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Ask the Entrepreneurs: 14 Ways to Conquer Your Company’s Overflowing Inbox

Ask the Entrepreneurs: 14 Ways to Conquer Your Company’s Overflowing Inbox


    Ask The Entrepreneurs is a regular series where members of those involved in the Young Entrepreneur Council are asked a single question that aims to help Lifehack readers level up their own lives, whether in a area of management, communication, business or life in general.

    Here’s the question posed in this edition of Ask The Entrepreneurs:

    What’s your number-one tip for keeping email communication manageable in your business?

    1. Keep Customers Separate

      Aggregate all of your customer-related requests into one software system such as ZenDesk or FuseDesk. Keeping all of this information in one place allows the owner to get a bird’s eye view of all requests and answers, as well as keeping a large category of emails out of individual inboxes.

      Kelly Azevedo, She’s Got Systems

      2. Just Pick Up the Phone!

      Matt Mickiewicz

        When email conversions and discussions between team members start flying back and forth on the same topic, usually the best thing to do is to switch the medium to phone. It’s infinitely faster than having a lengthy debate over email, which can often evolve into a thread of 20, 30 or 40 messages.

        Matt Mickiewicz, 99designs

        3. Allowing Instant Messages

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          No more lengthy emails that never get to the point. Instead, my team makes sure we’re always available via IM so we can have conversations about what’s on our mind and get instant feedback. We’ve found this to be more efficient than letting emails sit in our inbox for hours or days — or get lost forever.

          Danny Wong, Blank Label Group, Inc.

          4. Let Someone In

          Louis Lautman

            You need to figure out what emails that YOU must respond to, versus emails that must be responded to. Who can you delegate other emails to? Create a new email address or have them login to your email to answer some. Also, do these emails even need to come in, or can you create an FAQ on your site?

            Louis Lautman, Young Entrepreneur Society

            5. Spontaneous Video Chats

              Instead of allowing threads of never-ending emails, encourage the use of Skype to chat and call team members whenever needed. Email can get out of hand sometimes so it’s important to resort to direct communication to get things done.

              Ben Lang, EpicLaunch

              6. Now, Not Later

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                I have found that when I let my emails pile up, not only does it take me more time to go through them later on, but it also psychologically creates a mental block when I see more than I can handle at one time. And instead of working through them, I just continue to leave them unread and unopened. I highly recommend keeping on top of them at all times, responding and marking down what I need to do.

                Steven Le Vine, grapevine pr

                7. Start Batching

                Lawrence Watkins

                  I learned this trick while reading “The 4-Hour Workweek” a few years ago. Try to only answer emails two to three times per day– for me, it’s 9 a.m., 2 p.m. and 9 p.m. This makes me more productive in other parts of the day because I am not being constantly interrupted by incoming messages.

                  Lawrence Watkins, Great Black Speakers

                  8. Scrape the Important Stuff

                    Move your actionable items and important data off of email and in it’s own place. Utilize a business class email that will allow you to easily add contacts, create reminders, set appointments, and store documents while also being able to easily share those items with the rest of your team.

                    Jennifer Donogh, Young Female Entrepreneurs

                    9. Labels, Filters, Stars

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                    Arjun Arora

                      If you’re using Gmail, make the most of the various organizational tools at your disposal to help tame your inbox. Filters automatically routes emails and sorts your inbox before you even open it. Labels are a good for grouping together similar messages and making them easy to find later. Stars help make your inbox actionable by highlighting urgent messages and setting priorities.

                      Arjun Arora, ReTargeter

                      10. Throw the Boomerang

                      Michael Margolis

                        Stop using your inbox as a ToDo list and a WaitingOn list. The awesome Gmail plugin called Boomerang allows you to send emails, with reminders for that email to boomerang back after a set period if it goes unanswered. A priceless productivity tool for letting go.

                        Michael Margolis, Get Storied

                        11. Keep Clients at the ‘Camp’

                          We route all client emails via Basecamp, which allows the right person on the team to reply and run with it. It also keeps everything organized per project, so we don’t have to scratch our head wondering where that piece of communication was.

                          Nathalie Lussier, Nathalie Lussier Media

                          12. Minimize the Overload

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                          Derek Shanahan

                            We’re not fans of having long email chains, especially internally — we use intranets, chat rooms (with recorded history) and deliberately short face-to-face meetings to circumvent long email exchanges. But there’s only so much you can do to minimize email with outside parties, so we use customer service forums to avoid repetitive email inquiries.

