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How To Use Infographics For Content Marketing In 2016

How To Use Infographics For Content Marketing In 2016

According to a recent research, we generate up to 1.5 billion units of content every day. This information includes more than 150 million tweets and 2 million video uploads each day. In this huge rain forest of internet content, the fact that your content will get lost and ignored by your targeted audience is almost undeniable.

Therefore, it’s necessary to have an innovative marketing strategy like infographics to grab the attention of your targeted users. An infographic is a visualization tool that uses attractive graphics to deliver information in a presentable manner. With visual tools and innovative design elements, infographics will not only provide information, but also give an awesome visual experience.

If you want to improve on content marketing by using infographics, the following points will help you out.

1. Choose the right topic.

The most important point to consider before designing an infographic is, it should never act as a tout for your company since people can get distracted if your design contains mostly the advertisement of your company. You should think of confronting some interesting issues and hot topics in your company that can create exciting content.

Instead of promoting yourself, you must target on delivering genuine value to people. By researching Twitter hashtags, Google trends, and RSS aggregators, you must find the right topic that people will love to see captured in a spectacular infographic You could even create an infographic with organization chart software.

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2. Perform adequate research for the infographic.

An infographic must be both conspicuous and reliable, because no matter how beautiful it looks, you must provide accurate data and statistics.

While researching data, you must use reputable sources that provide accurate information. The sources might be infographics themselves designed by other companies. Such infographics usually contain reference links at the bottom. You can ensure that they are airtight by going through the links.

You may include quotes from famous people and specialists to prove your argument. You can also add some interesting facts to give some graceful entertainment for target readers.

3. Create content that people actually want.

Your infographic must provide information that people are expecting. Use it as a way to teach something. It should solve their problems. You must add value. The most prominent way to do all of this is to consider your infographic as a product.

People often want content that inspires them to action, that reminds them of the forgotten basics, that has unexpected twists, and that confirms as well as challenges their assumptions. People what content that educates with entertainment.

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Make your infographics enjoyable so people will be more likely to read all the contents and learn something. They might share it too. Who knows?

 4. Add an embedded code.

To make your infographic spread, you must let people know that they can use it without violating copyright laws. The best way to do this is including embedded code underneath your infographic.

The code is simply a block of JavaScript. Users can drop this JavaScript code onto their blog. The browser will convert the code to the infographic that the code represents.

While writing embed code, you should consider your own server to show the infographic and you must include a link back to your original post. This will make your content more accessible.

 5. The design must be attractive.

You should always regard infographic as a visual medium rather than a text medium. Considering this, the driving point of an infographic, without doubt, is its design. The design must be impressive enough to attract customers.

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As colors are the most influential part that can create an impact on the emotional state of the readers, choosing colors is an integral part of design. You must be sensitive towards use of different colors for text, images, and background.

Use of various pie charts, stats in percentage, and text on small bullet points are the keys towards attractive design of infographics.

6. Promote your infographic.

You can extend the reach of your design by submitting it to various infographic sites. There are numerous infographic sites like Visual.ly, Daily Infographic, Cool Infographics, and Infographics Archives that will host your infographic without hesitation.

Another way to promote your work is to have a plan to share it on social media. The plan should match different networks and their optimal times. There are better times to share them on Facebook, when you will get more clicks.

You can also use your personal network by requesting your colleagues who have a larger reach to share your infographic. This will expose your work to a larger mass and expand your audience.

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7. Find infographics for re-use.

If you find it difficult to design your own infographic and you cannot afford great designers then there is a way you can still consider using infographic in your content. There are lots of sites that provide you with wide varieties of infographics designed by professionals.

You can browse these sites and search through their archives with keywords to find the appropriate one. For example: If your content is about football you can use keyword such as ‘football infographics’ and select the best among the results. To add them to your content, you can simply grab their embed code.

If you are going to use someone else’s infographic then you should not forget to ensure that the graphic contains backlink to their original post.

8. Add ‘Pin it’ and ‘Tweet this’ buttons.

There are certain options that you must not forget to use if you want your infographics (whether original or a sourced one) to get attention. Two such options are ‘Pin it’ and ‘Tweet this’ buttons.

You can manually create ‘Pin it’ buttons by going to Pinterest. After creating them, you can put them above and below the infographics in your content.

You can also extract the most quotable info from the infographic and put it below the post as ‘Twitter ready texts’, each one escorted by ‘Tweet this’ buttons so that it is easy to share the info. This will excite people to retweet your content.

