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3 Cognitive Biases That Affect Our Decisions Every Day

3 Cognitive Biases That Affect Our Decisions Every Day

Many people wonder how their life took a turn for better or worse. A person’s mentality often gets overlooked. There are several concepts including The Law of Attraction that people consider it being nothing more than fluff. As a society, we are faced with challenges that forms our cognitive biases. Those cognitive biases affect our everyday decisions. With those years of decisions, we start to have a better understanding about how our lives have become what they are today.

Here are three cognitive biases that affect our daily decisions:

1.  I Can’t Do That

“I spent the last 30 years of my life doing things that others can’t do or won’t do. [Many of my successes have been based on] people telling me that I couldn’t do something.

I was told that I couldn’t build a website development company. So, I built and designed websites for companies like Microsoft and Sun Microsystems,” says Chuck Blakeman (Serial Entrepreneur & Author of Making Money Is Killing Your Business).

Unfortunately, many people fall victim into believing that they can’t do something. Sadly, people are told such things from people that they admire. Like Chuck Blakeman, there are countless examples of people who have taken ideas and turn them into success stories. despite being in the midst of naysayers.

Your task is not to sulk in those beliefs but instead prove them wrong. Success is a journey that starts by taking one step at a time. In my younger years, I wanted to be an international bestselling author. It took me years to realize that I have to truly believe in something if I wanted to see it come to fruition.

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I had to first believe that it was possible to become an international bestselling author before becoming one. This year marks a significant milestone in my life, which is being a bestselling author in three countries.

2. I Don’t Need Anyone

“A lot of our happiness or unhappiness comes from the quality of our relationships. Human connection fuels happiness”, says Scott Crabtree (Founder & Chief Happiness Officer of Happy Brain Science).

There are a lot of people who carry around an ultra independent attitude. I personally admire someone who is independent. The problem is that independence can sometimes be used as an illusion for a person’s ego. Independence is obviously better than dependence. However, interdependence is better than both of them.

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There is nothing wrong with asking for help. Accepting the help of others will usually shorten the learning curve in anything you want to pursue in life. It does not make you any less independent. Stephen Covey (Author of the NY Times Bestseller, 7 Habits of Highly Effective People) agrees that we function best when we recognize and works towards the role of interdependence.

None of us is perfect. We all have weaknesses. So, why not let someone who is strong in your weak areas to help you?

3. I Have No Purpose

“You have to decide your mission in your life. That’s your guide. What kind of impact do you want to have on the planet? Be very clear about it [because if your mission] is hazy, it will be very difficult”, says Aubrey Marcus (Founder & CEO of Onnit).

Many people can make different arguments about the origin of our nature. However, I think the overwhelming majority of us share the same theme on life: You only live once. So, make the most of it. I hope you are moving with the time because it will continue to move with or without you.

Wayne Dyer and Stephen Covey are two examples of inspirational role models who left a legacy for us. My goal is to leave a legacy too. Since the Great Recession, I have helped over 2,000 people reach the finish line and you can too. My message is still the same.

Success is unavailable to the majority because the majority are unavailable.

Featured photo credit: Olichel via pixabay.com

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Kallen Diggs

Bestselling Author / Magazine Editor / Syndicated Radio Show Host

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Last Updated on June 13, 2019

10 Best Success Books You Need to Read to Be Great at Business

10 Best Success Books You Need to Read to Be Great at Business

Take a minute and think about some of the most successful people you know.

I’d bet they’re great with people, are super-productive, and think differently than most. After all, that’s how they got to be where they are today.

Jealous of them? You don’t have to be.

You can learn these same skills by studying some of the best business and success books that can help you take your game to the next level. Here’re 10 of my favorites:

1. How to Win Friends and Influence People by Dale Carnegie

    Dale Carnegie’s best-selling book that helped to launch a personal growth empire should be required reading for everyone who wants to learn how to build and nurture relationships for a lifetime.

    Read this book and you’ll learn some simple advice than can help you build popularity points within your current network and just as important, expand it to others.

    Get the book here!

    2. Focal Point by Brian Tracy

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      Got a lot on your to-do list? Of course you do. But what separates productive people from others is their ability to focus on a singular task at a time, and getting it done before moving on to the next one.

      Sounds simple in theory, but this can be extremely difficult in practice. In Focal Point Brian Tracy offers tips to help build discipline and organization into your day so you can get more stuff done.

      Get the book here!

      3. Purple Cow by Seth Godin

        Creating a “me-too” product can be easy at the start but can doom you to business failure. That’s why marketing maverick Seth Godin recommends creating a product that is truly different from anything already available in the marketplace.

        In essence by making the product different you’ll be building the marketing into the actual product development…which just makes your actual marketing a helluva lot easier.

        Get the book here!

        4. The Magic of Thinking Big by David Schwartz

          If you’ve struggled with procrastination or small thinking, this is the book for you. In it Schwartz offers practical advice that can help you get inspired and motivated to create a bigger life for yourself. And with it can be a more lucrative and rewarding career.

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          Get the book here!

          5. Man’s Search for Meaning by Viktor Frankel

            It can be difficult for lots of people to keep things in perspective, especially when working on high priority and urgent projects at work.

            Man’s Search for Meaning can be a life-changing book in the sense that it can open your eyes to a first-hand experience of one of the greatest atrocities in the history of mankind, while also teaching a valuable lesson about having purpose.

            Get the book here!

            6. The 4-Hour Work Week by Tim Ferriss

              Solo-entrepreneurs can learn a ton from the guy who made lifestyle design popular. But guess what? The 4HWW isn’t just for guys and girls who want to start a small online business.

              Smart moves like outsourcing, following the 80/20 rule, and automating processes should be made by entry-level workers and established executives alike.

              Get the book here!

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              7. Think and Grow Rich by Napoleon Hill

                I remember sitting on a couch and opening this book on a Saturday morning, thinking I’d get through a chapter and then get on with my day. Instead, about 12 hours later, I was finished with the book. The concepts in it were mind-blowing to me.

                To think that thoughts can create your reality sounded a little far-fetched at first. But after going through the book and understanding that your thoughts create your beliefs, which lead to actions, which then lead to habits….well you can get where I’m going with this.

                If you focus your thoughts on success, achieving it will be much more likely than thinking about obstacles, failures and everything else that can get in your way.

                Get the book here!

                8. The One Minute Manager by Kenneth Blanchard

                  If you’re going to read one management book in your life, this should be it. It’s simple. You can read it in an afternoon. And the advice works.

                  Get the book here!

                  9. The Lean Start-Up by Eric Ries

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                    Before you create any sort of business you’ll want to give Lean Start-Up a read through. Doing so can save you money, time and other resources you could have potentially wasted otherwise.

                    Get the book here!

                    10. The Monk and the Riddle by Randy Komisar

                      The story Randy Komisar shares in the Monk and the Riddle offers advice about not just about how you need to think when starting a new business, but also about how to build a life you’re passionate about.

                      Understanding the technical aspects of launching a start-up is great, but if you don’t have the staying power to stick with it when the going gets tough then it’s not likely to work.

                      This book can help you understand this lesson before you spend blood, sweat and tears on a project that you’re heart isn’t into.

                      Get the book here!

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