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3 Smart Productivity Tricks Every Startup Can Learn From Google

3 Smart Productivity Tricks Every Startup Can Learn From Google

Google started out just like you.

It was a small little startup with huge dreams. The thing that makes Google stand apart is just how productive it is.

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Most people on the planet use an application created by the very prolific and productive Google. The magic part of this is that mostly, they do not pay Google for the use of it. So, Google gets a lot of goodwill from prospects as well as a lot of user data because they can serve a vast number of people with all their products. How does Google make its money? As of 2014, approximately 90% of their revenue came from advertising.

How can you copy that?

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How can you become so productive that your startup is able to serve a great number of people and generate lots of goodwill? How can you get people to choose to put their money down and therefore increase your bottom-line?

Lisa Conquergood, the co-founder of PicMonkey, gave an interview where she listed a few of the key differences between Google and the rest of the world. Here are a few smart productivity tricks for every startup

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1. Stay Clear & On Course

Have you heard of the concept of Snippets? This is where employees give a quick idea of what they accomplished the previous week and their intention for the following week. You can implement this, regardless of how big or small your business may be.The key thing to note here is that in taking the time to state what had been done and what is still outstanding, you get instant clarity about what you are up to and whether you are still on course to reach your personal or business goals.Try it and see for yourself. Get yourself a journal (if you are alone at the helm of your business) and take a few minutes to get clear on what your goals are, what you have done, and what you want to do. Are you on course?

2. Stay Up To Date

The second benefit of the Snippets is that all Googlers get access to them, which makes working in Google pretty transparent. You can easily find out how people are progressing on a project and take it over without repeating the same work. In a startup, you can make use of this to ensure you and your team members are able to stay in touch with where you each are on a particular project. Work does not have to stop while one person is off or on holiday, as it is very clear exactly where the project ended. What application can you use for this? Trello is a great option for you, as well as a plain Kanban Board (as shown here on Wikipedia). Depending on the size of your operation, it may be fine just to have a very quick meeting where everyone gives the highlights of what they have done, where they may be stuck, and their goals for a pre-determined time period. Lisa Conquergood and her colleagues do this on a daily basis. Your time period will depend on how many people you have on staff.

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3. Stay In Touch No Matter Where You Are

Googlers have access to a full range of tools that enable them to stay in touch with colleagues who do not work in the same location. This, of course, avoids the need for a high level of travel, which in turn, saves time. Instead, Google Hangouts can be used to have conference calls, which mean you can see each other and read body language. This reduces the likelihood of miscommunication and distraction. With applications like Google Drive also available, you can see real time changes being made to a shared document. This can also streamline content creation, as well as keep a running log of all the changes appearing as they occur. If you have a team that works away from each other, these applications provide a way to stay in touch and keep time wasted down to a bare minimum.

As Lisa Conquergood states (here), “There is less tuning out on video calls, as you are being watched and are less likely to check your phone or have a side conversation. Reading people’s body language and expressions are an important part of communication, and video provides this hands down over a phone.”

Conclusion

Productivity is essential to keep a startup growing and increasing its service to its customers, therefore increasing its profits. Think about what can you implement starting now.

Featured photo credit: Man And Woman Having Business Meeting With Bag, Drinks And Technology via stokpic.com

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Rosemary Nonny Knight

Business & Life Strategist

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Last Updated on March 25, 2020

How Do You Change a Habit (According to Psychology)

How Do You Change a Habit (According to Psychology)

Habits are hard to kill, and rightly so. They are a part and parcel of your personality traits and mold your character.

However, habits are not always something over-the-top and quirky enough to get noticed. Think of subtle habits like tapping fingers when you are nervous and humming songs while you drive. These are nothing but ingrained habits that you may not realize easily.

Just take a few minutes and think of something specific that you do all the time. You will notice how it has become a habit for you without any explicit realization. Everything you do on a daily basis starting with your morning routine, lunch preferences to exercise routines are all habits.

Habits mostly form from life experiences and certain observed behaviors, not all of them are healthy. Habitual smoking can be dangerous to your health. Similarly, a habit could also make you lose out on enjoying something to its best – like how some people just cannot stop swaying their bodies when delivering a speech.

Thus, there could be a few habits that you would want to change about yourself. But changing habits is not as easy as it seems.

In this article, you will learn why it isn’t easy to build new habits, and how to change habits.

What Makes It Hard To Change A Habit?

To want to change a particular habit means to change something very fundamental about your behavior.[1] Hence, it’s necessary to understand how habits actually form and why they are so difficult to actually get out of.

