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10 Success Books That People In Their Thirties Should Read

10 Success Books That People In Their Thirties Should Read

Your twenties are behind you. You have a job and responsibilities, but you know there’s more to life.

You’re looking for inspiration for that next great idea, getting ahead in your career, improving your relationships, being more confident, and finding success.

Here’s how to earn 20 years of experience in seven days…

Read books.

Easy, right? Yet few people do it.

Reading books sets your learning to light-speed. It’s an indespensible, transformational life hack.

Friends of mine who know I read at least one book per week often ask me, “What’s your favorite book?” and “Who inspires you the most?”

Here are 10 of the very best books that you MUST read if you want to ramp it up and get ahead.

1. The Personal MBA: Master the Art of Business by Josh Kaufman

The Personal MBA

    Spend $100,000+ at a top-notch business school or learn the same (or better) for 10 bucks. Kaufman takes years of business knowledge and distills a massive list of books and concise descriptions of key concepts into a single, powerful book.

    His bold premise? You don’t need an MBA to be successful in business. In fact, much of what is taught at prized business schools is outdated, and none of it will guarantee you anything. More of a reference and less of a narrative, The Personal MBA is a timely business school hack if you want to skip the line.

    Although he does cover traditional topics such as marketing and finance, Kaufman also delves into human psychology and systems, two of my favorite topics. I’ve gone back to this many times to brush up on concepts like scarcity, habits, testing, and automation.

    2. I Will Teach You To Be Rich by Ramit Sethi

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    I Will Teach You To Be Rich

      First, get past the scammy-sounding title. Then read it. This is the book that made me question everything about personal finance (and, honestly, more than that). Written by the successful and always unconventional Ramit Sethi, this book smashes every “truth” about personal finance.

      Sethi illustrates through common sense and testing why cutting lattes is a stupid way to save money. Instead, go after the big wins like your car and negotiating down your bills. “Spend extravagantly on the things you love, and cut costs mercilessly on the things you don’t.”

      You need a “set it and forget it” system to automate your finances. You only need to spend a few hours every month on investing. You can only save so much; but you can earn infinity – think about both sides. This book is stuffed with fresh insights like these.

      3. The Choose Yourself Guide to Wealth by James Altucher

      The Choose Yourself Guide To Wealth

        Written by James Altucher, one of my favorite writers and podcasters, this book is chock full of unconventional advice on how to navigate the “new world” of today’s economy and understand the hard truths you’ll want to grapple with if you want to be successful.

        Based on its title, you might think this book is about money. Instead, the principles here are rooted in human psychology and Aluther’s open-eyed view of today’s idea-centered world. These principles are applicable to many areas of life – from relationships to personal development. And Altucher gives it to you through the authenticity of his personal experiences.

        My biggest takeaway was this: Write down 10 ideas every day. It’s something I’ve started doing, and it’s starting to turn me into an “idea machine.” If you want a new, actionable take on success, read this book.

        To learn more about one of my favorite themes in this book, read my in-depth review here.

        4. The Social Animal by Elliot Aronson

        The Social Animal

          This is the book on human behavior and how people can be persuaded to do just about anything. Aronson has revised this book every four years since it was first published in the early 1970s. One of the key takeaways is that calling people who do extreme things “crazy” ignores context. If we can understand the situation, we can prevent such actions in the future. Arsonson explores the use of propaganda and aggression, but also love and interpersonal sensitivity.

          The reverse is also true. If you deeply understand human behavior, you can change the situation and environment to improve yourself and others. I’ve applied some of his insights to how I communicate with family, friends, and colleagues.

          A word of warning. The book is priced more like a textbook, so if you can find a used copy for less, go for it. Either way, it’s worth having this in your collection.

          5. The 7 Habits of Highly Effective People by Stephen Covey

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          The 7 Habits of Highly Effective People

            Considered a classic, this very inspiring book by Covey explores “deep… painful problems – problems that quick fix approaches can’t solve.” His premise is that to change yourself, you must change your mindset. The seven habits are based on internalizing universal principles that lead to happiness and success.

            Like many of the books on this list, it’s really about psychology. How we think but, more importantly, how we perceive:

            “Our paradigms, correct or incorrect, are the sources of our attitudes and behaviors, and ultimately our relationships with others.”

            Savor this one and refer to it often. My favorite habit is Think Win/Win, in which both sides can gain value from a relationship. This abundance mentality has never failed me.

