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10 Great Instagram Tools Every Business Should Know

10 Great Instagram Tools Every Business Should Know

Instagram is a highly popular photo sharing website which is increasing in popularity every month. With over 300 million monthly active users and over 55 million photos being shared every day, Instagram should be a vital part of your social media marketing strategy.

That’s not all. The number of people who join Instagram increases with every passing day, and soon, Instagram will become a core part of the world’s social media life. Instagram has a huge audience that you can tap into, and is relatively easy to generate interest on.

Luckily, it’s quick and easy to make Instagram a roaring success for your business. There are plenty of tools out there which automate the process of scheduling updates and make chores like editing images and making images “Instagram-friendly,” a simple task.

This guide will take a look at the ten best tools which will enhance your Instagram activity and make Instagram a seamless part of your social media marketing strategy.

All tools mentioned below are free, unless otherwise stated in some cases.

1. Latergramme

Latergramme allows you to schedule your Instagram posts by giving you phone notifications. All you have to do is upload your desired image through the web or your phone, and then schedule when you want to post the image. Once your scheduled time comes, you will get an instant notification to your phone, which provides a link to posting the image to Instagram.

This is very useful because it gives you instant notifications and takes away the hassle of trying to remember when to post and what the image was. It makes the job of remembering what to post on Instagram very seamless and surprisingly easy.

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Latergramme_screenshot_android

    2. Onlypult

    Onlypult allows you to edit your Instagram images and schedule them to be posted on your business’ Instagram account. It doesn’t just give you a notification to upload the image; it uploads the image to Instagram automatically, at the scheduled time.

    Onlypultgives you a variety of options to edit your image including adding captions, applying filters, cropping, rotating, changing brightness/darkness and much more. Once you’ve edited the image, you can schedule it to be uploaded to Instagram for whenever you want.

    If by accident, you happen to schedule the wrong image to be uploaded or want to elongate the scheduled time for when the image will be uploaded, you can very easily and quickly delete the scheduled upload

    Instapult really strives to make business for Instagram as easy as possible, and it has really struck me as the kind of tool that is always innovating and being innovated. It’s easy to use interface and simple steps makes it a joy to use Instagram for your business.

    It’s free to sign up, and you also get a 7 day free trial. After that, it costs $12 a month.

    Onlypult - Scheduling Instagram posts

      3. Iconosquare

      This tool enhances your Instagram experience by curating all images from your feed into a mash up which makes it quick to comment, like and share other Instagram posts. You can also get statistics such as most popular content and number of followers. These statistics give you valuable insights into Instagram marketing such as what works, and what doesn’t—and what makes your followers the most engaged.

      Iconosquare also has a wealth of other tools which are sure to enhance your Instagram efforts, such as giving you a full platform to organize and host an Instagram contest.

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      statigram

        4. Canva 

        Canva is a graphic design tool which allows you to create designs for social media, either using images or not. One of the features on Canva gives you the option to create Instagram sized designs which have the optimial size for Instagram sharing. You will also find dozens of fresh Instagram design templates which you can use to quickly make an Instagram design. To change the design, you use the icons, text (in a variety of fonts and colours) and symbols which all make the design more unique and appealing.

        Once your design is ready, you can download it and upload to Instagram.

        canva

          5. Crowdfire

          Crowdfire (previously JustUnfollow) is a tool which helps manage your Instagram followers. This handy tool allows you to:

          • See users who unfollowed you
          • Follow large amounts of people interested in your niche
          • Users who are inactive on your profile

          In short, you can manage all your followers on Instagram and target large amounts of people who are interested in your niche and would love receiving updates on your business or website. With over 10 million users, Crowdfire is becoming the go-to tool for managing your Instagram or Twitter followers.

          This is literally, the only tool that shows you who has unfollowed you on Instagram

          Crowdfire In Action

            6. Repost

            Repost is a mobile app which allows you to repost other Instagram photos (with attribution), where the regular Instagram platform doesn’t allow you to. This makes it quick and simple to repost other people’s content, build relationships and interact with your community.

