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10 Great Books Every Entrepreneur Should Read

10 Great Books Every Entrepreneur Should Read

What is one thing the world’s wealthiest people all have in common? 88 percent of them read for at least 30 minutes a day (compared to just two percent of the general population).

If you aspire to join the ranks of wealthy entrepreneurs, reading is an invaluable skill. Books lead us into new ways of thinking, help us push through the tough times, and teach us how to become successful business men and women.

If you’re an entrepreneur or an aspiring entrepreneur, here are 10 must-read books.

1. Choose Yourself by James Altucher

choose yourself

    This is an amazing book. Altucher’s writes like an old friend and his self-depreciating style is raw, honest, and the kick in the pants every entrepreneur needs. Here’s my favorite quote from the book:

    The only skills you need to be an entrepreneur are the ability to fail, to have ideas, to sell those ideas, to execute on them, and to be persistent so even as you fail you learn and move onto the next adventure.

    2. Rework by Jason Fried & David Heinemeier Hansson

    Rework

      Rework is not your average business book. It shows you a smarter, faster approach to succeed in business. This is the best book I’ve ever read about entrepreneurship. It defies “traditional” rules and offers simple, no-nonsense advice for starting your own company. Like this:

      The best way to get there is through iterations. Stop imagining what’s going to work. Find out for real.

      3. Purple Cow by Seth Godin

      purple cow

        Godin is one of the greatest entrepreneurial minds in the world. In Purple Cow, he advocates building something so amazing that people can’t ignore you. There are a lot of great lessons in this book—it’s definitely one you’ll be making notes on throughout.

        You must design a product that is remarkable enough to attract the early adopters – but is flexible enough and attractive enough that those adopters will have an easy time spreading the idea.

        4. The 7 Habits of Highly Effective People by Stephen Covey

         

        stephen-covey-7-habits-of-highly-effective-people-book
          Seven Habits

          is a classic book about leadership and success. There’s a reason it has sold millions of copies: the lessons are timeless and they work. My personal favorite is the “Win-Win” habit, which says that one of your first priorities should be to create a product or service that benefits your customer, and then worry about the rest.

          5. Tribes by Seth Godin

          tribes

            Godin makes this list twice because “Tribes” should be required reading for every entrepreneur. Here’s the most important takeaway:

            Almost all growth that’s available to you exists when you aren’t like most people and when you work hard to appeal to folks who aren’t most people.

            Choose your audience first, then find a product that fulfills an unmet need.

            6. Meditations by Marcus Aurelius

            Meditations

              If there’s one book that changed the way I think more than any other, it’s this. Being an entrepreneur is about finding balance in your life. It’s a constant juggling act and Meditations, the classic book of wisdom from Stoic philosopher and Roman emperor Aurelius, will help keep you grounded.

              You have power over your mind – not outside events. Realize this, and you will find strength.

              7. Creative Confidence by Tom and David Kelly

              CCBook_Front_Comp_560px

                This book will help you unlock your inner creativity, even if you think it’s an area where you’re lacking. A must-read for entrepreneurs.

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                Take time to ask yourself each day “When was I at my best?” or “When was work most rewarding?” It can help point you toward roles or activities that will enrich your work and reveal what gives you the greatest pleasure or fulfillment.

                8. To Sell Is Human by Daniel Pink

                Dan-Pink-To-Sell-Is-Human

                  Even if you don’t consider yourself a “sales person,” all entrepreneurs need to understand how to sell. This book breaks down the stigmas about salesmanship and shows you a simple strategy for “moving others.” It’s a fantastic read.

                  9. The Slight Edge by Jeff Olson

                  EP_slight_edge

                    The Slight Edge philosophy is based on doing little things, which, done consistently over time, add up to the big accomplishments. This is a great read for entrepreneurs because it shows you how doing the “little stuff” and continuously improving are the keys to success.

                    10. The 4-Hour Work Week by Tim Ferris

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                    4hour

                      Ferris lays out a brilliantly simple plan for taking your new “big idea” to market: pick a specific topic you know and have experienced more about than your audience; test different types of positioning and find out what your audience needs help with; then develop a product that meets their needs. This is one of my favorite books of all-time that will show you plenty of shortcuts for taking your entrepreneurial dream to reality.