                            Derek Shanahan, Foodtree

                            13. Don’t Forget to FollowUp.cc

                            Garrett Neiman

                              Without question, Followup.cc is the best way to take control of your inbox. With Followup.cc, you can send messages away to return at a pre-specified time. This has enabled me to send myself reminders, and also remind myself to ping people after an appropriate window of time. Most significantly, it takes all not-so-urgent email out of my inbox so I can focus on what’s most important.

                              Garrett Neiman, CollegeSpring

                              14. Break the Chain!

                              Devesh Dwivedi

                                Email is part of your business culture! Encourage picking up the phone, talking in person, texting and IM-ing. By spending less time writing and sending emails, you will help other people to spend less time reading them, and if everyone uses emails that wisely in your organization, you’ll have less emails and more real communication.

                                Devesh Dwivedi, Breaking The 9 To 5 Jail

                                (Featured photo credit: Overflowing Inbox via Shutterstock)

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                                Last Updated on December 10, 2019

                                7 Strategies to Keep Employee Motivation High

                                7 Strategies to Keep Employee Motivation High

                                Highly motivated employees are essential to the success of any business. Most people spend a third of their lives at work.[1] That’s a significant amount of time away from home, apart from the people who make us happy and the things we love to do. So keeping employee motivation high is essential for creating an office environment that gets the best out of our people.

                                But do you know what motivates your people?

                                It’s simple:

                                • Is their work stimulating?
                                • Does it challenge them?
                                • Is there room to grow, a promotion perhaps?
                                • Do you encourage creativity?
                                • Can they speak openly and honestly with you?
                                • Do you praise them?
                                • Do you trust your staff to take ownership of their work?
                                • Do they feel safe in their work environment?
                                • And more importantly, do you pay them properly?

                                Every one of these factors contributes to the general happiness of your employees. It’s what motivates them to come into the office each day and work hard, hit goals, and get results.

                                In contrast, an unmotivated employee is typically unhappy. They take more sick days, they’re not invested in seeing your business succeed, and they’re always on the lookout for something better.

                                Stats show that 81 percent of employees would consider leaving their jobs today if the right opportunity presented itself.[2] So it’s up to you to set aside time and energy to create a work environment that benefits every one of your employees.

                                These seven strategies will help you motivate your people to consistently deliver quality work and, more importantly, to stick around for the long term.

                                1. Be Someone They Can Rely On

                                You rely on your people to turn up to work each day, to come to you when they have a problem they can’t solve, to be honest, and to always engage professionally with customers.

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                                But this is not a one-way street. You, too, need to be someone your team can rely on. They trust you to have their backs when a client is unreasonable, to know that the decisions they make are in your best interest, and to make good on your promises.

                                If you say you’ll attend an important meeting, be there. If your company makes a profit and you’ve said you’ll pay a bonus, pay it. The goodwill of your people is something you never want to test, let alone lose.

                                Be reliable; it’s astounding how much this motivates your people.

                                2. Create an Awesome Company Culture

                                There’s no denying that company culture trickles down from the top. Your leadership and attitude massively influences the attitudes, work ethic, and happiness of your staff. If you’re always stressed-out, overly demanding, and unreasonable, it’ll create tension in your office which will adversely affect your employees’ motivation levels.

                                In fact, the HAYS “US What People Want Survey” found that 47 percent of staff who are actively looking for a new job, pinpoint company culture as the driving force behind their reason to leave.

                                So if you have high staff turnover, you need to determine whether your company culture might be the motivating factor behind your churn rate.

                                Here are four ways to build a culture that keeps your employees highly motivated.

                                • Be conscious of the image you present. Your body language and attitude can positively or negatively impact your employees. So come to work energized. Be optimistic, friendly, and engaging—this enthusiasm will spill over to your people and motivate them to be more productive and efficient.
                                • Appreciate your people and be reasonable. Celebrate your team’s achievements. If they’re doing a good job, tell them. Encourage them to challenge themselves and try new things. And reward when deserved. If they’re struggling, help them. Work together to find solutions and be a sounding board for their ideas.
                                • Be flexible. Give your people opportunities to work remotely—this is highly motivating to staff, particularly millennials. They don’t want to be battling traffic each day on their way to work. They don’t want to miss their kids’ baseball games or ballet rehearsals. Stats show that companies that offer flextime and the ability to work from home or a coffee shop have happier and more productive employees.
                                • Create employee-friendly work environments. These are spaces that inspire and ignite the imagination. Have you ever been to Google’s offices? No headquarter is the same. From indoor slides and food trucks, to hammocks, and funky work pods on the wall, gaming rooms, and tranquil interior gardens, there’s something for everyone. It’s a space where people want to be, catering to their need for creativity, quiet, or team building; you name it.

