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10 Secrets Of Life Steve Jobs Would Want You To Know

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10 Secrets Of Life Steve Jobs Would Want You To Know

Whenever I see this picture of some guy paying tribute to Steve Jobs at a ceremony; instead of being sad, I feel nostalgic that Jobs’ legacy will live on as long as technology reigns.

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    “No great man lives in vain. The history of the world is but the biography of great men.” – Thomas Carlyle

    Every great life gives you a myriad of lessons. If you are keen enough to learn from them, then you are destined towards greatness too. Here are 10 secrets of life Steve Jobs would want you to know.

    1. “What would Steve Jobs do?”

    During the absence of Steve, whenever they had a problem in Apple, insiders would tackle the problem by contemplating, “What would Steve do in this situation?” Jobs immediately chucked off that notion by declaring that, “we can never take present decisions basing on the past examples.” Instead, he encouraged them to do what they are actually supposed to do. So, Apple has become invincible even after Steve’s death.

    A secret from Steve Jobs – “No one answer fits every scenario, you have to constantly explore.”

    2. Simplicity is achieved through complexity

    Somehow we feel that achieving simplicity is far easier than being complex. As Einstein famously puts it, “If you can’t explain it simply, you don’t understand it well enough.” True. You can only achieve simplicity after passing through confusing phases of complexity.

    A secret from Steve Jobs – “Be simple, aim to be simple for greatness resides in simplicity.”

    3. Sell people their dreams, not your products or services

    Never ever sell your products or services. Just sell people their dreams. Make it so that they are crazy not to worship your brand. That’s what happened with Apple. Steve just showed the way to the dreams we had. To put it simply, we believed in him. He never asked us to purchase Apple products. They just empowered us with the technology to achieve.

    A secret from Steve Jobs – “You just have to change the perspective. Make your brand personal.”

    4. Going minimal is the key

    Minimalism is the new habit now. Have you ever noticed that all the Apple products come without a manual  and with minimal packaging? That’s because, Jobs believed in being minimal and simply executed it.

    A secret from Steve Jobs – “The secret of happiness is not found in seeking more, but in developing the capacity to enjoy less.”

    5. Provide them with social currency

    Just as people use money to buy products or services, they also use social currency to achieve desired positive impressions among their families, friends, and colleagues. You need to leverage your dynamics to give people ways to achieve and provide visible symbols or status that they can show to others, just like Apple.

    A secret from Steve Jobs – “Make people feel good, they will follow you.”

    6. Discard the obvious

    “There are thousand no’s for every yes. We simplify, we perfect and we start over until everything we touch enhances each life it touches. Only then do we sign our work.” – Apple

    Discarding the obvious choice is the key to Apple’s success. Random choices are obvious, but the perfect choice takes time. You might arrive at your choice, only after discarding many other choices.

    A secret from Steve Jobs – “Say ‘NO’ for every ‘YES’ until you reach the desired result. Rise above the mediocrity by discarding obvious choices.

    Watch this video, “Working Strategy” of Apple for more secrets.

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    7. Provide value continuously

    Money is what you get when you exchange something of value. Steve Jobs knew this secret pretty well. Take any Apple product, you will have continuous value propositions — be it in the form of iTunes, software updates, free trials, or many others. You will never regret purchasing an Apple product because you receive value propositions throughout its lifetime.

    A secret from Steve Jobs – “Be indispensable and provide value. People will follow you but do it as a habit not as a strategy.”

    8. Vision is crucial

    Check out this video first before examining the vision of a product.

    Way back in 1991, Jobs imagined the vision of applications and personal computers for everyone. He even discussed the strategy of providing applications pertaining to every subject of study to empower people in that arena (in the above video). To put it simply, he was 20 years ahead. Envisioning something out of nothing can only be done by a few great souls like Steve.

    A secret from Steve Jobs – “Stick on to the vision and believe in it. You will achieve it.”

    9. Make lives easy

    Steve Jobs made everything easy for consumers. Do you know that all Apple products comes “pre-charged”, so that you can enjoy the product without facing the hassle of waiting for it to get charged before you can enjoy it. This is just one example. Every effort of Steve Jobs had only one goal: to make our lives easy.

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    “Serve people as much as you can. You have the evidence.” – APPLE

    10. Aesthetics matter

    Design matters. Often the quality of designed environment determines the quality of life. Jobs believed in it. He constantly hinted that, “Design is not just what it looks like and feels like. Design is how it works.” Beauty is a promise of goodness, it encourages our better sides.

    A secret from Steve Jobs – “Good design helps us to be the best version of ourselves. Strive for it.”

    Featured photo credit: gNakata via amagico.com

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    KAMAL SUCHARAN BURRI

    Founding Director, Newlight Cinemas

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    Last Updated on November 18, 2021

    10 Proven Ways to Judge a Person’s Character

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    10 Proven Ways to Judge a Person’s Character

    We all fall into the trap of judging a person’s character by their appearance. How wrong we are! All too often, the real character of the person only appears when some negative event hits them or you. Then you may see a toxic person emerging from the ruins and it is often a shock.

