Advertising
Advertising

How to Make Better First Impressions in 60 Seconds

How to Make Better First Impressions in 60 Seconds

Did you know people today are suffering from INFObesity? They don’t want more information; they want to be intrigued and they want to be intrigued quickly. If you don’t say something in that single, crucial minute of your elevator pitch that gets their eyebrows up, they’ve already checked out, and that means your idea, organization, or cause will never succeed at the level it deserves.

Do you have clear, concise, and compelling responses that impress potential clients, employers, and sponsors? Does your opening pitch or paragraph capture people’s favorable attention and motivate them to keep reading and say, “Tell me more?”

Our goal is to turn one-way communication into two-way communication. Another way to do that is to create commonality by turning me, me, me into we, we, we.

A bright, talented 20-something was the one who role-modeled this for me. I was on a speaking tour with my sons and we had the night free. We went downstairs to the hotel lobby and asked the concierge what he suggested. He took one look at my teen-aged sons and said, “You’ve got to go to D & B’s.”

Advertising

We were from Maui at the time and had no idea what he was talking about.

I asked him what D&B’s was, and this smart young man didn’t even try to explain: he knew intuitively that would only have confused the issue. He could have said, “Well, it’s kind of like a sports bar. But it’s more than that; it also has an indoor amusement park with video games and stuff. And the restaurant has pool tables but they also have…” but the longer he’d have talked, the more confused we would have become.

Instead, he asked a qualifying question: “Have you ever been to Chuck E. Cheese?” My sons nodded enthusiastically. He smiled and said, “D & B’s is like a Chuck E. Cheese for adults.” Bingo.

We then knew exactly what it was and we wanted to go there, all because this bright young man had a) asked a question that got relevant information and b) linked his response to what we just said. They should have put him on commission.

Advertising

Monologue vs. Dialogue

That encounter yielded the following epiphany: the purpose of an elevator pitch is NOT to tell people what you do—that’s a monologue. The purpose of an elevator pitch is to create a meaningful conversation—that’s a dialogue. The next time someone asks you what you do, use this disruptive approach to turn a boring elevator pitch into bonding connection.

How Can I Bond With Someone in the First 60 Seconds of Meeting Them?

Handshake2

    “There are two kinds of people in this world. Those who walk into a room and say ‘Here I am’ and those who walk into a room and say, ‘There you are.’” – Ann Landers

    Here’s my favorite example that shows the power of turning an elevator speech into an elevator connection: I was asked to speak at the 2008 INC.500/5000 conference, along with fellow authors and speakers Jim Collins of Good to Great , Seth Godin of Linchpin and Tribes, Michael Gerber of E-Myth, Tom Peters of In Search of Excellence, and Tim Ferris of 4 Hour Work Week. My workshop was on how to POP! Your Communication—in particular, how to POP! the first 60 seconds of any communication to win people’s attention, respect, trust, and business.

    Advertising

    My session was one of the top-ranked sessions because we focused on how to introduce yourself in a way that turned strangers into friends and clients. I asked Colleen, Entrepreneur of the Year for her state, what it was she did.

    After a couple of minutes of references to centralized medical diagnostic services—scanning devices, etc.—no one in the room had any idea what she did. This was not a trivial issue: she was surrounded by several hundred of the most successful entrepreneurs in the country, yet none of them understood what she did. That meant they wouldn’t be walking up to her afterwards to continue the conversation. They didn’t relate to her or remember her, which meant they wouldn’t be referring people to her or exploring possible strategic partnerships. Think of the millions of dollars in lost opportunities. That’s what happens (or what doesn’t happen) every time we introduce ourselves and people don’t get or want what we do.

    Making the Connection

    If we don’t connect in the first couple minutes, we’re probably not going to connect at all. The good news is, it doesn’t have to be that way. There’s a better way to introduce yourself starting today.

    I asked Colleen what she did that we we can see (pointing to my eyes), smell (pointing to my nose), taste (pointing to my mouth) and touch, (pointing to my hands). She asked why that was important. I told her that those questions switch focus from the means—trying to explain how electricity works—to the end results: how people use and/or benefit from what happens in the real world.

    Advertising

    Colleen thought about it for a moment and said, “I run medical facilities that offer MRIs and CT scans.”