Featured photo credit: Pixabay via pixabay.com

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Nabin Paudyal

Co-Founder, Siplikan Media Group

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Published on August 6, 2020

10 Best Power Banks to Top up Your Phone at Will on the Go

10 Best Power Banks to Top up Your Phone at Will on the Go

The alert beep for low battery serves as a death call when you’re running late for work or are out on the town and need to make a call. Luckily, a super convenient alternative to your regular charger and charging wires is available in the form of power banks[1]. Easy to carry, lightweight, and affordable power banks have become the perfect companion for every mobile phone. In order to assist you in making the right choice for the purchase of power banks, we have compiled a list of the best power banks to guide you.

Why Trust Us

The importance of a well-charged phone cannot be underestimated. Keeping this in mind, our team has gone through many reviews and product descriptions present on the most reliable tech websites. From the smallest and lightest portable chargers to those that come with several years of warranty, our featured power banks will not let you down and will be worthy of your investment.

1. Anker PowerCore 10000mAh Portable Charger

    As the best power bank the market offers, Anker PowerCore has a battery of 10000 mAh, which can charge three and a half iPhone 8 or two and a half galaxy s8 charges. The power bank has PowerIQ and voltage boost technologies, which can charge your phone in no time. Large size-to-capacity makes it a convenient item to carry in your pocket.

    To ensure the protection of your device, this power bank from Anker comes with a multi-protect safety system. The box also includes a portables charger and micro USB cable. You can carry it around safely with the included travel pouch. An 18-month warranty and friendly customer service are also included to give you a perfect power bank experience.

    Pros

    • Large size-to-capacity ratio
    • High-speed, universal charging
    • Red, blue, black color options
    • One of the smallest and lightest portable chargers on the market

    Cons

    • Qualcomm quick charge is not supported
    • The battery may not work well after some time

    Get this power bank here!

    2. INIU 20000mAh Power Bank

      Made of top-quality materials, the INIU Power Bank charges your phone 1.4 times faster with UPower+ technology. It works smartly by identifying your device and simultaneously increasing the current output. What’s great is that you can charge two devices at the same time. INUI recognizes its place as the thinnest lightweight power bank on the market.

      The paw indicator on the power bank illuminates its remarkable design, and it includes a flashlight inside, which can be used in emergency conditions. You can charge the power bank quickly with a micro USB or a type-C cable. Consequently, it’ll save you the hassle of finding the specific cable for a charge. INUE comes with a three-year warranty to give you peace of mind.

      Pros

      • Thin and lush design
      • Dual 3A output
      • Flashlight included
      • U Power+ technology

      Cons

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      • It doesn’t come with a pouch
      • Standby time is less than six months

      Get this power bank here!

      3. Miady 2-Pack 10000mAh Dual USB Portable Charger

        An all-in-one power bank solution for your needs, Miady includes two 10000 mAh battery packs. The power bank contains two USB output ports with an equal amount of current distribution. While one can charge 2.4 times for iPhone X, 3.6 for iPhone 8, and 2.2 for galaxy S9, you won’t be needing a socket anytime soon.

        You will be able to charge the power bank in 5 hours at 5V and 2A. Miady contains a reliable Lithium-polymer cell, and you can also carry the power bank on a plane. It can power off and on automatically if the device is disconnected for 30 seconds. This portable charger is compatible with 99 percent of smartphones and is one of the cheapest power banks available on the market.

        Pros

        • One of the best-value options compared to its rivals
        • Efficiently distributes current output
        • Vibrant color options like yellow and purple

        Cons

        • Not suitable for big devices like the iPad

        Get this power bank here!

        4. Anker PowerCore 20100mAh Portable Charger

          Anker 20100 mAh Power Core offers a huge amount of battery capacity. As one of the best power banks on the market, the 20000 mAh battery capacity can charge an iPhone 8 almost eight times or an S8 five times. In addition, the power bank can hold a charge for up to seven days, so you don’t have to plug it into the wall again and again.

          You can use the voltage boost and power IQ recharge to charge a phone efficiently and quickly. The power bank is also pocket-friendly and certified safe as it ensures protection for your smartphone or tablet and you. Its dual-device output enables you to charge up to two devices at the same time. Anker is made out of premium material to give you the best durable power bank on the market.

          Pros

          • High-speed charging
          • Huge 20000 mAh capacity
          • Enormous 4.8-ampere output
          • Certified safe

          Cons

          • It may start charging slowly after a few months of use
          • Qualcomm quick charge is not supported

          Get this power bank here!

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          5. Anker PowerCore 13000mAhPortable Charger

            Another Anker, the Anker PowerCore 13000 Portable Charger offers a huge battery capacity in a sleek design and has the ability to charge an iPhone 8 up to 5 times and an iPhone X or an S9 three times. You can also charge your phone or tablet with the two high-speed ports that are included. Anker comes is a smaller size than that of a wallet and is one of the best lightweight power banks compared to its battery size.

