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10 Social Media Marketing Tools To Boost Traffic

10 Social Media Marketing Tools To Boost Traffic

Social media marketing has become a popular strategy for businesses of all shapes and sizes, and despite many advocating the strategy as “free advertising,” it’s actually one of the hardest marketing tactics to crack.

The truth of the matter is that social media marketing is much more than “build it, and they will come.” To help you with social media success in 2015, here are 10 tools proven to help boost traffic:

1. BuzzSumo

BuzzSumo Tool Review

    First things first; you need to know what to post about, right? BuzzSumo helps you to find out what your audience really want (not what you think they want).

    Launched in 2014, BuzzSumo has become one of the top-rated social media tools in less than a year.

    Simply enter your industry/topic phrase, and BuzzSumo will list the most popular existing articles, infographics and videos by the number of social media shares they have.

    2. PageModo

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    PageModo Facebook Design Tool

      PageModo is a Facebook application designed to help you create cover photos, custom tabs and contests – a must-have for those new to Facebook or those with no knowledge of design.

      We’re all aware that visual imagery and content on social media is crucial for success (if you didn’t – you do now!), so this tool is really useful. Whether you’re looking for a professional feel or looking to have some fun, PageModo has it covered.

      3. Snip.ly

      Snip.ly Social Media Conversion Tool

        Snip.ly is more than just a URL-shortening tool. Snip.ly allows you to create a CTA (call to action) on every link that you share via social media (or anywhere). This is a great tool for generating traffic to your site by simply sharing other people’s articles!

        For every page you share, you can create a customized button with your CTA text and link. It’s extremely easy to use and provides good analytics, so you can clearly identify which campaigns work well and which ones need some improvement.

        4. AddThis

        AddThis Social Sharing Tool

          Are you familiar with social media sharing buttons? They’re visible on almost every article and blog post these days, allowing readers to quickly share interesting content with their friends and followers without leaving the page. That’s what AddThis does, and it does it well.

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          5. Sprout Social

          Sprout Social Social Media Management

            Sprout Social is a social media management tool, which allows you to schedule and publish posts to all your social media channels from one place. Draft, schedule, queue and post messages to Twitter, Facebook, Google+ and LinkedIn.

            What’s more, Sprout Social will analyze your followers’ engagement patterns and determine the optimal times to post your content.

            6. Socedo

            Socedo Twitter Leads Preview

              Wish you could qualify leads on Twitter? You can with Socedo – a platform for sales teams that helps them generate relevant leads based on social media data.

              Just enter keywords, hashtags or any other search criteria, and Socedo will return a prospect list. It even helps you automatically favourite tweets, follow prospects and send direct messages to start a conversation.

              7. SocialToaster

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              SocialToaster Tool Explained

                SocialToaster is making great strides in combining gamification for sharing brand-related content with super fans to drive reach and engagement – think of it as a post-modern fan club.

                Existing customers visiting your company’s website, Facebook page, or even physical location can become an official social advocate via a simple sign-up form. Then they connect their Twitter, Facebook etc. social media accounts. Points are awarded for sign-up and connection of accounts – which add up to prizes.

                8. TweetDeck

                TweetDeck Twitter Managemtent Tool

                  This FREE and easy-to-use Twitter management tool allows you to oversee all aspects of your multiple twitter accounts in one interface. Run live feeds targeting specific phrases or hashtag, and schedule tweets to go out at scheduled times.

                  You can even retweet and reply to tweets from your TweetDeck.

                  9. Share As Image

                  Share As Image

                    Images on social media get more shares than text posts, but you don’t have to be an expert in Photoshop to create good visuals for your social media posts. Share As Image is a text photo overlay tool that even the least-creative person in your team could use.

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                    This is dead-simple to use, and it is effective if you’re in a bit of a rush to get some timely content published.

                    10. Picreel

                    Picreel Conversion Tool

                      Okay, so this isn’t really a social media tool, but it works in conjunction with your social media campaign.

                      Let’s say your social media campaign has been successful, and you’ve gained a boost in incoming traffic. But just because people visit your website doesn’t mean they actually convert. In fact, according to Bounce Exchange, 96% of all website visitors will never return.

                      This is why it’s important to optimize your website with tools such as Picreel, which helps you capture visitors when they’re leaving with customizable exit offers and transforming those exits into conversions. Picreel allows you to custom the designs of your offers to fit in with your existing branding and is simple to use (no need for code!).

                      So there you have it, 10 social media marketing tools to help boost traffic to your site. Which one is your favorite? Comment below to let me know about a great tool I might have missed!

                      Featured photo credit: phone via localm2.com

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                      Last Updated on December 30, 2018

                      18 Best Time Management Apps and Tools (2019 Updated)

                      18 Best Time Management Apps and Tools (2019 Updated)

                      No one can dispute the countless benefits technology has brought us. It’s undoubtedly allowed us to connect, perform, improve and leverage our resources beyond what was once imaginable.

                      If you’re not taking advantage of one of the hundreds of time management apps and tools out there, you’re definitely missing a trick.

                      But with so many apps to choose from, how do you know which ones to use? Well, this will depend on your needs, but we’ve put together a list of 18 of the very best time management apps that can help you with the most common time management challenges.

                      Let’s dive straight into the list…

                      1. Rescue Time — Use your time wisely

                        If you have doubts that you’re using your time sensibly, this app will send you weekly reports to indicate what things are stealing your time. You may be shocked to discover how much time you’re actually wasting.

                        Download Rescue Time

                        2. Remember The Milk — Keep on top of all your tasks

                          If you’re struggling to manage everything you have to do, and you work with many different devices, then this is the app for you. It’s a great free tool which is compatible with your mobile, computer, Gmail, Outlook, etc. It helps you to manage your tasks easily, and reminds you of them – wherever you are.

