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10 Tools to Become a More Productive Marketer

10 Tools to Become a More Productive Marketer

As marketers, there’s never enough time–time to do our jobs, to learn new things, to enjoy our personal lives or to do things for ourselves. Our over-connected existence makes us hyperactive. All day long we have to be alert, and we have to answer every request from social media, emails, phones, blogs and so on. Sometimes we have a hard time staying creative and productive because of this lack of time. And what would a marketer be without creativity? The tools listed below help you organize your marketing project and save time, so you keep your marketing mojo flowing. These tools are easy to use, useful and time savers.

1. Get Pocket Save articles for later

pocket

    Get Pocket is the best application for capturing inspirations and ideas. This well-designed application lets you save articles and read them later. During your day, you find lots of interesting articles, but you don’t always have time to read them right away. Thanks to the Get Pocket Web clipper, you can save those articles in your dashboard and read them when you have time. Get Pocket is available online and offline, so you can access your content anytime and anywhere.

    2. Feedly Aggregate your favorite sites

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    feedly

      Perhaps you are a marketer who used Google Reader to aggregate and browse the content of your favorite sites. The truth is, once you understand them, RSS feed aggregators are impossible to work without. The best alternative to Google reader (now closed) is Feedly. This is because it is well-designed, intuitive and really easy to use. But it also has a lot of side-features that are really useful. With Feedly, you can organize your content by category and stay up to date on everything.

      3. Evernote Manage your content

      evernote

        Evernote is a note-taking application that can also manage your content. For example, you can use it to write articles, list marketing ideas, save articles and plan a budget. With Skich, an Evernote extension, you can even capture Web content and annotate it with shapes, arrows and text, and then share it with your team. It’s the best way to share your inspiration annotated with your ideas. Besides that, Evernote is integrated with a lot of other applications that empower your productivity skills.

        4. Mention Monitor your visibility

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        mention

          Mention is a media monitoring application that lets you monitor any keyword in real-time and receive filtered, organized and prioritized information. This application also gives you the ability to monitor keywords on all social media pages. Thanks to this application you can easily watch and analyze your visibility on the Web. With a premium account, you can even share your alerts with your team and add statistical analysis.

          5. Kiss Metrics Track your customers

          kissmetrics

            Kiss Metrics is a customer intelligence application. It’s like Google Analytics but goes far beyond it. This application is very useful for marketers who are working with SaaS products or e-commerce. In fact, Kiss Metrics tracks your customers so you can understand where your customers come from, what they do and who makes purchases. Kiss Metrics is a very powerful tool. The only down side is that it’s a bit expensive, and you have to integrate its cost into your marketing plans.

            6. Azendoo Sync your team

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            azendoo

              Azendoo is the best application to manage your projects and synchronize your team. When you’re working on marketing campaigns, you need to share information, delegate tasks and communicate in real time with your team. Azendoo lets you accomplish all of this and track your project’s progress. You can also organize all of your documents in subjects, so you’ll find them easily, and track your teammates’ advancement. It’s really easy to use, and it’s a great alternative to email exchanges. You definitely save time with this application.

              7. Uservoice Manage your customer service

              Uservoice

                Uservoice is the application that helps you manage virtual relationships with your customers. This service is really powerful, because you can respond to your customers in real time. The Internet made business-to-customer relationships more complicated, but as marketers it’s still very important to listen to what customers have to say and answer their questions quickly. Uservoice is the app for that!

                8. Hootsuite Manage your social media accounts

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                hootsuite

                  If you have to manage your company’s social media accounts, you definitely need Hootsuite. With this Web app, also available on mobile devices, you can monitor your social media accounts, schedule posts, and track keywords all in one single interface. It’s the tool made for community managers. And even if you’re not in charge of your company community management, Hootsuite can be useful for following social media.

