you might want to consider opening an account for your business on Snapchat and Instagram.

      If you are interested in career-oriented professionals, LinkedIn might be the right platform to focus on. To make your products and services known to your family members and friends, Facebook may be the best option.

      Other useful platforms to market your business include Google+, YouTube and Pinterest, among others.

      What matters is that you focus on the one that can give you the biggest bang for your buck. Most people spread themselves too thin trying to grow all their social media platforms at once. In the end, they don’t grow any of them and lose valuable time they could have invested elsewhere.

      A Last Word Of Inspiration

      The likes of Mark Zuckerberg and Steve Jobs all started from somewhere.

      Bear in mind that eBay, Amazon and Alibaba, among others, all started from a single room or a garage. Eventually, they ended up being internet giants whose owners are billionaires.

      Hopefully, this will emphasize that there is absolutely no limit to how much you can make with an online business. All you have to do for now is to simply get started. Even if that means starting your online business from your kitchen or dorm room.

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      Damian "Pros" Prosalendis

      Entrepreneur, Business Owner

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      Last Updated on December 5, 2018

      How to Lead a Team More Effectively and Be a True Leader at Work

      How to Lead a Team More Effectively and Be a True Leader at Work

      Being an efficient manager and a charismatic boss at the same time can seem like an impossible task. Is there a way to deliver the desired results for your business while remaining liked and respected by your staff?

      We all know bad examples of team leaders who seem to fail at one aspect or the other, or even at both. But we’ve also heard of awesome managers who seem to juggle both things well enough.

      How do they do it?

      By sticking to few proven ways that let them maintain a positive karma score while remaining efficient. In this article, we’ll guide you through 11 smart management tips on how to lead a team and become something more than a boss – a leader.

      1. Find a Management Strategy and Stick to It

      There’s nothing worse than a boss that keeps changing his or her opinions and assignments depending on their mood or a book they read this week. Chaotic decisions increase the insecurity and frustration of your team, so you better find your strategy and stick to it.

      If you do find some new methods you want your staff to follow, make sure they don’t contradict the general direction you are taking. Otherwise, you risk making your team take one step forward and two steps back.

      2. Set Goals​ and Track Progress in Reaching Them

      Set individual and collective goals​ for your team and track the progress in reaching them. This might sound obvious at first, but too often we find ourselves stuck between daily customer requests and monthly reports, and the bigger goal or vision seems to fade away.

      According to Elon Musk (and many other successful CEOs around the Globe), it’s crucial to have a clear and motivating aim to where the company is heading. His aim for the space transportation company SpaceX is “to make humankind a multi-planetary species”.[1] That’s a huge goal but the company is slowly moving closer to it by reaching smaller steps and milestones, like launching self-landing rockets. This is also a very inspiring and meaningful goal that helps employees endure the company’s extremely high expectations and 60 to 70-hour work weeks.[2]

      Even if your goals are not as grand, setting and reaching milestones will give you a clear insight into the team’s overall efficiency and daily progress. With time, you will be able to see the weak spots and improve your results.​

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      3. Demand Learning from Your Team

      CEO of print on demand startup Printful, Davis Siksnans, believes that:[3]

      “The key for a company going through rapid growth is to empower your employees’ self-development.”

      His company with 500 employees spanning two continents demands a culture of learning and provides all the tools necessary to do it.

      Their idea is –  as the company scales, people have to grow in their positions too, which means that they have to be constantly learning. Siksnans says:

      “We try to hire people for what they might become, but they need to have that drive.“

      Alternatively, you can provide educational courses for your employees or invite informal lecturers to educate and inspire your team. You can also encourage peer-to-peer learning by asking employees to teach their particular experience or skill to co-workers.

      4. Invest in a Pleasant Work Environment

      Studies show that a well-designed office environment can increase your team’s overall performance by as much as 20%. You’ll be surprised to see that even very small interior tweaks that don’t require major investments can improve your workers’ performance.

      Some ideas for a more productive and pleasing work environment:

      • Invest in modern furniture – offer ergonomic chairs, standing desks, and individually arranged workplaces​.
      • Start an in-house library – reading for pleasure just 30 minutes a day is proven to be enough to become more effective at work,[4] improve focus, and deal with problems like depression and anxiety.​
      • Play jazzy office music – rhythmic background music will help workers feel more energetic and enthusiastic while doing everyday tasks.​
      • Set up entertainment or break rooms – being able to relax and have fun at work creates a strong commitment, helps employees relax and clear their minds, and boosts productivity.​
      • Bring in uplifting office decor – it’s been found that art in the workplace can boost productivity,[5] lower stress, and even encourage employees to innovate.​
      • Decorate the office with live plants for freshness and a welcoming feel. Furthermore, plants are found to ensure better air quality and increase workers’ productivity by 15%.[6]

      5. Be Kind and Sincere to Your Team

      Did you know that 50% of employees quit because they dislike working with their manager?[7] In fact, most times when people leave their jobs they actually leave their managers. Being friendly and sincere may not be enough to be a successful manager, but it’s a big part of it.

