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Bored With Business Presentations? 10 Refreshing And Engaging Tactics To Rock The Stage

Bored With Business Presentations? 10 Refreshing And Engaging Tactics To Rock The Stage

Are you fed up of creating the same old PowerPoint presentations and losing your audience within the first 10 minutes? You need to up your game and try something new! Here we will share a list of ten techniques and out of the box presentation skills that go beyond the use of ineffective PowerPoint slides.

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    Change things up by hosting your presentation somewhere unique and interesting, rather than just another conference hall.

    1.    Choose a unique location for your presentation

    One of the best ways to attract and engage an audience for your presentation is to choose a unique and interesting location. Conference halls have a corporate and somewhat boring feel to them and if you don’t want that projecting onto your innovative idea or product, choosing an exciting, yet relevant setting for your presentation is key.

    A company called The Lost Lectures demonstrates just how effective it can be to choose a unique location for a presentation. The concept behind their business idea is to host enchanting talks from secret locations that take the audience away from traditional corporate or academic environments and into more inspiring and imaginative places.

    Another great way to engage your audience and heighten their expectations of your presentation is to keep the location a secret until the day before or even the morning of the event. This will get people talking about it and add a shroud of mystery to your idea or product.

    2. Share the stage

    Far too many CEOs and entrepreneurs think that they have to carry out their presentation alone, when in fact sharing the stage with members of their team would make for a more interesting and effective presentation format. As a general rule (which we will go on to talk more about later) you should not be speaking for more than ten minutes at a time. A great way to break up your presentation and keep your audience engaged is to have multiple speakers contributing with their expert knowledge. Even if you can’t necessarily have multiple members of your team on stage, you could always include them via video link to add another element of interest to your presentation.

    3. Tell a story

    Whilst PowerPoint slides have long been used in presentations, they are not the greatest tools for engaging and exciting an audience. Something that is far more interesting and appealing to audiences is the stories you have to tell. Telling your audience the story of your business or how you came up with an idea or project is a great way to engage with them on a more personal level. It will be like you are sharing ‘behind the scenes’ knowledge with them and giving them an insight into how your mind works.

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    Telling a story will also help you to show the love and passion you have for the idea you are presenting. After all, if you are not enthusiastic about your product, service or idea, then your audience isn’t going to be either.

    When preparing your presentation, remember that all good stories have a hero and a villain. Your villain will be the problem that you are aiming to solve and your hero will be your idea or product – the solution to the problem.

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      Make your headline, the opening sentence to your presentation, Twitter-friendly.

       4.  Create a Twitter-friendly headline

      A fantastic technique to remember when preparing your presentations is to create a Twitter-friendly headline. This is a sentence that summarises your idea or the purpose of your presentation in 140 characters or less. By creating this headline and repeating it a few times throughout your presentation, you will give journalists, bloggers and any other attendees of your presentation a line they can easily tweet.

      A company that is renowned for creating Twitter-friendly presentation headlines is Apple. For every product launch they announce, they will create a Twitter-friendly headline to use in their keynote presentations. For example, when Tim Cook announced the launch of iOS 7 he used the headline ‘iOS7 is the biggest change to iOS since the iPhone.’ Needless to say, this exact sentence was tweeted by multiple individuals and outlets immediately after the presentation.

      Image 3

        Steve Jobs was arguably one of the best keynote speakers, known for his Twitter-friendly headlines such as ‘Today Apple is going to reinvent the phone.’

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        http://www.youtube.com/watch?v=k-zMRPZpvcw

        5.    Make your presentation multi-sensory

        Let’s face it; no one at your presentation is going to capture all of the stats and data you provide in the charts and graphs on your boring PowerPoint slides. Data is more memorable when it’s visually interesting. Rather than trying to explain challenging stats and data, why not spend time converting it into a format that is easier for your audience to digest? Breaking the monotony by using multi-sensory tools and visual aids like mood boards and infographics is a great way to highlight the points you are trying to make, without confusing your audience with unnecessary clutter.

        6. Fuse online and offline content

        Another fantastic way to engage your audience is to fuse online and offline content and make your presentation interactive. For example, you could build a simple app for your presentation that people can download on their smartphones for free and use to participate. Possible interactions could involve submitting questions, answering questions or even simply providing feedback. Getting your audience involved in any way will help to keep them focused and interested in your idea.

        Image 5

          Widen your audience and provide a reminder for attendees by uploading your presentation online.

