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9 Noteworthy Female Entrepreneurs Who Have Changed Their Industries

9 Noteworthy Female Entrepreneurs Who Have Changed Their Industries

Technology, web applications and the mobile boom, all of these are fast-growing industries and sectors across the whole world. But what’s the one group that’s experiencing just as much growth, that people often overlook? Female entrepreneurs.

Men often get the limelight for business, financial and technological accomplishments. In this post, we’re focusing on nine noteworthy female entrepreneurs you’re probably didn’t know about.

 1. Nicole Sanchez

A graduate of both Harvard College and Harvard Business School, Sanchez brought her talents to multiple companies as a consultant and hospitality expert before venturing into entrepreneurship. Somewhat apprehensive about entrepreneurship in general, Sanchez notes that even after attending a school like Harvard, she didn’t feel fully qualified to start her own company.

Her biggest recommendation to fellow female entrepreneurs is to get started today, even when conditions aren’t perfect. One of Sanchez’ largest accomplishments to date is the creation of TenderCaring, a business that helps seniors remain at home through technology and living assistance.

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2. Heidi Ganahl

Founder of one of the largest multifaceted dog brands in the United States, Camp Bow Wow, Heidi Ganahl is a market leader when it comes to pets. Her venture is unique in that Camp Bow Wow offers more customizable services than competitors at better prices, and each dog supervisor is trained to meet specific benchmarks of excellence.

Ganahl’s $65 million franchise currently serves a wide variety of needs for dog owners at over 130 locations throughout the country.

3. Maria Seidman

Seidman orchestrated accomplishments from mobile teams at MGM, Goldman Sachs and Warner Bros. before launching her own company, Yapp. Her company Yapp is now the go-to site for creating mobile applications in minutes.

4. Heddi Cundle

Before starting her own venture, Cundle worked with global travel and lifestyle brands for over two decades. She now brings that experience and insight to her own company, MyTab.co, a travel gift card service.

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Cundle’s concept is unique in that family and friends can contribute to a loved one’s travel desires, and the loved one can utilize thousands of airfare and lodging options via the app.

5. Judith Faulkner

If you’ve been to any kind of doctor recently, you’ve probably seen a program called Epic Systems on the desktop computer. This efficient and user-friendly software was founded by Judith Faulkner, who bootstrapped the company with just $6,000 in 1979.

In 2014, Epic pulled revenues of $1.77 billion. Talk about an encouraging and empowering story for young female entrepreneurs!

6. Sandy Lerner

Depending on your place of work, your vocation may involve multiple conference rooms, mobile phones and pagers. Cisco Systems may very well be the provider of such technology, as they are now the largest networking technology company in the world.

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As co-founder of Cisco, Lerner worked with then-boyfriend Leonard Bosack on the company for six years before she was fired and they both left. After selling another cosmetics company she started, Lerner is now deeply involved in sustainable agriculture.

7. Anne Bezancon

Previously an executive for PCI and Productopia, Anne Bezancon effectively conquered multiple mobile and consumer marketing challenges. Currently, she is the president and founder of Placecast, a cutting-edge mobile marketing firm.

Bezancon takes her expertise from marketing to customers, how they want to be reached, and provides it for companies who want to increase customer engagement and satisfaction in real-time scenarios. Some of Placecast’s clients include Best Buy, Starbucks, Discover, GAP, Kohl’s, American Eagle and Jet Blue Airways.

8. Sonia Kapadia

A graduate of Harvard Business School and University of Pennsylvania, Kapadia spent multiple years at Pepsi and Gu Chocolate Desserts before deciding she wanted to create her own operation.

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Kapadia’s currently best-known entrepreneurial effort is Taste Savant, an outlet and info hub for savvy diners.

9. Anne Wojcicki

Before her own venture, Wojcicki was likely best-known as wife of Sergey Brin, co-founder of Google. Then in 2006, Anne Wojcicki began 23andMe – a genetic history reporting firm. Users now purchase the genetic reporting package, and – after mailing a small tube of saliva back – receive over 60 customized and personal reports about their genetics and possible disease risk. 23andMe’s pricing has risen over recent years, but the firm also provides more value than previous iterations of their product. If you want to get a highly personalized report of your health, look no further than Wojcicki’s unique venture.

Conclusion

Hopefully learning about these female entrepreneurs has inspired and encouraged you to keep moving forward to your own goals. As many of these women have revealed – dreams don’t happen overnight, the biggest step you can take towards entrepreneurial success is to simply commit yourself and keep pursuing your passion with hard work!

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Last Updated on June 25, 2019

How to Ace an Interview: 10 Tips from a Professional Career Advisor

How to Ace an Interview: 10 Tips from a Professional Career Advisor

Wondering how to ace an interview? In this article, you will learn everything you need to nail your dream job — from resume submission to the end of the interview cycle.

In order to land a job interview, you must start with submitting a great resume. Submitting resumes is generally done by, “apply now”, the way many apply for consideration to a job requisition. Even if not applying the tradition way, let’s say, emailing someone in your network about an opportunity- you will still need a great resume.

So first thing first, work on your resume.

Today in the United States, 98% of organizations use applicant tracking systems (ATS) to extract information from an applicant’s resume to build a digital applicant profile that can be searched, filtered, and/or ranked.[1] So, a resume that is ATS friendly is part one for landing and acing a job interview.