    A truly frightening example is revealed in the book by O’Toole in Bowman called Dangerous Instincts: How Gut Instincts Betray Us. A perfectly respectable, charming, well dressed neighbor was found to have installed a torture chamber in his garage where he was systematically abusing kidnapped women. This is an extreme example, but it does show how we can be totally deceived by a person’s physical appearance, manners and behavior.

    So, what can you do? You want to be able to assess personal qualities when you come into contact with colleagues, fresh acquaintances and new friends who might even become lifelong partners. You want to know if they are:

    • honest
    • reliable
    • competent
    • kind and compassionate
    • capable of taking the blame
    • able to persevere
    • modest and humble
    • pacific and can control anger.

    The secret is to reserve judgment and take your time. Observe them in certain situations; look at how they react. Listen to them talking, joking, laughing, explaining, complaining, blaming, praising, ranting, and preaching. Only then will you be able to judge their character. This is not foolproof, but if you follow the 10 ways below, you have a pretty good chance of not ending up in an abusive relationship.

    1. Is anger a frequent occurrence?

    All too often, angry reactions which may seem to be excessive are a sign that there are underlying issues. Do not think that every person who just snaps and throws his/her weight around mentally and physically is just reacting normally. Everyone has an occasional angry outburst when driving or when things go pear-shaped.

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    But if this is almost a daily occurrence, then you need to discover why and maybe avoid that person. Too often, anger will escalate to violent and aggressive behavior. You do not want to be near someone who thinks violence can solve personal or global problems.

    2. Can you witness acts of kindness?

    How often do you see this person being kind and considerate? Do they give money to beggars, donate to charity, do voluntary work or in some simple way show that they are willing to share the planet with about 7 billion other people?

    I was shocked when a guest of mine never showed any kindness to the weak and disadvantaged people in our town. She was ostensibly a religious person, but I began to doubt the sincerity of her beliefs.

    “The best index to a person’s character is how he treats people who can’t do him any good, and how he treats people who can’t fight back.”

    Abigail Van Buren

    3. How does this person take the blame?

    Maybe you know that s/he is responsible for a screw-up in the office or even in not turning up on time for a date. Look at their reaction. If they start blaming other colleagues or the traffic, well, this is an indication that they are not willing to take responsibility for their mistakes.

    4. Don’t use Facebook as an indicator.

    You will be relieved to know that graphology (the study of that forgotten skill of handwriting) is no longer considered a reliable test of a person’s character. Neither is Facebook stalking, fortunately. A study showed that Facebook use of foul language, sexual innuendo and gossip were not reliable indicators of a candidate’s character or future performance in the workplace.

    5. Read their emails.

    Now a much better idea is to read the person’s emails. Studies show that the use of the following can indicate certain personality traits:

    • Too many exclamation points may reveal a sunny disposition
    • Frequent errors may indicate apathy
    • Use of smileys is the only way a person can smile at you
    • Use of the third person may reveal a certain formality
    • Too many question marks can show anger
    • Overuse of capital letters is regarded as shouting. They are a definite no-no in netiquette, yet a surprising number of  people still use them.

    6. Watch out for the show offs.

    Listen to people as they talk. How often do they mention their achievements, promotions, awards and successes? If this happens a lot, it is a sure indication that this person has an over-inflated view of his/her achievements. They are unlikely to be modest or show humility. What a pity!  Another person to avoid.

    7. Look for evidence of perseverance.

    A powerful indicator of grit and tenacity is when a person persists and never gives up when they really want to achieve a life goal. Look for evidence of them keeping going in spite of enormous difficulties.

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    Great achievements by scientists and inventors all bear the hallmark of perseverance. We only have to think of Einstein, Edison (who failed thousands of times) and Nelson Mandela to get inspiration. The US Department of Education is in no doubt about how grit, tenacity and perseverance will be key success factors for youth in the 21st century.

    8. Their empathy score is high.

    Listen to how they talk about the less fortunate members of our society such as the poor, immigrants and the disabled. Do you notice that they talk in a compassionate way about these people? The fact that they even mention them is a strong indicator of empathy.

    People with zero empathy will never talk about the disadvantaged. They will rarely ask you a question about a difficult time or relationship. They will usually steer the conversation back to themselves. These people have zero empathy and in extreme cases, they are psychopaths who never show any feelings towards their victims.

    9. Learn how to be socially interactive.

    We are social animals and this is what makes us so uniquely human. If a person is isolated or a loner, this may be a negative indicator of their character. You want to meet a person who knows about trust, honesty and loyalty. The only way to practice these great qualities is to actually interact socially. The great advantage is that you can share problems and celebrate success and joy together.

    “One can acquire everything in solitude, except character.”

    Stendhal

     10. Avoid toxic people.

    These people are trying to control others and often are failing to come to terms with their own failures. Typical behavior and conversations may concern:

    • Envy or jealousy
    • Criticism of partners, colleagues and friends
    • Complaining about their own lack of success
    • Blaming others for their own bad luck or failure
    • Obsession with themselves and their problems

    Listen to these people talk and you will quickly discover that you need to avoid them at all costs because their negativity will drag you down. In addition, as much as you would like to help them, you are not qualified to do so.

    Now, having looked at some of the best ways to judge a person, what about yourself? How do others see you? Why not take Dr. Phil’s quiz and find out. Can you bear it?

    Featured photo credit: Jacek Dylag via unsplash.com

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