            6. The Obstacle Is the Way by Ryan Holiday

            The Obstacle Is the Way

              In this book, Holiday introduces you to stoicism through personal anecdotes and stories. Stoicism is a philosophy that goes back 2300 years and is centered on how you behave rather than what you say.

              In other words, take action. You will fail more than anyone else. Learn, and be better for it. Let go of your preconceived notions of failure. This philosophy has served the most successful figures in history. Holiday writes:

              “From the stories of the practitioners we’ll learn how to handle common obstacles… Because obstacles are not only to be expected but embraced. Embraced?  Yes, because these obstacles are actually opportunities to test ourselves, to try new things, and, ultimately, to triumph.”

              Successful author and entrepreneur Tim Ferriss wrote an excellent in-depth review here if you want to learn more.

              7. Steve Jobs by Walter Isaacson

              Steve Jobs

                This is the ultimate biography of Steve Jobs, the controversial but supremely successful founder of Apple. Learn about his intense and polarizing life based on interviews with the people who knew him best. This book has countless lessons on human psychology, viewed through the extreme lens of Jobs’s personality.

                For example, Jobs didn’t want to give away the computer his friend Steve Wozniak created, which later translated into the premium price his products demanded. The lesson? Customers value what they pay for.

                I was fascinated. Couldn’t put this one down. You’ll find out about Apple, NeXt, and Pixar, his volatile personal life, how he treated others, and the genius behind his (mostly unilateral) business decisions.

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                8. The Art of Communicating by Thich Nhat Hanh

                The Art of Communicating

                  What is a book written by a Buddhist monk doing on my list? It’s just so refreshingly different. What separates this from others in the self-improvement genre is its completely unique perspective.

                  Rather than delve into science, psychology, or detailed tactics for the myriad ways we communicate, Hanh focuses on practices as simple as mindful breathing and walking. He describes scenarios you can relate to, from family arguments to workplace meetings, and how coming “home” to yourself, listening, and communicating with love can make a huge positive difference.

                  This extends to the written word, as well:

                  “What you read and write can help you heal, so be thoughtful about what you consume. When you write an e-mail or a letter that is full of understanding and compassion, you are nourishing yourself during the time you write that letter.”

                  I like this book is because we sometimes get lost in a jackhammer of activity that distracts us from truly hearing each other. Hanh reminds you to step back and be mindful. Be generous. Talk to yourself (but not in a crazy way), and you will connect with others.

                  9. Mindset: The New Psychology of Success by Carol Dweck

                  Mindset

                    People often say, “it’s all about your mindset!” when it comes to {fill in the blank}. But few people can tell you exactly what that means or how to take action to improve your mindset.

                    That’s where this book comes in. Dweck tears apart the psychology of why we’re different and suggests it comes down to two possible mindsets: fixed and growth.

                    With a fixed mindset, you believe things are “this or that” and your traits are what they are. With a growth mindset, you can improve and nurture your qualities through effort and persistence. And doing this leads to new actions and thoughts. And these lead to great ideas.

                    Dweck asks:

                    “How can one belief lead to all this – the love of challenge, belief in effort, resilience in the face of setbacks, and greater (more creative!) success?”

                    Read this book to find out.

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                    10. Made to Stick: Why Some Ideas Survive and Others Die by Chip and Dan Heath

                    Made to Stick

                      The last book on my list is about sharing your ideas. Although I could have listed some excellent public speaking books (classics by Dale Carnegie for example), I chose this one. It’s about how to communicate your ideas effectively, and the advice is both counter-intuitive and easy to implement.

                      Here is one of my favorite quotes:

                      “Almost no correlation emerges between ‘speaking talent’ and the ability to make ideas stick… The stars of stickiness are the students who made their case by telling stories, or by tapping into emotion, or by stressing a single point rather than ten… A community college student for whom English is a second language could easily outperform unwitting Stanford graduate students.”

                      The takeaway is that telling a simple, emotional story is more valuable than your physical delivery at getting your idea across. It really doesn’t matter if you have so-called speaking talent or not. Some of my best speeches were on-the-spot and from the heart. They were personal stories.

                      What’s your story, and how will you tell it?

                      Final Thoughts

                      I wish you all the best in your search for success. Reading these books will help in a big way.

                      Reasons why I love to read:

                      Need more ideas?

                      1. Search online for “{blank} favorite books”, where {blank} is your favorite successful person
                      2. Ask people you know and admire for recommendations
                      3. Search forums like reddit and Quorum for “best books for {blank}” questions

                      Have you read any books on the list? What are your favorites? What else would you have included?