To do this, a resume must have certain formatting and keywords to get the resume through the scan and into the hands of a recruiter. Without a resume that works with and for today’s technology and requirements, an interview can be difficult to land.

Here’s a great DIY Resume Guide (Do it Yourself Resume Guide) to help you craft an ATS and Recruiter friendly resume:[2]

There used to be a time where a job application was enough, today, an ATS friendly resume leads all methods in landing a job interview.

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Now, let’s talk about acing that interview.

A job interview is part 2 of the job application process. An interview is where applicants that have met the minimum requirements are selected to discuss the job opportunity with the employer or hiring manager.

Interviews are generally conducted via telephone, in person, and or applications/technology such as Skype. When the interview is landed, these 10 tips will help you ace the job interview:

1. Going for a Job Opportunity That Speaks to Your Passion

Having a passion for the job/ industry is extremely important. Doing something that aligns with inner passion is important for quality of life.

People that have passion for the job that they are interviewing for generally have better interview experiences. When we talk about what we love, it is seen in our faces, our body language, and heard in our tone. Here’re 10 Reasons Why Following Your Passion Is More Important Than Money.

In short, consideration of talents, discovering the things that make you happy and sad, and what you love losing yourself in.

2. Study the Job Description: Essential Job Functions and Qualification Requirements

Doing this will allow you the opportunity to develop examples of past and present experience that relate to the essential job functions and required qualifications.

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Examples of experience is always a plus for interviewers, painting a full picture goes a long way. Even when not asked for an example, it is always a plus to tie answers to interview questions to examples from your experience.

If there is a portfolio (work samples: images, writing samples, published work, videos, awards, etc.) of work- that’s even better!

3. Research the Company and the Interviewer(s)

Being an employee means entering into a relationship with an employer. In many areas of life, research is done prior to committing; researching a company prior to an interview is no different.

It is important to determine if the company is a good fit and therefore makes it easier to answer “why do you want to work here?” It helps better verbalize how past experience, skills, and values align with the company’s mission, and it shows the interviewer that you are interested in more than just a job.

4. Think Positive and Tap into Confidence

Positivity exudes confidence and both are necessary, so the employers knows that trust can be given.

Thoughts lead to action, therefore, operating from a positive perspective will reveal confidence. The goal of the interview is to land the job offer; employers need to believe that you believe in yourself so that they can believe you. Here are a few tips for positive thinking.

5. Have Copies of the Resume Used to Apply for the Job

It’s always good to be ready for extra interviewers in the room; many interviews today are panel interviews/ multi-person interviews.

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Though a resume was likely submitted with the application, it is always a good idea to come with extra copies in anticipation of the potential need. If there was no resume submission, it is crucial that you provide a copy during the interview; doing this shows the employer preparedness and resolution to challenges.

6. Plan for Behavior Based Interview Questions

Most companies use pre-selected questions, often times having a list of behavior-based questions. Usually these questions start with: “provide an example of”, “tell me about a time when”, and/or “describe a time/situation when”.

Having examples of problems solved and strategies used, initiatives led, contributions to teams and departments, will help ace a job interview. Painting a picture to help employers see skills, qualifications, and experience is extremely important during a job interview.

7. Make a List of Selling Points

It’s important to be proactive about the selling points that you want to make in an interview. This is where a portfolio works great! It is a great idea to make a list of selling points that reaffirms and demonstrates skills, qualifications, and experience.

Consider: awards, programs/ processes launched that led to cost savings and/or profitability, training/education, etc.

8. Showcase a Mixture of Personality and Professionalism

Companies like to make sure that interviewees are a good match for the company culture. Having a good balance of personality and professionalism during a job interview is key.

Personality can be shown when discussing hobbies, community service or extracurricular activities in answers to behavior-based questions, when describing your passion, and when discussing selling points.

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9. Have Your Questions Ready- Interviewing Isn’t One-Sided

Interviews are two-sided, like all relationships (an employee and employer agreement is a type of relationship). Before entering in many relationships, we all have a set of questions that we need answers to, prior to making the decision to commit.

Beyond doing this for self (because asking questions helps reduce doubt and uncertainty), it also shows the employer that there is interest in the company and its future and, shows that you are informed.

Here are a few considerations: “Can you tell me about the team I’ll be working with?”, “Why is this position open?”, and “What qualifications/ skills are important to succeed in this role?” You can also take a look at this guide for more idea: 7 Questions to Ask in a Job Interview That Will Impress the Interviewer

10. Follow-up with a Thank You Note

Interviewers love gratitude. Sending a “thank you for taking the time to discuss the job opening with me”, is very important to acing an interview.

Interviewers discuss one job opening with many applicants. A thank you note can serve as gratitude and the final chance to showcase selling points. This is also the opportunity to address any concerns that the interviewer may have had in the interview.

Summing It up

Consider a job interview a house. the foundation for acing a job interview is passion. The frame is a resume that lands the interview. The plumbing and electrical are showing up with confidence, providing a list of selling points, having examples of your experience and qualifications, and engaging the interviewer. The roof is showing gratitude with a thank you note.

More Tips About Job Interviews

Featured photo credit: Nik MacMillan via unsplash.com

Reference

[1] Jobscan: What is an Applicant Tracking System?
[2] Veronica Castillo: New Job- DIY Resume

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