    That reply was better because now we could see what she was talking about. Medical equipment, MRIs, and CT scans exist in the real world—they’re not just conceptual neck-up rhetoric. But we’re not going to stop there, because if someone just told people that, they’d just say “Oh.” An “Oh’ is better than a “huh?” because it means people now understand what job is being done, but there’s still no personal relationship. It’s still a one-way monologue instead of a two-way dialogue. Turn that into a question—using The Power of Three— that engages them and prompts them to give you relevant information that’s pertinent to your line of work.

    She asked what the Power of Three Was.

    I explained; “If you ask a question using only one point of reference, such as ‘Have you ever had an MRI?’ and that person says, ‘No’, the discussion is over. Instead, ask: ‘Have you, a friend or a family member ever had an MRI or a CT scan?’ Giving three points of reference increases the odds that people will come back with a personal experience such as, ‘Yeah, my daughter hurt her knee playing soccer and had an MRI.’ Now, relate what you do to what that person just said. ‘Well, I run the medical facilities that offer MRIs like the one your daughter had when she hurt her knee.”

    That elevator intro will raise people’s eyebrows: they’ll be intrigued because they’re picturing a way they’ve used or benefitted from what you do. This has taken under 60 seconds, yet they could describe what you do to other people, turning them into a word-of-mouth ambassador. And, if they’re ever in the market for an MRI or CT scan, they’re a lot more likely to contact you, because people like to do business with those they know and like.

    More by this author

    How to Make Better First Impressions in 60 Seconds

    Trending in Communication

    1 How to Crush Your Lack of Motivation and Always Stay Motivated 2 How To Find Meaning in Life: 9 Simple Ways 3 How to Stay Consistent and Realize Your Dreams 4 How to Find Happiness in Your Everyday Life 5 How to Find Inner Peace and Lasting Happiness

    Read Next

    Advertising
    Advertising
    Advertising

    Last Updated on March 25, 2020

    How to Crush Your Lack of Motivation and Always Stay Motivated

    How to Crush Your Lack of Motivation and Always Stay Motivated

    How many times have you not achieved your goals and let yourself down due to your lack of motivation? When you’re not wallowing in sadness and self-pity, you are too busy procrastinating till you can’t anymore and before you know it, you are part of vicious cycle of anxiety and stress.

    Whether it’s losing weight or bringing your business to fruition – motivation is essential for growth and success in every sphere of our lives.

    That said, it is not easy staying motivated. In order to constantly stay motivated, you need to take ownership of your life and consciously make efforts in that direction.

    Well, it’s never too late to take matters in your hands and change the course of your life. Here are 11 effective ways to crush your lack of motivation and always stay motivated:

    1. Write Your Goals

    The power of writing goals down has always been underestimated. Why write when you can remember, right? Wrong.

    Our thoughts are all over the place and the first step to achieve your goals is to organize your thoughts. So, write your goals down, however big or small they might be. Make them as specific as possible and assign deadlines to each of them.

    As you write them down and revisit them regularly, they get further drilled in your head, taking you closer to your goals. Doing this small exercise helps you to remain focused, motivated and lets you track your progress with ease.

    Start today – take to your laptop or a diary and get down to writing what you wish to achieve in life.

    2. Beat Procrastination

    Your lack of motivation and procrastination go hand in hand. Every time you procrastinate, your motivation levels take a greater hit. The only way to bring an end to this loop is to stop procrastinating.

    Next time you find yourself putting off something for ‘later’, stop and assess the reasons behind it. Get to the root of the cause and eliminate it in order to overcome this poor habit of procrastinating which is sabotaging your life and mental health.

    Take a look at this guide and learn how to beat procrastination:

    Advertising

    What Is Procrastination (And the Complete Guide to Stop Procrastinating)

    When you finally overcome procrastination, you will realize the positive impact it has on your mood and motivation levels.

    3. Celebrate Small Wins

    In the quest to achieve the bigger goals in life, we often forget to celebrate the smaller wins along the way. An achievement is an achievement – be it big or small, it deserves to be acknowledged and celebrated.

    Finished a project on time? Reward yourself. Managed to run on the treadmill for a good one hour? Pat yourself on the back. Found time to meditate? Celebrate it.

    It is these small achievements that reinstate that we are on the right path and take us one step closer to the bigger goals.

    So, get into the habit of recognizing and appreciating small wins. You will be surprised to see how this practice helps you stay motivated.

    4. Practice Gratitude

    It’s easier to whine about what we don’t have rather than counting our blessings. Isn’t it?

