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When You Start To Read More, These 10 Things Will Happen

When You Start To Read More, These 10 Things Will Happen

I have a confession. I’m an addict.

It’s almost a lifelong thing, really. Since I was a kid. I should be embarrassed… but I’m not.

I should get help… but I won’t.

I’ll just go back to the bookstore. Back to the library. Back to my endless queue of ebooks. Back to my stuffed shelves.

They know me. They love me. I’ve got everything I need here. Why would I stop?

And why wouldn’t you start? When you read more, life expands. Here’s how.

1. You will find a safe way to escape when your own life is depressing, overwhelming, or just boring.

No need to turn to drugs or alcohol. Save your money. Get a library card, or start downloading some of those thousands of ebooks in the public domain. Get wrapped up in a story. Get lost in another world. Get into a character’s head and out of your own.

It’s instant. It’s economical. It’s portable: your own personal escape route when things get to be too much.

And who’s going to look down on you for reading a book? You smart thing, you. I won’t tell them what’s really going on. Promise.

2. You find out that you have a family.

Okay, I know. You have parents and maybe siblings, and maybe a whole slew of aunts and uncles and cousins and grandparents and whatnot.

Or maybe not.

Maybe you do feel alone in the world, bereft.

Whether you’re a literal orphan or you simply feel like you totally don’t fit into the family you’ve got, becoming an avid reader is a way to find the family you can fit into.

It’s a worldwide, totally open, and really awesome family.

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It’s the family of readers. Book lovers. Literary addicts. Bibliophiles. Become one of us, and you have an extended family that you can find anywhere. There’s a signal, of course, like a secret family handshake. Just pull out that latest book and read it. That’s all it takes.

We’ll see you.

We’ll know.

We’re always nearby, whenever you need us.

3. You will become part of a timeless, global conversation.

Books are the way that the past communicates with us. And books are the way that we communicate across cultures and national boundaries, across social lines and class divisions.

Books let us enter into each other’s lives and worlds in a completely unobtrusive but immersive way.

Yeah, it’s pretty awesome.

Have you ever wanted to be someone else, to go somewhere else, to experience some other life than the one you got?

Books, baby. What are you waiting for?

4. You will learn to talk pretty.

Reading is the most painless way to improve your vocabulary, spelling, and grammatical proficiency.

Did you catch how I just spelled “proficiency” without even looking it up?

Yeah. That comes from reading.

Read more, and you’ll be able to snicker smugly when your friends post status updates with egregious spelling errors. You can correct their misuse of common words. You can be the Grammatical Tyrant you’ve always dreamed of being.

5. You will look forward to lines, layovers, and waiting rooms.

This could be the biggest turning point of your life, actually. Instead of tapping your foot impatiently, huffing and sighing like dyspeptic cow, or otherwise displaying your wrath and frustration in a socially acceptable way, you can simply… read.

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Whatever book you’re currently lost in should be with you, in your pocket or purse. Pull it out and you’ve got entertainment, companionship, and intellectual stimulation. All in one handy portable package.

My friend Leigh says that reading gives her “the ability to be happy anytime, anywhere, even when waiting ridiculously long amounts of time.”

That’s a superpower everybody needs.

6. You will be a nicer person.

You might not care about being a nicer person, but the other people in your life probably do care.

Reading, as my friend Christine put it, “allows me to experience another’s emotions, which in turn makes me more sensitive to those around me.”

And she’s right.

Maybe you’ve never been a victim of racism, abuse, or poverty. Maybe you don’t know what unrequited love feels like. Maybe you find it easier to criticize than to sympathize.

Reading won’t take that away entirely (my Criticize-O-Meter is still in good working order, even after decades as an avid reader) but it will help you to slow down a little bit on the judging.

And speed up a lot on the empathizing.

Because when you live other lives through books, you begin to see the other lives happening in the world around you. The lives you know nothing about.

And you begin to have a little more understanding. A little more interest. A little less “us versus them” and a lot more “we’re all in this together.”

7. You will learn stuff.

Even if all you read is fiction, you can learn quite a lot about cultural influence, relationships, history, fear, human psychology, the various expressions of spirituality, the effects of war, the way robots will definitely take over the world, and how superheroes manage to keep their capes clean.

