Advertising
Advertising

Thinking Like A Designer Can Help You Solve Problems Like A Boss

Thinking Like A Designer Can Help You Solve Problems Like A Boss

Common sense would lead you to believe that “design thinking” involves thinking like a designer — in this case, usually a product, industrial or graphic designer. But if you research the concept further, you’ll find numerous long-form articles, books, businesses and crash courses all built around the idea of design thinking. Everyone from entrepreneurs and engineers to farmers and regular Joes are using the design thinking process to create healthy habits, achieve their goals and tackle life’s dilemmas. You can, too.

What Design Thinking Looks Like

The New York Times recently broke design thinking down into five simplified steps:

  1. Empathize: Learn what issue needs to be solved
  2. Define the problem: This can be tougher than it looks
  3. Ideate: Brainstorm, write down ideas, make lists and come up with possible solutions
  4. Build: Start making a prototype or creating a plan
  5. Test: Seek feedback from others while testing your prototype

Let’s take a look at how these principles can be applied to your everyday life and work.

Advertising

Conquer Procrastination: Just Try It With Prototypes

Many people assume that designers are creative. While this is certainly true, in reality, it’s not the driving force behind great designers. Design thinking involves overcoming the fear of failure. Industrial designers often create rapid prototypes using cheaper materials than the final product, which enables them to save money and time and also get the project in motion. Even if the first few prototypes are scrapped, there are undoubtedly takeaways that can be applied to each new model.

This type of thinking can be applied to help with procrastination. Joseph Ferrari, associate professor of psychology at De Paul University in Chicago, tells Psychology Today there are three types of procrastination:

  1. Arousal types, or thrill-seekers
  2. Decisional procrastinators who cannot make a decision
  3. Avoiders who are the most common type and generally avoid their fear of failure or even success

This video illustrates how fear is the main factor behind procrastination. People don’t realize they are often avoiding that term paper, quarterly report or buying a gift for a loved one because they are afraid that they will fail if it’s not perfect or that the people involved will be dissatisfied with the results.

Advertising

Instead of being conquered by fear, think like a designer. Whatever problem or assignment you’re procrastinating, make a prototype by dividing the tasks into small chunks and tackling the first one. Getting started often leads to a confidence boost as you recall successes from the past.

Take Criticism Well: Thrive on Feedback

Designers must take and apply feedback on every project. It is important for them to establish a positive collaboration environment with their clients. Instead of dreading it, they expect it; they may even be lost without it. Taking criticism well, whether it’s constructive, rash or misplaced, is a huge advantage for your professional and personal well being.

Douglas Stone, a lecturer at Harvard Law School and co-author of “Thanks for the Feedback,” provides three reasons people take criticism poorly:

Advertising

  1. It may seem wrong or unfair
  2. They dislike or disrespect the person giving it
  3. It may rock the listener’s sense of identity or security

Designers take feedback and criticism less personally because these three conditions don’t apply. They won’t get far as a designer if they disrespect a client or lose confidence due to feedback. More importantly, criticism can’t be wrong or unfair because the client is trying to satisfy an audience that they understand more than the designer.

Think about this principle when receiving criticism. Where is it coming from? Who is the boss, manager or colleague looking to please? If it still feels misplaced, take the appropriate steps needed. But don’t forget that everyone is trying to please someone other than themselves.

Be a Better Salesman: Visualize With Storytelling

Sales skills are beneficial to nearly all areas of life. Everyone needs to be and is a salesman at some point. Job interviews, romantic or platonic relationships, or just for overall self-confidence and worth: listening, connecting, explaining value and other sales skills all get you closer to your desired result. And thinking about the final result is where design thinking and sales overlap.

Advertising

Designers have to explain details while relating how overall project goals are being hit. A good piece of design, sales and problem-solving put together is what Samsung did their TV, The Serif. Over the past few years, curved TVs have flirted with popularity thanks to their cool design, but they’re expected to remain subdued in 2016 due to drawbacks like limited viewing angles and exaggerated reflections. Samsung unconventionally collaborated with the French design team Ronan & Erwan Bouroullec to make sure they developed something that had the “cool” feel of curved TVs, and then they sold the it with a sleek video and PR campaign. Fast Company called it a design masterpiece.

Samsung used design thinking to visualize the entire flow of this project and examine how objectives were being met — similar to how great salespeople visualize the end result for motivation and focus. This is key as they present the same or similar sales pitch to different people with different goals.

