It is said that an enormous amount of poor-quality content is floating all over this Internet. This type of content, none short of boring and complete staleness, becomes a nuisance to consumers.
You might be working and sweating hard to create the best content, but your ideas are still common and non-creative in nature. No matter how hard you try on your own, the performance is still at its lowest. With low performance comes not so many positive results.
To improve and to rise out of this predicament, you will need think outside the box and acquire greater ideas from different sources for content creation. Successful online brands keep churning out content after content that brings them optimal, positive results.
Their online content ranges from informative videos all the way to engaging text within their published articles. Whether you’re a successful brand or a personal blogger at your desk, each individual possesses the opportunity to create their best content. All you have to do to improve is read articles, such as this one, on the topic, ask successful individuals, and expand your knowledge and ideas.
Twenty-five techniques have been listed and briefly described in this article on creative methods to improve your content and get the most out of it.
#1 – Add Creative Images
Select a number of creative images from your sources. Afterward, highlight certain areas of your article or post that you think are appropriate to add a creative image to. Distribute your images evenly throughout your content.
Sites such 123rf, istockphoto, shutterstock, etc. offer the possibility of purchasing images royalty-free. If you’re a little more talented in the field of design, Photoshop is an incredible tool to enhance your images or create some of your own.
#2 – Add Facts & Quotes
Facts that are used to back up your claims or work show your audience that your work is completely credible. Facts add that “impressive” factor to your content. They are important.
Quotes help give your content a different perspective. They can also help solidify your credibility on a topic.
#3 – Conduct Interviews
Interviewing other respected individuals in the industry will spice up your output of content. Again, it gives your content another perspective from an industry expert.
Kindly email an expert or individual from the industry and tell him you’re interested in asking him a few questions and publishing his answers to your site.
#4 – Publish Case Studies
Case studies are excellent points of evidence for a specific process or claim. Publishing more case studies as articles onto your blog will raise your chances of becoming an expert in your field.
Case studies attract much attention from the Internet world, especially if it gives them a new idea or helps them accomplish some task in their work. Case studies are completely unique and offer others a view of your own work ethic.
Set a time period, and observe some of your results. If you feel like they will be very helpful to your readers and help them improve as well, don’t hesitate to create a case study about it and include some of your results as graphs or evidence.
#5 – Add Infographics
An infographic is a type of visual content that displays data in a visual way.
Some infographic services on the Internet offer to create your own type of Infographic. Using your acquired set of data from your own studies, they will use each piece of data and display it in a visual way whether it be graphs or unique graphics.
Infographics are also great link attractors from different sources. Other sources may pick up your infographic, publish it at their own site, and give you credit by linking back to the original source.
#6 – Write an eBook
E-books can be created and used to create profits, exchange for emails, or give away for free.
Pick a topic you are well familiar with and have much knowledge about. With a specific topic or idea in mind, write about it and turn it into an e-book.
I would recommend that you focus on a particular topic, one that isn’t too broad. You will need to expand on the topic to every degree and a large topic will take way too much time.
#7 – Record a Podcast
Podcasts are an excellent way to spice up your content. It gives a reader a “hearable” point-of-view of your content and opinion. Plus, they can be listened to anywhere one is located.
When it comes to recording your podcast, you should use the right kind of program. You can use the same program to edit your recorded podcast. Don’t forget to add important call-to-actions within podcast recording, right towards the end of the program.
#8 – Add Videos
To increase their engagement with your content, videos will attract more views and engagement from your followers. If you have a topic in mind and you aren’t too shy to stand in front of a camera lens, please don’t hesitate to jump on the opportunity to create a video.
Creating your own videos will take your content creation and production to a whole different level! Videos are one of the kings in explaining a specific process or topic.
#9 – Create Content Often
Maybe it’s time that you post content on a more daily basis. If you’re currently posting content that has no schedule structure, your next step to improve your content is to create a rigid schedule for posting content.
Posting content often will increase the social media shares of the posts. Posting often will keep your visitors closer and every update will keep them reminded of your site or blog.
#10 – Use Creative Titles
The title is probably the first piece of content that a visitor will see. That’s why it’s important to come up with creative titles that will grab their attention. A creative title will drive a visitor to check out your content.