          6.  Upload your presentation for the world to see

          The presentations you make will be a key part of your brand’s story and will help to deliver a marketing message, so rather than simply giving a presentation and moving on, why not milk it for all it has to give? One of the ways you can generate a greater return from the work you have put into your presentation is to video it and upload it online. That way you will be able to share your presentation with a much wider (or even global) audience and also provide a reminder to attendees.

          You could also consider re-purposing some of the content from your presentation and creating a series of blog posts to run along side it or even a webinar.

          www.youtube.com/embed/yGENcskRGRk

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          8. Stick to the 10 minute rule

          We mentioned earlier just how important it is to break up your presentation so that you are talking for no more than ten minutes at a time. The reason that the ten minute rule exists is because it is thought that the average person’s attention span lasts no longer than ten minutes. This means that if you continue talking about the same thing for over ten minutes, you are likely to lose the majority of your audience.

          Aside from introducing guest speakers to contribute their knowledge, another way you can stick to the ten minute rule is by inserting short video clips for your audience to watch. This could be a video demonstration of the product in action or even a humorous video outlining the problems that your product or idea can solve. Alternatively you could re-capture your audience’s attention by asking them to participate in your presentation using a mobile app or do a quick Q&A session.

          Image 5(1)

            Heard of a silent disco? Capture your audiences’ attention by creating a silent presentation!

            9. Try your hand at silent conferencing

            Unless you have been hiding under a rock for the last few years, it is likely that you will have heard of silent discos. A silent disco involves giving participants headphones, which are linked up the DJ’s sound system, so only they can hear the music playing. Well believe it or not, this concept is actually being introduced to the world of business conferences. Yes, many people are now trialing this innovative presentation method in hope that it will captivate their audience’s attention and prevent them from getting distracted by their surroundings.

            This concept would work particularly well if you were given a presentation at an exhibition, trade show or another busy environment with a lot of footfall. It would eliminate the distractions surrounding your audience and ensure they are focused on you and your idea only.

            image 6

              Practice, practice, practice so when you step up in front of that microphone, you know exactly what you want to say and how to deliver it.

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              10. Practice makes perfect

              Whilst you may think we are ending our list on a rather obvious point, what we really wanted to stress is that even the best and most natural presenters in the world practice their presentations and speeches again and again. Although you may have thought that Steve Jobs was naturally great at presenting, it may not have been the case if he didn’t practice so much! Jobs spent hours and hours practicing his presentations to empty conference halls to ensure that when it came to actually giving his keynote speech, it was delivered in a casual, yet polished and effortless manner.

              www.youtube.com/embed/i68a6M5FFBc

              In order to deliver a successful presentation you need to be able to speak it word for word without needing to refer to notes. The odd hidden bullet point behind the mic stand is fine, but no one wants to see you holding sheets of paper or reading word for word off your PowerPoint slides (your audience can do that themselves). Instead take the time to thoroughly prepare yourself to give your presentation. You will find it extremely helpful to break your content down into smaller sections. Another great thing to do is to use different visual aids and formats. Not only will they help your audience to stay engaged, but they will also help you to remember what’s coming up next.

              Conclusion

              The idea behind any presentation is to educate, entertain, inform and inspire an audience, no matter whether they are prospective customers, co-workers or investors. A great presentation requires extensive creativity, careful planning and a hell of a lot of practice, but if someone is willing to take the time to listen to your ideas, it only seems right that you put effort into making your presentation the best it can possibly be.

              Image credits: Access Advertising, Kooroshication, dfarber, clasesdeperiodismo, Media-Saturn and kelbycarr

              Featured photo credit: Freevector.com via freevector.com

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              Last Updated on March 12, 2019

              20 Inspiring Vision Statement Examples (2019 Updated)

              20 Inspiring Vision Statement Examples (2019 Updated)

              There is normally a lengthy list of things you need to consider when starting a business, and if you don’t manage them properly, your excitement can quickly turn into overwhelm. What can support you to stay inspired and on the right track when starting out? You guessed it: this is your vision statement.

              What Is a Vision Statement?

              A vision statement is like a photograph of your future business, which gives your business shape and direction.

              A vision statement provides the direction and describes what the founder wants the organization to achieve in the future; it’s more about the “what” of a business. It is different from a mission statement, which describes the purpose of an organization and more about the “how” of a business.

              If you were to take a photo of your future business now, what would it look like? What do you want your business to be recognized for one day?

              You need to have a crystal clear vision when you start out, otherwise you can get easily lost in deciding the best way forward. When you are making strategic decisions for your business and even daily operation decisions, your vision statement will give you the inspiration and targeted direction you need.