                  9. Mailchimp Handle your emailing campaigns

                  mailchimp

                    If you do emailing campaigns, you know how time consuming it is. Mailchimp makes it easy to create templates and manage different mailing lists. Other than the tracking part of this application, which is really useful, you can also do A/B testing on different email subject titles to see which is most appealing. Mailchimp is a very powerful app, and it’s very easy to use.

                    10. Creative Market Create designed content

                    Creative Market

                      The Creative Market is not really a tool but more of a service. Marketers often create quick-design content. The Creative Market facilitates the design creation. It’s a collection of fonts, logos, icons and themes that you can buy and use for graphic content. There are tons of new ideas, so you can create content in no time.

                      Now you don’t have any excuses not to be an efficient marketer. You can start using these applications by yourself, and then invite your teammates to use them with you. As a final piece of advice: Even if you don’t see the immediate value of an application, stick to it for at least two weeks, and then make your decision. Trying a new application to improve your organization is a long process, so give it some time.

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                      Last Updated on December 30, 2018

                      18 Best Time Management Apps and Tools (2019 Updated)

                      18 Best Time Management Apps and Tools (2019 Updated)

                      No one can dispute the countless benefits technology has brought us. It’s undoubtedly allowed us to connect, perform, improve and leverage our resources beyond what was once imaginable.

                      If you’re not taking advantage of one of the hundreds of time management apps and tools out there, you’re definitely missing a trick.

                      But with so many apps to choose from, how do you know which ones to use? Well, this will depend on your needs, but we’ve put together a list of 18 of the very best time management apps that can help you with the most common time management challenges.

                      Let’s dive straight into the list…

                      1. Rescue Time — Use your time wisely

                        If you have doubts that you’re using your time sensibly, this app will send you weekly reports to indicate what things are stealing your time. You may be shocked to discover how much time you’re actually wasting.

                        Download Rescue Time

                        2. Remember The Milk — Keep on top of all your tasks

                          If you’re struggling to manage everything you have to do, and you work with many different devices, then this is the app for you. It’s a great free tool which is compatible with your mobile, computer, Gmail, Outlook, etc. It helps you to manage your tasks easily, and reminds you of them – wherever you are.

                          Download Remember the Milk

                          3. Focus Booster – Boost motivation to complete tasks

                            This app is based on the principles of the Pomodoro Technique, and is aimed at individuals who procrastinate and feel overwhelmed by tasks. It’s designed to enhance your focus and remove any anxiety you might have with time pressures.

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                            Download Focus Booster

                            4. Toggl – Keep track of time spent on projects and tasks

                              This is a great alternative to time-sheets, if you need to track how much time you spend on different projects. Effective time management starts with being clear on exactly how much time you actually spend on your projects and tasks, and then through analysis, working out how you can manage them more effectively.

                              Download Toggl

                              5. Dropbox — Store and send large files easily

                                There are many apps that allow you to transfer content from your computer to other devices – but Dropbox is free and easier to use than the others. With the Dropbox app, you can even access and share important files on the go.

                                Download Dropbox

                                6. Evernote — Keep all your notes in one place

                                  Evernote is a free productivity tool that allows you to capture all your ideas, thoughts and images in many different ways (e.g., with voice, notes or images).  You can even record your meetings, interviews, speeches and ideas, create lists, add voice or text attachments, and share your files with friends. You can also sync Remember The Milk with Evernote to really optimize your time.

                                  Download Evernote

                                  7. Mind42 — Focus on tasks at hand with mind mapping

                                    Mind mapping is a great productivity technique, and Mind42 is the best free mind mapping app currently available. It helps you to become more organized by focusing your thoughts – thereby gaining clarity on what needs to be done.

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                                    Download Mind42

                                    8. SyncBackFree — Back up and sync your files effortlessly

                                      This free software allows you to back up, restore and synchronize your files easily. It not only saves you time now – but also in the future. If you have never backed up your files before, you should definitely take a look at this pivotal tool.