                      Featured photo credit: Flickr/David Goehring via flickr.com

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                      Last Updated on November 17, 2019

                      40 Amazing Date Ideas for Valentine’s Day

                      40 Amazing Date Ideas for Valentine’s Day

                      With Valentine’s Day just around the corner, starry-eyed lovers worldwide are getting ready to celebrate their love and planning the perfect date for their partner. However, there are many loving, caring, and generally great people out there who simply can’t think of a single romantic thing to do, let alone create the ultimate Valentine’s Day experience for their loved one. If you are looking for some great date ideas that will put a smile on your partner’s face and melt their heart, then just keep on reading. I’ve got a pretty big list of choices for you. Here are some great ideas ranging from tried and true classics, to the fun and slightly unconventional.

                      1. Rom-coms marathon

                      This is a very basic yet highly romantic way of spending the day with your partner. Take a few days to prepare the right playlist and create a romantic atmosphere at home. You can order out some food, open a bottle of wine and cuddle up in front of the TV.

                      2. Recreate your first date

                      Rated pretty high on the “romantic gestures scale,” this is guaranteed to impress your significant other. It requires a good memory and a bit of work to make it just right, but it is well worth it. Walk down the same streets where you first kissed and have a couple of drinks in that old coffee shop where you had your first drinks together. Don’t be afraid to spend a bit extra and add a little romantic gift into the mix.

                      3. Cook for your loved one

                      Start researching good recipes for a romantic dinner for two, get the right ingredients and prepare a couple of practice dinners to make sure you’ve got your technique and presentation down pat. Cooking for someone can be a big turn on and you can create some incredible meals without spending too much money. Take it up a notch by dressing classy, decorating your dining room and presenting your partner with a printed menu.

                      4. Organize your very own ancient Greek party

                      Here’s another one of those creative date ideas for the stay-at-home couple. The ancient Greek private party can be a very fun and erotic experience. You can decorate by using big bowls full of grapes, spreading some white sheets all over the place, placing some plastic vines here and there, putting up a few posters depicting Greek parties and having plenty of wine lying around. Wear nothing but light sheets or costumes and channel some of that hot-blooded Greek spirit.

                      5. A romantic weekend getaway in the mountains

                      For those looking for a change of scenery and an escape from the busy city, there is nothing better than a quiet, romantic weekend in the mountains. There are plenty of fun activities like skiing that will keep you active. You can have fun making a snowman or engaging in a snowball fight, and, of course, there is plenty of privacy and great room service waiting for you back at your room.

                      6. Fun day at the shooting range

                      A bit unconventional but an incredibly fun and exciting date that will get your blood pumping and put a huge smile on your faces. Try out a number of guns and have a bit of a competition. Some outdoor ranges have fully automatic rifles, which are a blast to shoot.

                      7. Rent an expensive sports car for a day

                      Don’t be afraid to live large from time to time—even if you can’t afford the glamorous lifestyle of the stars, you can most definitely play pretend for a day. Put on some classy clothes and drive around town in a rented sports car. The quick acceleration and high speed are sure to provide an exhilarating experience.

                      8. Go on a shopping spree together

                      Very few things can elicit such a huge dopamine rush as a good old shopping spree. Get some new lingerie, pretty shoes, a nice shirt and tie, a couple of new video games or whatever else you need or want. This is a unique chance to bond, have fun and get some stuff that you’ve been waiting to buy for a while now.

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                      9. Hit the clubs

                      For all the party animals out there, one of the best date ideas is to go out drinking, dancing, and just generally enjoying the night life. Visit a few good clubs, then go to an after-party and keep that party spirit going for as long as you can.

                      10. Spend the day driving around the city and visiting new places

                      This one is geared towards couples who have been together for a year or two and want to experience a few new things together. Visit a few cool coffee places on the other side of town, check out interesting restaurants you’ve never been to, and consider going to see a play or having fun at a comedy club on open mic night.

                      11. Wine and chocolates at sunset

                      Pick out a romantic location, such as a camping spot on a hill overlooking the city or a balcony in a restaurant with a nice view, open a bottle of wine and a box of chocolates and wait for that perfect moment when the sky turns fiery red to embrace and share a passionate kiss.

                      12. Ice skating

                      There is something incredibly fun about ice skating that brings people closer together and just keeps you laughing (maybe it’s all the falling and clinging to the other person for dear life). You can have some great fun and then move on to a more private location for some alone time.

