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13 Best (and Worst) Things About Becoming A Freelance Writer.

13 Best (and Worst) Things About Becoming A Freelance Writer.

According to a new survey, 54 million Americans – or 34% of the workforce – are engaged in freelance work. Almost 8% of those are freelance writers – and that’s around 4,320,000 people.

It’s clearly an increasingly popular market, and with good reason, but it’s not always all it’s cracked up to be. If you’re thinking of becoming a freelance writer, make sure you go into it with your eyes wide open.

Let’s start with the good.

1. You’re Your Own Boss.

If you want to take a holiday, take a holiday. If you want to sleep in until 11, sleep in until 11.  If you want to hit the gym at 3 to avoid the post-office rush? Yup, that too.

One of the best things about being a freelance writer is that you answer to no one except yourself; you own your decisions.

Obviously you still have responsibilities and those responsibilities dictate your priorities but the point is, they’re your priorities (and your consequences). Not the company’s. Not your manager’s. Your good is the greater good.

2. You Can Work Wherever You Want.

All you need to be a freelance writer is yourself, your laptop and an Internet connection.

There’s no specialist equipment and, although some freelance writers do spend time with clients in-person, it’s not a job requirement.

With tools like Skype empowering worldwide inter-connectivity, there are few situations where a face-to-face meeting is more cost-time efficient than an e-meeting anyway, so it’s not a big loss if you never meet clients offline.

All of which means this: you can work from wherever you want, whenever you want. Maybe that means that little café you love with the hand-roasted beans, or maybe it means joining the hubud in Bali.

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Forget ‘the world is your oyster’ – the world is your office.

3. It’s Varied.

Being a freelance writer means having a portfolio of clients, rather than a single employer.

Because your skill is writing, rather than something strictly industry-specific, those clients can be much more varied that if you were, say, a freelance plumber.

Even if you specialize in writing for a specific area, the variety of work is endless. Being a great writer is similar to being a great actor: you have to be able to master different voices, different styles, different personalities

Work never seems mundane, because you’re constantly applying your skills in a different way.

4. It’s Secure.

One of the traditional arguments against freelancing is that you sacrifice job security. This is quite a fallacy.

When you first strike out as a freelance writer, things probably are less secure than having a full-time job, but once you’ve built up a client portfolio you’ve got a properly diversified income stream.

Your financial security is no longer dependent on one client but on many; this spreads and therefore minimizes your risk. In an insecure economy, it’s more important than ever not to put all your eggs in one basket.

 5. You Can Be Agile.

Markets change constantly. New opportunities spring up; new niches; new areas where you could make a mark. Being a freelance writer gives you the fluidity and agility to take advantage of new opportunities with minimal risk.

The e-learning market is a great example. Growing rapidly, it’s an area that’s attractive to a lot of freelance writers right now – but it’s still a relatively new industry and the bubble could yet burst. Freelance writers can easily dip a toe in the water with new markets like this – a new project here; a new client there – without needing to dive in and hope they swim.

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6. It’s A Constant Learning Curve.

As a freelance writer, your clients are paying you to stay ahead of the curve on their behalf. At least a third of your time isn’t spent writing at all, but reading, listening, watching and absorbing as much as possible, in order that you can write with authority.

For people who love to keep learning, being a freelance writer absolutely ticks that box.

7. It’s Fulfilling.

For most freelance writers, this is the most overwhelming positive: you get to do what you love.

It goes almost without saying that you have to love writing (and take a word of advice – if you don’t, don’t try and be a freelance writer. It’s bloody difficult if you’re not passionate about it), but it goes deeper than that.

Precisely because it’s such a flexible career, and because you’re your own boss, you can choose the sort of life you want to build for yourself. You can work for top-dollar with huge advertising companies, or throw yourself into that creative not-for-profit that you admire, or neither, or both.

It’s not about building an attractive resume, or showing career progression, or avoiding career gaps – it’s about choosing what you work on and when in the combination you find most fulfilling.

Being a freelance writer is not all sunshine and flowers, though. This job is very far from easy and, if you want to do it, you should know what you’re getting into. Here are the massive downsides to being a freelance writer:

8. You Have To Fight Your Own Corner.

Harsh truth time: there are a lot of aspiring freelance writers out there, and a lot of them aren’t much good at all.

Freelance writing sometimes seems to be a default career choice for those who want to freelance, but lack the writing-specific skills, knowledge or willingness that should back that up.

Finding work is competitive, and finding high-paying work more so. There’s no shortage of writers looking to undercut you, selling on price because that’s all they have to sell on.

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Being a freelancer writer means being able to sell yourself. It means having a really solid value proposition, and being able to pitch confidently to clients. It means knowing your worth, and being willing to negotiate constantly – because no one’s going to hand you anything on a plate.

9. You Can’t Be Rudderless.

There’s no simple path to success; no ten steps you can follow to automatically ‘make it’ as a freelance writer. The scale and diversity of the market are amazing, but it also means that you have a really strong sense of purpose or you’ll struggle to navigate in any meaningful way.

