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10 Hacks for Growing Your Twitter Following

10 Hacks for Growing Your Twitter Following

We’re not going to have the big yawnfest of “RT other users and use hashtags” type of Twitter following growth ‘advice’ here. I am going to look at 10 powerful Twitter audience growth strategies that will increase your followers naturally; getting you more favorites, retweets, replies, and followers.

1. Check your ego: Promote your content, not yourself

You know that you’re a super smart, business savvy social media marketer with a great product. Talking about this, however, is as boring as watching baseball at home without beer.

You need to focus on promoting the great content that you have created to your Twitter followers. This can include promoting content that is off Twitter, and should be a focus. Send that YouTube video out and talk about the great stuff in it, not about how great YOU are in it.

2. Respond to good and bad comments immediately

Responding to happy fuzzy comments right away is easy. Responding to criticism immediately is quite a bit less fun, but your fans are going to judge you more by your ability to handle bad times than good ones. It may hurt to respond to some of the worst of it, but 99% of the time it pays to address negative comments in some way, and step on your ego to get it done.

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3. Pump your ego back up: Put links EVERYWHERE

Using social sharing buttons on all of your blog posts, website pages, product pages and everywhere else is an easy way to increase your Twitter presence as people just have to push the Twitter social button to share content to the platform.

Not only do you need the physical links on the page, but you need to create links in people’s minds. Put your @username and most popular hashtags everywhere – on your website, YouTube channel, Product pages (especially when the hashtag relates to the product), and even your business cards.

4. Twitter exclusive contests spread quickly

An ordinary contest that anyone can enter on any platform will not gain the same sort of traction as one which is advertised as exclusive to Twitter. You can run similar contests or promotions on other platforms, but one which is branded exclusively to Twitter will spread quickly as people hit the share button to let their other friends on Twitter know about it.

5. No one will believe you without social proof

The concept of social proof is one which has two points of measure:

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  1. The immediate effect of high follower numbers
  2. The long term effect of having high customer engagement and praise

The first point relates to how we all equate a high Twitter follower number with an account that is trustworthy.

The second point relates to people checking in with your Twitter account and seeing a high level of engagement, and a high level of praise. Both points are important. Until you have the follower numbers you’ll need to continually interact with your current followers and build that long term social proof that new users are looking for in your account.

6. Ask for feedback with every @mention

You’ll find users giving you @mentions all the time. “Thanks @business for the great event yesterday,” or something equally generic is common. This does little to build your social proof. All you have to do to get that next level of engagement is simply ask for feedback. Don’t just say thank you and move on, really try to start a conversation.

7. Flock to Unlock the potential of your Twitter following

The Flock to Unlock tool is a newer method of increasing engagement amongst your Twitter following. You set it up by telling your fans that they’ll get to see a certain piece of content once they reach a certain number of retweets, likes, or replies on a given tweet. This challenge not only engages your current fans, but puts them to work finding you new fans. At the end of it they’re all rewarded and everyone has fun!

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8. #NewsJack

Newsjacks are when you jump in on a hot news topic and discuss it on your account, and join in on hashtags. This can rapidly grow your following if you’re actually knowledgeable about the topic, or hurt you if you’re spamming your current followers.

Be sure that you’re newsjacking a relevant topic, and be sure that you’re genuine about your approach. No one wants to read your tweets about a tragic event with a thin veil of marketing over them. The World Cup 2014 was newsjacked like crazy, but would it have been right for your Twitter following?

9. Share other user’s content and give them a @mention

Who doesn’t love a shout out from a peer? Feel free to:

  • Give people a shoutout over a great YouTube video you’re sharing with your followers
  • Compliment on a great blog post
  • Thank an associate for a great job on something you’ve worked together on

Not only is it nice all around to do, but it exposes you to their Twitter following, and their following to you. Both of you have a chance to grow your audience!

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10. Cross-promote as much as possible

None of your social media platforms should operate on an island, and this goes double for Twitter. The 140 character platform isn’t a place to put out your grand vision for anything, it is a place to promote that vision as it exists on YouTube, a blog, or your website.

Do this by sending out tweets with those videos, blogs, and landing pages in them so that you’re connecting your Twitter to your end goals. Not only will this help you get more people where you want them, but it will help illustrate what the point of your Twitter account is. If people visit a Twitter account and don’t know what it’s for why would they click the follow button?