                                So take a look at your company culture and ask yourself, Is my business an attractive workplace for talented professionals? Does it inspire commitment and motivate my people? What could I do to improve my company culture?

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                                3. Touch Base with Your Team Weekly

                                Make time for your people, whether you run a remote business or work in an office, set aside time each week to talk to your people one-on-one. It’s non-negotiable.

                                When there’s an open line of communication between staff members, work gets done. Don’t believe me? A study by Gallup found that 26 percent of employees said feedback from their leaders helps them to do a better job.[3]

                                Your people want to feel trusted. They want to take ownership of their work, but they also need to know that when they have a question, they can reach out and get answers. If you’re unwilling to make yourself available, your team will quickly become unmotivated, work will stagnate, and your business will stop growing.

                                So block off time on your calendar each week to touch base with your people, even if only to let them know that what they’re working on matters.

                                4. Give Them the Tools They Need to Do Their Jobs Well

                                Imagine trying to run your business without electricity. How would you contact your clients? What would happen when your phone or computer battery died?

                                Technology is super critical to the success of your businesses. It allows you to work more efficiently, to be more productive, and to handle matters on-the-go. That’s why you need to give your people tools that will make their jobs easier.

                                Make sure their equipment is in good working condition. There’s nothing more frustrating than a laptop that takes ages to boot up. It’s got to go. Replace outdated software with new software. Don’t make your designer work in Coreldraw; give them access to the most up-to-date version of Adobe Creative Suite. Take it a step further and buy them a subscription to Shutterstock or Getty Images.

                                Make working for you a pleasure, not a pain; and watch your employees’ motivation levels rise.

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                                5. Provide Opportunities to Learn and Upskill

                                Would you believe me if I told you that 33 percent of people cite boredom and a need for new challenges as the top reason for leaving their job?[4] If you want to retain your talent, you need to upskill.

                                Thanks to technology, we live in a rapidly evolving world that demands we change with it. A copywriter is no longer just a writer; they now need to be experts in SEO, Google Adwords, CRMs, and so much more.

                                A pastry chef needs to be a food stylist, photographer, and social media manager. An entrepreneur needs to be a marketer—or at least take ownership of the marketing message for their business—if they hope to scale.

                                Technology makes all of this possible. No matter your location, your people can continuously expand their knowledge and gain new skill sets—something that’s highly motivating to employees. They want to know that there are opportunities to grow and develop themselves.

                                If you won’t invest in your people, then your business becomes just another job to tide them over until they find where they truly belong. So be the company that sees value in developing its people.

                                6. Monitor Their Workload

                                Overworked employees tend to be unproductive and unhappy. Your people cannot be at full capacity every day, month to month. Something’s got to give. They’ll become deflated and their work will eventually suffer, which will negatively impact your business.

                                What I like to do is implement a traffic light system. It helps me to keep a finger on the pulse of my business. So there’s red, yellow, and green:

                                • Red means they’re fully loaded.
                                • Yellow means they’re busy, but they can potentially take on more.
                                • Green means they haven’t got enough to do.

                                I use this traffic light system because I don’t want my team members to be stressed out of their brains all the time. If they are, they won’t make good decisions and they won’t do good work.

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                                If my people are regularly overloaded, I have things to think about. Perhaps I need to hire a new person to help ease the load or take a closer look at what projects are good to go, and which can take a back seat.

                                And this is why #3 is essential. If I’m regularly engaging with my people, I’ll know that while they’re coping with their workload, it is impacting their performance and health, and I’ll take action.

                                7. Don’t Mess Around with Your Employees’ Pay

                                Never mess around with your people’s salary. As a business owner or high-level manager, it’s easy to forget that most people live from paycheck to paycheck. Delayed compensation can mean a missed bill payment, which could result in costly penalties they can’t afford or hits to their credit score.

                                So it’s your job to ensure that you pay your people on time.

                                The Bottom Line

                                A motivated team is an asset to any business. These people never give up. They get excited about coming to work each day and can’t wait to test a new theory or tackle a particularly tricky challenge. They’re proud of the work they do. And more importantly, they have no reason to leave.

                                Wouldn’t you rather be part of their success story than the business that drove them away?

                                More to Motivate Your Team

                                Featured photo credit: Emma Dau via unsplash.com

                                Reference

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