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Are You Having A Scarcity Conversation?

Are You Having A Scarcity Conversation?

money

    With the economy the way it is, lately I’ve heard a lot of comments like, “I want to start a business, but I just can’t afford it right now,” and “I want to invest in learning how to start a business, but I don’t have the money to put into it.”

    This is a legitimate, honest concern, but this kind of thinking could destroy your business dreams and sabotage your success. I’m going to show you how to make a small shift in thinking so you can stop the “scarcity conversation” and start an “investment conversation” that will transform the way you see your finances and your business.

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    “The scarcity conversation,” is a term I picked up from a client, who once said to me, “I’m scared to death because I know in my heart that I should start this business, but I don’t know if I can spend the money to do what I need to do to make it succeed. I’m having a major scarcity conversation with myself.”

    First, I want to tell you that I’ve been there. I had times when I was living paycheck to paycheck, barely getting by, praying nothing would go wrong with the car or the furnace. And once, in a single day, I received $3,000 in bills that I didn’t know how to pay. I’ll never forget those moments of abject fear and panic, wondering where I was going to find that money. I’ll never forget wanting to do things I didn’t think I could afford, needing to buy things and knowing I couldn’t.

    What is a “scarcity conversation,” anyway? A scarcity conversation is the dialogue you have in your head (or sometimes with other people) and you hear any of these words cropping up with regularity: “I can’t afford….” “I don’t know how I’m going to pay for….” “I wish I could ______, but I don’t have the money for that.”

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    Why is a scarcity conversation a problem? If you’ve read my blogs and e-zines, you know that I approach business in a way that’s different from most other startup experts. I have a hybrid approach that brings in all kinds of disciplines, including psychology and personal growth – because I know that your mindset and not just what you’re thinking but how you’re thinking have a massive impact on the level of your success. So the first reason why you want to get out of the scarcity conversation is because it constantly hammers away at the mindset you need to succeed. The scarcity conversation is all about fear. It’s about uncertainty. It’s about self-doubt. And you absolutely must get out of those thinking patterns to be able to make decisions as an entrepreneur, without doubting everything you do.

    The second reason to move out of the scarcity conversation is also mindset-related. The “I can’t afford it” mentality locks you into a way of thinking that you’ll find extremely difficult to get out of, and that becomes a real issue in business.  The “I can’t afford it” type of scarcity conversation has a way of growing and spreading so that it starts applying to anything, even things you need to grow your business. You won’t put your dollars in the right places if you have “I can’t afford it” floating around in your head.

    My company would never have become the success it is today if I hadn’t gotten out of this mindset. I forced myself to stop thinking in terms of scarcity at a time when my business wasn’t growing and I needed help. It would have been the easiest time to let “I don’t have the money for that” become the scarcity conversation in my head, but I took another path. I thought, “What does my business need to grow and thrive?” and that’s when I hired the consultants and attended classes and seminars that made the difference. If I had said, “I can’t afford this,” I’d still be back where I was, when finding $3,000 bills in my mailbox was panic-inducing.

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    The point I’m making is, if you spend your life focusing on what you can’t afford, things won’t change. But if you change your focus, everything will change. If you focus on putting your money- investing it- where it can bring you back the most return, your life, your business, your mindset will transform.

    Instead of having the scarcity conversation, have an investment conversation. And I don’t mean stocks and bonds. I mean a conversation about what you can invest in that will make the difference for you. It’s like that old adage, “Give a man a fish, and you feed him for a day. Teach him how to fish and you feed him for a lifetime.” For you, that can be transitioned into “Find a consultant who can give you a fish, and you’ll invest in a nice fish dinner. Invest in a consultant who will show you how to fish, and you’ll be able to feed yourself for a lifetime.” 

    Figure out what classes, workshops and consultants will teach you how to fish – not just give you the fish for now – and invest in what they have to offer. You’ll be making a wise investment that will take you to a place where “I can’t afford it” will be a thing of the past.

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    Incidentally, that client I spoke of at the beginning of this article, the one who said, “I don’t know if I can spend the money to do what I need to do to make it succeed”? She went on to invest in her business. She invested in designing a  business that would work for the lifestyle she wanted, and got trained on how to create a unique brand with a clear target market, how to create and launch new products, how to let the world know she exists, and how to establish herself as an expert. And her business is thriving.  She no longer has the scarcity conversations because she knows now that each time she invests her money in her business, it’s going to come back, multiplied.

    More by this author

    How to Hire A Web Design Firm Are You Having A Scarcity Conversation? 5 Topics To Address When Talking With Your Partner About Starting A Business How to Stay Motivated and On-Track When You’re Struggling How To Do What You Have To Do When You Don’t Feel Like Doing It

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    Last Updated on June 25, 2019

    How to Ace an Interview: 10 Tips from a Professional Career Advisor

    How to Ace an Interview: 10 Tips from a Professional Career Advisor

    Wondering how to ace an interview? In this article, you will learn everything you need to nail your dream job — from resume submission to the end of the interview cycle.

    In order to land a job interview, you must start with submitting a great resume. Submitting resumes is generally done by, “apply now”, the way many apply for consideration to a job requisition. Even if not applying the tradition way, let’s say, emailing someone in your network about an opportunity- you will still need a great resume.

    So first thing first, work on your resume.

    Today in the United States, 98% of organizations use applicant tracking systems (ATS) to extract information from an applicant’s resume to build a digital applicant profile that can be searched, filtered, and/or ranked.[1] So, a resume that is ATS friendly is part one for landing and acing a job interview.