                      13. Body painting

                      Speaking of private locations and intimate moments, body painting allows you to spice things up back at your place and add a new element of fun to foreplay. You’ll need adequate body paints and some brushes and the rest is up to you. You can do tiger stripes, paint a t-shirt on your partner, or go for something more abstract—the choice is yours.

                      14. Model clothes for each other

                      This one goes well when combined with a shopping spree, but you can just get a bunch of your clothes—old and new—from the closet, set up a catwalk area and then try on different combinations. You can be stylish, funny or beautiful. It’s a great after-dinner show and a good way to transition into a more intimate atmosphere.

                      15. Dance the night away

                      If you and your significant other are relatively good dancers, or if you simply enjoy moving your body to the rhythm of the music, then a night at salsa club or similar venue is the perfect thing for you. Alternatively, you can set up dance floor at home, play your favorite music, have a few drinks and dance like there is no tomorrow.

                      16. Lock the doors, turn off the phones and have the whole house to yourselves

                      This one might seem a bit obvious and kind of redundant seeing as how I’ve already mentioned a bunch of stay-at-home date ideas that require this step as a prerequisite, but when I say, “Have the whole house to yourselves,” I literally mean turning the whole house into romantic stage where you can explore your fantasies. Decorate each room a bit differently, have a lot of snacks and drinks lying around, put a bunch of blankets and pillows on the floor and go from room to room throughout the day. You can start off with a steaming shower, have a romantic meal, then watch a movie cuddled up on the couch and eventually make your way to the bedroom.

                      17. Organize a nature walk

                      Being outside has many health benefits, but what you are going for is the beautiful view, seclusion, and the thrill of engaging in some erotic behavior out in the open. You can rent a cottage far from the city, bring some food and drinks, and explore the wilderness. This is nice way to spice things up a bit and get away from the loud and busy city life.

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                      18. Act out a fun scenario wearing costumes

                      Some role-playing may be just the thing you need to spice up your love life after a few years of being together, but it can be a very fun experience for new couples as well. Work on the scenario together (wounded soldier and nurse, a female cop arresting a robber, etc.), buy the right costumes and accessories beforehand and find a good setting. You could also rent a hotel room to add to the forbidden-fruit vibe.

                      19. Travel abroad

                      This takes a bit of planning in advance and may be a bit costly, but if you can afford it, there are very few things that can match a trip to France, Italy, Egypt, Turkey, Greece, or a number of other excellent locations.

                      20. Go on a hot-air balloon ride

                      These are very fun and romantic—you get an incredible view, get to experience the thrill of flying, and you’ve got enough room for a romantic dinner and some champagne. Just be sure to wear warm clothes, it can get pretty cold high up in the air.

                      21. A relaxing day at the spa

                      Treat your body, mind and senses to a relaxing day at the spa. You and your partner will feel fresh, comfortable and relaxed—a perfect date for the more serious couples who don’t get to spend as much time with each other as they’d like.

                      22. A trip down memory lane

                      This one is great for long-term couples who will benefit from reminiscing about all of their fondest memories together from the start of the relationship through to the present, reliving some of the most significant moments they shared.

                      23. Fun times at a karaoke bar

                      A great choice for couples celebrating their first Valentine’s Day together—it’s fairly informal and inexpensive, yet incredibly fun and allows for deeper bonding. Once you have a few drinks in your system and come to terms with the fact that you are making a complete fool of yourself, you’ll have the time of your life!

                      24. Helicopter tour of the city followed by dinner

                      A modern equivalent to the hot-air balloon ride, the helicopter tour is among the more reasonably priced date ideas and is incredibly romantic and exciting. After about half an hour or an hour of sightseeing you can finish off the upper-class experience by dining in a nice restaurant.

                      25. Horseback riding

                      Horseback riding is incredibly fun, especially if you’ve never done it before. And what girl doesn’t dream of a prince coming to take her on an adventure on his noble steed? It evokes a sense of nobility and is a very good bonding experience.

                      26. Plan a fun date night with other couples

                      Take a break and rent a cabin in the woods, go to a mountain resort, a couple’s retreat, or just organize a huge date night at someone’s place and hang out with other couples. This is a great option for couples who have spent at least one Valentine’s Day together and allows you to customize your experience to suit your needs. Also, you can always retire early and get some alone time with your partner if you so desire.

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                      27. Cocktail night

                      This can be done privately, or with other couples if you are organizing a group Valentine’s Day celebration at someone’s house. All you need is a bunch of different drinks, a few accessories like fruit and spices, and internet access to check out some cool recipes online. Try out all sorts of fun cocktails and mix some brand new ones on your own. Make it a fancy dress night for added fun.