The Biology

Habits form in a place what we call the subconscious mind in our brain.[2]

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Our brains have two modes of operation. The first one is an automatic pilot kind of system that is fast and works on reflexes often. It is what we call the subconscious part. This is the part that is associated with everything that comes naturally to you.

The second mode is the conscious mode where every action and decision is well thought out and follows a controlled way of thinking.

A fine example to distinguish both would be to consider yourself learning to drive or play an instrument. For the first time you try learning, you think before every movement you make. But once you have got the hang of it, you might drive without applying much thought into it.

Both systems work together in our brains at all times. When a habit is formed, it moves from the conscious part to the subconscious making it difficult to control.

So, the key idea in deconstructing a habit is to go from the subconscious to the conscious.

Another thing you have to understand about habits is that they can be conscious or hidden.

Conscious habits are those that require active input from your side. For instance, if you stop setting your alarm in the morning, you will stop waking up at the same time.

Hidden habits, on the other hand, are habits that we do without realizing. These make up the majority of our habits and we wouldn’t even know them until someone pointed them out. So the first difficulty in breaking these habits is to actually identify them. As they are internalized, they need a lot of attention to detail for self-identification. That’s not all.

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Habits can be physical, social, and mental, energy-based and even be particular to productivity. Understanding them is necessary to know why they are difficult to break and what can be done about them.

The Psychology

Habits get engraved into our memories depending on the way we think, feel and act over a particular period of time. The procedural part of memory deals with habit formation and studies have observed that various types of conditioning of behavior could affect your habit formations.

Classical conditioning or pavlovian conditioning is when you start associating a memory with reality.[3] A dog that associates ringing bell to food will start salivating. The same external stimuli such as the sound of church bells can make a person want to pray.

Operant conditioning is when experience and the feelings associated with it form a habit.[4] By encouraging or discouraging an act, individuals could either make it a habit or stop doing it.

Observational learning is another way habits could take form. A child may start walking the same way their parent does.

What Can You Do To Change a Habit?

Sure, habits are hard to control but it is not impossible. With a few tips and hard-driven dedication, you can surely get over your nasty habits.

Here are some ways that make use of psychological findings to help you:

1. Identify Your Habits

As mentioned earlier, habits can be quite subtle and hidden from your view. You have to bring your subconscious habits to an aware state of mind. You could do it by self-observation or by asking your friends or family to point out the habit for your sake.

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2. Find out the Impact of Your Habit

Every habit produces an effect – either physical or mental. Find out what exactly it is doing to you. Does it help you relieve stress or does it give you some pain relief?

It could be anything simple. Sometimes biting your nails could be calming your nerves. Understanding the effect of a habit is necessary to control it.

3. Apply Logic

You don’t need to be force-fed with wisdom and advice to know what an unhealthy habit could do to you.

Late-night binge-watching just before an important presentation is not going to help you. Take a moment and apply your own wisdom and logic to control your seemingly nastily habits.

4. Choose an Alternative

As I said, every habit induces some feeling. So, it could be quite difficult to get over it unless you find something else that can replace it. It can be a simple non-harming new habit that you can cultivate to get over a bad habit.

Say you have the habit of banging your head hard when you are angry. That’s going to be bad for you. Instead, the next time you are angry, just take a deep breath and count to 10. Or maybe start imagining yourself on a luxury yacht. Just think of something that will work for you.

5. Remove Triggers

Get rid of items and situations that can trigger your bad habit.

Stay away from smoke breaks if you are trying to quit it. Remove all those candy bars from the fridge if you want to control your sweet cravings.

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6. Visualize Change

Our brains can be trained to forget a habit if we start visualizing the change. Serious visualization is retained and helps as a motivator in breaking the habit loop.

For instance, to replace your habit of waking up late, visualize yourself waking up early and enjoying the early morning jog every day. By continuing this, you would naturally feel better to wake up early and do your new hobby.

7. Avoid Negative Talks and Thinking

Just as how our brain is trained to accept a change in habit, continuous negative talk and thinking could hamper your efforts put into breaking a habit.

Believe you can get out of it and assert yourself the same.

Final Thoughts

Changing habits isn’t easy, so do not expect an overnight change!

Habits took a long time to form. It could take a while to completely break out of it. You will have to accept that sometimes you may falter in your efforts. Don’t let negativity seep in when it seems hard. Keep going at it slowly and steadily.

More About Changing Habits

Featured photo credit: Mel via unsplash.com

Reference

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