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6 Things Women Entrepreneurs Can Do To Enhance Their Performance and Achieve Success

6 Things Women Entrepreneurs Can Do To Enhance Their Performance and Achieve Success

The mantra that women entrepreneurs are actually becoming more successful and ambitious than their male counterparts isn’t exactly unheard of today. They are highly ambitious and often start their career at a young age. There are known female actors, athletes and investors and directors who started in their teens and are now some of the most successful women in the world.

According to this report, over 8.6 million US businesses are run by female entrepreneurs. It is also reported that 90% of women entrepreneurs anticipate their companies’ revenues to either increase or remain stable the following year. The report’s revenue data indicates that companies commandeered by women entrepreneurs saw 13% higher profits than those run by men.

If you’re a struggling and ambitious female entrepreneur who’s looking to make it big in the corporate world, here are six things you can do now to boost your performance and attain unparalleled success:

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1. Surround Yourself with Positive Energy and Like-minded Individuals

The most productive female entrepreneurs surround themselves with people who propagate success and positive vibes. And these are the kind of people you can benefit from the most as they simply do not tolerate negativity or listen to what the whiners and naysayers have to say. There’s a little saying that goes along the lines of: “Those who can’t get it done shouldn’t deter those who can.”

There are many groups online and offline that cater to business owners seeking inspiration. Look for a network that matches your vision and business goals and don’t hesitate to share your problems or ask for help. Be inspired and motivated, celebrate your successes and tap into the power of such groups.

2. You Are Authentic and You Are Awesome

Authenticity, particularly in the business world, happens to be a highly bankable currency. It defines your business and truly sets you apart from the entire cookie-cutter industry. Leadership itself demands authenticity and if you try to steal someone else’s limelight, you will eventually fail. People want to look up to someone “real” who can lead them to success.

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Muster up the courage to offer a unique value proposition and market yourself strategically so that it speaks to your brand. If you’re constantly trying to be “everything to everyone”, you will end up as a jack of all trades and ace of none, something which can spell disaster for you as an entrepreneur. Develop a platform that says “this is what we do, who we are and why we love doing it”. Unleash your authenticity and awesomeness.

3. Ditch the Gender Baggage

One of the best pieces of advice you will get from the most successful businesswomen today is that success isn’t determined by your gender, it’s solely determined by you. Understand what your strengths and weaknesses revolve around and fearlessly pursue what you want. If you get stuck in a rut and worry too much about gender norms and expectations, you won’t get very far.

4. Work Smarter Not Necessarily Harder

Despite the fact that you have some pretty big shoes to fill, you don’t have to take everything on your shoulders. Consider outsourcing jobs that you either don’t have time for or don’t like doing such as bookkeeping, company formation, and admin or devising digital marketing strategies. All these tasks are important, but can be done by others too. Why not spare a small expense to unload a little extra mental bandwidth and free yourself up for tasks that demand more of your attention?

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Graeme Donnelly, CEO at Rapid Formations, says, “While most people come to us in order to get their company registered, some also discuss how it is getting more and more expensive to run a business today. All I tell them is to be smart. I also guide them on how they can save money on registration as a lot can be done for less .”

You can work smarter by leveraging your time – consider working with groups – especially if you can earn more at the same time. You might also adapt and repurpose old blog content instead of coming up with new ones all the time. There are many ways to work smarter and not harder.

5. Don’t Run Away From Your Fears

The idea of leaving a secure and well-paying job to start your own venture can instill a lot of fear and uncertainty. Understand that you must tap into every last ounce of confidence you can; confidence in yourself as well as your product.

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You’d be surprised to know how some women entrepreneurs tend to be conservative when it comes to promoting their talents; however, if you want to perform at your level best and find success, you need to be your own best friend while selling to prospective clients and investors. When you’re trying to build a business empire, there is just no place at all for false modesty.

Don’t let a lack of confidence get the best of you – that little voice that keeps telling you, you aren’t good enough or no one will ever buy what you’re selling. Put your vision into action and march forward with full confidence, by believing in yourself and what you have to offer.

6. Remember Why You Got into This

Running your own show can be a very stressful proposition and you might often find yourself thinking “Why am I doing this?”; during such times, take a few moments to reflect so as to why you got into entrepreneurship to begin with. Is it your spouse who motivates you? Is your youngest daughter the driving force behind your dreams or ambitions? Or are you simply looking to make a positive change in the female entrepreneurship world? Hone in on these factors and reflect on them from time to time to keep your drive going.

Good to know:

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Ahmed Raza

CEO of Samurais.co

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Last Updated on May 22, 2019

50 Great People To Follow On LinkedIn, No Matter Your Industry

50 Great People To Follow On LinkedIn, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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