Clear goals and a clear mission to realize them are essential: without them, you could end up on a plateau, working endless hours and earning just enough to get by.

10. There’s No Life Raft.

Most of us have days where we just need to take things easy.

Maybe you’re ill, maybe you’re run down, maybe your head just isn’t in the game – whatever. Even if you’ve never pulled a sickie, I’m sure there have been days where you’ve been in the office more in body than in spirit, and that’s OK – if you’re employed.

One of the best things about being a freelance writer is the amount of effort you put in directly correlates to how much you earn – but it can feel like one of the worst things sometimes too. If you don’t draft, you don’t get paid – full stop.

That makes those off-days a lot harder to swallow.

11. It’s Hard To Find Balance.

The correlative to the above is that it’s worryingly easy to work yourself into the ground and burn out.

That freelancers have to be self-motivated has been said so many times as to be stale, but that doesn’t just refer to getting up and putting in the hours. It’s just as, if not more, difficult to know when to stop working and take time for yourself.

At the same time though you’ll never not have responsibilities again, if you want to be successful. You can aspire to work/life integration, for sure, but you can never truly switch off, never really leave work behind, because there’s no one else to take the reins.

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Finding ways to be compassionate and present in all the elements of your life becomes more of a challenge for freelancers.

12. There Are A Lot Of Odds And Ends.

If you become a freelance writer, you’re lucky if 75% of your time is billable. Writing might be what pays the bills, but you’re running a business now.

That means tax, business development, sales, marketing and so on.

The time you spend responding to emails will suddenly crystallize once you realize you’re earning zero dollars an hour while you do it.

13. It Can Be Lonely.

I don’t just mean lonely in the sense of literally being alone.

I mean it in the deeper sense, that you lack a shared purpose. Even if you hang out in co-working spaces or work on-site with clients, you’re running a business of one.

If you freelance, you can find yourself yearning after the shared sense of achievement, the camaraderie, you get when working in a team.

The thing about being a writer is this: it’s a vocation more than anything else.

If you’re thinking of becoming a freelance writer and you’re focusing on the reasons you want to freelance rather than the reasons you want to write, it’s probably not the career for you.

A good test is this. If you won $100 million on the lottery tomorrow, what would you do?

After the travelling and the cocktails and the new car; once the celebrations died down? If the answer isn’t write then don’t become a writer. Find a way to carve out a career doing whatever your answer was instead.

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Last Updated on February 11, 2021

10 Secrets of Making Every Presentation Fun, Engaging, and Enjoyable

10 Secrets of Making Every Presentation Fun, Engaging, and Enjoyable

Not a lot of people are good at public speaking. You could even say that virtually everyone needs to get some practice, and preferably good guidance, before they can learn to stay calm when facing a room full of people. Having all eyes on you is an uncomfortable experience and it takes time to get used to. However, even if you can manage to control your stage fright and stay focused, it doesn’t necessarily mean that your presentation won’t put people to sleep. This is usually the case with long presentations on a very dull subject, with the presenter speaking in a monotone voice and dimming the lights to play a PowerPoint presentation.

You have to work hard to develop the right skills

If you want to be remembered and actually get people engaged, you need to make your presentation fun and enjoyable, without coming off as corny or desperate to please. I know, it doesn’t sound that easy at all! A good presentation during a promotional event or given to an important client can be a game changer for your business, so it is easy to get stressed out and fail to perform all that well. Luckily, giving an interesting lecture is something that can be practiced and perfected. There is plenty of advice out there on the topic, but let’s look at the most important aspects of giving a memorable and fun presentation.

1. Make your presentation short and sweet

With very long, meandering speeches you tend to lose the audience pretty early on, and from then on out it’s just a test of endurance for the few bravest listeners. Not only will people’s attention start to drop rapidly after sitting and listening to you talk for 30 minutes, but you also risk watering down your core ideas and leaving your audience with little in the way of key phrases and important bits of information to take away from the whole ordeal. Famous speakers throughout history have known the importance of condensing the information by using well thought out sentences and short phrases loaded with meaning.

JFK’s famous: ”It’s not what your country can do for you, but what you can do for your country,” expresses so much in very few words and gets the audience thinking. Ancient Spartans, for example were famous for their quick, dry wit, often demolishing their opponent’s argument with a single word or phrase. You’ll want to channel that ancient spirit and be as concise as possible when preparing your presentation.

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2. Open up with a good ice breaker

At the beginning, you are new to the audience. There is no rapport, no trust and the atmosphere is fairly neutral. Even if some of the people there know you personally, the concept of you as an authority on a particular matter giving a speech will be foreign to them. The best way to encourage a warm and friendly atmosphere is to get some kind of emotional response out of the audience right at the beginning. It doesn’t matter what emotion it is, you just need to connect with them on a more personal level. It can be shock, curiosity, laughter, knowing smirks, nervousness – whatever gets them out of that initial feeling of indifference. There are different kinds of effective ice-breakers, but generally speaking, the most successful ones utilize one of these tactics:

  • Joking
  • Tugging on their heart strings
  • Dropping a bombastic statement
  • Telling an interesting and relevant anecdote
  • Using a metaphor or drawing comparisons

You can make a small, self-deprecating comment, stir the presentation one way and then suddenly surprise the audience, use sarcasm, open up with a short childhood story that taught you a lesson, quote a famous person and elaborate on it from personal experience, use an inspirational anecdote or hit them with a bit of nostalgia. Just remember to keep it short and move on once you’ve gotten a reaction.