All very useful information.

Want more? Branch out into non-fiction. Biographies, history, current events. No, just kidding; skip the books on current events. Read history instead; you’ll learn more about current events that way.

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Philosophy. Psychology. How-to books. Memoirs. Science. Exploration. If you’re interested in it, you can find a book about it. Probably you can find an entire section of books about it.

And hey, if you can’t find a book about it, maybe you should write one.

8. You will discover that you were dumber than you knew.

In the time prior to your avid reading addiction (also known as “The Years Which Must Not Be Named”), you thought you had a pretty open mind, didn’t you?

Go ahead, you can admit it. I won’t laugh.

You thought that you knew kind of a lot, and that you had a broad perspective on life, and a pretty accurate view on the world and how things worked.

And then you started reading.

Maybe the first few books weren’t such a big deal. They probably kept you safely in your comfort zone. But then one of the members of your new reading family gave you a recommendation.

“You’ve got to read this,” she said. “It’s so great. Really.”

So you did.

And you realized that something you thought you knew—really knew, truly and certainly—was not right at all. You felt the edges along your mind begin to crack open a little bit.

You felt a little light seeping in and you started seeing the interior of your mind the way it really was: dim, dusty, and crowded with a lot of assumptions.

You kept reading, and the more you read, the more those cracks opened up. One by one, those assumptions slipped and slid out of the cracks. The light grew. The air cleared.

You started populating your mind with different things: images, conversations, perceptions, insights, data. Poetry. Fragments of lives you didn’t live, but somehow experienced through a book. Emotions that didn’t belong to you, but that you felt just as strongly.

Real things, from the real world, instead of that crumbly old stack of assumptions and expectations.

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9. You will be more creative.

As you fill your mind with fresh material from all these books, something wonderful starts happening.

Your mind wakes up.

Creativity is really all about making connections. The creative people in life, the ones we admire for their ingenuity, are the ones who can make those connections really well. They have a broad database of knowledge, and they don’t bother keeping the categories separate. They let poetry seep into science. They let faith and history hang out together.

They understand, in fact, that all those categorizations are imposed. We put labels on things so that we can feel like we understand them, but sometimes the labels are counterproductive.
Reading helps you tear the labels off.

Reading helps you to fill your mind from as many sources as you want, and then let all of that beautiful stuff mingle and mix in anyway it wants.

10. You will become more imaginative and less afraid of being weird.

When you read books that are the product of someone else’s imagination, you start to trust your own imagination, and use it.

What a great idea! Using that brain, in all of its crazy, unnerving, glorious potentiality.

Reading will help you do that. If you feel like your mind is strange, start reading. After a few runs through the world of surrealism or science fiction (or surrealistic science fiction), you will feel like the most normal person in the world. Who are these crazy people who come up with these weird, fantastical ideas?

Of course, you’ll want to read more. So you will. And then your own imagination will start to blend what you’ve read with the real life you’re living, and you’ll add in your own unique collection of information, experience, education, and personality. Who knows what will result?

Don’t you want to find out?

Why don’t you have a book open yet?

Featured photo credit: David Blackwell via flickr.com

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Last Updated on January 6, 2021

14 Ideas on How to Measure Productivity to Make Progress

14 Ideas on How to Measure Productivity to Make Progress

Everyone has heard the term productivity, and people talk about it in terms of how high it is and how to improve it. But fewer know how to measure productivity, or even what exactly we are talking about when using the term “productivity.”

In its simplest form, the productivity formula looks like this: Output ÷ Input = Productivity.

For example, you have two salespeople each making 10 calls to customers per week. The first one averages 2 sales per week and the second one averages 3 sales per week. By plugging in the numbers we get the following productivity levels for each sales person.

For salesperson one, the output is 2 sales and the input is 10 sales: 2 ÷ 10 = .2 or 20% productivity. For salesperson two, the output is 3 sales and the input is 10 sales: 3 ÷ 10 = .3 or 30% productivity.

Knowing how to measure and interpret productivity is an invaluable asset for any manager or business owner in today’s world. As an example, in the above scenario, salesperson #1 is clearly not doing as well as salesperson #2.