                                      Download SnycBackFree

                                      9. MyLifeOrganized (MLO) — Manage your to-do lists effectively

                                        Check this out if you find it difficult to manage all your tasks, to work with your to-do lists, and to organize your goals. This task management system helps you to target what you should be focusing on to reach your objectives. It automatically generates to-do lists, with priority actions for your immediate attention so that you can track your progress methodically.

                                        Download MyLifeOrganized (MLO)

                                        10. 1Password — Have all your passwords remembered

                                          This app allows you to keep all your passwords in one encrypted database, protected by one password. This saves you time when you forget your passwords and need to retrieve them. It also allows you to use various passwords for different accounts so you don’t compromise on security.

                                          Download 1Password

                                          11. Pocket — Keep your eye on the ball

                                            When you’re surfing the web, it’s easy to get distracted by enticing and fascinating websites. Use this tool to save your ‘finds’ to access and read later on at a convenient time which will not impact on your immediate work.

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                                            Download Pocket

                                            12. [email protected] — Boost your attention span

                                              This amazing app combines neuroscience and music to boost your productivity. According to the developers, it’s possible to increase your attention span by up to 400%! Ideal for those who find it difficult to focus while studying, working or reading.

                                              Download [email protected]

                                              13. Launchy — Interact with your computer in a smart way

                                                This small and simple tool allows you to launch your documents, project files, folders, and bookmarks with just a few keystrokes. This makes life so much easier as you don’t need to go through the start menu to access what you want.

                                                Download Launchy

                                                14. Forest — Boost your focus by growing a forest

                                                  This unique and fun app helps you stay focused and on-track. The concept is simple: whenever you want to focus, plant a virtual tree. If you stay focused, the tree will grow. If you lose focus, the tree will die. As the app’s name implies, you can grow multiple trees to create a virtual forest!

                                                  Download Forest

                                                  15. Trello — Track your projects in a highly visual way

                                                    This is a hugely popular app that you may already be familiar with. It works by allowing you to create cards for tasks that you need to complete. Each card moves across the Trello board (which is typically broken into columns such as To Do, In Progress, and Completed) as your start, work on and complete the associated task.

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                                                    Download Trello

                                                    16. Wunderlist — Digitalize your to-do lists

                                                      Purchased by Microsoft in 2015, Wunderlist is an easy to use, feature-packed to-do list app. From planning a holiday, to sharing a shopping list with a partner, or managing multiple work projects, Wunderlist will keep you on top of all your tasks.

                                                      Download Wunderlist

                                                      17. TimeTree — Have a shared calendar with your family

                                                        This app allows families or teams to share multiple calendars and appointments. So, whether you’re planning a party, or run a local sports team, Time Tree can keep everyone up-to-date with all current and upcoming activities and events.

                                                        Download Time Tree

                                                        18. Todoist — Capture and order all your tasks and activities easily

                                                          Todoist is close to being the ultimate digital to-do list. It’s available via browsers and apps, and lets you schedule all your tasks and activities. Each item can be flagged for priority as well as given a due date. There is also a neat option to add notes to any of your tasks.

                                                          Download Todoist

                                                          The above list covers what we consider to be the very best time management apps and tools. And the good news is – that many of them are completely free of charge! So, what are you waiting for? Select the ones that will be the most valuable to you – and begin boosting your productivity now!

                                                          Oh, and one more thing… Take a look at a couple of our other articles that will help further streamline your time management:

                                                          40 Top Productivity Apps for iPhone and 20 Quick Tips For Better Time Management

                                                          More Recommended Productivity Experts on Lifehack

                                                          • Leon Ho — The Founder and CEO of Lifehack, which he share productivity hacks to make life easier
                                                          • Carl Pullein — A renowned productivity and time management coach
                                                          • Mark Pettit — A Business Coach for ambitious entrepreneurs who want to achieve more by working less

                                                          Featured photo credit: Unsplash via unsplash.com

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