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10 Secrets Of Life Steve Jobs Would Want You To Know

10 Secrets Of Life Steve Jobs Would Want You To Know

Whenever I see this picture of some guy paying tribute to Steve Jobs at a ceremony; instead of being sad, I feel nostalgic that Jobs’ legacy will live on as long as technology reigns.

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    “No great man lives in vain. The history of the world is but the biography of great men.” – Thomas Carlyle

    Every great life gives you a myriad of lessons. If you are keen enough to learn from them, then you are destined towards greatness too. Here are 10 secrets of life Steve Jobs would want you to know.

    1. “What would Steve Jobs do?”

    During the absence of Steve, whenever they had a problem in Apple, insiders would tackle the problem by contemplating, “What would Steve do in this situation?” Jobs immediately chucked off that notion by declaring that, “we can never take present decisions basing on the past examples.” Instead, he encouraged them to do what they are actually supposed to do. So, Apple has become invincible even after Steve’s death.

    A secret from Steve Jobs – “No one answer fits every scenario, you have to constantly explore.”

    2. Simplicity is achieved through complexity

    Somehow we feel that achieving simplicity is far easier than being complex. As Einstein famously puts it, “If you can’t explain it simply, you don’t understand it well enough.” True. You can only achieve simplicity after passing through confusing phases of complexity.

    A secret from Steve Jobs – “Be simple, aim to be simple for greatness resides in simplicity.”

    3. Sell people their dreams, not your products or services

    Never ever sell your products or services. Just sell people their dreams. Make it so that they are crazy not to worship your brand. That’s what happened with Apple. Steve just showed the way to the dreams we had. To put it simply, we believed in him. He never asked us to purchase Apple products. They just empowered us with the technology to achieve.

    A secret from Steve Jobs – “You just have to change the perspective. Make your brand personal.”

    4. Going minimal is the key

    Minimalism is the new habit now. Have you ever noticed that all the Apple products come without a manual  and with minimal packaging? That’s because, Jobs believed in being minimal and simply executed it.

    A secret from Steve Jobs – “The secret of happiness is not found in seeking more, but in developing the capacity to enjoy less.”

    5. Provide them with social currency

    Just as people use money to buy products or services, they also use social currency to achieve desired positive impressions among their families, friends, and colleagues. You need to leverage your dynamics to give people ways to achieve and provide visible symbols or status that they can show to others, just like Apple.

    A secret from Steve Jobs – “Make people feel good, they will follow you.”

    6. Discard the obvious

    “There are thousand no’s for every yes. We simplify, we perfect and we start over until everything we touch enhances each life it touches. Only then do we sign our work.” – Apple

    Discarding the obvious choice is the key to Apple’s success. Random choices are obvious, but the perfect choice takes time. You might arrive at your choice, only after discarding many other choices.

    A secret from Steve Jobs – “Say ‘NO’ for every ‘YES’ until you reach the desired result. Rise above the mediocrity by discarding obvious choices.

    Watch this video, “Working Strategy” of Apple for more secrets.

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    7. Provide value continuously

    Money is what you get when you exchange something of value. Steve Jobs knew this secret pretty well. Take any Apple product, you will have continuous value propositions — be it in the form of iTunes, software updates, free trials, or many others. You will never regret purchasing an Apple product because you receive value propositions throughout its lifetime.

    A secret from Steve Jobs – “Be indispensable and provide value. People will follow you but do it as a habit not as a strategy.”

    8. Vision is crucial

    Check out this video first before examining the vision of a product.

    Way back in 1991, Jobs imagined the vision of applications and personal computers for everyone. He even discussed the strategy of providing applications pertaining to every subject of study to empower people in that arena (in the above video). To put it simply, he was 20 years ahead. Envisioning something out of nothing can only be done by a few great souls like Steve.

    A secret from Steve Jobs – “Stick on to the vision and believe in it. You will achieve it.”

    9. Make lives easy

    Steve Jobs made everything easy for consumers. Do you know that all Apple products comes “pre-charged”, so that you can enjoy the product without facing the hassle of waiting for it to get charged before you can enjoy it. This is just one example. Every effort of Steve Jobs had only one goal: to make our lives easy.

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    “Serve people as much as you can. You have the evidence.” – APPLE

    10. Aesthetics matter

    Design matters. Often the quality of designed environment determines the quality of life. Jobs believed in it. He constantly hinted that, “Design is not just what it looks like and feels like. Design is how it works.” Beauty is a promise of goodness, it encourages our better sides.

    A secret from Steve Jobs – “Good design helps us to be the best version of ourselves. Strive for it.”

    Featured photo credit: gNakata via amagico.com

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    KAMAL SUCHARAN BURRI

    Founding Director, Newlight Cinemas

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    Last Updated on February 11, 2021

    Easily Misunderstood by Others? 6 Barriers You Should Overcome to Make Communication Less Frustrating

    Easily Misunderstood by Others? 6 Barriers You Should Overcome to Make Communication Less Frustrating

    How often have you said something simple, only to have the person who you said this to misunderstand it or twist the meaning completely around? Nodding your head in affirmative? Then this means that you are being unclear in your communication.