Featured photo credit: https://secure.flickr.com/photos/paulsnelling/ via farm4.staticflickr.com

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Last Updated on February 15, 2019

7 Tools to Help Keep Track of Goals and Habits Effectively

7 Tools to Help Keep Track of Goals and Habits Effectively

Now that 2011 is well underway and most people have fallen off the bandwagon when it comes to their New Year’s resolutions (myself included), it’s a good time to step back and take an honest look at our habits and the goals that we want to achieve.

Something that I have learned over the past few years is that if you track something, be it your eating habits, exercise, writing time, work time, etc. you become aware of the reality of the situation. This is why most diet gurus tell you to track what you eat for a week so you have an awareness of the of how you really eat before you start your diet and exercise regimen.

Tracking daily habits and progress towards goals is another way to see reality and create a way for you clearly review what you have accomplished over a set period of time. Tracking helps motivate you too; if I can make a change in my life and do it once a day for a period of time it makes me more apt to keep doing it.

So, if you have some goals and habits in mind that need tracked, all you need is a tracking tool. Today we’ll look at 7 different tools to help you keep track of your habits and goals.

Joe’s Goals

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    Joe’s Goals is a web-based tool that allows users to track their habits and goals in an easy to use interface. Users can add as many goals/habits as they want and also check multiple times per day for those “extra productive days”. Something that is unique about Joe’s Goals is the way that you can keep track of negative habits such as eating out, smoking, etc. This can help you visualize the good things that you are doing as well as the negative things that you are doing in your life.

    Joe’s Goals is free with a subscription version giving you no ads and the “latest version” for $12 a year.

    Daytum

      Daytum

      is an in depth way of counting things that you do during the day and then presenting them to you in many different reports and groups. With Daytum you can add several different items to different custom categories such as work, school, home, etc. to keep track of your habits in each focus area of your life.

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      Daytum is extremely in depth and there are a ton of settings for users to tweak. There is a free version that is pretty standard, but if you want more features and unlimited items and categories you’ll need Daytum Plus which is $4 a month.

      Excel or Numbers

        If you are the spreadsheet number cruncher type and the thought of using someone else’s idea of how you should track your habits turns you off, then creating your own Excel/Numbers/Google spreadsheet is the way to go. Not only do you have pretty much limitless ways to view, enter, and manipulate your goal and habit data, but you have complete control over your stuff and can make it private.

        What’s nice about spreadsheets is you can create reports and can customize your views in any way you see fit. Also, by using Dropbox, you can keep your tracker sheets anywhere you have a connection.

        Evernote

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          I must admit, I am an Evernote junky, mostly because this tool is so ubiquitous. There are several ways you can implement habit/goal tracking with Evernote. You won’t be able to get nifty reports and graphs and such, but you will be able to access your goal tracking anywhere your are, be it iPhone, Android, Mac, PC, or web. With Evernote you pretty much have no excuse for not entering your daily habit and goal information as it is available anywhere.

          Evernote is free with a premium version available.

          Access or Bento

            If you like the idea of creating your own tracker via Excel or Numbers, you may be compelled to get even more creative with database tools like Access for Windows or Bento for Mac. These tools allow you to set up relational databases and even give you the option of setting up custom interfaces to interact with your data. Access is pretty powerful for personal database applications, and using it with other MS products, you can come up with some pretty awesome, in depth analysis and tracking of your habits and goals.

            Bento is extremely powerful and user friendly. Also with Bento you can get the iPhone and iPad app to keep your data anywhere you go.

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            You can check out Access and the Office Suite here and Bento here.

            Analog Bonus: Pen and Paper

            All these digital tools are pretty nifty and have all sorts of bells and whistles, but there are some people out there that still swear by a notebook and pen. Just like using spreadsheets or personal databases, pen and paper gives you ultimate freedom and control when it comes to your set up. It also doesn’t lock you into anyone else’s idea of just how you should track your habits.

            Conclusion

            I can’t necessarily recommend which tool is the best for tracking your personal habits and goals, as all of them have their quirks. What I can do however (yes, it’s a bit of a cop-out) is tell you that the tool to use is whatever works best for you. I personally keep track of my daily habits and personal goals with a combo Evernote for input and then a Google spreadsheet for long-term tracking.

            What this all comes down to is not how or what tool you use, but finding what you are comfortable with and then getting busy with creating lasting habits and accomplishing short- and long-term goals.

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