                      Featured photo credit: gcouros via flickr.com

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                      Scott Christ

                      Scott Christ is a writer, entrepreneur, and founder of Pure Food Company.

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                      Last Updated on May 15, 2019

                      10 Most Successful Entrepreneurs and What We Can Learn from Them

                      10 Most Successful Entrepreneurs and What We Can Learn from Them

                      Apart from making crucial decisions for their own businesses, entrepreneurs innovate and grow their ideas. Albeit there being no cookie-cutter answer that fits everyone’s experiences, taking a look at some of the most successful entrepreneurs today, you might spot some similar traits and characteristics.

                      Starting and nurturing a business entails a great amount of hard work and commitment. However, for aspiring entrepreneurs who are prepared to dedicate themselves to their vision, here are 10 most successful entrepreneurs you can learn from:

                      1. Melanie Perkins: Know Your Worth and Keep Trying

                        Melanie Perkins founded Canva, a Sydney-based business valued at $1Billion having successfully raised a number of rounds of successful funding and boasting more than 10 Million users in 179 countries.[1]

                        She told BBC that one of the biggest challenges she faced getting into the business was talking about her company’s accomplishments when she first got to Silicon Valley. She attributed this difficulty to a cultural difference where Australians tend to ‘talk down’ their achievements and this would slow down her fundraising progress for a few years.

                        Despite hundreds of rejections, Melanie emerged three years later with a much clearer strategy and stronger investor pitch that prompted a series of fundraising rounds netting the company $82Million of funding in total.[2]

                        2. Bill Gates: Keep Learning and Exploring

                          If you don’t know Bill Gates, you likely know the company he founded – Microsoft.

                          Bill Gates’ story is a prime example of nurturing an idea that might seem out of this world but make sense in the future. One of the most successful entrepreneurs in history did not complete his degree at Harvard University to pursue a vision that the technology would soon become the future.

                          He told a white lie to Altair, saying that he had made a computer program for them, therefore pushing himself to create a system that would change modern history.

                          “The most important speed issue is convincing everyone that the company’s survival depends on moving as fast as possible.”

                          Gates’ success is built on self-improvement and the seeds of an idea.

                          3. Elon Musk: Never Stop Innovating

                            Traditional thinking suggests that in order to become a successful entrepreneur, one must focus in a single field or industry.

                            Elon Musk, however, breaks that rule.

                            Today, the multifaceted tech entrepreneur, investor, and engineer advocates for the diversification of skills and businesses by delving into various fields of interest.

                            When done right, skills in a single domain can be carried over then applied into contrasting industries to create something new the world might need. Musk owes his accomplishments to a constant thirst for knowledge.

                            Having birthed Tesla and a myriad of products across the arenas of aeronautics and software design, Musk continues to evolve as an entrepreneur and plans to innovate for the long haul.

                            4. Richard Branson: Develop People First

                              British entrepreneur Richard Branson founded Virgin Records in the early 1970s. Virgin Records has since grown into the Virgin Group, today responsible for over 400 companies.

                              The billionaire is strongly particular about working with a team that shares his core values and aspirations.

                              Branson believes that managing a business can become taxing, thus he acknowledges his employees for putting in the effort that they have.

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                              A good leader knows how to raise morale for positive productivity. Utilising emotional intelligence and compassion is a game changer in seeing results within a team.

                              Branson’s supports the idea of nurturing a positive work environment, with the belief that credentials must go hand-in-hand with an enthusiasm for work.

                              5. Jeff Bezos: A Relentless Focus on Customer Satisfaction

                                Having founded Amazon, Jeff Bezos is known to be one of America’s most successful entrepreneurs. The e-commerce pioneer fixates himself on angry customers with the belief that a business’s loopholes are found in the experiences of unsatisfied customers.

                                For the 8th year in a row, customers have ranked Amazon as the number one in customer service (according to the American Customer Satisfaction Index).

                                While numerous companies ignore unhappy customers, Bezos found success in learning from reviews and surveys. By focusing on customer service, Amazon shows they care, both for their customers and for rising above their competitors.

                                While praise and recognition are signs that a business is accelerating, criticism is an opportunity to improve a product or a service.

