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How To Scale-Up Your Creative Business and Sell More — Using Ecommerce

How To Scale-Up Your Creative Business and Sell More — Using Ecommerce

Let me guess:

You’re looking to grow your business in leaps and bounds so you never have to work another day in your life, right?

That’s the case with many entrepreneurs. Whether you run a solo business or you work with a team, it’s always the dream to one day have the business make money without much personal effort from your part.

But you’ve probably realized that it’s not as easy as it seems.

Selling your creative service can be hard work, especially when you’re still trading time for money. You want to have more clients but you only have 24 hours in the day…so how do you build that business? You want to start creating your own products so you can tone down client work, but you don’t even have the time for product creation because of the clients you have now.

You’ve probably thought of quitting client work so you can start working on your business, but how will you pay the bills?

Too many questions, not enough answers.

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Well, if you’re looking to scale your present creative business and use ecommerce to really grow that dream, I’ll show you six ways to do it.

But first, why would you want to scale and grow in the first place?

3 Reasons Why You Should Scale

1. You’ll be able to focus on core objectives.

You started that creative business because you had passion and there were things you wanted to achieve. There was a vision you saw that you decided to run with. If not, you wouldn’t have started.

When you have everything in place and revenue starts to come in without your full participation, you’ll be able to “sit your business down” and focus on those core objectives. As Sam Carpenter, author of Work The System said:

“If solid goals are established and the majority of time is spent manipulating systems toward those goals, great results will materialize naturally.”

2. You’ll save time.

Being able to generate revenue for your business without directly trading your time has benefits. If you previously spent most of your day on client work, you’ll be able to tone that down and replace those hours with other important activities.

3. Your quality of service will improve.

This won’t be because you’re investing more personal time in delivering those services. Instead, it’ll be due to the fact that you’ve been able to acquire specialized talent. After all, as the advertising legend, David Ogilvy advised:

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“If you ever find a man who is better than you are — hire him. If necessary, pay him more than you pay yourself.”

That way, everyone stays happy.

How to Scale

So are you ready to scale? Here are the 6 steps you don’t want to ignore:

1. Think big, take action

Sounds cliché right? You’ve probably heard that phrase since you were 10. But guess what? It’s still important.

At this stage, most people daydream for a really long time. Yes, it’s cool to imagine yourself as the next Steve Jobs, but if you don’t do the “take action” part, you’ll only be Jobs in your head.

While thinking, it’s important for you to avoid unrealistic imaginations. Anything is possible, but be careful. You have to think in steps. If your present monthly revenue is barely $20,000, your thought process should be something along the lines of, “How can I make that 10X and what do I have to do to get there in the next 3-6 months?” Not, “In the next 3 months, I’ll work very hard, make $50M and get myself a condo”.

Really? Business growth is not magic.

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2. Determine your value

If you sell services, what’s the way forward? Is it getting more clients or increasing your rates? And if you’re increasing your rates, how can you also increase the value so your clients are encouraged to pay higher?

Note that when you increase your rates, your inflow of clients will reduce and that’s completely okay. You don’t want to work with everyone — only those ideal clients that’ll help you achieve your business goals. As you start to increase the perceived value of your offering by boosting the price, remember to also increase the corresponding intrinsic value.

3. Cut costs down

Since you’re scaling up, aren’t you supposed to be incurring more costs? On the contrary, what you have to do at this step is to get rid of unnecessary costs. You’re probably spending money on unnecessary software and services that you don’t need.

For example, if you use email marketing software like Aweber to communicate with your email list, perhaps paying the yearly plan (instead of monthly) would serve you better. That’ll save you a few dollars.

Using this example, look at other areas of your business where you have expenses and critically answer these two questions:

  • Can my business do without this and still work?
  • How can I spend less on this and still get the same result?

4. Determine your budget and capital

Without a budget, you’ll either spend more than you should or less than required. While cutting down on costs ensures that you don’t keep creating unnecessary expenses as you grow, having a growth budget ensures you increase expenses on the right things.