3. Keep things simple and to the point

Once you’re done warming up the crowd you can ease them into the core concepts and important ideas that you will be presenting. Keep the same presentation style thoughout. If you’ve started off a bit ironic, using dry wit, you can’t just jump into a boring monologue. If you’ve started off with a bang, telling a couple of great little jokes and getting the crowd riled up, you have to keep them happy by throwing in little jokes here and there and being generally positive and energetic during the presentation. You need a certain structure that you won’t deviate too far from at any point. A good game plan consists of several important points that need to be addressed efficiently. This means moving on from one point to another in a logical manner, coming to a sound conclusion and making sure to accentuate the key information.

4. Use a healthy dose of humor

Some of the best speeches and presentations in the world, which have been heard and viewed by millions, all feature plenty of humor. No matter the subject, a great speaker will use natural charisma, humor and beautiful language to convey their points and get the crowd excited about what they are saying. A great example of building rapport with the audience through the use of humor is Barrack Obama talking about the government building Iron Man.

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It is silly and fun, and absolutely not something that you would expect from a man in a position of power speaking in such a serious setting – and it’s exactly why it works. The more serious the situation and the bigger the accent on proper social behavior, the harder your jokes will hit.

5. Try to tell a story instead of ranting

Some people can do all of the above things right and still manage to turn their short and fun little presentation into a chaotic mess of information. You don’t want your speech to look like you just threw a bunch of information in a blender in no particular order. To avoid rambling, create a strong structure. Start with the ice breaker, introduce the core concepts and your goals briefly, elaborate on the various points in a bit more detail, draw logical conclusions and leave your audience with a clear takeaway message. You want to flow naturally from one part to the next like you are telling a big story chapter by chapter.

6. Practice your delivery

Standing in front of the mirror and practicing a speech or presentation is a technique as old as mirrors – well, come to think of it, as old as human speech, since you can see yourself reflected in any clear and calm body of water – and that means that it is tried and true. The theory is incredibly simple, yet the real problem is actually putting in the effort day in and day out. Work on your posture, your tone of voice, accent, pauses between sentences and facial expressions. The most important thing is to talk slowly and loudly enough to be heard and understood clearly. Many famous speakers, such as Demosthenes and King George VI, overcame speech impediments through hard work.

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7. Move around and use your hands

Although you won’t instill confidence in your project if you are very jittery, moving around erratically, not knowing what to do with your hands and making fast movements, standing dead still can be just as bad. You shouldn’t be afraid to use your arms and hands when talking as it makes you seem more passionate and confident. The same goes for moving around and taking up some space. However, try to make slower, calculated and deliberate movements. You want your movements to seem powerful, yet effortless. You can achieve this through practice.

8. Engage the audience by making them relate

Sometimes you will lose the audience somewhat in techno-babble, numbers, graphs and abstract ideas. At that point it is important to reel them back in using some good, old-fashioned storytelling. Make comparisons to events from everyday life that most people are more than familiar with. By making things look simple, not only will you help your audience get a better understanding of the subject by enabling them to visualize the information more clearly, you will also draw a connection between you. After all, you are all just regular people with similar experience, you just happen to be performing different roles at the moment.

9. Use funny images in your slides

Although slides are not really necessary at all times, if you do need them to make your point and present your information more effectively, it’s best to liven them up. They say that facts aren’t always black and white, and your presentation should reflect this. Add a bit of color, make the information stand out and use an interesting animation to switch from slide to slide. You can use the slides to add some more humor, both in terms of the text and the images. An image that is used to elicit a positive response needs to be funny within the context of what you are discussing. For example, if you are discussing the topic of authority, an image of Eric Cartman from South Park in a police uniform, demanding that you respect his “authoritah,” is a nice way to have a bit of fun and lighten things up.

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10. End on a more serious note

When all is said and done you will want the audience to remember the core concepts and keep thinking about what you have said after the presentation is over. This is why you should let things naturally calm down and end with an important idea, quote or even a question. Plant a seed in their mind and make them think. Let us turn to Patrick Henry for a great way to end a speech: “Is life so dear or peace so sweet as to be purchased at the price of chains and slavery? Forbid it, Almighty God! I know not what course others may take; but as for me, give me liberty or give me death.”

As you can see, there is quite a bit to learn when it comes to giving a good presentation, one that is both memorable and fun. Be sure to work on your skills tirelessly and follow in the footsteps of great orators.

Featured photo credit: Austin Distel via unsplash.com

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