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Guy Kawasaki’s Thoughts on Online Life

Guy Kawasaki’s Thoughts on Online Life
Guy Kawasaki

    Guy Kawasaki visited Ireland to deliver his Art Of The Start talk at the Irish Software Association’s annual conference. His ‘Irished-up’ version of the talk was warmly received by a packed house. Despite his busy work and tourist schedule (this was his first visit to Ireland) Guy found time to sit down and discuss his online life, how he stays in touch with everything that is going on out there, and his new venture, Alltop.com.

    1. Hi Guy and welcome to Ireland. I can only imagine how busy you must be with all of your interests. Can you give us a sense of how you stay on top of all your online activities – how do you handle email for example?
    GK: It’s sheer determination. I spend hours every day answering email. I also have an online assistant to help me with the easy ones, but I don’t have many easy ones. I am basically attached to my Air.

    2. What about feeds? Are you a big reader and subscriber?
    GK: As the content guy behind Alltop.com, I have personally found approximately 1,200 feeds. I also read feeds for Truemors stories. I’m probably about six standard deviations from the norm when it comes to feeds!

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    3. What are the tools that you have discovered in the past couple of years that have made your online life easier, more productive or more pleasurable?
    GK: My main tools, aside from Office 2008, are MarsEdit, Ecto, Typeit4me, GrabberRaster, Yojimbo, and NetNewsWire. I have found all of these essential for my roles as a venture capitalist, blogger, and entrepreneur.

    4. With regard to your new site, Alltop.com, I suppose my first question is the obvious one – tell me about the gap you spotted that led you to develop Alltop.
    GK: We saw how popurls was sending Truemors as much traffic as Google, so we figured out that single-page aggregations are popular things. We started with Celebrities because we thought it would attract celebrity news fans. Then we added Fashion. Then Sports, Gaming, and Macintosh. And we just kept on going. Now there are more than twenty topics.

    5. I have heard some people accusing you of stealing the idea for Alltop from popurls. What do you say to that? What about Original Signals?
    GK: They should ask Thomas Marban if he feels robbed. Before we did Alltop, I asked him why he didn’t do more topics and if he cared if we did Alltop. We acknowledge popurls all over Alltop – in fact, there are two links to popurls on our home page. Do you see any links on Apple’s home page to PARC or links on Microsoft’s home page to Apple?

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    Regarding Original Signals, I didn’t even see the site until after we opened up Alltop. I didn’t know the site existed – so much for extensive competitive analysis by an entrepreneur! I saw popurls, loved it, got Thomas’s ‘permission,’ convinced my partner in Truemors (Will Mayall) to agree, contacted the developers of Truemors (Electric Pulp), and off we went.

    6. Why do you think there has been such a low takeup of RSS tools (especially readers) by web users?
    GK: I’m glad you mentioned this. In fact, this is the conceptual gap that Alltop addresses. We provide “aggregation without aggravation.” Take it from someone who knows: It isn’t easy to find the RSS feeds of many sites. I sometimes think companies literally bury them. So to really use RSS all you have to do is (1) find a site you want to read; (2) find the feed in the site; (3) know that Netvibes, Pageflakes, iGoogle, MyYahoo, NetNewsWire, etc exist and where to get them; (4) learn how to use them; (5) remember to boot a separate application or go to personal page to read your feeds. And even if you do all of this, most of the feed readers do not present articles in a clean, compact way. It’s a miracle that as many people use feeds as they do.

    Personalization is relevant for people with more time than money. Alltop is for people with more money than time. (Guy Kawasaki)

    7. Can I assemble a personalised “My AllTop” page now or will I be able to do that in the future? What plans do you have for features and tweaks on Alltop?
    GK: There’s no such thing as “My Alltop” for anyone except me. In a sense Alltop is Guy’s Alltop (he grins widely). But I know what you’re really asking: Will there be customization and personalization? The answer is a definite, “Maybe.”

    It isn’t a no-brainer to do this. The people who really want personalization can already do that with the products and sites I mentioned. I don’t want Alltop to be a better Pageflakes. I want to get the people who will never hear about or use Pageflakes. Perhaps true personalization – I mean at the Facebook / MySpace level – is relevant for people with more time than money. Alltop is for people with more money than time.

    Think of Alltop as an online magazine rack. You come to the rack, see a bunch of magazines and their stories, and you quickly scan them to see which stories you want to read. If you consistently like only a few of the magazines, then God bless you: go ‘buy a subscription’ via an RSS feed in a customized page or feed reader. If your readers really want personalization, tell them to contact me, and I’ll build an Alltop topic just for them. All it takes is money – hey, you can get a purple and yellow 911 with alligator leather seats from Porsche if you want it bad enough!

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    8. So what do you say when power users say, “I can do what Alltop does all by myself”?
    GK: Some combination of the following: “Have a nice life.” “When are you moving out of your parents’ house?” “Been on a date lately?”