Knowing this information we can now better determine what course of action to take with salesperson #1.

Some possible outcomes might be to require more in-house training for that salesperson, or to have them accompany the more productive salesperson to learn a better technique. It might be that salesperson #1 just isn’t suited for sales and would do a better job in a different position.

How to Measure Productivity With Management Techniques

Knowing how to measure productivity allows you to fine tune your business by minimizing costs and maximizing profits:

1. Identify Long and Short-Term Goals

Having a good understanding of what you (or your company’s) goals are is key to measuring productivity.

For example, if your company’s goal is to maximize market share, you’ll want to measure your team’s productivity by their ability to acquire new customers, not necessarily on actual sales made.

2. Break Down Goals Into Smaller Weekly Objectives

Your long-term goal might be to get 1,000 new customers in a year. That’s going to be 20 new customers per week. If you have 5 people on your team, then each one needs to bring in 4 new customers per week.

Now that you’ve broken it down, you can track each person’s productivity week-by-week just by plugging in the numbers:

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Productivity = number of new customers ÷ number of sales calls made

3. Create a System

Have you ever noticed that whenever you walk into a McDonald’s, the French fry machine is always to your left? 

This is because McDonald’s created a system. They have determined that the most efficient way to set up a kitchen is to always have the French fry machine on the left when you walk in.

You can do the same thing and just adapt it to your business.

Let’s say that you know that your most productive salespeople are making the most sales between the hours of 3 and 7 pm. If the other salespeople are working from 9 am to 4 pm, you can potentially increase productivity through something as simple as adjusting the workday.

Knowing how to measure productivity allows you to set up, monitor, and fine tune systems to maximize output.

4. Evaluate, Evaluate, Evaluate!

We’ve already touched on using these productivity numbers to evaluate and monitor your employees, but don’t forget to evaluate yourself using these same measurements.

If you have set up a system to track and measure employees’ performance, but you’re still not meeting goals, it may be time to look at your management style. After all, your management is a big part of the input side of our equation.

Are you more of a carrot or a stick type of manager? Maybe you can try being more of the opposite type to see if that changes productivity. Are you managing your employees as a group? Perhaps taking a more one-on-one approach would be a better way to utilize each individual’s strengths and weaknesses.

Just remember that you and your management style contribute directly to your employees’ productivity.

5. Use a Ratings Scale

Having clear and concise objectives for individual employees is a crucial part of any attempt to increase workplace productivity. Once you have set the goals or objectives, it’s important that your employees are given regular feedback regarding their progress.

Using a ratings scale is a good way to provide a standardized visual representation of progress. Using a scale of 1-5 or 1-10 is a good way to give clear and concise feedback on an individual basis.

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It’s also a good way to track long-term progress and growth in areas that need improvement.

6. Hire “Mystery Shoppers”

This is especially helpful in retail operations where customer service is critical. A mystery shopper can give feedback based on what a typical customer is likely to experience.

You can hire your own shopper, or there are firms that will provide them for you. No matter which route you choose, it’s important that the mystery shoppers have a standardized checklist for their evaluation.

You can request evaluations for your employees friendliness, how long it took to greet the shopper, employees’ knowledge of the products or services, and just about anything else that’s important to a retail operation.

7. Offer Feedback Forms

Using a feedback form is a great way to get direct input from existing customers. There are just a couple of things to keep in mind when using feedback forms.

First, keep the form short, 2-3 questions max with a space for any additional comments. Asking people to fill out a long form with lots of questions will significantly reduce the amount of information you receive.

Secondly, be aware that customers are much more likely to submit feedback forms when they are unhappy or have a complaint than when they are satisfied.

You can offset this tendency by asking everyone to take the survey at the end of their interaction. This will increase compliance and give you a broader range of customer experiences, which will help as you’re learning how to measure productivity.

8. Track Cost Effectiveness

This is a great metric to have, especially if your employees have some discretion over their budgets. You can track how much each person spends and how they spend it against their productivity.

Again, this one is easy to plug into the equation: Productivity = amount of money brought in ÷ amount of money spent.

Having this information is very useful in forecasting expenses and estimating budgets.