    Communication should be simple, right? It’s all about two people or more talking and explaining something to the other. The problem lies in the talking itself, somehow we end up being unclear, and our words, attitude or even the way of talking becomes a barrier in communication, most of the times unknowingly. We give you six common barriers to communication, and how to get past them; for you to actually say what you mean, and or the other person to understand it as well…

    The 6 Walls You Need to Break Down to Make Communication Effective

    Think about it this way, a simple phrase like “what do you mean” can be said in many different ways and each different way would end up “communicating” something else entirely. Scream it at the other person, and the perception would be anger. Whisper this is someone’s ear and others may take it as if you were plotting something. Say it in another language, and no one gets what you mean at all, if they don’t speak it… This is what we mean when we say that talking or saying something that’s clear in your head, many not mean that you have successfully communicated it across to your intended audience – thus what you say and how, where and why you said it – at times become barriers to communication.[1]

    Perceptual Barrier

    The moment you say something in a confrontational, sarcastic, angry or emotional tone, you have set up perceptual barriers to communication. The other person or people to whom you are trying to communicate your point get the message that you are disinterested in what you are saying and sort of turn a deaf ear. In effect, you are yelling your point across to person who might as well be deaf![2]

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    The problem: When you have a tone that’s not particularly positive, a body language that denotes your own disinterest in the situation and let your own stereotypes and misgivings enter the conversation via the way you talk and gesture, the other person perceives what you saying an entirely different manner than say if you said the same while smiling and catching their gaze.

    The solution: Start the conversation on a positive note, and don’t let what you think color your tone, gestures of body language. Maintain eye contact with your audience, and smile openly and wholeheartedly…

    Attitudinal Barrier

    Some people, if you would excuse the language, are simply badass and in general are unable to form relationships or even a common point of communication with others, due to their habit of thinking to highly or too lowly of them. They basically have an attitude problem – since they hold themselves in high esteem, they are unable to form genuine lines of communication with anyone. The same is true if they think too little of themselves as well.[3]

    The problem: If anyone at work, or even in your family, tends to roam around with a superior air – anything they say is likely to be taken by you and the others with a pinch, or even a bag of salt. Simply because whenever they talk, the first thing to come out of it is their condescending attitude. And in case there’s someone with an inferiority complex, their incessant self-pity forms barriers to communication.

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    The solution: Use simple words and an encouraging smile to communicate effectively – and stick to constructive criticism, and not criticism because you are a perfectionist. If you see someone doing a good job, let them know, and disregard the thought that you could have done it better. It’s their job so measure them by industry standards and not your own.

    Language Barrier

    This is perhaps the commonest and the most inadvertent of barriers to communication. Using big words, too much of technical jargon or even using just the wrong language at the incorrect or inopportune time can lead to a loss or misinterpretation of communication. It may have sounded right in your head and to your ears as well, but if sounded gobbledygook to the others, the purpose is lost.

    The problem: Say you are trying to explain a process to the newbies and end up using every technical word and industry jargon that you knew – your communication has failed if the newbie understood zilch. You have to, without sounding patronizing, explain things to someone in the simplest language they understand instead of the most complex that you do.

    The solution: Simplify things for the other person to understand you, and understand it well. Think about it this way: if you are trying to explain something scientific to a child, you tone it down to their thinking capacity, without “dumbing” anything down in the process.[4]

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    Emotional Barrier

    Sometimes, we hesitate in opening our mouths, for fear of putting our foot in it! Other times, our emotional state is so fragile that we keep it and our lips zipped tightly together lest we explode. This is the time that our emotions become barriers to communication.[5]

    The problem: Say you had a fight at home and are on a slow boil, muttering, in your head, about the injustice of it all. At this time, you have to give someone a dressing down over their work performance. You are likely to transfer at least part of your angst to the conversation then, and talk about unfairness in general, leaving the other person stymied about what you actually meant!

    The solution: Remove your emotions and feelings to a personal space, and talk to the other person as you normally would. Treat any phobias or fears that you have and nip them in the bud so that they don’t become a problem. And remember, no one is perfect.

    Cultural Barrier

    Sometimes, being in an ever-shrinking world means that inadvertently, rules can make cultures clash and cultural clashes can turn into barriers to communication. The idea is to make your point across without hurting anyone’s cultural or religious sentiments.

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    The problem: There are so many ways culture clashes can happen during communication and with cultural clashes; it’s not always about ethnicity. A non-smoker may have problems with smokers taking breaks; an older boss may have issues with younger staff using the Internet too much.

    The solution: Communicate only what is necessary to get the point across – and eave your personal sentiments or feelings out of it. Try to be accommodative of the other’s viewpoint, and in case you still need to work it out, do it one to one, to avoid making a spectacle of the other person’s beliefs.[6]

    Gender Barrier

    Finally, it’s about Men from Mars and Women from Venus. Sometimes, men don’t understand women and women don’t get men – and this gender gap throws barriers in communication. Women tend to take conflict to their graves, literally, while men can move on instantly. Women rely on intuition, men on logic – so inherently, gender becomes a big block in successful communication.[7]

    The problem: A male boss may inadvertently rub his female subordinates the wrong way with anti-feminism innuendoes, or even have problems with women taking too many family leaves. Similarly, women sometimes let their emotions get the better of them, something a male audience can’t relate to.

    The solution: Talk to people like people – don’t think or classify them into genders and then talk accordingly. Don’t make comments or innuendos that are gender biased – you don’t have to come across as an MCP or as a bra-burning feminist either. Keep gender out of it.

    And remember, the key to successful communication is simply being open, making eye contact and smiling intermittently. The battle is usually half won when you say what you mean in simple, straightforward words and keep your emotions out of it.

    Reference

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