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How A Healthy Dose Of Narcissism Could Help You Succeed

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How A Healthy Dose Of Narcissism Could Help You Succeed

Narcissism is often viewed as a negative attribute, at best it’s a common characteristic shared by the bad guys in movies an television. Jennifer Foster of Wall Street Insanity leads a discussion on the positive impacts narcissism can have on your success:

Narcissism. People use the word all the time… usually in a negative way… without really understanding the meaning of it. This term, generally speaking, is used to describe a person that is self-seeking, self-absorbed, and who largely puts their own well-being as top priority in life. The term has its origin in a Greek mythological story of a man, named Narcissus, who falls in love with himself after looking at his reflection in a pool of water.

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But what does all this have to do with being an entrepreneur and a leader of innovation? Believe it or not, being a narcissist leads to success in business and isn’t as bad of a thing as everyone tries to make it out to be. Why? Largely because starting a business, running a corporation, and working for yourself takes dedication, guts, determination, and truly being in love with your own ideas enough to pursue them heavily. In order to go from an average Joe, who has big plans, to a successful entrepreneur who moves and shakes the world, there has to be some amount of self-service.

Anyone who has ever stepped out of the ordinary and took a flying leap into the extraordinary unknown had to have a reason for doing so. Let’s be honest… no one wakes up on a Tuesday morning, decides to instantaneously throw caution to the wind, and becomes an entrepreneur. No one invests every penny they have, works 80 plus hours a week, and mortgages everything they own just for the hell of it. No, people who do these kinds of things almost always have spent some time, like Narcissus, staring into the pool of life and falling in love with their reflection. They have calculated their own worth and found it to be more valuable than everyone gives them credit for. They have kicked their own ass into gear, become their own cheering squad, and made the decision to show the world what they already know to be true… that they are great.

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But the need for narcissism doesn’t stop here at all. Once you have decided that you can… and will… do something epic, you have to be able to sell it to the world. And who better to do this than someone who loves themselves a little too much? It seems that the best self promoters are those who have narcissist tendencies. They aren’t afraid to talk about what they are doing, demand a fair price for their work, and they don’t usually let rejections spoil their ambition. If ten thousand people say no, they just head back to the pool, rekindle their self-love, and keep looking for the person who will give them the chance they deserve. Arrogant? Maybe. Effective? Absolutely!

But what happens to a narcissistic person who finally achieves what they want? What becomes of them when they have to take on a leadership role that requires them to promote and help others under them? Simply put, their narcissism keeps them productive and always pushing those under and around them towards accomplishment. Narcissistic individuals make wonderful leaders because they know what they want, they don’t take shit from people who attempt to manipulate them, and they closely care for and protect those that contribute to their success. They are generally not moved by circumstances and they keep the morale and confidence high within their camp. People want to follow and devote themselves to a winner and a narcissist always believes themselves to be just that.

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Finally, narcissism keeps a person focused and goal oriented. Once a narcissist has made a decision, there really is very little that will halt their progress. Even traits like compulsion and impatience have a way of propelling a person to the top of the world, simply because they believe that they belong there and are entitled to that place. Narcissists know what they want out of life and they use whatever tools they have at their disposal to make it happen.

In closing, I am reminded of something that I once read about former Apple CEO Steve Jobs. This entrepreneurial genius, it seems, was also a bit of a narcissist. In the book, The Real Genius Of Steve Jobs, he is described as a complicated and exhausting man. One line from the book reads, “He gets stopped for driving a hundred miles an hour, honks angrily at the officer for taking too long to write up the ticket, and then resumes his journey at a hundred miles an hour. He sits in a restaurant and sends his food back three times. He arrives at his hotel suite in New York for press interviews and decides, at 10 P.M., that the piano needs to be repositioned, the strawberries are inadequate, and the flowers are all wrong…” While these behaviors may seem extreme to some, I like what Malcolm Gladwell, staff journalist for the New Yorker, had to say about his personality: “The great accomplishment of Jobs’s life is how effectively he put his idiosyncrasies – his petulance, his narcissism, and his rudeness – in the service of perfection.”

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So, if you have found yourself spending a little too much time looking in the pool because you like what you see so well, don’t be afraid. Let your self-loving, narcissistic ways drive you to the top of the food chain and to success.

Why Narcissism Leads To Success | Wall Street Insanity

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Featured photo credit: Enthuan via flickr.com

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Siobhan Harmer

Siobhan is a passionate writer sharing about motivation and happiness tips on Lifehack.

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Last Updated on August 25, 2021

Why Personal Branding Is Important to Your Career

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Why Personal Branding Is Important to Your Career

As a recruiter, I have met and interviewed hundreds of candidates who have no idea who they are.

Without a personal brand, candidates struggle to answer the question: “tell me about yourself—who are you?” They have no idea about who they are, what their strengths are, and how they can add value to the company. They present their CV’s believing that their CV is the key to their career success. In some ways, your CV still has its use. However, in today’s job market, you need more than a CV to stand out in a crowd.

According to Celinne Da Costa:[1]

“Personal brand is essentially your golden ticket to networking with the right people, getting hired for a dream job, or building an influential business.” She believes that “a strong personal brand allows you to stand out in an oversaturated marketplace by exposing desired audiences to your vision, skillset, and personality in a way that is strategically aligned with your career goals.”

A personal brand opens up your world to so many more career opportunities that you would never have been exposed to with just your CV.

What Is Your Personal Brand?

“Personal branding is how you distinctively market your uniqueness.” —Bernard Kelvin Clive

Today, the job market is very competitive and tough. Having a great CV will only let you go so far because everyone has a CV, but no one else has your distinct personal brand! It is your personal brand that differentiates you from everyone else and that is what people buy—you.

