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9 Characteristics of Spirited Entrepreneurs

9 Characteristics of Spirited Entrepreneurs

Millennials have a new view of the world and it is causing us to expand how we look at entrepreneurship. The traditional definition centers around the goal of making money. The new definition uses the same methods, but with a different end goal in mind. We’re beginning to recognize entrepreneurship as a means to bring value to those who need it. Here are nine characteristics of spirited entrepreneurs.

1. They think of doing the thing first and making money second.

Spirited entrepreneurs are excited about what they are creating and the good that will come from it. They are driven to make a difference in the world and positively affect people’s lives. They also make money, but that’s not the primary goal. When they begin to make money from their entrepreneurship, they might say, “Oh, that’s cool, too.”

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2. They leverage their social networks to gather support.

Business is and always has been about relationships. There are relationships with customers, advertisers, suppliers, complimentary businesses, governments, neighbors and other stakeholders. Today it is easier than ever to build and nurture those relationships by leveraging the power of social media. Spirited entrepreneurs leverage social media to gain support for the good they want to create with their entrepreneurial venture.

3. They believe that business exists to create value in the world.

As long as human beings have traded goods and services, there has been a thing called “business.” We trade goods and services for the betterment of our lives. For example, Patagonia makes coats so people will stay warm while they are doing fun and exciting things, and they do it in a way that is environmentally and socially responsible. Spirited entrepreneurs put this idea of creating value in a responsible way at the forefront of their business instead of making money.

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4. They believe there is strength in numbers.

Nobody does anything meaningful by themselves. Spirited entrepreneurs are obsessed with leveraging the power of the resources that others offer to create their business. They use crowd funding and other social sharing or community-building technology to get their businesses off the ground. They know that in order to accomplish their mission, they have to find and leverage talent.

5. They want to actually make a difference.

Spirited entrepreneurs don’t want to just do something that looks good. They want to do something that actually makes a difference. They aren’t just looking for positive press or a pat on the back. What they are doing has to create the value they set out to create. Spirited entrepreneurs know they must measure the impact they are having to ensure they are doing the good they intended.

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6. They believe they have something to add.

They believe their background, experience and perspectives are valuable. Spirited entrepreneurs don’t want to keep their knowledge and experience to themselves; they want to share it with the world because they know it is valuable and will help people.

7. They get their facts together.

Never in the history of humanity has information been more easily available than it is now. Spirited entrepreneurs know that information is power, so they get as much power as they can by gathering as much information as possible. They leverage their network, social media and the Internet to gather facts about their customers, competitors and industry.

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8. They think we need more things like Airbnb, Uber, and Boatbound.

Spirited entrepreneurs are all about connecting people who have resources with people who need them. The new sharing economy allows people to have access to things without the burden of owning them. Connecting the resources with the people who need them requires innovation, and spirited entrepreneurs are eager to figure out better ways to accomplish this goal.

9. They share a bold expectation of leaving the world in a different state than they found it.

Spirited entrepreneurs aren’t just out to make money. They know they have a limited amount of time on this planet and that time is the only asset of real value they will ever possess. Because of this, they use their time to accomplish something meaningful and the method they have chosen is entrepreneurship.

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Last Updated on March 12, 2019

20 Inspiring Vision Statement Examples (2019 Updated)

20 Inspiring Vision Statement Examples (2019 Updated)

There is normally a lengthy list of things you need to consider when starting a business, and if you don’t manage them properly, your excitement can quickly turn into overwhelm. What can support you to stay inspired and on the right track when starting out? You guessed it: this is your vision statement.

What Is a Vision Statement?

A vision statement is like a photograph of your future business, which gives your business shape and direction.

A vision statement provides the direction and describes what the founder wants the organization to achieve in the future; it’s more about the “what” of a business. It is different from a mission statement, which describes the purpose of an organization and more about the “how” of a business.

If you were to take a photo of your future business now, what would it look like? What do you want your business to be recognized for one day?

You need to have a crystal clear vision when you start out, otherwise you can get easily lost in deciding the best way forward. When you are making strategic decisions for your business and even daily operation decisions, your vision statement will give you the inspiration and targeted direction you need.

The Importance of a Vision Statement

Without a vision statement, your business will lack motivation to keep going.

