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Applying the SOF Truths to Your Life and Business

Applying the SOF Truths to Your Life and Business


    The United States Special Operations Forces (SOF) consist of Army Special Forces Green Berets, Navy SEALs, Air Force Special Op Wings, Marine Special Ops Regiment and other units. The SOF truths were created over 25 years ago to guide special operations in strategic planning, planning missions, and everyday activities.

    During my time as a Green Beret we made the SOF truths an important yardstick when we went about our operations. The SOF truths have much applicability in the business world and even your personal life.  Here are the SOF truths translated into general terms:

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    Humans are More Important than Hardware

    People, not technology or equipment make the difference. The right people, with the right training operating the right equipment will get er done.  On the other hand, spending money on technology will never make up for inexperienced or unmotivated people. There will always be a need for a hand on the joystick.

    Invest in training for your business. Treat your people right and it will pay your investment back many fold. In your personal life, invest time in building relationships and even yourself. You can spend all the money in the world in technology but if you don’t take care of yourself, it will go to waste.

    Quality is Better than Quantity

    A small number of people, carefully selected, well trained, highly motivated are much more preferable to a large number of general forces who might not be up to the task.

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    Special Operations is all about doing things differently. Many of the operations use the principle of leverage.  Use a small amount of force to provide the impetus to get something much larger going. In business we are seeing small startups able to get business ideas off the ground quickly and profitably to market. Personally you want a small tight circle of quality friends, people who will give you spot on advice (even when it hurts) instead of a large number of distant apathetic acquaintances.

    Special Operations Forces Cannot be Mass Produced

    It takes years to recruit, train, and develop the level of proficiency in people required for these missions. It also years to develop the level of cohesion, esprit de corps and trust necessary for the units to become fully capable. You cannot speed up the process and expect the same results.

    Yes it takes money to invest in your company. Training costs are not immediately recoverable. Yet when you need the skills, you often really need them. It also takes investment in the soft interpersonal skills and team building that are required when crisis occur. Finally when it looks bad, only time spent developing loyalty and trust will pay off and keep your employees from jumping ship. Same with your personal life. First it takes time to develop a group of friends you can count on. If you have a spouse or children, their belief and trust in you will come from action after action over time. You cannot expect them to instantly come to your side if you haven’t taken time to demonstrate you can be counted on.

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    Competent Special Operations Forces Cannot Be Created After the Emergencies Occur

    It takes time to develop highly trained, proficient teams. You have to develop them before you need them.

    As we talked about before, when you need people in your business and life to help you, most often you really need them at that particular moment. Do your preparation work beforehand.

    Most Special Operations Require Non Special Operations Assistance

    The ability of SOF forces to execute their missions has never been without the assistance of normal forces. The other forces only serve to increase the effectiveness of SOF.

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    The lesson here is that you cannot do it all by yourself. Even if you develop the best teams in the world, you will need other skills and talents that do not exist on your team. Recognize and accept that. One pitfall that SOF has fallen into before is that of an air superiority, the idea that they were better than any of the rest of the military. Yes, they had special skills and talents. However, the air of superiority did not serve them well when they had to go and ask for help.

    You will always need outside assistance. If that comes from your suppliers, your financiers, your customers, or maybe your neighbors. Approaching these partnerships with an air of cooperation and acceptance instead of superiority will go far in getting what you want accomplished, accomplished. Make sure you grow and develop these relationships.

    SOF Truths

    While you may not be a Green Beret, Navy SEAL or Marine Force Recon, applying these truths will help you remember what is important in life and what you can do to make sure you are keeping track of the right things.

    (Photo credit: Black Leather Army Boots and Bag via Shutterstock)

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    Last Updated on June 18, 2019

    5 Types of Leadership Styles (And Which Is Best for You)

    5 Types of Leadership Styles (And Which Is Best for You)

    It takes great leadership skills to build great teams.

    The best leaders have distinctive leadership styles and are not afraid to make the difficult decisions. They course-correct when mistakes happen, manage the egos of team members and set performance standards that are constantly being met and improved upon.

    With a population of more than 327 million, there are literally scores of leadership styles in the world today. In this article, I will talk about the most common leadership styles and how you can determine which works best for you.

    5 Types of Leadership Styles

    I will focus on 5 common styles that I’ve encountered in my career: democratic, autocratic, transformational, transactional and laissez-faire leadership.

    The Democratic Style

    The democratic style seeks collaboration and consensus. Team members are a part of decision-making processes and communication flows up, down and across the organizational chart.

    The democratic style is collaborative. Author and motivational speaker Simon Sinek is an example of a leader who appears to have a democratic leadership style.

      The Autocratic Style

      The autocratic style, on the other hand, centers the preferences, comfort and direction of the organization’s leader. In many instances, the leader makes decisions without soliciting agreement or input from their team.

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      The autocratic style is not appropriate in all situations at all times, but it can be especially useful in certain careers, such as military service, and in certain instances, such as times of crisis. Steve Jobs was said to have had an autocratic leadership style.

      While the democratic style seeks consensus, the autocratic style is less interested in consensus and more interested in adherence to orders. The latter advises what needs to be done and expects close adherence to orders.

        The Transformational Style

        Transformational leaders drive change. They are either brought into organizations to turn things around, restore profitability or improve the culture.