    To do this, a resume must have certain formatting and keywords to get the resume through the scan and into the hands of a recruiter. Without a resume that works with and for today’s technology and requirements, an interview can be difficult to land.

    Here’s a great DIY Resume Guide (Do it Yourself Resume Guide) to help you craft an ATS and Recruiter friendly resume:[2]

    There used to be a time where a job application was enough, today, an ATS friendly resume leads all methods in landing a job interview.

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    Now, let’s talk about acing that interview.

    A job interview is part 2 of the job application process. An interview is where applicants that have met the minimum requirements are selected to discuss the job opportunity with the employer or hiring manager.

    Interviews are generally conducted via telephone, in person, and or applications/technology such as Skype. When the interview is landed, these 10 tips will help you ace the job interview:

    1. Going for a Job Opportunity That Speaks to Your Passion

    Having a passion for the job/ industry is extremely important. Doing something that aligns with inner passion is important for quality of life.

    People that have passion for the job that they are interviewing for generally have better interview experiences. When we talk about what we love, it is seen in our faces, our body language, and heard in our tone. Here’re 10 Reasons Why Following Your Passion Is More Important Than Money.

    In short, consideration of talents, discovering the things that make you happy and sad, and what you love losing yourself in.

    2. Study the Job Description: Essential Job Functions and Qualification Requirements

    Doing this will allow you the opportunity to develop examples of past and present experience that relate to the essential job functions and required qualifications.

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    Examples of experience is always a plus for interviewers, painting a full picture goes a long way. Even when not asked for an example, it is always a plus to tie answers to interview questions to examples from your experience.

    If there is a portfolio (work samples: images, writing samples, published work, videos, awards, etc.) of work- that’s even better!

    3. Research the Company and the Interviewer(s)

    Being an employee means entering into a relationship with an employer. In many areas of life, research is done prior to committing; researching a company prior to an interview is no different.

    It is important to determine if the company is a good fit and therefore makes it easier to answer “why do you want to work here?” It helps better verbalize how past experience, skills, and values align with the company’s mission, and it shows the interviewer that you are interested in more than just a job.

    4. Think Positive and Tap into Confidence

    Positivity exudes confidence and both are necessary, so the employers knows that trust can be given.

    Thoughts lead to action, therefore, operating from a positive perspective will reveal confidence. The goal of the interview is to land the job offer; employers need to believe that you believe in yourself so that they can believe you. Here are a few tips for positive thinking.

    5. Have Copies of the Resume Used to Apply for the Job

    It’s always good to be ready for extra interviewers in the room; many interviews today are panel interviews/ multi-person interviews.

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    Though a resume was likely submitted with the application, it is always a good idea to come with extra copies in anticipation of the potential need. If there was no resume submission, it is crucial that you provide a copy during the interview; doing this shows the employer preparedness and resolution to challenges.

    6. Plan for Behavior Based Interview Questions

    Most companies use pre-selected questions, often times having a list of behavior-based questions. Usually these questions start with: “provide an example of”, “tell me about a time when”, and/or “describe a time/situation when”.

    Having examples of problems solved and strategies used, initiatives led, contributions to teams and departments, will help ace a job interview. Painting a picture to help employers see skills, qualifications, and experience is extremely important during a job interview.

    7. Make a List of Selling Points

    It’s important to be proactive about the selling points that you want to make in an interview. This is where a portfolio works great! It is a great idea to make a list of selling points that reaffirms and demonstrates skills, qualifications, and experience.

    Consider: awards, programs/ processes launched that led to cost savings and/or profitability, training/education, etc.

    8. Showcase a Mixture of Personality and Professionalism

    Companies like to make sure that interviewees are a good match for the company culture. Having a good balance of personality and professionalism during a job interview is key.

    Personality can be shown when discussing hobbies, community service or extracurricular activities in answers to behavior-based questions, when describing your passion, and when discussing selling points.

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    9. Have Your Questions Ready- Interviewing Isn’t One-Sided

    Interviews are two-sided, like all relationships (an employee and employer agreement is a type of relationship). Before entering in many relationships, we all have a set of questions that we need answers to, prior to making the decision to commit.

    Beyond doing this for self (because asking questions helps reduce doubt and uncertainty), it also shows the employer that there is interest in the company and its future and, shows that you are informed.

    Here are a few considerations: “Can you tell me about the team I’ll be working with?”, “Why is this position open?”, and “What qualifications/ skills are important to succeed in this role?” You can also take a look at this guide for more idea: 7 Questions to Ask in a Job Interview That Will Impress the Interviewer

    10. Follow-up with a Thank You Note

    Interviewers love gratitude. Sending a “thank you for taking the time to discuss the job opening with me”, is very important to acing an interview.

    Interviewers discuss one job opening with many applicants. A thank you note can serve as gratitude and the final chance to showcase selling points. This is also the opportunity to address any concerns that the interviewer may have had in the interview.

    Summing It up

    Consider a job interview a house. the foundation for acing a job interview is passion. The frame is a resume that lands the interview. The plumbing and electrical are showing up with confidence, providing a list of selling points, having examples of your experience and qualifications, and engaging the interviewer. The roof is showing gratitude with a thank you note.

    More Tips About Job Interviews

    Featured photo credit: Nik MacMillan via unsplash.com

    Reference

    [1] Jobscan: What is an Applicant Tracking System?
    [2] Veronica Castillo: New Job- DIY Resume

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