Your capital depends on how much you need to grow at this point. Will you be building a team? How many people do you need and how much will you pay them? Laying these figures out would give you a financial goal to work towards, especially when you’re not generating much revenue yet.

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You’ll also want to incorporate a “Peace of Mind Policy” into your growth budget. This policy provides security for your life and business by ensuring you make stable and consistent investments that’ll prevent you from unnecessary expenses in future.

One good example of this is getting insurance, in case of any catastrophes. You can shop around for the cheapest insurance rates that’ll give you some peace of mind.

5. Get the best tools, hire the best minds

It’s going to be harder to manage contingencies when you grow, especially if you don’t get the groundwork right. If managing an arrogant team member is hard work, how would managing four with the same attitude be?

If you’re looking to outsource business tasks, ensure you outsource the right ones. Depending on your business needs, you’d want to outsource some of those tasks to the best talent using sites like Upwork or Freelancer.

If you’re looking to equip your website to be able to sell your creative products, then perhaps you should consider hiring a developer to install some premium plugins, or use simple landing page solutions like Spaces or Big Cartel — which are specifically built for creative people like you.

6. Scale!

How? By bringing all your plans and actions from steps one to five together. Now that you’re clear on your figures, you’ve gotten the best tools and hired the best minds, it’s your duty to kick off the whole process. However, without the right systems and documentation in place, you’ll find yourself working more unproductive hours.

That’s it! You’ve successfully taken the first step by reading this article. Your next step is to start from Step 1 and start laying those concrete plans down on paper. It’s not enough for you to get revved up by this and do nothing. The benefits of scaling are endless. And even though the process may take several months, you won’t have a taste of those benefits unless you take action.

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So go get started!

Featured photo credit: Giuseppe Milo via flickr.com

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Last Updated on April 19, 2021

40 Healthy And Really Delicious Meals You Can Make Under $5

40 Healthy And Really Delicious Meals You Can Make Under $5

Ever had those moments where you really wanted to eat something delicious and healthy but didn’t have the financials means to do so? Whether you’re a student or parent, this compilation of 40 great, healthy, and inexpensive recipes will make every night special and help you get fit! No more meals where you have to force the food down! It’s time to make that budget your best friend and turn it into great recipes. Enjoy!

1. Fish Tacos in Crunchy Shells ($3.56 per serving)

Is there a better way to end the day than a Fish Taco dinner filled with protein and nutrients and is easy on the wallet? This recipe calls for a boys’ or girls’ night in front of a good movie or game.

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    2. Mini-Meatball Noodle Soup ($3.43 per serving)

    We’ve heard of the delicious spaghetti and meatballs recipes, but imagine having that same meatball goodness in a soup? It’s like Christmas in a bowl. Healthy, warm, and only $3.43 per serving.

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      3. Spaghetti and (Vegan) Meatballs ($2.13 per serving)

      Now it’s time to look at the traditional spaghetti and meatballs recipe, but with a little twist: vegan meatballs. This way, you can enjoy the Italian tradition without adding on the extra calories. I’m sold!

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        4. Kabocha Squash and Lentils ($3.12 per serving)

        Absolutely delicious way to end the day with a Kabocha Squash and lentils dinner. The beauty of this recipe is that you can actually make many other things from the mixture, from dips to full-on meals. All under $5 per serving.

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          5. Baked Coconut Lentils ($0.91 per serving)

          Coconuts are always a good idea, but it doesn’t have to be eaten only for dessert or breakfast. With this great recipe, you can now eat a lunch or dinner filled proteins and a coconut twist. Yum!

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            6. Easy Marinated Roasted Chicken ($3.40 per serving)

            We love chicken and at less than $5 per serving, we are in heaven with this recipe. Add some vegetables and rice on the side and you’ve got yourself a full meal!

