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Here’s How To Run A Business From Home

Here’s How To Run A Business From Home

Having a home-based business is a growing trend, but keeping it organized may be difficult for some. Each simple tip included in this blog post explores new and unique solutions to help business owners improve their business. The tips below will help you create a firm foundation for your business, while giving you proven information to help you plan and grow.

Being a business owner from home might not be easy, but it can be a very successful form of entrepreneurship. According to the Census Bureau, more than half of businesses in the United States are home-based. Some of the most recognized brands like Apple, Ford Motor Company, and Mary Kay Cosmetics all started as home-based businesses. Here are five tips that will help you develop, grow, maintain your business from home:

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1. Keep Work-Life Balanced with a Dynamic Working Environment

Creating the right working environment will be pivotal to your success as home-based entrepreneur. First, you should find a place that is quiet and separate from the living areas of your home, so that you aren’t distracted when working. Once you’ve found the perfect spot, turn it into your office. Make sure it is equipped with all of the tools, technology, and resources you will need to keep your business organized and efficient. Try to keep your work area as a place for work-related activities only.

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  • Plan time away from home. If you are an author, you might try spending time at a Starbuck or some place similar writing where you can sit comfortably. I like to schedule my time on Sunday afternoons and write for 3-6 hours.
  • Balance out your life by doing something that’s opposite of what you do in your business. If you are analytical in your business (i.e., programming, accounting), then do something creative in your downtime. For instance, I’m a web developer and in my downtime, I like to write paranormal romance novels.

2. Build a Stronger Business with a Virtual Assistant

Understanding that you can’t do everything on your own is one the most important lessons entrepreneurs must learn. Hiring a virtual assistant to help with tasks that need to be completed for your business can be very beneficial. VAs can be found using services like UpWork.com, which connects businesses with independent contractors. Delegate small to moderate tasks to your VA, so that you can focus your energy on accomplishing major objectives for your business.

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  • Create a list of team members that you will need to keep your business strong and that you are open to outsourcing some of your tasks to.
  • Use services like Freelancer.com or Upwork.com to find virtual team members. You can post jobs that would help your business grow. When you choose specific tasks that you want to outsource, you can assign them to your virtual team members.
  • If you choose to use Google Apps, set up generic email address such as support1@yourdomain.com so that you can reuse the email addresses in case you have a team member who needs to be replaced. Then you can just change the password for the new team member to use.

3. Stick to a schedule

Plan a work schedule that you can stick to. Try to start and end your day at the same time so that you can become accustomed to focusing strictly on getting work done for your business during those hours. Online tools like Google Calendar, Asana.com, and Teamwork.com can help you set deadlines for task and plan your work days. There are only so many hours in a day, so time management is a vital skill to grasp.

  • Set business hours that work well with you keeping a work-life balance. When you have set hours, you, your team, and your clients will understand when you are available for business.
  • Keep your team members abreast of any changes in your schedule. Especially if you have a personal assistant, you can share your calendar with them. By keeping them in the loop about your changes, it will help them manage your calendar better.

4. Use tools that can help your grow your home-based business

There are many tools available to home-based business owners that can help your business run smoothly. One resource is The Small Business Administration (SBA), which offers business owners tools to help get businesses off the ground, including developing a business plan. Google is another resource that offers assistance to business owners. Below are a couple of the resources that can help you research your industry, and even connect with others via startup communities.

  • Check out the business plan building tool that the SBA offers to help you Build Your Business Plan. The SBA Business Plan Builder will help you map out your business step-by-step. In fact, the SBA will also teach you how to manage and grow your home-based business.
  • Use Think With Google (TWG) to do deep research for your specific industry. You will find that they can provide data research, trends analysis, forward-looking perspectives and behind-the-scenes looks at digital campaigns — across industries, platforms and audiences.
  • Checkout the startup communities provided by Google For Entrepreneurs website. Their focus is to create startup communities for entrepreneurs where they can learn and work.

5. Operate your business as a legal entity

According to the SBA, registering your business name is a key step to legally operating your business, and will allow you to receive certain aid from the government. Once you’ve established your business as a legal entity, you should be able to access any federal and state licenses and permits you will need to run your business. To learn about the law and regulations that may pertain to your business, visit the SBA’s website at sba.gov. These five tips will help you grow your business and keep you from being overwhelmed by your home-based business.

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CEO/Business Visibility Strategist

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Last Updated on November 24, 2020

50 LinkedIn Influencers To Follow, No Matter Your Industry

50 LinkedIn Influencers To Follow, No Matter Your Industry

LinkedIn is an excellent platform to network with great people to help you in your career and businesses. However, with over 575 million people on the site, who should you follow? This list will steer you to the right people to follow, organized by categories of expertise.

Job Search Experts

You will likely have several jobs throughout the course of your career, and you will constantly need advice on new trends and strategies out there in the job market. Here are the LinkedIn experts who you should follow on these matters.

1. Liz Ryan is the CEO and founder of Human Workplace. Her articles on job searching are filled with creative and colorful cartoons.

2. Lou Adler is the author of The Essential Guide for Hiring and Getting Hired.

3. Dr. Marla Gottschalk will help you make an impact in a new job.

4. Hannah Morgan runs CareerSherpa.net, where she gives expert advice on job searching and how to be more visible online.

5. Alison Doyle is the CEO and Founder of CareerToolBelt.com.

Management Experts

They say that people leave managers, not jobs. These experts in LinkedIn will help you become your employees’ dream manager.

