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Under Pressure? 6 Ways to Stay Cool, Calm, and Collected

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Under Pressure? 6 Ways to Stay Cool, Calm, and Collected

Your presentation, audition, or job interview starts at 10am, but a few minutes before, you start to feel like the clock’s a few ticks away from High Noon. It’s a good thing you used extra deodorant because you’re feeling the heat.

If you’re one of those people who think that they always rise to the occasion, you’re wrong! 25 years of research from around the globe indicates that the overwhelming majority of individuals perform below their capabilities in a highly pressure scenario. This is categorized as a situation in which   they have something at stake and the outcome is dependent on their performance.

Specifically, experiencing pressure downgrades your ability to access cognitive success tools: memory, attention, comprehension, judgment and decision making. Pressure also diminishes your psychomotor skills; these skills include your golf swing, or the ability to walk up to the podium —stumble, trip, crash!

You don’t have to crumble under pressure; you just have to immunize yourself to its injurious effects. Here are some “pressure solutions” that will help you to be cool, calm, and collected so you can do your best when it matters most:

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Write off the pressure

Preparing yourself to give your best presentation or readying yourself for your Monday morning interview starts Sunday night, or the night before any pressure scenario. Pressure often derails you by filling your mind with distracting and anxiety-arousing thoughts, such as “What if I can’t get a job?” or, “I wonder if these clients like me.”

These thoughts have nothing to do with the facts that you need to present, but they do make you lose focus. This will make it harder for you to recall the facts that you need to have at your fingertips. You only have so much space in your working memory, and worried thoughts take up the space that you need for your presentation information, or facts about your previous jobs. Studies show that you can minimize the likelihood of worrisome thoughts surfacing during your presentation if you write down your anxieties about giving a poor presentation the night before. In effect, you are getting them out of your system.

Adopt a low-pressure mindset

Individuals who don’t crumble under pressure hold a particular mindset that minimizes feelings of pressure and allows them to approach their presentations with confidence– not trepidation.

A presentation is a positive event. Individuals often “choke” because they interpret the presentation or crucial conversation as a threatening event, a perception that increases anxiety and fear. Telling yourself that every presentation is an opportunity, challenge, and a fun change of pace will decrease feelings of pressure and allow you to enjoy the experience and do your best. Build these words into your thinking and use them when you think of a pressure-filled scenario.

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A presentation to important clients or an interview for your dream job is very important, but telling yourself that “it’s a chance of a lifetime” will make you think that it’s a “do or die” moment. This will only intensify your feelings of pressure. Instead, remind yourself that this one of many opportunities that will come your way. It’s not a “must game.” Doing so will keep you calm and make it easier for you to focus on doing your best.

Anticipate, anticipate, anticipate

What if your power break glitches?

What if several members of your audience leave abruptly?

What if you’re told your interview is a group interview five minutes before you start?

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For most individuals unexpected events cause a pressure surge –a spiked arousal that evokes threatening and defeatist thoughts, causing them to lose their composure, go off-track and miss their mark. It’s like when a golfer can’t recover after an unexpected folly.

Prevent this from happening by anticipating potential mishaps that could surface during your presentation, no matter how slim. Then, mentally rehearse your solutions. Being prepared for anything surges your confidence and that translates into a less pressure-filled presentation.

Clench your left fist

A common factor that prevents individuals from giving presentations are chronic anxiety-arousing thoughts. These thoughts need to be extinguished. Very recent studies show that clenching your left fist a minute before your presentation will do the job for you. This action inhibits the language area in the left hemisphere of your brain that is responsible for these troublesome thoughts and primes the right side of your brain that is responsible for delivering a well-rehearsed skill, such as your presentation. If you are on a golf course, squeeze a ball before each shot and you will find your mind has stopped ruminating about your swing, stance and what your partner thinks of your game. Instead, you’ll just do it! Caveat: you must be right-handed for this to work. Sorry, lefties.

Walk like a champ

Neuroscientists and social psychologists have uncovered plenty of data that indicates how your posture impacts how you feel. Accordingly, experiment with different postures and you’ll note that some make you feel more confident than others. A few minutes before you enter a pressure-filled scenario, walk confidently down the hall or around your office. You’ll feel the difference.

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When the time comes to face your audience, use your confidence posture: stand up straight and expand your chest. If sitting, sit up straight –you’ll breathe easier and think more clearly. Confidence will help you to conquer pressure, so it’s smart to remember to walk like a champ.

Affirm your self worth

Step back to realize that your life is not defined by how well you give a presentation, whether you land the job, or how successful you are at work. Individuals who define their self-esteem by how well they do in any given situation allocate themselves a heavy dose of extra pressure, feeling they have to produce results 24/7. Before you go to work, and before every high pressure moment, remind yourself that you are a worthy person independent of your work performance. You’ll feel a reduction in the pressure that you feel and you’ll perform more effectively.

Follow these tips and you’ll find that you’ll be cool, calm, and collected when it matters most. You’ll enjoy your share of successes, and at the same time, take control of pressure-filled situations!

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Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

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Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

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