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              7. Organic Greens and Goat Cheese Gratin ($2.36 per serving)

              This is absolutely divine. You get in your healthy greens and your fat macros with this great recipe. Takes only a few minutes to make and it’s easy on the wallet. Bon Appetite!

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                8. Beef Pot Roast ($3.22 per serving)

                One word: perfect. This meal will warm your insides and fill you up with the high protein content.

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                  9. Fajita-Style Quesadillas ($0.43 per serving)

                  If you want to eat Mexican tonight but want to stay in your budget, this Quesadilla recipe is your best friend. It’s tasty and filled with healthy ingredients for less than a dollar per serving.

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                    10. Fish Tostadas with Chili Lime Cream ($2.82 per serving)

                    Another great lunch idea for the busy days ahead. Prep this in the morning or the night before and you’ve got yourself a healthy and cheap lunch meal!

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                      11. Beef and Black Bean Chili ($1.36 per serving)

                      Might not look like much, but this amazing chili is actually extremely healthy for you. The protein from the beef and the carbs from the black beans will fill you up in no time, and keep you full for a long period of time. Delicious and warm, just right for the winter!

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                        12. Crispy Fish and Peppers ($2.18 per serving)

                        Amazing recipe for anyone looking to change up their meals while keeping their macros in check and not going overboard on spending. Satisfies your crunch tooth (see what I did there?) and gives you all the protein you need to stay full and lean.

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                          13. Vegetarian Gumbo ($1.50 per serving)

                          You have the perfect macro mix here with the carbs, fats, and proteins. At less than $5 per serving, you’ve got yourself a meal that will last for the whole week!

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                            14. Mexican White Bean Soup ($0.99 per serving)

                            With the cold weather creeping in, it’s not a surprise that soups are coming back in style. This great Mexican White Bean Soup dish will keep you warm for winter without making a hole in your pocket.

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                              15. Black Beans with Mango & Cilantro ($0.38 per serving)

                              Mangoes make every dish a little bit sweeter, which is why we absolutely love this recipe. A normal rice and bean dish might be a little meh, but add the sugary taste of mangoes and you’ve got yourself a party!

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                                16. Bean Burritos ($0.71 per serving)

                                If you’re having people over tonight and don’t want to spend too much time or money on food, this dish is a great option! You can even cut up the burritos into pieces and make finger foods while everyone’s watching the game or gossiping.

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                                  17. Five-Spice Beef Kabobs ($2.43 per serving)

                                  The spices in this recipes add a delicious twist to the beef kabobs, which is definitely worth trying!

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                                    18. Cornmeal Crusted Pork ($1.92 per serving)

                                    If you like the fried crunch but want to opt for a healthier alternative, cornmeal is your man. This healthy recipe will satisfy all your fried desires without making you pop open your pant’s button.

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                                      19. Chicken, Tomato & Cucumber Dinner Salad ($2.57 per serving)

                                      Easy to do, extremely healthy, and super delicious. A must-try!

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                                        20. Lentil Soup with Beef and Red Pepper ($1.90 per serving)

                                        I can’t believe how cheap this meal is, especially for all the nutrients it contains. You can make a big pot on Sunday night and divide it into small portions to last you a whole week.

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                                          21. Smoky Mushroom Stroganoff ($1.90 per serving)

                                          Craving pasta but not sure what to top it off with? How about smoky mushrooms with a twist?

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                                            22. White Bean Tuna Salad ($1.36 per serving)

                                            You can add this White Bean Tuna Salad in your sandwich or just eat it as-is for a quick lunch on a busy day.

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                                              23. Sausage Eggwiches ($0.80 per serving)

                                              Who says you have to eat fast food to get an eggwich? This delicious recipe will give you an amazingly healthy eggwich for less than a dollar per portion. Can you say Breakfast?

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                                                24. Baja-Cali Black Bean Salad ($1.17 per serving)

                                                Great snack to add to a movie-night with friends. You don’t have to use chemically-processed salsas anymore, you can now use this homemade salad for your chip dips.