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      Some ways to show you appreciate and care for your staff:

      • Celebrate the progress and achievements of your employees. And don’t be shy to simply say thanks.​
      • Talk to your employees regularly and really listen to what they have to say. Address their concerns, help them reach their goals and do your best to improve their work and daily life.
      • If you’re having a bad day, don’t pour out your stress and anger on the staff. Instead, try to recharge yourself by appreciating the achievements of your team and setting the next goals.
      • Try not to overload your team with work. Every company has rush periods when it’s okay to have more work than usual. But remember that people cannot work under prolonged pressure and stress.
      • Don’t be selfish – it can be very demotivating to see that the manager only focuses on what you can do for him and doesn’t care about your goals and well-being.​ As the CEO of Xerox Anne M. Mulcahy put it,[8]

        “Employees who believe that management is concerned about them as a whole person — not just an employee — are more productive, more satisfied, more fulfilled.”

      Whenever you are having doubts about your kind attitude, remember – satisfied employees are productive employees which lead to satisfied customers and eventually – success for your company.

      6. Offer Flexible Work Hours

      The traditional Monday to Friday, 9 to 5 job is beginning to slip away. Increasingly more people are working remotely or having flexible work hours, and we can expect this trend to continue. To adapt to these changing habits and remain competitive in the labor market, more employers are offering the chance to choose your own work hours, work from home or even from another city or country.

      Offering flexible hours is a powerful way to inspire your existing staff and give them intrinsic motivation. Why not let your employees choose their preferred working hours while keeping the 8-hour day? For example, night owls are unhappy and unproductive if they have to come to work before 10 AM, while others might prefer to start at 7 and finish earlier.

      You can go even farther and hire remote workers – this way you’ll be able to recruit from a global talent pool and even save money on office expenses like desks, stationery, electricity, etc.[9]

      7. Track Your Team’s Productive Time

      Not monitoring your employees’ progress and efficiency can result in poor performance and slacking. Instead of letting things go with the flow, you should consider installing time-tracking software on your employees’ computers and see who’s doing great and who might need a productivity boost.

      But don’t get it wrong – there’s no need to become big brother and watch every step your employees take. If you use the time-tracker as a spying tool, you will only see increasing suspicion and insecurity around you, and your employees’ happiness levels will drop.

      On the contrary, choose software that allows employees to mark private time that won’t be tracked. In addition, consider these time-management tactics:

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      • Allow flexible work hours. (see Tip No 6)
      • Encourage breaks – studies show that employees who take regular breaks are more productive than those who don’t.[10]
      • Enable remote work to show your employees that you trust them and that they can work from home or even from another country (if they can maintain sufficient productivity).
      • Consider offering bonuses to your most productive employees (those who show productivity levels above 90 or 95%).

      8. Use Only Constructive Criticism

      Constructive criticism means offering valid and rational opinions about the work of others, involving both positive comments and remarks about what should be improved. Constructive criticism is usually expressed in a friendly manner rather than an oppositional one.

      When you evaluate your team’s work, give them feedback that’s helpful, specific, and sincere. Don’t be shy to praise, but also be direct and even strict when necessary.

      9. Don’t Give Special Treatment to Yourself

      The boss’s actions are – directly or indirectly – observed by your team. This means that your employees look up to you and often mimic your attitude towards your work and the company – especially if your actions don’t show commitment. Nobody wants to work for a leader who doesn’t go all in or inspire motivation.

      What you should do is lead by example. If you expect your employees to arrive at work on time and work 8 hours, do the same yourself. If you want them to show initiative, show it yourself and encourage others to do the same.

      Jeff Weiner is the CEO of LinkedIn – a company of 3,000 employees that consistently ranks as one of the best workplaces with a 92 percent employee-approval rating.[11] Weiner’s workdays are reported to be equally long or even longer than those of his employees, allowing him to stay “extremely credible as a leader.”

      10. Empower Your Employees

      Here’s a common mistake many managers make:

      They don’t motivate their staff and assume they simply love to work for their company.​ Such belief can result in painful losses for the company – especially these days when many companies are in desperate need of a reliable workforce.

      Instead of directly thinking about bonuses and perks, consider intrinsic motivation. For example, enable flat organization in your team and listen to your employees’ ideas when they come up with opinions and suggestions. Your company might actually benefit a great deal from the feedback, and the unique ideas employees come up with.

      You can also start an initiative where employees can freely share or pitch their business ideas to you or the founders of the company. If the idea is accepted by the management, the project can be developed, and the employee can have equity options.

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      If people feel they have an impact in the company, they become more motivated, engaged and interested in the company’s growth.

      11. Nurture Your Company Culture

      Company culture is the personality of a company that defines the overall work environment and relationships between teammates. It also includes company mission, values, ethics, and goals.

      Some examples of company cultures are the Horizontal corporate culture (collaborative and equal; popular among startups and free-spirited businesses) and Conventional corporate culture (a more risk-averse and hierarchy-based approach common in traditional companies).

      However, you don’t have to stick to pre-existing boxes when creating your corporate culture. You might think of your team as a family, a sports team, or even a hippie camp if it fits your business and purpose. But keep in mind that by the time a company’s size reaches 20 employees, the company culture is set,[12] and any changes will need to be implemented in smaller teams.

      Whichever personality you choose for your company, make sure to live by it and nurture it. Some things that might help:

      Team building events, relevant books in your office library and proper on-boarding for the new employees to get everyone on the same page from the very beginning.

      Be a Leader, Not a Boss

      Using the words of Printful’s CEO Davis Siksnans, the ultimate goal is to “Hire great people who don’t have to be managed.”

      However, when you do need to demonstrate some initiative and control, act as a leader rather than as a boss.

      In other words, don’t be afraid to show the personality behind your role. And keep these 11 tips close to your heart.

      Featured photo credit: rawpixel via unsplash.com

      Reference

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