Using certain powerful words, large numbers, controversial topics, and important keywords is the key into creating the best titles for your content.
#11 – Host Webinars
Webinars will help your readers become more active and help create a relationship with them.
Create an amazing landing page that announces a webinar you have planned and created. Always create a webinar that is closely related to what you present on your blog or website.
#12 – Let Your Personality Shine
Adding your personality to your content may help keep your readers’ attention glued to your content for a longer time. It helps keep your content unique and makes it stand out from the crowded content fields of the Internet.
If you possess an experience or story about a specific thing or topic, don’t hesitate to spice up your content with your experience.
#13 – Connect with Your Audience
When you write your content, keep in mind to include questions within your content. Questions will help your readers think more about what you said and those questions will help keep your audience engaged.
When writing, don’t forget to remind your readers that you’re no different from them and you struggle with the same dilemmas. Your audience will feel more connected to the meaning of your content and grow stronger.
#14 – Include Personal Experiences
Experience always becomes an added bonus to your content. One, beginners will be more confident in trying your solutions or agree to what is being said in the content. Secondly, it adds more credibility and stability to your content.
If you came up with your own solution to your unique problem, it would be best if you impart your knowledge about the situation to your audience. Who knows? They might have the same problem as you.
#15 – Expand and Create Content on Smaller Topics
Don’t forget: smaller topics are just as important as the larger ones are. Smaller topics are like the details in a project, and as they say, “Success lies in the details.”
Smaller topics may be a help to someone out there. Remember, smaller topics hold the key to some situation or problem!
#16 – Create More Sought-Out Topics
Nobody wants to end up reading content that is boring!
Your content will attract more attention if it is made up of topics that are well sought after. Research your niche or industry and find out what is in demand. Create content based on your research.
#17 – Build Trust
Trust is built when you add reinforcing words such as “fact,” “proven,” and “I” within your content.
Trust is also built when proof is visually displayed as a method within your content.
#18 – Copy Ideas from Other Sources
Copying ideas is not wrong. Think of it this way: you were inspired by some content out there and decided to create something similar. You shouldn’t replicate what someone else has created, but it’s fine to copy an idea as long as you add your own flair.
Becoming inspired from different known sources will help keep your creativity level high.
#19 – Segmenting the Content
Segmenting content into more sections will help make the content much easier to read.
Organization is the key to displaying your content more professionally. It helps the reader understand your content on a different level and it becomes more easily digestible.
#20 – Format the Content with Font Styles, and Heading Tags
A majority of readers tend to have a short attention span. They will scan quickly an article and try to pick up the most important parts of the content.
To make their job easier and more enjoyable, the best way to do this is to format your content as best you can. It gives them a better understanding of your content, on a quicker basis.
Formatting key points will help your reader tremendously. Highlight section headers, keywords, and important ideas within your content.
#21 – Use Popular Themes
Popular themes within content are heavy attention-grabbers. Themes make it possible to assemble content that is enjoyable to read with points that are easy to grasp.
Creativity is the key to this point in this article. You will need to try your best to tie in popular themes with the points and the general idea of your content or article.
Here is an example:
#22 – Include Important Links Within the Content
Creating content isn’t always about you. By linking to other sources within your article, you might be able to help a reader understand a topic on a more profound level.
Linking to other sources similar to your content will also give your content more credibility.
#23 – Create List Articles
List articles are powerful promotional techniques you can create for your site. Large lists do very well in attracting new readers and help give readers many options and ideas from one place.
When creating list articles, use large numbers that are going to grab attention. Using large numbers in your titles have more power in attracting more visitors to your content.
Here is an example:
#24 – Eye-catching Feature Images
Adding a theme image to the article will create a visual, unique look to it.
Visually, the content must possess a professional look to it and a feature image will help you obtain that.
#25 – Add Screenshots to the Content
Nothing will help your reader understand more the topic by creating screenshots and placing them within the content.
If an idea is too profound to understand using just words, explaining the idea through a screenshot can ease the confusion of a reader.
Writing every day has numerous benefits far beyond finally getting that novel of yours out in the open. 5 Benefits of Writing: Why You Should Write Every Day
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