    9. Is there any prospect for demographic fine-tuning on Alltop? (I am a cranky 40-something, you are a beaming 50-something; we have very different interests from 20-somethings. Do you envisage being able to break things down to the point where we can find out where all the cool 40-50 somethings are going on the web and therefore avoid/ignore the stuff we don’t find interesting?)
    GK: I see this as Mission: Impossible. It’s effectively saying that all 40 year olds are interested in the same things, and it’s different from what all 50 year olds are interested in. I find it hard to imagine that this is the case. If you’re a 40 year old who likes cars, go to autos.alltop.com. If you’re a 50 year old that likes fashion, go to fashion.alltop.com. Trying to set up topics for age groups is like trying to create Virgos.alltop.com where we supply what “all Virgos” want to read. There’s no way I can see to categorize like this.

    10. What’s your favorite Alltop topic?
    GK: Hard to say. I love all my children. Egos.alltop.com is the most controversial. No one thought we had the courage to do religion.alltop.com. Twitterati.alltop.com is a fascinating real-time slice of what interesting people are doing. Nonprofit.alltop.com has the potential to change the world the most.

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    11. Coming to the wider topic of blogging, monetizing still seems to be the holy grail for many bloggers. I was interested to note how little you made from advertising on your blog in that ‘first year of blogging’ post you did. I also noted that Businesspundit reckoned he was clearing just $1,000 a month from that revenue stream. You’re a Top 50 blogger and he’s in the Top 4,000 and while I’m fairly sure that monetizing was not a key priority for either of you; considering the kind of traffic and linkage you both get, those are some pretty small potatoes (and we know a thing or two about potatoes here in Ireland). Thoughts?
    GK: Monetizing is over-rated. If people pursued their passions only if they can make money on it, most of us would do nothing. I play ice hockey 4-5 times a week. I’ll never make a pence on it. Some people write journals – they’ll never make a pence on it. Some people play music – they’ll never make a pence on it. How many people will monetize their photography? 100,000,000 people blog. 99,999,000 will never make a pence on it. So what? Blogging is self-expression, not a way to amass a fortune. People should stop looking for grails and start looking for personal enlightenment. (When I asked him about monetizing Alltop, he just shrugged and said, “It’s pure Web 2.0 – we came up with it, we put it up and if we get eyeballs we’ll think about putting ads on it.”)

    12. I saw you in the Macheads trailer. (a) What’s you impression of the film? (b) Have you ever knowingly dated a Windows user?
    GK: I haven’t seen all of Macheads yet. So (a) I hope I’m depicted in a positive manner (he grins widely again) and (b) when I had a social life, computers were not invented yet (he grins more widely).
    Prototypo, ergo sum.
    13. What’s next for Twitter? What about the ‘slowdown’ in social networking sites – is it merger time? What will happen with Yahoo/Microsoft/Google? In other words, the big fat hairy impossible question – where’s it all going for Web 2.0?
    GK: Who knows? Not me, that’s for sure. Who cares? If you just sit around and think about what will happen, you’ll never “do” and then nothing will happen for sure. People should prototype more and cogitate less. “Prototypo, ergo sum.” I wasn’t that great a Latin student.

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    Last Updated on December 30, 2018

    18 Best Time Management Apps and Tools (2019 Updated)

    18 Best Time Management Apps and Tools (2019 Updated)

    No one can dispute the countless benefits technology has brought us. It’s undoubtedly allowed us to connect, perform, improve and leverage our resources beyond what was once imaginable.

    If you’re not taking advantage of one of the hundreds of time management apps and tools out there, you’re definitely missing a trick.

    But with so many apps to choose from, how do you know which ones to use? Well, this will depend on your needs, but we’ve put together a list of 18 of the very best time management apps that can help you with the most common time management challenges.

    Let’s dive straight into the list…

    1. Rescue Time — Use your time wisely

      If you have doubts that you’re using your time sensibly, this app will send you weekly reports to indicate what things are stealing your time. You may be shocked to discover how much time you’re actually wasting.

      Download Rescue Time

      2. Remember The Milk — Keep on top of all your tasks

        If you’re struggling to manage everything you have to do, and you work with many different devices, then this is the app for you. It’s a great free tool which is compatible with your mobile, computer, Gmail, Outlook, etc. It helps you to manage your tasks easily, and reminds you of them – wherever you are.

        Download Remember the Milk

        3. Focus Booster – Boost motivation to complete tasks

          This app is based on the principles of the Pomodoro Technique, and is aimed at individuals who procrastinate and feel overwhelmed by tasks. It’s designed to enhance your focus and remove any anxiety you might have with time pressures.

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          Download Focus Booster

          4. Toggl – Keep track of time spent on projects and tasks

            This is a great alternative to time-sheets, if you need to track how much time you spend on different projects. Effective time management starts with being clear on exactly how much time you actually spend on your projects and tasks, and then through analysis, working out how you can manage them more effectively.