                          Download Remember the Milk

                          3. Focus Booster – Boost motivation to complete tasks

                            This app is based on the principles of the Pomodoro Technique, and is aimed at individuals who procrastinate and feel overwhelmed by tasks. It’s designed to enhance your focus and remove any anxiety you might have with time pressures.

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                            Download Focus Booster

                            4. Toggl – Keep track of time spent on projects and tasks

                              This is a great alternative to time-sheets, if you need to track how much time you spend on different projects. Effective time management starts with being clear on exactly how much time you actually spend on your projects and tasks, and then through analysis, working out how you can manage them more effectively.

                              Download Toggl

                              5. Dropbox — Store and send large files easily

                                There are many apps that allow you to transfer content from your computer to other devices – but Dropbox is free and easier to use than the others. With the Dropbox app, you can even access and share important files on the go.

                                Download Dropbox

                                6. Evernote — Keep all your notes in one place

                                  Evernote is a free productivity tool that allows you to capture all your ideas, thoughts and images in many different ways (e.g., with voice, notes or images).  You can even record your meetings, interviews, speeches and ideas, create lists, add voice or text attachments, and share your files with friends. You can also sync Remember The Milk with Evernote to really optimize your time.

                                  Download Evernote

                                  7. Mind42 — Focus on tasks at hand with mind mapping

                                    Mind mapping is a great productivity technique, and Mind42 is the best free mind mapping app currently available. It helps you to become more organized by focusing your thoughts – thereby gaining clarity on what needs to be done.

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                                    Download Mind42

                                    8. SyncBackFree — Back up and sync your files effortlessly

                                      This free software allows you to back up, restore and synchronize your files easily. It not only saves you time now – but also in the future. If you have never backed up your files before, you should definitely take a look at this pivotal tool.

                                      Download SnycBackFree

                                      9. MyLifeOrganized (MLO) — Manage your to-do lists effectively

                                        Check this out if you find it difficult to manage all your tasks, to work with your to-do lists, and to organize your goals. This task management system helps you to target what you should be focusing on to reach your objectives. It automatically generates to-do lists, with priority actions for your immediate attention so that you can track your progress methodically.

                                        Download MyLifeOrganized (MLO)

                                        10. 1Password — Have all your passwords remembered

                                          This app allows you to keep all your passwords in one encrypted database, protected by one password. This saves you time when you forget your passwords and need to retrieve them. It also allows you to use various passwords for different accounts so you don’t compromise on security.

                                          Download 1Password

                                          11. Pocket — Keep your eye on the ball

                                            When you’re surfing the web, it’s easy to get distracted by enticing and fascinating websites. Use this tool to save your ‘finds’ to access and read later on at a convenient time which will not impact on your immediate work.

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                                            Download Pocket

                                            12. [email protected] — Boost your attention span

                                              This amazing app combines neuroscience and music to boost your productivity. According to the developers, it’s possible to increase your attention span by up to 400%! Ideal for those who find it difficult to focus while studying, working or reading.

                                              Download [email protected]

                                              13. Launchy — Interact with your computer in a smart way

                                                This small and simple tool allows you to launch your documents, project files, folders, and bookmarks with just a few keystrokes. This makes life so much easier as you don’t need to go through the start menu to access what you want.

                                                Download Launchy

                                                14. Forest — Boost your focus by growing a forest

                                                  This unique and fun app helps you stay focused and on-track. The concept is simple: whenever you want to focus, plant a virtual tree. If you stay focused, the tree will grow. If you lose focus, the tree will die. As the app’s name implies, you can grow multiple trees to create a virtual forest!

                                                  Download Forest

                                                  15. Trello — Track your projects in a highly visual way

                                                    This is a hugely popular app that you may already be familiar with. It works by allowing you to create cards for tasks that you need to complete. Each card moves across the Trello board (which is typically broken into columns such as To Do, In Progress, and Completed) as your start, work on and complete the associated task.

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                                                    Download Trello

                                                    16. Wunderlist — Digitalize your to-do lists

                                                      Purchased by Microsoft in 2015, Wunderlist is an easy to use, feature-packed to-do list app. From planning a holiday, to sharing a shopping list with a partner, or managing multiple work projects, Wunderlist will keep you on top of all your tasks.

                                                      Download Wunderlist

                                                      17. TimeTree — Have a shared calendar with your family

                                                        This app allows families or teams to share multiple calendars and appointments. So, whether you’re planning a party, or run a local sports team, Time Tree can keep everyone up-to-date with all current and upcoming activities and events.

                                                        Download Time Tree

                                                        18. Todoist — Capture and order all your tasks and activities easily

                                                          Todoist is close to being the ultimate digital to-do list. It’s available via browsers and apps, and lets you schedule all your tasks and activities. Each item can be flagged for priority as well as given a due date. There is also a neat option to add notes to any of your tasks.

                                                          Download Todoist

                                                          The above list covers what we consider to be the very best time management apps and tools. And the good news is – that many of them are completely free of charge! So, what are you waiting for? Select the ones that will be the most valuable to you – and begin boosting your productivity now!

                                                          Oh, and one more thing… Take a look at a couple of our other articles that will help further streamline your time management:

                                                          40 Top Productivity Apps for iPhone and 20 Quick Tips For Better Time Management

                                                          More Recommended Productivity Experts on Lifehack

                                                          • Leon Ho — The Founder and CEO of Lifehack, which he share productivity hacks to make life easier
                                                          • Carl Pullein — A renowned productivity and time management coach
                                                          • Mark Pettit — A Business Coach for ambitious entrepreneurs who want to achieve more by working less

                                                          Featured photo credit: Unsplash via unsplash.com

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