6. Jeff Weiner. How can we leave out the CEO of LinkedIn himself?

7. Nozomi Morgan is an executive coach. She can help you transition from a boss to a true leader.

8. Mickey Mikitani is the CEO of Rakuten. He constantly shares his expertise in managing a global player in e-commerce platforms.

9. Andreas von der Heydt was the head of Amazon’s Kindle Content and now the Director of Talent Acquisition. He has extensive experience in management, branding, and marketing.

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Productivity Experts

By maximizing your productivity, you can win in all aspects of life. The following LinkedIn experts will help you win big in your career.

10. Gretchen Rubin is a happiness coach and the bestselling author of the The Happiness Project.

11. Carson Tate is the founder of Working Simply. She advises us to include play in our schedules.

12. Greg Mckeown is an essentialist. Part of being an essentialist is saying no to many things so that we can focus on the things that matter.

13. Brian de Haaff, CEO of Aha! Labs Inc. provides strategies on how to be productive and happy at work at the same time.

Marketing Experts

14. Sujan Patel is VP of Marketing at When I Work, an employee scheduling software. He is an expert in content marketing and he even shares his ideas on content marketing in 2020.

15. Megan Berry is the Head of Product Development at Rebelmouse, a content marketing and AlwaysOn powerhouse.

16. Sean Gardner will help you navigate the social media landscape. This includes how to use different platforms to help accelerate your career. He is also the bestselling author of The Road to Social Media Success.

17. Christel Quek is an digital and marketing expert. She is the VP of South East Asia at Brandwatch. Their products help businesses utilize social media data to make better business decisions.

18. Jeff Bullas is a digital marketing expert. His blog has over 4 million readers annually.

19. Michael Stelzer is the CEO and Founder of social media powerhouse site, Social Media Examiner.

20. If you’re looking for inbound and content marketing expertise, follow Dharmesh Shah, Founder and CTO of Hubspot.

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21. David Edelman is a McKinsey partner and is at the helm of the Digital Marketing Strategy Practice Department.

22. Dave Kerpen leads the social media software company Likeable Local. He is the author of Likeable Social Media: How to delight your customers.

23. Clara Shih is the CEO of Hearsay Social and the author of The Facebook Era.

24. Aaron Lee is Grand Master of Customer Delight at Post Planner. He is an excellent resource for everything social media.

25. David Sable is the CEO of Y&R, one of the largest advertising firms in the world.

26. Content marketing trumps traditional marketing these days, and who else better to lead you in this area than Joe Pulizzi, Founder of Content Marketing Institute.

Personal Branding Experts

Part of what we market in our personal career is our brand. When people hear your name, what kind of brand comes into their mind? What traits and qualities do they associate with you?

Here are some personal branding experts from LinkedIn to improve your own brand.

27. Dorie Clark is the author of Stand Out and Reinventing You. He can help you craft the professional image you’ve always wanted.

28. Dan Schawbel is the managing partner of Millennial Branding. If you’re a millennial, Dan is the guy to help you craft your personal brand.

Other Notable Experts to Follow

29. Lisa Gates is the expert to follow if you’re negotiating for higher salaries and promotions.

30. If you’re a Baby Boomer, Marc Miller will help you navigate the continually changing landscape of the workplace.

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31. To avoid getting your resumé moved to the “No” pile, read Paul Freiberger’s excellent advice.

32. James Caan provides insightful ideas on careers in general. He is also a serial entrepreneur.

33. Jeff Haden writes on various topics, such as leadership and management. He is the owner of Blackbird Media.

34. If you’re looking for expert business advice on getting new customers and keeping them, follow Jay Baer.

35. Suzanne Lucas, aka Evil HR Lady, is a great human resources specialist.

36. If you need help in using Twitter to boost your career, Claire Diaz-Ortiz can guide you in the right direction.

37. Ryan Holmes is the CEO of Hootsuite, a social media management tool.

38. Customers are the lifeblood of a business and Colin Shaw focuses on revolutionizing this customer experience.

39. Brian Solis often reflects on the future of business and how technology can disrupt our world.

40. Nancy Lublin provides advice on more lighthearted topics, which are perfect after a long day’s work. She is the CEO behind Dosomething.org, a portal designed for social change; and the founder & CEO of Loris.ai and Crisis Text Line.

41. Katya Andresen provides advice on how to manage your career. She was the CEO of Cricket Media and now responsible for the SVP Card Customer Experience at Capital One.

42. Gallup has created a system to test what your strengths are and how to use them at work. Jim Clifton is the CEO of Gallup.

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43. Adam Grant is a Wharton Professor and the author of Give and Take, which provides advice on why being helpful at work can accelerate your career.

44. Hunter Walk is a partner at Homebrew Venture Capitalist Company and has specialty in product development and management.

45. If you’re running a nonprofit organization, follow Beth Kanter for expert advice on this area.

46. Emotional Intelligence is necessary to succeed in your career, and Daniel Goleman is your expert for that.

47. Rita J. King connects science, technology and business.

48. Tori Worthington Rose is a Creative Director at Mary Beth West Communications, LLC. She has extensive experience in sales and digital media.

49. If you’re looking for some advice on how to use writing and personal content marketing to boost your career, follow Ann Handley.

50. Tim Brown is the CEO at IDEO and shares his insights on Leadership and Creativity.

These are just some of the key thought leaders and movers in various industries. They will provide you with constant inspiration, as well as the willpower to pursue the career that you’ve always wanted. Their stream of expert ideas in their respective fields will help you become well-equipped in your professional pursuits.

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Featured photo credit: LinkedIn Sales Navigator via unsplash.com

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