Your personal brand is your mark on the world. It is how people you interact with and the world see you. It is your legacy—it is more important than a business brand because your personal brand lasts forever.

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I have coached people who have very successful careers, and they come to me because they have suddenly found that they are not getting the opportunities or having the conversations that would them to their next role. They are having what I call a “career meltdown,” all because they have no personal brand.

A personal brand helps you become conscious of your differences and your uniqueness. It allows you to position yourself in a way that makes you stand out from the pack, especially among other potential job applicants.

Don’t get me wrong, having a great CV and a great LinkedIn profile is important. However, there are a few steps that you have to take to have a CV and LinkedIn profile that is aligned to who you are, the value you offer to the market, and the personal guarantee that you deliver results.

Building your personal brand is about strategically, creatively, and professionally presenting what makes you, you. Knowing who you are and the value you bring to the table enables you to be more informed, agile, and adaptable to the changing dynamic world of work. This is how you can avoid having a series of career meltdowns.

Your Personal Brand Is Essential for Your Career Success

In her article, Why Personal Branding Is More Important Than Ever, Caroline Castrillon outlines key reasons why a personal brand is essential for career success.

According to Castrillon,[2]

“One reason is that it is more popular for recruiters to use social media during the interview process. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and 43% of employers use social media to check on current employees.”

The first thing I do as a recruiter when I want to check out a candidate or coaching client is to look them up on LinkedIn or other social media platforms, such as Facebook, Instagram, and Twitter. Your digital footprint is the window that highlights to the world who you are. When you have no control over how you want to be seen, you are making a big mistake because you are leaving it up to someone else to make a judgment for you as to who you are.

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As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room.”

In her book, Becoming, Michelle Obama writes about the importance of having a personal brand and her journey to defining her personal brand. She wrote that:

“if you don’t get out there and define yourself, you’ll be quickly and inaccurately defined by others.”

When you have a personal brand, you are in control. You know exactly what people will say about you when you leave the room.

The magic of a personal brand is that gives you control over how you want to be seen in the world. Your confidence and self-belief enable you to leverage opportunities and make informed decisions about your career and your future. You no longer experience the frustrations of a career meltdown or being at a crossroads not knowing what to do next with your career or your life. With a personal brand, you have focus, clarity, and a strategy to move forward toward future success.

Creating your personal brand does not happen overnight. It takes a lot of work and self-reflection. You will be expected to step outside of your comfort zone not once, but many times.

The good news is that the more time you spend outside of your comfort zone, the more you will like being there. Being outside of your comfort zone is where you can test the viability of and fine-tune your personal brand.

5 Key Steps to Creating Your Personal Brand

These five steps will help you create a personal brand that will deliver you the results you desire with your career and in life.

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1. Set Your Personal Goals

What is it that you want to do in the next five years? What will your future self be doing in the next five to ten years? What is important to you? If you can answer these questions, then you are on the right path. If not, then you have to start thinking about them.

2. Create Your Unique Value Proposition

Create your unique value proposition by asking yourself these four questions:

  1. What are your personality features? What benefit do you offer people?
  2. Who are you and why do people enjoy working with you?
  3. What do you do and what do people want you to do for them? How do you solve their problems?
  4. What makes you different from others like you?

The answers to these questions will give you the information you need to create your professional story, which is the key step to creating your personal brand.

3. Write Your Professional Story

Knowing who you are, what you want, and the unique value you offer is essential to you creating your professional story. People remember stories. Your personal story incorporates your value proposition and tells people who you are and what makes you unique. This is what people will remember about you.

4. Determine Which Platforms Will Support Your Personal Brand

Decide which social media accounts and online platforms will best represent your brand and allow you to share your voice. In a professional capacity, having a LinkedIn profile and a CV that reflects your brand is key to your positioning in relation to role opportunities. People will be connecting with you because they will like the story you are telling.

5. Become Recognized for Sharing Your Knowledge and Expertise

A great way for you to promote yourself is by sharing knowledge and helping others. This is where you prove you know your stuff and you gain exposure for doing so. You can do this through social media, writing, commenting, video, joining professional groups, networking, etc. Find your own style and uniqueness and use it to attract clients, the opportunities, or the jobs you desire.

The importance of having a personal brand is not going to go away. In fact, it is the only way where you can stand out and be unique in a complex changing world of work. If you don’t have a personal brand, someone will do it for you. If you let this happen, you have no control and you may not like the story they create.

Standing out from others takes time and investment. Most people cannot make the change by themselves, and this is where engaging a personal brand coach is a viable option to consider.

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As a personal brand coach, working with my clients to create their personal brand is my passion. I love the fact that we can work together to create a personal story that defines exactly what people will say when you leave the room.

Other People’s Stories

Listening to other people’s stories is a great way to learn. In his article, 7 TED Talks About Personal Branding, Rafael Dos Santos presents the best Ted Talks where speakers share their stories about the “why,” “what,” and “how” of personal branding.((GuidedPR: 7 TED Talks About Personal Branding))

Take some time out to listen to these speakers sharing their stories and thoughts about personal branding. You will definitely learn so much about how you can start your journey of defining yourself and taking control of your professional and personal life.

Your personal brand, without a doubt, is your secret weapon to your career success. As Michelle Obama said,

“your story is what you have, what you will always have. It is something to own.”

So, go own your story. Go on the journey to create your personal brand that defines who you are, highlights your uniqueness, and the value you offer to the world.

Featured photo credit: Austin Distel via unsplash.com

Reference

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