        Alternatively, transformational leaders may have a vision for what customers, stakeholders or constituents may need in the future and work to achieve those goals. They are change agents who are focused on the future.

        Examples of transformational leader are Oprah and Robert C. Smith, the billionaire hedge fund manager who has offered to pay off the student loan debt of the entire 2019 graduating class of Morehouse College.

          The Transactional Style

          Transactional leaders further the immediate agenda. They are concerned about accomplishing a task and doing what they’ve said they’d do. They are less interested in changing the status quo and more focused on ensuring that people do the specific task they have been hired to do.

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          The transactional leadership style is centered on short-term planning. This style can stifle creativity and keep employees stuck in their present roles.

          The Laissez-Faire Style

          The fifth common leadership style is laissez-faire, where team members are invited to help lead the organization.

          In companies with a laissez-faire leadership style, the management structure tends to be flat, meaning it lacks hierarchy. With laissez-faire leadership, team members might wonder who the final decision maker is or can complain about a lack of leadership, which can translate to lack of direction.

          Which Leadership Style do You Practice?

          You can learn a lot about your leadership style by observing your family of origin and your formative working experiences.

          Whether you realize it, from the time you were born up until the time you went to school, you were receiving information on how to lead yourself and others. From the way your parents and siblings interacted with one another, to unspoken and spoken communication norms, you were a sponge for learning what constitutes leadership.

          The same is true of our formative work experiences. When I started my communications career, I worked for a faith-based organization and then a labor union. The style of communication varied from one organization to the other. The leadership required to be successful in each organization was also miles apart. At Lutheran social services, we used language such as “supporting people in need.” At the labor union, we used language such as “supporting the leadership of workers” as they fought for what they needed.

          Many in the media were more than happy to accept my pitch calls when I worked for the faith-based organization, but the same was not true when I worked for a labor union. The quest for media attention that was fair and balanced became more difficult and my approach and style changed from being light-hearted to being more direct with the labor union.

          I didn’t realize the impact those experiences had on how I thought about my leadership until much later in my career.

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          In my early experience, it was not uncommon for team members to have direct, brash and tough conversations with one another as a matter of course. It was the norm, not the exception. I learned to challenge people, boldly state my desires and preferences, and give tough feedback, but I didn’t account for the actions of others fit for me, as a black woman. I didn’t account for gender biases and racial biases.

          What worked well for my white male bosses, did not work well for me as an African American woman. People experienced my directness as being rude and insensitive. While I needed to be more forceful in advancing the organization’s agenda when I worked for labor, that style did not bode well for faith-based social justice organizations who wanted to use the love of Christ to challenge injustice.

          Whereas I received feedback that I needed to develop more gravitas in the workplace when I worked for labor, when I worked for other organizations after the labor union, I was often told to dial it back. This taught me two important lessons about leadership:

          1. Context Matters

          Your leadership style must adjust to each workplace you are employed. The challenges and norms of an organization will shape your leadership style significantly.

          2. Not All Leadership Styles Are Appropriate for the Teams You’re Leading

          When I worked on political campaigns, we worked nonstop. We started at dawn and worked late into the evening. I couldn’t expect that level of round-the-clock work for people at the average nonprofit. Not only couldn’t I expect it, it was actually unhealthy. My habit of consistently waking up at 4 am to work was profoundly unhealthy for me and harmful for the teams I was leading.

          As life coach and spiritual healer Iyanla Vanzant has said,

          “We learn a lot from what is seen, sensed and shared.”

          The message I was sending to my team was ‘I will value you if you work the way that I work, and if you respond to my 4 am, 5 am and 6 am emails.’ I was essentially telling my employees that I expect you to follow my process and practice.

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          As I advanced in my career and began managing more people, I questioned everything I thought I knew about leadership. It was tough. What worked for me in one professional setting did not work in other settings. What worked at one phase of my life didn’t necessarily serve me at later stages.

          When I began managing millennials, I learned that while committed to the work, they had active interests and passions outside of the office. They were not willing to abandon their lives and happiness for the work, regardless of how fulfilling it might have been.

          The Way Forward

          To be an effective leader, you must know yourself incredibly well. You must be self-reflective and also receptive to feedback.

          As fellow Lifehack contributor Mike Bundrant wrote in the article 10 Essential Leadership Qualities That Make a Great Leader:

          “Those who lead must understand human nature, and they start by fully understanding themselves…They know their strengths, and are equally aware of their weaknesses and thus understand the need for team work and the sharing of responsibility.”

          The way to determine your leadership style is to get to know yourself and to be mindful of the feedback you receive from others. Think about the leadership lessons that were seen, sensed and shared in your family of origin. Then think about what feels right for you. Where do you gravitate and what do you tend to avoid in the context of leadership styles?

          If you are really stuck, think about using a personality assessment to shed light on your work patterns and preferences.

          Finally, the path for determining your leadership style is to think about not only what you need, or what your company values, but also what your team needs. They will give you cues on what works for them and you need to respond accordingly.

          Leadership requires flexibility and attentiveness. Contrary to unrealistic notions of leadership, being a leader is less about being served and more about being of service.

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          Featured photo credit: Unsplash via unsplash.com

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