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3 Ridiculously Easy Steps to Creating an Unstoppable Business Idea

3 Ridiculously Easy Steps to Creating an Unstoppable Business Idea

If I had a dime for every time I heard someone say “I want to start my own business…but I just don’t have a good idea”, I’d be so rich that I’d spend my days sipping overpriced cognac and smoking pre-embargo Cuban Cigars and making stodgy, incomprehensible jokes that only rich people find funny (“…and he took $5 million out of the QTIP trust and bought puts on gold! Ha!”), and as such probably not writing this article.

So consider yourself lucky I don’t get paid when I hear that, lest you be unable to bask in the wisdom that I am about to impart.

    My cigar-smoking fantasies aside, it’s actually a bit concerning how many people think it’s really hard to come up with a good business idea.  Veteran entrepreneurs all know that coming up with an idea is basically the easiest part; but you do need to start with an idea.

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    And starting with an idea I shall help you do.

    One of the big reasons you have trouble coming up with a good idea is because “you don’t know if it will work”, right?

    Luckily, in 3 ridiculously simple steps, you can see how good your idea is, and make it stronger.  Here it goes:

    Step 1: Start with a broad idea

    Let’s say you want “a kick ass social network for cereal box collectors”.  I’d say “that’s really weird”, but this is your company, not mine.

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    And by the way, no “I can’t come up with one!” BS.  This is just a broad idea.  Think…think…there you go.

    Step 2: Write down 3 specific reasons your idea might not work

    Not a whine, not “because 90% of business fail!”; be intellectually honest, think about it for more than 7 seconds.  Relate them to your own abilities and relevant externalities.  For example:

    – “I don’t know how to code”

    – “I don’t know if there’s actually other cereal box collectors out there”

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    – “Even if there are other collectors, I don’t know if they need a social network”

    Step 3: Test your reasons

    I don’t want to steal any of Bill Nye’s thunder, but what we’re doing here is bringing you back to 7th grade biology and using the scientific method.  We’re turning your worries into testable hypotheses, and doing some ol’ fashion exploring to see if your worries hold true.

    You go out there and see if there’s a way to make a social network without coding.

    You mercilessly scour the far corners of the internet looking for cereal box collector communities.

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    You identify the “thought leaders” in the community, befriend them, and ask what they need.

    I spent about 12 seconds doing these tests, and here’s what I came up with:

    • You can make a social network without knowing how to code.  There’s quite a few ways to do it, but BuddyPress seems to be the most popular.
    • There are communities out there for cereal box collectors like you (just Google “cereal box collector”).
    • The community seems to be gathered around a few active forums.  Finding the community leaders would likely be very easy.  Just shoot them a quick e-mail with your idea, and ask “what do you think?”

    And voila, your idea awaits!

    What we did here was get specific about your idea.  Whereas most people worry that “their idea would never work”, you actually went out there and did something about it.  You’re now ready to move onto the next step: figuring how to execute.

    Or maybe you figured out your idea sucked.  That’s okay too.  But at least you made an informed decision, and unlike 80% of people, you actually tried to do something about it.

    Your idea’s probably more complicated than something like this, and that’s fine.  But the point stays the same: stop worrying, start testing, and repeat.  Watch your idea develop before your eyes.

    Featured photo credit: five travel about locomotive costing on rail via Shutterstock and inline photo by Tsahi Levent-Levi via Flickr (CC BY 2.0)

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    Last Updated on August 20, 2018

    Quit Your Job If You Don’t Like It, No Matter What

    Quit Your Job If You Don’t Like It, No Matter What

    Do you know that feeling? The one where you have to wake up to go to your boring 9-5 job to work with the same boring colleagues who don’t appreciate what you do.

    I do, and that’s why I’ve decided to quit my job and follow my passion. This, however, requires a solid plan and some guts.

    The one who perseveres doesn’t always win. Sometimes life has more to offer when you quit your current job. Yes, I know. It’s overwhelming and scary.

    People who quit are often seen as ‘losers’. They say: “You should finish what you’ve started”.

    I know like no other that quitting your job can be very stressful. A dozen questions come up when you’re thinking about quitting your job, most starting with: What if?

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    “What if I don’t find a job I love and regret quitting my current job?”
    “What if I can’t find another job and I get in debt because I can’t pay my bills?”
    “What if my family and friends judge me and disapprove of the decisions I make?”
    “What if I quit my job to pursue my dream, but I fail?

    After all, if you admit to the truth of your surroundings, you’re forced to acknowledge that you’ve made a wrong decision by choosing your current job. But don’t forget that quitting certain things in life can be the path to your success!

    One of my favorite quotes by Henry Ford:

    If you always do what you’ve always done, you’ll always get what you’ve always got.

    Everything takes energy

    Everything you do in life takes energy. It takes energy to participate in your weekly activities. It takes energy to commute to work every day. It takes energy to organize your sister’s big wedding.

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    Each of the responsibilities we have take a little bit of our energy. We only have a certain amount of energy a day, so we have to spend it wisely.  Same goes for our time. The only things we can’t buy in this world are time and energy. Yes, you could buy an energy drink, but will it feel the same as eight hours of sleep? Will it be as healthy?

    The more stress there is in your life, the less focus you have. This will weaken your results.

    Find something that is worth doing

    Do you have to quit every time the going gets touch? Absolutely not! You should quit when you’ve put everything you’ve got into something, but don’t see a bright future in it.

    When you do something you love and that has purpose in your life, you should push through and give everything you have.

    I find star athletes very inspiring. They don’t quit till they step on that stage to receive their hard earned gold medal. From the start, they know how much work its going to take and what they have to sacrifice.

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    When you do something you’re really passionate about, you’re not in a downward spiral. Before you even start you can already see the finish line. The more focus you have for something, the faster you’ll reach the finish.

    It is definitely possible to spend your valuable time on something you love and earn money doing it. You just have to find out how — by doing enough research.

    Other excuses I often hear are:

    “But I have my wife and kids, who is going to pay the bills?”
    “I don’t have time for that, I’m too busy with… stuff” (Like watching TV for 2 hours every day.)
    “At least I get the same paycheck every month if I work for a boss.”
    “Quitting my job is too much risk with this crisis.”

    I understand those points. But if you’ve never tried it, you’ll never know how it could be. The fear of failure keeps people from stepping out of their comfort zone.

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    I’ve heard many people say, “I work to let my children make their dream come true”. I think they should rephrase that sentence to: “I pursue my dreams — to inspire and show my children anything is possible.” 

    Conclusion

    Think carefully about what you spend your time on. Don’t waste it on things that don’t brighten your future. Instead, search for opportunities. And come up with a solid plan before you take any impulsive actions.

    Only good things happen outside of your comfort zone.

    Do you dare to quit your job for more success in life?

    Featured photo credit: Unsplash via unsplash.com

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