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7 Traits Separating an Entrepreneur from a Wantrepreneur

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7 Traits Separating an Entrepreneur from a Wantrepreneur

Most of you say you’re an entrepreneur, or planning to become an entrepreneur, but are you really who you think you are?

Most of the people don’t want to be an entrepreneur, they just kinda-want it. They put half-hearted efforts into their business and are not really passionate. Also, in most cases, they do it because these days society has created a notion that ‘entrepreneurship is cool’.

Well, sorry to disappoint, but that’s so not the case. If you’re anything like what I mentioned above, you’re a wantrepreneur. What that means is you just want to be an entrepreneur but don’t have the following traits that separate a wanna-be from the real thing.

An Absolute Purpose

Real entrepreneurs have a purpose embedded deep within themselves which holds greater importance to them than anything else. They’re willing to sacrifice anything at all. Unlike, wantrepreneurs who have no purpose and give up easily on themselves, no storm is strong enough to waver them from their path.

Elon Musk’s purpose is to increase the human life span. A purpose so strong is what keeps this man’s drive alive allowing him to hustle all out 80-100 hours a week.

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Remember this: Motivation is doomed to exhaust sooner or later. Purpose is what keeps one going.

Focus On Opportunities Not The Risk

Unlike wantrepreneurs, who usually tend to avoid things because ‘it’s risky’ and ‘unpredictable’; entrepreneurs have the courage to take the plunge. They’re not afraid of new opportunities and are willing to risk almost anything regardless of how irrational it may seem to anyone else.

They don’t skip or intentionally overlook opportunities just because their hands will get dirty. An entrepreneur just believes in themselves and takes the plunge. If it resonates with an entrepreneur — it has to be done.

Sense of Urgency

Entrepreneurs have this unfathomable sense of urgency that makes them unstoppable and many times apparently unreasonable. They have a drive to do stuff. Wantreprenuers plan on doing things, umm.. later? Don’t stay stuck in the idea stage. If you wait until the right time, you’re a wantrepreneur. By the time you’re ‘ready’ the market is out there already on fire and entrepreneurs who took action when you were planning are leveraging it.

The richest place on Earth is the graveyard, because in the graveyard you’ll find ideas that never became reality. Be impatient. If you think something can be done, just do it. You’re not the only one, believe me.

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Sleep is for Suckers

They don’t care if they’ve to run short of some sleep for a day, week, month, or even year. They know, their dream is more important and they cannot afford to waste their time dreaming when they can just get up and make it a reality.

Thomas Edison slept only for 3 hours and his success is evident. He had more hours than any average purpose to go after his goals. You don’t have to be that extreme. Plan for yourself and see if you can manage well with less sleep. Try to push yourself.

When the situation demands it make sure you don’t fall short of the necessary hours. This doesn’t mean you don’t prioritize the time your body needs to recuperate but never lose on an opportunity because you choose to hit that snooze button.

They Know Nothing

Socrates said, “I know that I am intelligent, because I know that I know nothing.”  The wisest people know they know nothing. Unfortunately, a wantrepreneur is complacent and believes that they know ‘enough’. The very day you believe that you know enough, you’ll inevitably fail.

Warren Buffett, one of the greatest investors this world has ever seen, spends 80% of his working time reading. Now, pause and reflect. What is that something this 85 year old legend doesn’t know?

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Read books, attend seminars, go to workshops — just continue to learn.

They Don’t Give Their Best

What I mean is, they don’t believe “I’ll just give my best; it’s cool if it works out” or “I’ll try”. That’s a big no-no. They haven’t taken the entrepreneurial path to foster their ego and boast on social media like a wantrepreneur, but to do something, to get something, and to give something.

Real entrepreneurs, as Grant Cardone says, “Approach every situation with a whatever it takes mindset”. Yes, many times things may not work, but that doesn’t mean you’ll give up.

Henry Ford was building cars with technology that didn’t exist in his time. He just knew he had to create cars a middle-class person could own no matter what it took. He kept forging on, and today he’s a legend whose work is never to be forgotten.

Tomorrow is Not in Their Calendar

Whatever is supposed to be done, it’ll be done today. As my high-school teacher used to say, “tomorrow is just a convenient excuse.” A wantrepreneur will always seek reasons as to why they can’t start today. The only reason why you’ll not start today is you, no one else.

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If you believe in your idea and have a strong purpose driving it then you’re unstoppable. Don’t wait until you get your company certificate or reply back from the investor or anything. Let no excuse be a hindrance to your success.

Change today. It’s possible. Scrutinize the above points and contemplate who you are.

“Do what you can with what you have and where you are because what you’ve is plenty.” — Theodore Roosevelt

Manifest your dream. Five years down the line you will wish you started today. If it’s hard, then do it hard. Don’t get beaten because you beat yourself.

Get started TODAY!

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Featured photo credit: Viktor Hanacek via picjumbo.com

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Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

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Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

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