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9 Noteworthy Female Entrepreneurs Who Have Changed Their Industries

9 Noteworthy Female Entrepreneurs Who Have Changed Their Industries

Technology, web applications and the mobile boom, all of these are fast-growing industries and sectors across the whole world. But what’s the one group that’s experiencing just as much growth, that people often overlook? Female entrepreneurs.

Men often get the limelight for business, financial and technological accomplishments. In this post, we’re focusing on nine noteworthy female entrepreneurs you’re probably didn’t know about.

 1. Nicole Sanchez

A graduate of both Harvard College and Harvard Business School, Sanchez brought her talents to multiple companies as a consultant and hospitality expert before venturing into entrepreneurship. Somewhat apprehensive about entrepreneurship in general, Sanchez notes that even after attending a school like Harvard, she didn’t feel fully qualified to start her own company.

Her biggest recommendation to fellow female entrepreneurs is to get started today, even when conditions aren’t perfect. One of Sanchez’ largest accomplishments to date is the creation of TenderCaring, a business that helps seniors remain at home through technology and living assistance.

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2. Heidi Ganahl

Founder of one of the largest multifaceted dog brands in the United States, Camp Bow Wow, Heidi Ganahl is a market leader when it comes to pets. Her venture is unique in that Camp Bow Wow offers more customizable services than competitors at better prices, and each dog supervisor is trained to meet specific benchmarks of excellence.

Ganahl’s $65 million franchise currently serves a wide variety of needs for dog owners at over 130 locations throughout the country.

3. Maria Seidman

Seidman orchestrated accomplishments from mobile teams at MGM, Goldman Sachs and Warner Bros. before launching her own company, Yapp. Her company Yapp is now the go-to site for creating mobile applications in minutes.

4. Heddi Cundle

Before starting her own venture, Cundle worked with global travel and lifestyle brands for over two decades. She now brings that experience and insight to her own company, MyTab.co, a travel gift card service.

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Cundle’s concept is unique in that family and friends can contribute to a loved one’s travel desires, and the loved one can utilize thousands of airfare and lodging options via the app.

5. Judith Faulkner

If you’ve been to any kind of doctor recently, you’ve probably seen a program called Epic Systems on the desktop computer. This efficient and user-friendly software was founded by Judith Faulkner, who bootstrapped the company with just $6,000 in 1979.

In 2014, Epic pulled revenues of $1.77 billion. Talk about an encouraging and empowering story for young female entrepreneurs!

6. Sandy Lerner

Depending on your place of work, your vocation may involve multiple conference rooms, mobile phones and pagers. Cisco Systems may very well be the provider of such technology, as they are now the largest networking technology company in the world.

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As co-founder of Cisco, Lerner worked with then-boyfriend Leonard Bosack on the company for six years before she was fired and they both left. After selling another cosmetics company she started, Lerner is now deeply involved in sustainable agriculture.

7. Anne Bezancon

Previously an executive for PCI and Productopia, Anne Bezancon effectively conquered multiple mobile and consumer marketing challenges. Currently, she is the president and founder of Placecast, a cutting-edge mobile marketing firm.

Bezancon takes her expertise from marketing to customers, how they want to be reached, and provides it for companies who want to increase customer engagement and satisfaction in real-time scenarios. Some of Placecast’s clients include Best Buy, Starbucks, Discover, GAP, Kohl’s, American Eagle and Jet Blue Airways.

8. Sonia Kapadia

A graduate of Harvard Business School and University of Pennsylvania, Kapadia spent multiple years at Pepsi and Gu Chocolate Desserts before deciding she wanted to create her own operation.

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Kapadia’s currently best-known entrepreneurial effort is Taste Savant, an outlet and info hub for savvy diners.

9. Anne Wojcicki

Before her own venture, Wojcicki was likely best-known as wife of Sergey Brin, co-founder of Google. Then in 2006, Anne Wojcicki began 23andMe – a genetic history reporting firm. Users now purchase the genetic reporting package, and – after mailing a small tube of saliva back – receive over 60 customized and personal reports about their genetics and possible disease risk. 23andMe’s pricing has risen over recent years, but the firm also provides more value than previous iterations of their product. If you want to get a highly personalized report of your health, look no further than Wojcicki’s unique venture.

Conclusion

Hopefully learning about these female entrepreneurs has inspired and encouraged you to keep moving forward to your own goals. As many of these women have revealed – dreams don’t happen overnight, the biggest step you can take towards entrepreneurial success is to simply commit yourself and keep pursuing your passion with hard work!

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Brad Johnson

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Last Updated on March 31, 2020

How to Use Visual Learning to Work More Effectively

How to Use Visual Learning to Work More Effectively

Knowledge is essential to become successful in life, your career and your business. Without learning new concepts and becoming proficient in our craft, we cannot excel in our chosen careers or archive knowledge to pass down to the next generation.

But content comes in various forms, and because how we learn influences how much we know, we need to talk about learning styles. This article will focus on how to utilize visual learning to boost your career or business.

The Importance of Knowing Your Learning Style

Knowing your learning style enables you to process new information to the best of your ability. Not only does it reduce your learning curve, you’re able to communicate these same concepts to others effectively.