            Anker is 30 percent lighter than most other power banks. Power IQ and voltage boost technologies are included for fast-charge devices. Power IQ also identifies devices to calibrate the charge to your phone.  Anker has surge protection technology and short circuit prevention. You can rest assured that it will take care of you and your devices. Plus, you are covered with an eighteen-month warranty.

            Pros

            • Power IQ technology
            • Super high capacity
            • Red, black, blue, white color options

            Cons

            • No Qualcomm quick charge
            • Wall charger is not included

            Get this power bank here!

            6. GETIHU 10000mAh Portable Charger

              GETIHU offers high-quality power banks with their 11 years of experience in the market. The GEITHU portable charger has a certified Lithium-ion battery, which gets it the approval for airline travel. With the help of an LED display, one can know how much battery is left. You can quickly charge up to two devices with 4.8 Amperes at the same time.

              High-speed charging is accompanied by a smart IC to auto fit your smartphones. It can work with both big and small Android devices. GEITHU can easily fit inside your bag as it is slim and portable. Choose to take it with you with the travel pouch and feel comfortable taking it everywhere as it has a three-year warranty.

              Pros

              • LED display with the battery percentage
              • The 4.8-ampere charges two devices simultaneously

              Cons

              • The LED display may not show the correct amount of charge left

              Get this power bank here!

              7. Anker PowerCore 26800mAh Portable Charger

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                Anker PowerCore offers a massive battery, which makes it one of the best power banks on the market. The 26800mAh worth of charge can charge phones more than six times. It has three USB outputs so that you can charge three devices at the same time. Power IQ and voltage boost make the high-speed charging available for all three devices.

                You can charge the whole power bank in 6 hours. The two micro-USB inputs double the recharging speeds. It is light and durable, which makes it the best companion for your travel needs. The multi-protect safety system protects you and your devices. Friendly customer services and an 18-month warranty are there to provide you with the peace of mind you need when you get the Anker PowerCore.

                Pros

                • Triple device charging
                • Dual-input power bank charging
                • Superior safety
                • A week’s worth of power

                Cons

                • Performance may decrease over time
                • A bit heavy due to the big battery

                Get this power bank here!

                8. RAVPower 16750mAh Power Bank

                  RAVPower offers a vast battery of up to 16750mAh in size. It can charge your iPhone 11 two and a half times, S10 for 3.3 times, or an iPad for a full charge. With a current output of 4.5 amperes, it can charge up to two smartphones at the same time. You can quickly charge the power bank with a two-ampere charger in about 9 to 10 hours.

                  The flashlight is included in the power bank for emergency use. RAV is also tested against high temperature. Its iSmart technology tests your device for the optimal current value needed. Premium batteries comprised of lithium-ion can charge a device more than 500 times.

                  Pros

                  • Impressive 16750mAh battery
                  • iSmart technology

                     Cons

                  • It does not hold a charge well over time

                  Get this power bank here!

                  9. RAVPower 15000mAh Power Bank

                     

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                    RAV power bank features a controlling IC and iSmart technology. These come together to offer a fast charge for your smartphone or tablet. You can take your iPhone 11 from 0 to 50 percent in just 30 minutes. iSmart 2.0 can adjust according to your charging device and offers the necessary current. It’s possible to charge up to three devices at the same time with three outputs.

                    The portable charger can be charged within 4.7 hours with the ultra-fast charging, thus saving you 40 percent recharging time. RAV can fit comfortably in your pocket or your hand. An LED digital display shows you exactly how much charge is left inside. High-end lithium-ion batteries, along with protection technology, give you peace of mind wherever you take this power bank.

                    Pros

                    • 30W total tri-output and fast recharge
                    • Led digital display

                    Cons

                    • Weighs a bit more than most power banks

                    Get this power bank here!

                    10. LANLUK 25800mAh Power Bank

                      The LANLUK 25800 mAh portable power bank can charge your phone 5 to 7 times, and it is perfect for any type of work that you are heading out for. You can charge up to two devices simultaneously with the help of two outputs.

                      The high-quality lithium A+ polymer battery is used to give you peace of mind as the power bank protects itself from overheating and overcharging. The portable charger is compatible with nearly all the phones and tablets. 18-month customer service is available to give you even more peace of mind. It is an all-in-one power bank solution for your needs.

                      Pros

                      • High capacity battery
                      • Highly compatible

                      Cons

                      • Not permissible on planes

                      Get this power bank here!

                      Bottom Line

                      Choosing the best power bank is a bit hard task as there are many types of power banks available in the market. The one that you’d like to choose must depend on your needs. If you will go out for a long hike or a long trip with no power socket input, then the one with a bigger battery will be useful. However, if you need a solution to charge your phone while in the office, then something with a lightweight and durable design will be a better choice for you.

                      Choose one of the best power banks from above and never worry about your device dying again.

                      Featured photo credit: Steve Johnson via unsplash.com

                      Reference

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