                      28. Make reservations at an exclusive restaurant

                      A fairly old school move, except this time you can pick out a restaurant that serves a particular type of cuisine you’ve never tried before. Go for a place that has unusual menus and likes to make a show out of presenting the food, rather than just going for your regular “suits and monocles” type venue.

                      29. Go to a concert

                      There are a whole bunch of things happening around Valentine’s Day, so go online and check out what’s happening near you. You’ll surely be able to find tickets for a cool concert or some type of festival with live music.

                      30. Fancy night on the town

                      Buy some elegant new clothes, rent a limo for the night and go to a nice restaurant, followed by a jazz club or gallery exhibition. Walk tall, make a few sarcastic quips, and have a few laughs with your partner while letting your inner snob take charge for a few hours.

                      31. Take a tour of the historical and cultural sites of your city

                      For the cultured crowd and history buffs among us, a day spent learning about some of the local history and delving deeper into national culture is both incredibly fun and a great way to share a unique experience with a loved one. You’d be surprised to find just how much you don’t know about the place you live in.

                      32. Live out a James Bond film at a casino

                      A beautiful lady in a simple yet sensual, form-fitting, black dress, and a strong and handsome, if somewhat stern-looking man in a fine suit walk up to a roulette table with drinks in hand and place bets at random as they smile at each other seductively. This is a scenario most of us wish to play out, but rarely get a chance. It can be a bit costly, but this is one of the most incredibly adventurous and romantic date ideas.

                      33. Go bungee jumping

                      People in long-term relationships often talk about things like keeping a relationship fun and exciting, doing new things together, trusting each other and using aphrodisiacs. Well, bungee jumping is a fun, exhilarating activity you can both enjoy; it requires trust and the adrenaline rush you get from it is better than any aphrodisiac out there. Just saying, give it a shot and you won’t regret it.

                      34. Take a tour of a winery or brewery

                      Taking a tour like this can be a great opportunity to learn new things about wine or beer (or perhaps whiskey) and how it is made, while at the same time getting a chance to taste some excellent drinks and get a few bottles for later in the evening.

                      35. Make a fun music video

                      Meet up earlier in the day, take decent camera, and start shooting a music video. Rehearse the lyrics (you can even make up your own silly song), dress up, and start filming. You’ll have tons of fun doing it and you can edit the video later and have a cool memento.

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                      36. Play some sports

                      Some one-on-one basketball, a soccer match against another couple, a bit of tennis, or even something as simple as a table tennis tournament (make it fun by stripping off items of clothing when you lose a game). You can combine this with date idea #13 and paint team uniforms on each other and play in the nude.

                      37. Visit a club with live music

                      A great option for just about any couple—pick a club that has live performers (whether it’s jazz, rock or even a poetry reading) and dress up for the occasion. Be sure to make reservations in advance to avoid the Valentine’s Day rush, and focus on making your date feel comfortable.

                      38. Take skydiving lessons

                      Another adrenaline-filled date, skydiving is sure to get your heart racing like crazy and leave you with a goofy grin for the rest of the day. You can offset all the excitement by ending the day with a quiet dinner at home.

                      39. Go for some paintball

                      Playing war games is an excellent way to get your body moving, focus on some of that hand-eye-coordination, and engage your brain in coming up with tactical solutions in the heat of the moment. It is also a great bonding experience, adrenaline-fueled fun, and role-playing all wrapped into one. And when you get back home, you can always act out the wounded soldier scenario (see #18).

                      40. Fill the whole day with random fun activities

                      Just say no to plans, reservations and clichés—take your partner by the hand, have your credit card ready and just go out and have some fun. Bowling, followed by a drink at a coffee shop and then a romantic movie? Sure, why not? Going for lunch at a nice restaurant and then organizing a double-date game night? Go right ahead. Going for a long walk in the park, visiting a museum, followed by romantic meal at home and then going out to a club? Hey, who am I to say no? You can use some of the ideas from this article and mash them up together to create a fun-filled Valentine’s Day you’ll both remember.

                      There you go, a whole bunch of useful date ideas for all you loving couples out there. You can pick out any one of these, make some adjustments or even combine different options to create the perfect Valentine’s Day date for your significant other. Plan ahead, have fun and celebrate your love proudly.

                      Featured photo credit: Relevante design via unsplash.com

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