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                                                  25. Gnocchi, Sweet Corn & Arugula in Cream Sauce ($2.24 per serving)

                                                  Italians always knew how to make carbs look good! This delicious Gnocchi recipe will give your lunch a whole new meaning. Easy to make and only $2.24 per serving.

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                                                    26. Vegetable Lasagna ($1.73 per serving)

                                                    If you were looking for a healthy lasagna, you’ve just found it. At under $5 per serving, you can fill yourself up right away without putting on the extra calories.

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                                                      27. Fajita-Ranch Chicken Wraps ($2.05 per serving)

                                                      Don’t know what to make for lunch this week? How about delicious chicken wraps with a healthy ranch? This recipe will make all your lunches, even the quick ones, healthy and colorful.

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                                                        28. Quinoa with Pan Roasted Brussels Sprouts ($1.24 per serving)

                                                        A dish that has quinoa and brussel sprouts can’t be unhealthy, it just can’t, which is why this dish is one to keep in the books. Easy to make, healthy, and will keep you full for a long period of time.

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                                                          29. Butternut Squash Chili ($1.04 per serving)

                                                          You don’t need meat to make chili now that you have this recipe! It’s 100% healthy, filling, and smells absolutely delicious.

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                                                            30. Fast Shrimp Bisque ($2.03 per serving)

                                                            Seafood doesn’t have to be expensive if you know how to do it right, and this fast shrimp bisque is a great recipe to try if you’re in the mood for some seafood!

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                                                              31. Chicken-Noodle Casserole ($0.98 per serving)

                                                              Looks divine doesn’t it? This super easy to make dish will satisfy all your taste buds without burning a hole in your wallet or adding a few extra numbers on the scale.

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                                                                32. Burrito Cups ($1.18 per serving)

                                                                Entertaining someone tonight and don’t know what to make as appetizers? These burrito cups are a great alternative to chips or other greasy finger foods. All you need to enjoy it is a spoon and a cup.

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                                                                  33. Lemon-Dill Shrimp & Pasta ($2.45 per serving)

                                                                  Another impressive shrimp recipe under $5 per serving. The lemon-dill twist adds a great taste to the dish.

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                                                                    34. Potato Frittata ($0.87 per serving)

                                                                    If you want to eat potatoes for breakfast but still want it to be healthy, this is the recipe for you. At under a dollar per serving, this potato frittata will make you see potatoes in a whole new light.

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                                                                      35. Grilled Pork and Pineapple ($2.67 per serving)

                                                                      Meat and fruits? Oh, yes. The juiciness of the pork mixed with the liquid sugar in the pineapple will make you wish you knew about it sooner.

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                                                                        36. Greek Honey-Lemon Pork Chops ($2.15 per serving)

                                                                        Another splendid recipe mixing sweet and salty for a healthy meal. Easy to make and absolutely mouthwatering.

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                                                                          37. Jamaican Pork Stir-Fry ($2 per serving)

                                                                          You can add this healthy stir-fry to any dish as a side or amply enjoy it as-is for lunch or dinner. You can even make a wrap sandwich out of it if you’re in a rush to eat.

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                                                                            38. Herbed Salmon ($2.49 per serving)

                                                                            Salmon contains a healthy dose of fats that will boost your metabolism, lower inflammation, and make you happier. At under $5 per serving, need I say more?

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                                                                              39. Five-Spice Pork Kabobs ($1.96 per serving)

                                                                              Exquisite recipe under $5 per serving that will most definitely awe everyone at your dinner party.

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                                                                                40. Stuffed Sweet Potatoes with Mango-Black Bean Salsa ($1.24 per serving)

                                                                                You don’t have to eat sweet potatoes alone anymore with this flavorful recipe.

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                                                                                  Featured photo credit: Featured Photo Credit: 5 Dollar Dinners via 5dollardinners.com

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