                                6. Mark Zuckerberg: Start Small, Think Big

                                  Valued at over 55 billion dollars today, Mark Zuckerberg built the first version of what would become a social networking giant in his Harvard University dorm room. As one of the world’s youngest entrepreneurs, Zuckerberg undoubtedly took countless calculated risks to get his brilliant idea to its current status with 2.38 billion active monthly users.

                                  “The biggest risk is not taking any risk.”

                                  He’s always daring to explore with a fearless mindset.

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                                  The young tech entrepreneur never shied away from innovating outside of the box. Soon after Facebook became a hit to users and advertisers, big corporations took interest in buying Facebook from Zuckerberg.

                                  However, he took the risk and decided to stay with his creation. Turning down billions of dollars offered by Yahoo CEO, Terry Semel, he envisioned turning his brainchild into something much bigger than what it already was then.

                                  7. Steve Jobs: Live Your Own Dreams

                                    Steve Jobs lived a rocky path all his life and an aspect of which is a tumultuous career.

                                    The founder of Apple endorsed his beliefs on the temporality of life and limitations of time. He preached about the importance of working on the very legacies people wish to leave behind, an achievement he’s undoubtedly etched into the the archives of human history.

                                    Never one to hide under someone’s shadow, Jobs did not live by anybody else’s principles so he formed his own. He tirelessly dedicated himself to building a unique brand of products that became the benchmark for contemporary technology.

                                    After his highs and lows through his brief battle with cancer, Jobs concludes with yet another lesson to takeaway from his remarkable life. “No matter how much money you have, even the richest man can’t buy time.”

                                    8. Warren Buffett: Balance is Essential to Success

                                      Despite being the third wealthiest person in the world, Warrant Buffett sported a frugal lifestyle for most of his life.

                                      After buying a house in Omaha, Nebraska for just above 31,000 dollars, he has lived there since 1958. As a leading investor and a founder at Berkshire Hathaway, Buffett believes in setting aside an amount to save and spend only on necessities.

                                      With a long term goal as a top priority in mind always, treating oneself can be sustainable once in a while. He advices to save money by deciding first and foremost what aspects to scrimp on and what aspects to splurge on to ensure a happy and balanced lifestyle.

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                                      9. Jack Ma: Never Give up

                                        On every journey to success, everybody stumbles and arrives at roadblocks. Some more than most, like Jack Ma, who survived countless rejections and failures only to get back up and brave every storm.

                                        Ma is the founder of multinational technology conglomerate Alibaba Group. Despite being rejected to Harvard after every one of his 10 applications, Ma was never defeated.

                                        His grit and tenacity is a fine testament to the fact that grades do not determine a future. While qualifications on paper are important, the development of skills and an attitude is just as helpful in making a recipe for success.

                                        Despite finding himself in the verge of bankruptcy in the 1990s, Jack Ma possessed the resilience to put one foot in front of the other until he finally made it. “It’s important to have patience,” he says.

                                        10. Tan Min Liang: Passion Can Pay Off

                                          Tan Min Liang is the founder of the leading high-performance gaming hardware, Razer. Always on the look out for new opportunities to connect and scale his business, Tan has been bold in making many of his life’s decisions.

                                          Having deviated from a traditional path set by a family that consists of doctors and lawyers, Tan was to find his life’s work and passion while gaming with his older brother.

                                          The idea was simple: there were so many games out there to play, however, there were hardly any gaming equipment to match this.

                                          So he dropped out of law and began going a different direction, into creating solutions in the gaming industry. At the start of 2019, Tan wrote to tech luminary Elon Musk to which Musk’s reply suggested of a joint venture between two of the most successful entrepreneurs today.

                                          Final Thoughts

                                          In today’s cutthroat world, the road to becoming a successful entrepreneur is a long and arduous process trailed with ups and downs. A valuable lesson that a good hand of entrepreneurs would love to convey to aspiring entrepreneurs is to keep the spirit of innovation and to explore uncharted waters.

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                                          Learning from experience and failure is one direction to a desired end goal. Exhibiting the same dedication and grit so many entrepreneurs have through their unexpected careers – today’s budding visionaries ought to hang on their dreams and leave room for improvement along the way.

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                                          Featured photo credit: Patrick Tomasso via unsplash.com

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