Think like a designer by focusing on the end result to improve your sales skills. Understand that no matter how awkward or cheesy you may think you sound, genuine passion cannot be hidden. Great salespeople take a genuine interest in whomever they are talking to and uncover their needs. Do the same when a sales opportunity presents itself to you.

More by this author

Thinking Like A Designer Can Help You Solve Problems Like A Boss

Trending in Communication

1 When Should You Trust Your Gut and How? 2 What Is Life About? 9 Ways to Find Your Meaning in Life 3 7 Things To Remember When You Feel Broken Inside 4 Focus On Yourself, Because Most Of The Time No One Really Cares 5 10 Principles for Success to Live Your Dream Life

Read Next

Advertising
Advertising
Advertising

Last Updated on August 12, 2020

When Should You Trust Your Gut and How?

When Should You Trust Your Gut and How?

Learning how to trust your gut, otherwise known as your intuition, can keep you safe. Your gut can guide you and help you build your confidence and resilience. My own gut instinct has saved me on more than one occasion. It has also guided me into making sound career choices and other exciting, big decisions. I’m also aware of the times when I’ve gone against my instincts and really regretted it later, wondering why I didn’t tune in to that valuable internal voice that we all have within us.

In this article, we’re going to explore why and how you should listen to your gut, as well as some concrete tips on how to make sure you’re making the most out of your gut instincts.

How to Listen to Your Gut

The key when making any big decision is to always take a minute to listen well to yourself and your inner compass. If you hear your actual voice saying yes while inside you’re silently screaming no, my advice is to ask for some time to think, or simply take a breath and pause before the yes or no escapes your mouth.

Use that moment to breathe, check in with yourself, and give the answer that feels congruent with who you are and what you want, not the one that always involves following the herd. Trusting your gut means having the courage to not simply go with the majority. It can be about holding your own. Here’s how to hone that skill for yourself and reap the rewards.

1. Tune Into Your Body

Your body gives you clues when you’re faced with a big decision. There are many visible and obvious symptoms that we feel in uncomfortable situations. Our body’s reaction is often something that we might try to hide, for example, blushing, being lost for words, or shaking. There are things we might do to try and hide that physical reaction, whether it’s wearing makeup, having a glass of wine or coffee to perk us up a bit, or learning to control our nerves.

However, paying attention to your body when you experience these feelings of anxiety can teach you so much and help you to make sound choices. Some people will experience an actual “gut” feeling of stomach ache or indigestion in an uncomfortable situation.

Ask yourself what’s really going on here, and explore what is happening behind your body’s response to the situation. What can your reaction or instinct teach you? Understanding that can be a clue and can help you either learn something about yourself, the situation, or other people. The answers are often within us.

Advertising

Sometimes we’ll get this “something’s not right here” feeling and cannot quite put our finger on it or explain it. That can still be incredibly useful and really guide us away from danger, even if we don’t know the reason.

In his book, Blink, Malcolm Gladwell also argues this, making the point that sometimes our subconscious is better at processing the answer we need, and that we don’t necessarily need to take time to collect hours and hours of information to come to a reliable conclusion[1].

2. Ensure Your Head Is Clear Before Making a Decision

Energy, sleep, and good nutrition are so vital to nourishing our minds, as well as our bodies. There are times when your instinct could lead you astray, and one of these is when you are hungry, “hangry” (angry because you’re hungry!), tired, or anxious. If this is the case–and it may sound obvious–do consider sleeping or eating on it before making an important choice.

There is, in fact, a connection between our gut and our brain[2], which is where terms like “butterflies in the stomach” and “gut-wrenching” originate from. Stress and emotions can cause physical feelings, and ignoring them might do more harm than good.

3. Don’t Be Afraid to Say What You Think and Feel

Listening to your gut and really paying attention to it might involve standing up and being counted, calling something out, or taking a stand. As someone who works for myself, I’ve become used to following the less-travelled road, and that’s given me the chance to strike out on my own in other ways, too.

As they tell you in the planes, “put your own oxygen mask on first,” and part of that self-reliance is knowing what you really want and like and what is safe and good for you, including what resonates with your personal and business values. Making good decisions with this in mind means making choices that do not go against your own beliefs, even when it may mean taking a stand. This is part of trusting yourself and trusting your instincts.

This does not always mean taking the “safe” option, although keeping ourselves safe is an important part of the process. This is how we learn and grow, by following our own inner compass. When you do take risks, go outside of your comfort zone, or choose the less popular option, spending some time researching the facts can stand us in good stead, too.