            Download Toggl

            5. Dropbox — Store and send large files easily

              There are many apps that allow you to transfer content from your computer to other devices – but Dropbox is free and easier to use than the others. With the Dropbox app, you can even access and share important files on the go.

              Download Dropbox

              6. Evernote — Keep all your notes in one place

                Evernote is a free productivity tool that allows you to capture all your ideas, thoughts and images in many different ways (e.g., with voice, notes or images).  You can even record your meetings, interviews, speeches and ideas, create lists, add voice or text attachments, and share your files with friends. You can also sync Remember The Milk with Evernote to really optimize your time.

                Download Evernote

                7. Mind42 — Focus on tasks at hand with mind mapping

                  Mind mapping is a great productivity technique, and Mind42 is the best free mind mapping app currently available. It helps you to become more organized by focusing your thoughts – thereby gaining clarity on what needs to be done.

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                  Download Mind42

                  8. SyncBackFree — Back up and sync your files effortlessly

                    This free software allows you to back up, restore and synchronize your files easily. It not only saves you time now – but also in the future. If you have never backed up your files before, you should definitely take a look at this pivotal tool.

                    Download SnycBackFree

                    9. MyLifeOrganized (MLO) — Manage your to-do lists effectively

                      Check this out if you find it difficult to manage all your tasks, to work with your to-do lists, and to organize your goals. This task management system helps you to target what you should be focusing on to reach your objectives. It automatically generates to-do lists, with priority actions for your immediate attention so that you can track your progress methodically.

                      Download MyLifeOrganized (MLO)

                      10. 1Password — Have all your passwords remembered

                        This app allows you to keep all your passwords in one encrypted database, protected by one password. This saves you time when you forget your passwords and need to retrieve them. It also allows you to use various passwords for different accounts so you don’t compromise on security.

                        Download 1Password

                        11. Pocket — Keep your eye on the ball

                          When you’re surfing the web, it’s easy to get distracted by enticing and fascinating websites. Use this tool to save your ‘finds’ to access and read later on at a convenient time which will not impact on your immediate work.

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                          Download Pocket

                          12. [email protected] — Boost your attention span

                            This amazing app combines neuroscience and music to boost your productivity. According to the developers, it’s possible to increase your attention span by up to 400%! Ideal for those who find it difficult to focus while studying, working or reading.

                            Download [email protected]

                            13. Launchy — Interact with your computer in a smart way

                              This small and simple tool allows you to launch your documents, project files, folders, and bookmarks with just a few keystrokes. This makes life so much easier as you don’t need to go through the start menu to access what you want.

                              Download Launchy

                              14. Forest — Boost your focus by growing a forest

                                This unique and fun app helps you stay focused and on-track. The concept is simple: whenever you want to focus, plant a virtual tree. If you stay focused, the tree will grow. If you lose focus, the tree will die. As the app’s name implies, you can grow multiple trees to create a virtual forest!

                                Download Forest

                                15. Trello — Track your projects in a highly visual way

                                  This is a hugely popular app that you may already be familiar with. It works by allowing you to create cards for tasks that you need to complete. Each card moves across the Trello board (which is typically broken into columns such as To Do, In Progress, and Completed) as your start, work on and complete the associated task.

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                                  Download Trello

                                  16. Wunderlist — Digitalize your to-do lists

                                    Purchased by Microsoft in 2015, Wunderlist is an easy to use, feature-packed to-do list app. From planning a holiday, to sharing a shopping list with a partner, or managing multiple work projects, Wunderlist will keep you on top of all your tasks.

                                    Download Wunderlist

                                    17. TimeTree — Have a shared calendar with your family

                                      This app allows families or teams to share multiple calendars and appointments. So, whether you’re planning a party, or run a local sports team, Time Tree can keep everyone up-to-date with all current and upcoming activities and events.

                                      Download Time Tree

                                      18. Todoist — Capture and order all your tasks and activities easily

                                        Todoist is close to being the ultimate digital to-do list. It’s available via browsers and apps, and lets you schedule all your tasks and activities. Each item can be flagged for priority as well as given a due date. There is also a neat option to add notes to any of your tasks.

                                        Download Todoist

                                        The above list covers what we consider to be the very best time management apps and tools. And the good news is – that many of them are completely free of charge! So, what are you waiting for? Select the ones that will be the most valuable to you – and begin boosting your productivity now!

                                        Oh, and one more thing… Take a look at a couple of our other articles that will help further streamline your time management:

                                        40 Top Productivity Apps for iPhone and 20 Quick Tips For Better Time Management

                                        More Recommended Productivity Experts on Lifehack

                                        • Leon Ho — The Founder and CEO of Lifehack, which he share productivity hacks to make life easier
                                        • Carl Pullein — A renowned productivity and time management coach
                                        • Mark Pettit — A Business Coach for ambitious entrepreneurs who want to achieve more by working less

                                        Featured photo credit: Unsplash via unsplash.com

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