If you don’t aim for anything, you might not hit anything. The more specific and clear you are, the better your chances are at seeing your vision turn into reality.

The importance of a vision statement cannot be overlooked; not only does it provide long term direction and guidance, but it also gives you the inspiration and the necessary energy to keep going when you feel lost.

Always keep your vision statement alive by revisiting it regularly and communicating your vision with other members of the team, to inspire and motivate them as well.

How to Craft an Inspiring Vision Statement

1. Dream big and use clear language

An inspiring vision statement should inform a clear direction and priorities for the organization, while challenging all the team members to grow together. Based on our expert sources’ advice, we’ve got some great tips for you:

  • Imagine how you want the business to be like in five to ten years.
  • Infuse the business’ values in the statement.
  • Make sure that the statement is implying a clear focus for the business.
  • Write your vision statement in the present tense.
  • Use clear and concise language.
  • Ensure the statement is easily understood.

There are many different types of vision statements and there is no wrong or right way to do it. The most important thing is to resonate with it. It will always inspire you and give you a clear targeted direction.

2. Get inspirations from the successful companies.

Having researched on a number of successful companies’ vision statements, I’ve shortlisted 20 good examples for the new startups:

Short vision statements made up of a few words only:

1. Disney

To make people happy.

2. Oxfam

A just world without poverty.

3. Ikea

To create a better every day life for the many people.

Quantitative statements are based on numbers, quantities:

4. Microsoft

Empower every person and every organization on the planet to achieve more.

    5. Nike

    Bring inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.)

      Qualitative statements are based on qualities that you want to have:

      6. Ford

      People working together as a lean, global enterprise to make people’s lives better through automotive and mobility leadership.

      7. Avon

      To be the company that best understands and satisfies the product, service and self-fulfillment needs of women—globally.

      Competitor based statements – this type is becoming less common, but famous examples are:

      8. Honda – in 1970

      We will destroy Yamaha.

      9. Nike – in 1960s

      Crush Adidas.

        10. Philip Morris – in 1950s

        Knock off RJR as the number one tobacco  company in the world.

        Role Model Vision Statements – using another company as an example:

        11. Stanford University – in the past

        To become the Harvard of the West.

        12. Reach for Success – in the past

        To become the next Tony Robbins in self development.

        Internal Transformations vision statements:

        13. Apple

        To produce high-quality, low cost, easy to use products that incorporate high technology for the individual.

        14. Giro Sport Design

        To make sure that riding is the best part of a great life.

        15. Tesla

        To accelerate the world’s transition to sustainable energy.

        16. Sony

        To be a company that inspires and fulfills your curiosity.

        17. Facebook

        To give people the power to share and make the world more open and connected.

          Longer and more detailed vision statement:

          18. Walmart

          To give customers a wide assortment of their favorite products, Every Day Low Prices, guaranteed satisfaction, friendly service, convenient hours (24 hours, 7 days a week) and a great online shopping experience.

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          19. Coca Cola

          To achieve sustainable growth, we have established a vision with clear goals:

          Profit: Maximizing return to share owners while being mindful of our overall responsibilities.

          People: Being a great place to work where people are inspired to be the best they can be.

          Portfolio: Bringing to the world a portfolio of beverage brands that anticipate and satisfy peoples; desires and needs.

          Partners: Nurturing a winning network of partners and building mutual loyalty.

          Planet: Being a responsible global citizen that makes a difference.

            20. Heinz

            Our VISION, quite simply, is to be: “The World’s Premier Food Company, Offering Nutritious, Superior Tasting Foods To People Everywhere.” Being the premier food company does not mean being the biggest but it does mean being the best in terms of consumer value, customer service, employee talent, and consistent and predictable growth.

            The Bottom Line

            Remember, always keep your vision statement up-to-date to direct your company’s actions.

            Remember, once you reach your vision, it needs to be changed. General Motors overtook Ford as #1 automotive company in the world because once Ford’s goal was reached, they never updated it.

            Keep your vision statement alive and visibly in front of you, revisit it and let it help direct your actions and activities. This is the fun part: this is where you get to dream really big and allow your imagination to fly as high as you want.

            Don’t hold back, let your creative juices flow and give yourself permission to explore what is possible for your business.

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            To your success!

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