Advertising

4. Do Your Research If Something Feels Off

As well as listening to our instincts, we can also back up the evidence for our chosen course of action before taking the leap. I had a gut feeling about the need for a learning and development network when I noticed my clients getting stuck with the same problems. I set up and now run such a network, but instead of simply going for it, without evidence, I followed up on my instinct with research.

Having confidence in your gut instinct through these kinds of tests can help to minimize your risks, as well as spur you on. It will encourage you to trust your gut again in the future and trust that you are an expert with foresight and experience. You are!

5. Challenge Your Assumptions

When you look at the assumptions your making, this could be the clue to mistakes you are making.

In order to check that our instincts are wise, we need to ask ourselves what blanks we might be filling in, either consciously or unconsciously. This is true not just when it comes to our own decision-making. It’s also true when we are listening to someone explain a problem or situation, and we’re about to jump in and give some advice. If we can learn to be aware of our own assumptions, we can become better listeners and better decision makers, too.

A useful tool to become more aware of your assumptions before making a final decision is simply to ask yourself, “What assumptions am I making about this situation or person?”

6. Educate Yourself on Unconscious Bias

Unconscious bias is something we all have, and it can trip us up big time!

There is a vital caveat to bear in mind when wondering about whether you can trust your gut and the feelings your body gives you, and that’s having an awareness of your unconscious bias. Understanding your own bias–which is hard to do because it literally does happen in our subconscious–can help you to make stronger, better, decisions instead of re-confirming your view of the world over and over again.

Advertising

Bias exists, and it’s part of the human condition. All of us have it, and it colors our decisions and can impact on our performance without us realizing.

Unconscious bias happens at a subconscious level in our brains. Our subconscious brain processes information so much faster than our conscious brain. Quick decisions we make in our subconscious are based on both our societal conditioning and how our families raised us.

Our brains process hundreds of thousands of pieces of information daily. We unconsciously categorize and format that information into patterns that feel familiar to us. Aspects such as gender, disability, class, sexuality, body shape and size, ethnicity, and what someone does for a job can all quickly influence decisions we make about people and the relationships we choose to form. Our unconscious bias can be very subtle and go unnoticed..

We naturally tend to gravitate towards people similar to ourselves, favoring people who we see as belonging to the same “group” as us. Being able to make a quick decision about whether someone is part of your group and distinguish friend from foe was what helped early humans to survive. Conversely, we don’t automatically favor people who we don’t immediately relate to or easily connect with.

The downside of that human instinct to seek out similar people is the potential for prejudice, which seems to be hard-wired into human cognition, no matter how open-minded we believe ourselves to be. And these stereotypes we create can be wrong. If we only spend our time with and employ people similar to ourselves, it can create prejudices, as well as stifle fresh thinking and innovation.

We may feel more natural or comfortable working with other people who share our own background and/or opinions than collaborating with people who don’t look, talk, or think like us. However, diversity is not just morally right; having a mix of different people and perspectives that can be genuinely heard is also a valuable way to counter groupthink. Diversity stretches us to think more critically and creatively.

7. Trust Yourself

It is possible to learn how to truly trust yourself[3]. Like any talent or skill, practicing trusting your gut is the best way to get really good at it. When people talk about having great intuition or being good decision-makers, it’s because they’ve worked at honing those skills, made mistakes, learned from them, and tried again.

Advertising

Looking back at decisions you’ve made, what you did, what the outcome was, and what you’ve learned can help you become a stronger decision maker and develop solid self-trust and resilience. Making a mistake does not mean you are not great at decision-making; it’s a chance to grow and learn, and the only mistake is to ignore the lesson in that experience.

If you are in the habit of asking others for their input, then the trick here is to choose your inner circle wisely. Having a sounding board of people who have your best interests at heart is a valuable asset, and, combined with your own excellent instincts, can make you a champion decision maker.

The Bottom Line

The above tips are all actionable and easy to start immediately. It’s simply about switching your thinking around, slowing down, and taking great care of this amazing machine that is your body and mind!

Learning how to trust your gut is one of the most fundamental ways to make decisions that will help you lead the life you want and need. Tune into what your body is telling you and start making good decisions today.

More Tips on How to Trust Your Gut

Featured photo credit: Acy Varlan via unsplash.com

Reference

[1] Science of People: Learn to Trust Your Gut Instincts: The Science Behind Thin-slicing
[2] Harvard Health Publishing: The gut-brain connection
[3] Psych Central: 3 Ways to Develop Self-Trust

Read Next