    Making gratefulness a part of your life is a very important step to retain high motivational levels. It revitalizes our spirits and renews our enthusiasm for life.

    So, how do you practice gratitude? For starters, keep a gratitude journal to jot down what you are grateful for, express your gratitude to people you love and spread positivity wherever you go. If you need some inspiration to be thankful for, here it is:

    60 Things To Be Thankful For In Life

    By doing so, you begin to focus more on what you have rather than what you don’t and that is a great start to stay motivated.

    Advertising

    5. Be Optimistic

    Life is not always hunky dory. There will be bad days when things aren’t going in your favor, when you feel lost and all you want to do is give up.

    At such times, instead of letting negativity take over your life, adopt an optimistic approach to life. Quit overthinking, ask the right questions and focus on finding solutions.

    Yes, there will be hurdles along the way but if you hang on to positive affirmations and hopes, the journey will be a lot smoother. So, with every passing day, sow the seeds of positivity and you are sure to build a positive environment around you.

    6. Don’t Dwell on the Past

    A lot of times, our lack of motivation stems from the habit of dwelling on the past. This gives rise to fear and regrets, preventing us from making progress in the present day.

    Dwelling on the past is nothing but a waste of time. Understand that the past is long gone, and you cannot do anything to change that.

    What you can do is make your present day worthwhile. Instead of looking back and having regrets, learn from your mistakes, forgive yourself and move on.

    So, the next time you find your mind wandering off to the past, be determined to change the way you think and consciously concentrate on living in the present. This guide can help you:

    10 Simple Steps To Let Go Of The Past

    7. Face your Fears

    You can never find motivation where there is fear. Identify the fear that is pulling you back and tackle it.

    If you don’t face your fear head on, you cannot expect to conquer it and renew your motivation.

    Ask yourself: What is stopping you? What are you scared of?

    Advertising

    Once you accept your fear, you can work on an action plan and think of solutions to overcome it. This article will give you some effective tips on conquering your fears:

    How to Overcome Your Irrational Fears (That Stop You from Succeeding)

    Seek external help if required but don’t choose to turn a blind eye over your fears – it will only aggravate matters.

    8. Visualize your Success

    You must have heard the famous quote, ‘see it to believe it’. That is exactly what visualization is about.

    One of the most effective self-motivation techniques, visualizing the process to your desired outcome helps you move in a positive direction and achieve your goal.

    Close your eyes and focus all your energies on the minutest of details that will take you where you want to reach. Doing this exercise everyday inspires you to keep going and not lose hope. The vision of attaining success will drive you to do better while instilling belief and confidence.

    9. Find Inspiration

    Can’t seem to find inspiration inwards? Don’t panic. There are plenty of external sources to gain inspiration from.

    From motivational books and quotes to speeches, films and apps – it is a good idea to take help from motivational material to rekindle your spirits and regain your motivation.

    Everyone is wired differently. For instance, a self-help book might work for your friend, but it might do nothing to move you. So, find what inspires you and turn to it when you are in desperate need for motivation.

    Finding inspiration externally fills you with hope and sometimes that is all you need.

    10. Enjoy Downtime

    You are clearly exhausted with all the running you’re doing in life. So much, that you don’t even have time to stop and think what’s causing you so much unhappiness. All you know is that you are lacking motivation and everyday seems to have become a struggle.

    Advertising

    Now, that’s certainly not how you should live the rest of your life.

    You need to schedule downtime for yourself, relax and give your mind and body some rest. Take a vacation, indulge in hobbies, meet some friends, put your hair down and stop with all the overthinking. It is important to do things that make you happy in order to think clearly and stay motivated.

    11. Meditate Regularly

    Meditation lets you take control of your mind. It improves focus and concentration while helping you relax.

    Whenever you have had a tough day or find your thoughts going places, the best way to calm yourself down is by closing your eyes and meditating. It helps you to remove all the unnecessary frills in life and keeps you on the right track.

    Include meditation in your daily schedule and you are sure to see an improvement in your productivity and motivation.

    The Bottom Line

    Practicing these simple exercises isn’t the tough part, what’s tough is religiously doing them every day.

    However, don’t expect to get rid of your lack of motivation overnight. There will still be days when you will be low on energy but by making these conscious efforts to stay motivated, you are sure to see a vast change in your perspective and your response to bad days.

    So, start today and be committed to making a positive change in your life.

    More Tips About Staying Motivated

    Featured photo credit: Sonnie Hiles via unsplash.com

    Read Next