9. Use Self-Evaluations

Asking your staff to do self evaluations can be a win-win for everyone. Studies have shown that when employees feel that they are involved and their input is taken seriously, morale improves. And as we all know, high employee morale translates into higher productivity.

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Using self-evaluations is also a good way to make sure that the employees and employers goals are in alignment.

10. Monitor Time Management

This is the number one killer of productivity in the workplace. Time spent browsing the internet, playing games, checking email, and making personal calls all contribute to lower productivity[1].

Time Management Tips to Improve Productivity

    The trick is to limit these activities without becoming overbearing and affecting morale. Studies have shown that most people will adhere to rules that they feel are fair and applied to everyone equally.

    While ideally, we may think that none of these activities should be done on company time, employees will almost certainly have a different opinion. From a productivity standpoint, it is best to have policies and rules that are seen as fair to both sides as you’re learning how to measure productivity.

    11. Analyze New Customer Acquisition

    We’ve all heard the phrase that “It’s more expensive to get a new customer than it is to keep an existing one.” And while that is very true, in order for your business to keep growing, you will need to continually add new customers.

    Knowing how to measure productivity via new customer acquisition will make sure that your marketing dollars are being spent in the most efficient way possible. This is another metric that’s easy to plug into the formula: Productivity = number of new customers ÷ amount of money spent to acquire those customers.

    For example, if you run any kind of advertising campaign, you can compare results and base your future spending accordingly.

    Let’s say that your total advertising budget is $3,000. You put $2,000 into television ads, $700 into radio ads, and $300 into print ads. When you track the results, you find that your television ad produced 50 new customers, your radio ad produced 15 new customers, and your print ad produced 9 new customers.

    Let’s plug those numbers into our equation. Television produced 50 new customers at a cost of $2,000 (50 ÷ 2000 = .025, or a productivity rate of 2.5%). The radio ads produced 15 new customers and cost $700 (15 ÷ 700 = .022, or a 2.2% productivity rate). Print ads brought in 9 new customers and cost $300 (9 ÷ 300 = .03, or a 3% return on productivity).

    From this analysis, it is clear that you would be getting the biggest bang for your advertising dollar using print ads.

    12. Utilize Peer Feedback

    This is especially useful when people who work in teams or groups. While self-assessments can be very useful, the average person is notoriously bad at assessing their own abilities.

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    Just ask a room full of people how many consider themselves to be an above average driver and you’ll see 70% of the hands go up[2]! Now we clearly know that in reality about 25% of drivers are below average, 25% are above average, and 50% are average.

    Are all these people lying? No, they just don’t have an accurate assessment of their own abilities.

    It’s the same in the workplace. Using peer feedback will often provide a more accurate assessment of a person’s ability than a self-assessment would.

    13. Encourage Innovation and Don’t Penalize Failure

    When it comes to productivity, encouraging employee input and adopting their ideas can be a great way to boost productivity. Just make sure that any changes you adopt translate into higher productivity.

    Let’s say that someone comes to you requesting an entertainment budget so that they can take potential customers golfing or out to dinner. By utilizing simple productivity metrics, you can easily produce a cost benefit analysis and either expand the program to the rest of the sales team, or terminate it completely.

    Either way, you have gained valuable knowledge and boosted morale by including employees in the decision-making process.

    14. Use an External Evaluator

    Using an external evaluator is the pinnacle of objective evaluations. Firms that provide professional evaluations use highly trained personnel that even specialize in specific industries.

    They will design a complete analysis of your business’ productivity level. In their final report, they will offer suggestions and recommendations on how to improve productivity.

    While the benefits of a professional evaluation are many, their costs make them prohibitive for most businesses.

    Final Thoughts

    These are just a few of the things you can do when learning how to measure productivity. Some may work for your particular situation, and some may not.

    The most important thing to remember when deciding how to track productivity is to choose a method consistent with your goals. Once you’ve decided on that, it’s just a matter of continuously monitoring your progress, making minor adjustments, and analyzing the results of those adjustments.

    The business world is changing fast, and having the right tools to track and monitor your productivity can give you the edge over your competition.

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    Featured photo credit: William Iven via unsplash.com

    Reference

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