              The Importance of a Vision Statement

              Without a vision statement, your business will lack motivation to keep going.

              If you don’t aim for anything, you might not hit anything. The more specific and clear you are, the better your chances are at seeing your vision turn into reality.

              The importance of a vision statement cannot be overlooked; not only does it provide long term direction and guidance, but it also gives you the inspiration and the necessary energy to keep going when you feel lost.

              Always keep your vision statement alive by revisiting it regularly and communicating your vision with other members of the team, to inspire and motivate them as well.

              How to Craft an Inspiring Vision Statement

              1. Dream big and use clear language

              An inspiring vision statement should inform a clear direction and priorities for the organization, while challenging all the team members to grow together. Based on our expert sources’ advice, we’ve got some great tips for you:

              • Imagine how you want the business to be like in five to ten years.
              • Infuse the business’ values in the statement.
              • Make sure that the statement is implying a clear focus for the business.
              • Write your vision statement in the present tense.
              • Use clear and concise language.
              • Ensure the statement is easily understood.

              There are many different types of vision statements and there is no wrong or right way to do it. The most important thing is to resonate with it. It will always inspire you and give you a clear targeted direction.

              2. Get inspirations from the successful companies.

              Having researched on a number of successful companies’ vision statements, I’ve shortlisted 20 good examples for the new startups:

              Short vision statements made up of a few words only:

              1. Disney

              To make people happy.

              2. Oxfam

              A just world without poverty.

              3. Ikea

              To create a better every day life for the many people.

              Quantitative statements are based on numbers, quantities:

              4. Microsoft

              Empower every person and every organization on the planet to achieve more.

                5. Nike

                Bring inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.)

                  Qualitative statements are based on qualities that you want to have:

                  6. Ford

                  People working together as a lean, global enterprise to make people’s lives better through automotive and mobility leadership.

                  7. Avon

                  To be the company that best understands and satisfies the product, service and self-fulfillment needs of women—globally.

                  Competitor based statements – this type is becoming less common, but famous examples are:

                  8. Honda – in 1970

                  We will destroy Yamaha.

                  9. Nike – in 1960s

                  Crush Adidas.

                    10. Philip Morris – in 1950s

                    Knock off RJR as the number one tobacco  company in the world.

                    Role Model Vision Statements – using another company as an example:

                    11. Stanford University – in the past

                    To become the Harvard of the West.

                    12. Reach for Success – in the past

                    To become the next Tony Robbins in self development.

                    Internal Transformations vision statements:

                    13. Apple

                    To produce high-quality, low cost, easy to use products that incorporate high technology for the individual.

                    14. Giro Sport Design

                    To make sure that riding is the best part of a great life.

                    15. Tesla

                    To accelerate the world’s transition to sustainable energy.

                    16. Sony

                    To be a company that inspires and fulfills your curiosity.

                    17. Facebook

                    To give people the power to share and make the world more open and connected.

                      Longer and more detailed vision statement:

                      18. Walmart

                      To give customers a wide assortment of their favorite products, Every Day Low Prices, guaranteed satisfaction, friendly service, convenient hours (24 hours, 7 days a week) and a great online shopping experience.

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                      19. Coca Cola

                      To achieve sustainable growth, we have established a vision with clear goals:

                      Profit: Maximizing return to share owners while being mindful of our overall responsibilities.

                      People: Being a great place to work where people are inspired to be the best they can be.

                      Portfolio: Bringing to the world a portfolio of beverage brands that anticipate and satisfy peoples; desires and needs.

                      Partners: Nurturing a winning network of partners and building mutual loyalty.

                      Planet: Being a responsible global citizen that makes a difference.

                        20. Heinz

                        Our VISION, quite simply, is to be: “The World’s Premier Food Company, Offering Nutritious, Superior Tasting Foods To People Everywhere.” Being the premier food company does not mean being the biggest but it does mean being the best in terms of consumer value, customer service, employee talent, and consistent and predictable growth.

                        The Bottom Line

                        Remember, always keep your vision statement up-to-date to direct your company’s actions.

                        Remember, once you reach your vision, it needs to be changed. General Motors overtook Ford as #1 automotive company in the world because once Ford’s goal was reached, they never updated it.

                        Keep your vision statement alive and visibly in front of you, revisit it and let it help direct your actions and activities. This is the fun part: this is where you get to dream really big and allow your imagination to fly as high as you want.

                        Don’t hold back, let your creative juices flow and give yourself permission to explore what is possible for your business.

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                        To your success!

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