But it all starts when you’re able to first identify the best way you learn.

As a college student, I soon figured out that taking online courses without visual aids or having an instructor in front of me led to poor retention of concepts.

Sure, I got good grades and performed excellently in my online exams. However. I discovered that I couldn’t maintain this performance level because I forgot 80 percent of the course content by the end of the semester.

There are several types of learning styles known to mankind. To give an idea of how visual learning stacks up against other learning styles, here’s a brief mention of some of the different types of learning styles we have.

The four most popular types of learning styles are:

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  • Visual learning style (what this article talks about).
  • Aural or auditory learning style (learning by listening to information presented).
  • Verbal or linguistic learning style (learning that involves speech and writing).
  • Tactile learning style (learning by touching and doing)

But for the purposes of this article, we will be focusing on using visual learning to boost your career or business.

How to Know If You’re a Visual Learner?

When it comes to boosting your career, business (or education), a visual learner is one who would most definitely choose shapes, images, symbols, or reading over auditory messages.

I’m talking about preferring to read an actual map when navigating to a new place over listening to verbal directions. I’m talking about discovering that you actually have trouble remembering what your manager said at the meeting because there were no graphs or illustrations to support the points raised.

Most people who struggle with learning probably aren’t leveraging their best learning styles. The earlier you identify how your learning style can boost your success, the less struggle you will encounter with processing new information throughout your career.

However, visual learning in particular CAN 10x your career or business whether it is your preferred learning style or not. And here’s why:

Several studies have arrived at the conclusion that the brain retains more information with the help of visual aids. In other words, images are directly processed by our long-term memory which helps us store information for longer periods of time.[1]

While some lessons can be performed orally, several concepts can only make sense if you have an image with an explanation of sequences (i.e learning about the human DNA).

Visual learning does use a different part of the brain and visual cues are processed by the part of the brain known as the occipital lobe.

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By engaging more parts of the brain during learning, you’re able to have a fuller understanding of concepts and facilitate better interaction with your immediate environment.

How to Use Visual Learning for Success

Here’re 4 ways to use visual learning to boost your career or business:

1. Bring back the to-do list. Then add shapes and colors to boost productivity.

We live in an age where computers have taken over virtually every aspect of productivity and most human functions. But written lists are making a comeback, and with an endless number of important tasks to complete, having a to-do list of tasks in order of importance can improve your productivity.

While coming up with a list is initially challenging, adding colors and shapes to written lists that you personally write and manage gives you an extra layer of assurance and boosts aids recall so that you actually get stuff done.

I have tried this technique in my work as a registered nurse and discovered that adding shapes and colors to to-do lists helps me delegate tasks, recognize where more work is needed, and makes it easy to cross off completed tasks at the end of the day.

2. Add graphs, charts and symbols to your reports.

Yes, it seems like more work cut out for you. However, graphs enable you monitor the heartbeat of your business.

Graphs and charts help you trend your finances, budget, and pretty much any data overtime. With the help of free and premium software available on the market, it has become easier to take plain data and in a matter of seconds, have relevant information displayed in different shapes and images.

As an entrepreneur, you can make predictions and allocate funds wisely when you’re able to see whether your efforts are rewarded. You can use colors and charts to delegate actions to members of your team and track performance at the same time.

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And when broken down into monthly, quarterly, bi-annual or annual goals, graphs and charts communicate what ordinary text cannot.

3. Effectively brainstorm with mind-mapping.

Mind-mapping is not new but I don’t think it’s been talked about as often as we do to-do lists.

With mind mapping, you’re organizing information accurately and drawing relationships between concepts and pieces from a whole.

Think of a mind map as a tree with several branches. For example, the tree can symbolize healthcare while each branch stands for nursing, medicine, laboratory science, and so on. When you look at nursing, you can further branch out into types of nursing; pediatric, women’s health, critical care, and so on.

It’s an interesting relationship; the more ideas you’re able to come up with for your chosen subject, the deeper you get and the stronger the association.

Mind maps really show you relationships between subjects and topics, and simplifies processes that might seem complicated at first glance. In a way, it is like a graphical representation of facts presented in a simple, visual format.

Mind mapping isn’t only limited to career professionals; business owners can benefit from mind mapping by organizing their online learning activities and breaking down complex tasks into simple actions so that you can accurately measure productivity.

4. Add video streaming to meetings.

What if you could double the productivity of your team members by video streaming your meetings or adding flash animation to your presentation at the same time?

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When you offer video as an alternative method of processing information to colleagues, there is a greater chance of retaining information because we recreate these stories into images in our minds.

For organizations that hold virtual meetings, it can also be an effective way to enhance performance during if people can see their colleagues in addition to flash animation or whatever form of video is provided during the meeting.

Is Visual Learning Better Than Other Learning Styles?

No, that is not the point. The goal here is to supplement your existing dominant learning style with visual learning so that you can experience a significant boost in how you process and use everyday information.

You might discover that understanding scientific concepts are much easier after incorporating visual learning or that you’re able to understand your organization’s value when projected on a visual screen with charts and graphs.

The overall goal is to always be learning and to continue to leverage visual learning style in your career and business.

More About Learning Styles

Featured photo credit: Unsplash via unsplash.com

Reference

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