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5 Ways To Increase Your Productivity To Match Your Business Growth

5 Ways To Increase Your Productivity To Match Your Business Growth

Growth is a happy problem for any startup. You know your company is on the right track when you need more people to meet sales demands and have the budget to hire. But just growing your team or adding more hours alone isn’t enough. You and your team will need to optimize your productivity as well.

The initially harder, but smarter, way is to change your habits to regain your time[1] and grow your business.

I founded a company to keep my freedom to work on, work with, and work when I like. As I’ve grown my company from a 3-person team to over 50 people in two cities, I’ve learned the importance of work-life balance[2] to avoid burnout. Even if your workload grows, as an entrepreneur you need to protect your time. A successful business is one that improves its sales without sacrificing it’s teams’ quality of life. After experimenting with a range of productivity hacks and tools, below are the 5 most effective habits I’ve developed.

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Keep your morning routine within a reasonable timeframe

How you wake up is even more important than when. A morning routine[3] is critical for starting on the right foot each day and most successful business leaders use early mornings to send e-mails.[4]

Whether it is making your cup of coffee, hitting the gym, or sending e-mails, do it every day. Also give yourself a fixed time to complete the routine. For example, I wake up at 8am and send e-mails until 9am. The ones I haven’t finished will be addressed during my two other scheduled e-mail checking sessions later in the day.

Track your time to instantly cut distraction

Use a time tracker without being OCD so that you can learn about how you are using your time (rather than how you think you are spending it). Find a time tracking tool such as Timing App,[5] which automatically detects what software you are using and what pages you are browsing to log what you did. The app removes the need to do manual time tracking, which means you won’t have gaps in your tracker. You do not need to be “OCD” because you can leave the time tracker on while taking breaks and counting it towards the task. After a week, you will probably notice where chunks of time disappear. For example, you may find you are spending three hours responding to only a few e-mails and remember that you tend to click on links or browse news simultaneously. For more time tracking and management tools, read here.

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Simply by tracking your time, you are holding yourself accountable and it will motivate you to focus. Give yourself a target timeframe for responding to e-mails and you will naturally try to reach that goal with your time tracker turned on. With the focus, you may find yourself getting out of the office earlier than you used to!

Delegate your hours (and don’t give yourself extra time)

Plan your hours and stick to them. Bill Gates and Elon Musk divide their schedules into 5-minute slots.[6]

Planning out your days keeps you focused on priorities and protects your down time. When scheduling your waking hours, you force yourself to consider your whole day, including off hours. By giving mental space to your personal schedule, you will give yourself time to do errands, see friends and family, or just read a book, to recharge.

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Do not let your tasks spill over. If you find a task, such as a product meeting, consistently takes longer than you wanted, adjust your estimation. Another effective approach is to schedule another fixed time to finish outstanding items. Knowing you have a deadline keeps you motivated to optimize your minutes.

Breakfast & Lunch meetings

When you want to spend dinners with friends and use office hours for work, what time do you have for meetings? The answer is breakfast and lunch. Everyone has to eat, so why not make that time more productive with discussions?

Having breakfast meetings catches people at their most productive[7] before other things take up their mental energy. In addition, scheduling meal meetings reminds you to eat, which is healthier and improves productivity.[8] Meetings with meals can be limited to one or two hours. Lightening up your meetings with food gives you a change of scene and your mind a break, which is important for avoiding burn out.

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Ignore phone calls and call back while commuting

Lastly, reduce interruptions. I turn all my notifications to silent and check my phone when I am ready. This gives me control of my time and places calls into a time block, like e-mails. In addition, you will only return calls if they are a priority, which means you won’t be caught by ad hoc casual chats.

I make this doubly productive by returning calls only while commuting. Making a call while on the train or walking puts a time limit and focuses on the essential points. I am able to recapture lost productivity during commutes by discussing things when I cannot work on a keyboard.

Take a step back

While it is tempting to squeeze in those extra hours to help grow your business, it’s important for entrepreneurs to take a step back to work smarter. Managing a fuller plate for the long term requires developing habits that reduce distractions. Learn where you can make efficiency gains, stay healthy, and give yourself personal time.

Reference

More by this author

Ben Cheng

Co-Founder, Oursky

Achieve Inbox Zero To Increase 100% Team Efficiency 5 Ways To Increase Your Productivity To Match Your Business Growth

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Last Updated on November 24, 2020

50 LinkedIn Influencers To Follow, No Matter Your Industry

50 LinkedIn Influencers To Follow, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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