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6 Most Common SEO Mistakes and How to Correct Them

6 Most Common SEO Mistakes and How to Correct Them

Driving traffic to a website can be done through using SEO as your primary strategy. This means that traffic is brought to the website for free by researching keywords and finding out what brings in the most traffic, then using them on the website. This may work, but often it takes time and might be slower than one would expect to bring about positive changes; also, it still may not bring the site to the first page of search results.

SEO strategies can be implemented in a short amount of time, but it might take a while to master them. Many times there are just a few mistakes to correct to start achieving positive results.

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1. Forgoing Analytics to See What is Converting

SEO is about more than just getting traffic. It is about converting the traffic into leads. Keeping track of the phrases that bring in the traffic is important, but the downfall is when these keywords don’t bump the website up to the first page. Try to remember that often times, the lower-traffic phrases are better at converting because they are more specific, and having these bring the site to the first page of results can contribute to quite a few sales.

2. Optimizing for the Wrong Geographic Area

When a business is focused on customers that reside in a certain geographic area, it is vital to learn about local search. The keywords used should be specific to the region, such as those in the meta descriptions and page titles. An address and phone number should be available on the pages on the header or footer, allowing for the site to show up on results pages with local businesses. Also, listing the business on places such as Yelp, FourSquare, Google Places, and Merchant Circle will bring the website to the forefront.

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3. Optimizing with the Wrong Keywords

Generic keywords will bring in a lot of traffic, but specific keywords will bring the right kind of traffic. Global keywords won’t bring in a significant amount of local traffic; generic keywords bring in those with little interest, keywords that indicate free information and not a product, and broad keywords will bring a lot of competition.

4. Not Using the Right Title Tags and Meta Descriptions

This is likely one of the easiest SEO mistakes to overlook: each page on the website should have a unique title, as these will show up in tweets and are used in the title when someone bookmarks the website. The titles can contain specific services that are popular search terms. Meta descriptions should be unique and persuasive in only 160 characters. This serves somewhat as a sales pitch that will bring people to the site, and should also include any relevant keywords.

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5. Not Utilizing Anchor Text When Linking Internally

This is a vital part of the website text and should not only be used for a call to action, but internal links as well. This can be linked to an e-commerce services page or the like. The anchor text should also not be the same for every link. Using “This page” or “click here” too many times can hurt the site when it comes to search engines, so mix it up and don’t be afraid to include the keywords.

6. Not Creating Unique and Valuable Content

The content should not only be well written, but also link worthy. Readers will know when content is not unique and not valuable, and when this happens, the trust is lost. If outsourcing writers, the content should be original, well-articulated, and something to be proud of. To complement this, the content should also be relevant, making it valuable. Infographics, text or video tutorials, and top lists are all great options.

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Winning the SEO game is about more than just pumping out content. The information should be relevant, well written, and focused on the right audience. These strategies don’t take much to implement and can bump up your success when utilized properly.

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Sasha Brown

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Last Updated on March 25, 2020

How to Type Faster: 12 Typing Tips and Techniques

How to Type Faster: 12 Typing Tips and Techniques

Typing is a lot of fun, especially if you’re the type of person who loves to write. Whenever an idea comes to your head or you just want to communicate something, the feeling of scribbling things down in a computer is awesome.

Do you know that being able to type faster makes you more productive? In fact, it’ll save you 21 days every year just by typing faster!

Many people look up to master typists and wish that to handle a keyboard like they do. The truth is that none of them started that way, and they had to learn.

In this piece, you’ll learn how to type faster with some useful tips and techniques:

1. Work on Your Workspace and Typing Area

A lot of people believe that fast and correct typing will start when you can master the keyboard. But the truth is, you will need to begin with getting a workspace that is clean, properly ventilated, and comfortable. Also, for optimal typing, you will need to get a table and not out your laptop or computer on your lap.

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If you will be working for an extended period, make sure that you’re comfortable.

2. Fix Your Posture

If you want to type well, the correct posture will be seated, straight backed, and with your feet planted a little apart, flat on the ground. You wrists should also be positioned in such a way that your fingers can cover the keyboard. Tilt your head a bit as you can look at the screen properly as well.

Adjust your office chair so you’ll be able to easily play with the seat and get a proper posture.

3. Hold Your Posture

It is also very important that you keep this position as you type. Ensure that your posture is good, and this way, you will be able to avoid getting aches on your wrists. These aches have a way of slowing you down and keeping you out of rhythm.

Keep your back and shoulders from hunching, and while relaxation should be your key goal as you work on, also be sure to stay upright.

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4. Familiarize Yourself with the Keyboard

The keyboard is your tool here, so you will need to get to know it. Fortunately for you, most keyboards that you see will make use of the same layout; the QWERTY layout. It is called that because of the letters that make the top left corner. You’ll also find that a lot of keyboards have keys around these main ones that do several tings.

Here’s a nice video to help you familiarize yourself with the keyboard:

So, work on memorizing the positions of the letter keys, as well as some of the most used punctuation marks. You will need to understand where they are without looking at the keyboard. This is the only way you can learn to type fast.

5. Close Your Eyes and Say the Keys out Loud as You Press Them

Another great way to get to know the positions of these letters is to look away from them and directly at the screen. Then, pronounce the keys as you press them and see if you’re correct. This step will go a long way in helping you to memorize the keys, and it can easily help you

6. Start Slowly with Touch-Typing

Improving your speed as you type is a matter of developing your skill over time. However, the quickest way to master typing will be touch typing. If this is your first time with touch typing, then you might spend a lot of time on this step. However, once you can type without looking at the keys, your speed will increase.

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Now, this typing method might feel a bit alien, but you’ll improve with time.

7. Stick with It and Don’t Look at Your Hands

The whole essence of this step is to keep you from looking at your keyboard as you type, so that your fingers are made to learn how the keys work.

Again, you might find that your speed reduces when you begin, but just stick to it. Touch typing will help you to reach higher speeds and master it.

8. Practice, Practice, Practice

Mastering the touch typing technique will prove to be a bit finicky, but once your posture is up and you get your fingers where they should be, you can only improve by practicing.

Spare some time on a daily basis to practice and master both accuracy and speed. With continuous practice, you will also notice that you make fewer errors with time.

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9. Check out Some Online Games

There are also some websites that can help you with your practicing. They score you and record your words per minute, so you can try improving your record and competing with others as well. Here’re some of the nice sites:

10. Dictation Practice

If you don’t know what you can type, another alternative to getting good practice is to listen to something and try to type as you hear the words. There is no limit to the kind of things you can type, and you can even make the practice process more fun. So, get an e-book, an online lecture, or listen to a talk show and type. You could watch a TV show as well.

11. Monitor Your Progress

Ensure that you keep track of the progress you make as you go on. But it is important that you don’t get obsessed with how many words you are able to type in a minute. Rather, ensure that you stay comfortable while you type. With time, your words per minute will increase, and you’ll be able to clock up some high numbers.

12. Get Some Formal Training If You Want

There are actually a lot of specially designed courses and programs that will boost your typing ability. If you’re willing to improve your skill, get any of these and see how well they work for you:

Don’t just finish reading this article and expect that you’ll type faster. You do need to work on your skills. It takes time to type fast but, practice makes perfect!

More Tips About Typing Faster

Featured photo credit: Cytonn Photography via unsplash.com

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