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Communication, Motivation

The Dark Does Not Destroy The Light; it defines it

Written by Jelly
Designer
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The dark does not destroy the light; it defines it. It’s our fear of the dark that casts our joy into the shadows.

The dark has always frightened mankind, but understanding this fear requires serious analysis of our evolutionary past. One of the primary explanations for our fear of the dark is the fear of being eaten by predators. Considering 60% of lion attacks in Tanzania between 1988 and 2009 were in a 4 hour window from 6-9:45 pm, it is no wonder this has been coded in our DNA. After generations, those who were scared of the dark survived the lion attacks in many situations.

Why are We Afraid of the Dark?

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