Blogging is an increasingly popular hobby and profession for people around the world. To people who have been blogging for a while, it can be agreed that running a blog is as rewarding as it is challenging. No matter how experienced you are at it, there are still little things that can be improved and also little things that you may have forgotten to do over time.
If you started a blog without taking classes or reading the ‘instruction manual’ beforehand, there may have been some really useful blogging tips you wish you knew earlier.
Here are just a few of those tips:
1. Interact with other blogs
It is a little known fact that interacting with other blogs is an incredibly good way to gain exposure for a starting blog. It not only shows that you respect other peoples’ work, but it also allows you to build relationships you might need in the future.
This is also a great way to gain ideas for content on your own blog.
2. Good-quality profile photos are a must
Profile photos may not have seemed relevant at first however it is actually a significant part of your blogging identity. Whether you choose to upload an avatar, logo or a legitimate photo of yourself, it is worth taking some time and consideration into its quality and relevance.
The profile photo can be the ‘brand image’ of your site, therefore you want to make it memorable enough to make an influence on your readers.
3. You need to name your photos
If you upload photos that are originally yours, for example, your own photographs, you really should name them. This way, the photo will be recognized as yours in search engines. Just like you shouldn’t use other peoples’ photos without permission, people should need to acknowledge you as the owners of the photo.
4. Get people to comment
It is extremely important to engage with your audience. It keeps them interested in you and the content you write about. For starters, ask your readers their opinions of your posts. Another way to interact with your audience is through the addition of polls and surveys. They might even give some helpful suggestions for future posts and things you need to improve on. You can never receive too much feedback.
5. Monitor and manage your comments
Any blog post out there can fall victim to spam comments. Nothing makes your posts unattractive quite like spam comments about Viagra or weight loss pills. As an administrator, it is not uncommon for you to have the ability to monitor and moderate the comments made on your sites. Any comment that appears to be a spam comment should be rejected. Online advice is readily available for those who need help managing spam comments.
6. Your sidebar can be messy
Although there is a lot that you want to include in that very important sidebar, having unorganized content in that one place can make it look messy and confusing to readers. There a few possible ways to reduce confusion. One very useful tip is organizing your categories into more concise topics. For example, rather than having ‘Health’ and ‘Mental Health’ as two separate categories, it might be more attractive to have ‘Health’ as the parent category and ‘Mental Health’ as a sub-category. Alternatively, you could turn it into a drop-box instead.
7. Headlines are important
It’s your blog and you can write however you want. It is worth noting however that although you might be going for a more casual approach to writing, you should still put a significant amount of thought into the headlines of each post. Your headline is the first thing that people see while they are skimming your blog posts for interesting material. The determining factor of your blog’s success involves being able to capture and hold readers’ attention. The headline is where this begins.
It pays to remember that your headlines are what appear on Google search engines, so this also increases your chances of getting discovered on a broader scale.
8. Ensure the layout is mobile friendly
People don’t just browse blogs on laptops and PCs nowadays. Blogging is mobile, on portable devices such as phones and tablets. It comes as no surprise that it is now essential to ensure that your blog has a mobile-friendly layout. Fortunately, blogging sites such as WordPress tend to provide free themes with a mobile-friendly feature. When editing the layout of your blog, it might be worth having a look at how your site will look on mobile phones and tablets, just to make sure it doesn’t look unorganized.
9. Set a schedule
Since blogging can be done virtually wherever and whenever, it is easy to fall into a false sense of security that you will be able to generate content within expected time frames. The best tip to handle this is to set your own working hours and deadlines. This ensures that articles get written on time, preventing lack of content, and also helps you manage your time and avoid burn-out (blogging can be exhausting).
10. Revisit old ideas
Maybe there was a topic you meant to write about before, however it fell through or you just forgot about it. You may not know that it is actually extremely useful to keep a list of these failed ideas. You might be able to gain inspiration from them when you encounter a block in your ideas for future articles. And remember that just because it didn’t really work out then, it doesn’t mean it isn’t going to work out in the future. It is recommended that you keep some kind of blogger journal to keep track of article ideas.
Featured photo credit: Paolo Valdemarin via flickr.com