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            What I particularly like about this app is that it makes reposting a seamless experience. I have found that by using this app, many of my followers have actually interacted with me more as a result of me re-posting their photos.

            repost

              7. Twtrland

              This tool allows you to evaluate your competition’s Instagram accounts such as which photos are their most popular, statistics on their weekly Instagram activity, their followers plus who they’re following. This tool was originally developed for Twitter but it recently expanded by including Instagram and Facebook too.

              This tool is exceptionally useful because it gives you access to the biggest influencers in your industry, and shows you what works for them. Since these people work in the same niche as you, it is very easy to see what your target audience is interested in and create images which will highly resonate with them.

              Competitive intelligence gives you more insights on what your competitors are doing, and shows to you what works and what doesn’t—in your niche. This tool makes snooping on your competitors simple and very straightforward. Once you see which photos are the most shared, you can try and replicate that success by posting a photo which has the same style or uses a similar approach to their photos.

              twtrland

                8. Over

                Over is an iPhone and Android mobile application which allows you to write text on your images, and create beautiful text overlays. This app is perfect for Instagram marketing, because Instagram users adore sharing images with text overlays.

                You can get very creative with this tool. Here is a quick sampler of the kinds of text overlays you could create:

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                • Quotes – Instagram users love sharing motivational and inspiring quotes. Get some quotes that are related to your niche through QuoteBrain or … Then, get some images either through your own camera or with free stock image sites such as Unsplash. Then, upload your desired image to Over and add text with it. You can then upload it to Instagram, and get a ton of shares!
                • Statistics – Got a surprising statistic that’s sure to shock your followers? Use Over to add a statistic to an image, and upload to Instagram.
                • Questions – If you want to get Instagram commenting on your profile, the best way to do it is through questions. Ask your followers a simple yet interesting question through overlaying the question’s text on an image. Eg: An icecream company could ask something like, “What’s your favorite icecream flavour?” Use this tactic to do some market research or to find out if your customers have any ideas for new products.
                • Announcements – If you’ve got some exciting news about your business that you’d like to share, do it by adding the announcement text to an image. Make it exciting and choose a great image!

                Shoes-HighRes

                  9. SocialRank

                  SocialRank allows you to get exclusive insights into your Instagram followers, such as who your most valuable follower is, what posts your followers are sharing, what interests your followers have, where your followers are located and much more. Basically, it’s an analytics platform for your Instagram followers.

                  This tool was previously only available for Twitter, but since the userbase of Instagram has grown exponentially over the last year, SocialRank have decided to make their analytics available for Instagram too.

                  Once you sign up, you can get access to all the stats on your followers, and a variety of other extras such as seeing how your brand matches to your competitors, and filtering your followers by interest, activity and location.

                  Overall, I think that this tool is a fantastic platform that you can use to see who your followers really are. Behind the number, is an audience of real people. SocialRank will help you to identify with your followers and create Instagram posts that will resonate with them.

                  socialrank in action

                    10. Pic Stitch

                    Sometimes, the best Instagram photos are collages which comprise of multiple images, all mashed up into a single photo. Making a collage saves time, and spares your followers from receiving multiple images all at once. For example, if your business hosted an event, and you had photos you’d like to share, you could create a collage of the best images of that event. Creating collages brings your Instagram profile to the next level.

                    The best and easiest way to make collages is with Pic Stitch, a mobile app. This is particularly useful and better than other photo collage makers, because it can be used on the go. When you’re at an event, you can simply use the app to make the collage, and then, upload to Instagram. There’s no fuss, no online editors needed and everything is done in minutes, if not seconds.

                    picstitch

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                      Published on November 9, 2018

                      How to Improve Your Computer Skills to Get Ahead in Your Career

                      How to Improve Your Computer Skills to Get Ahead in Your Career

                      Technology has taken the business world by storm. People and businesses are progressively reliant on technology world these days. As a result, the people with impressive knowledge and experience with a computer are in demand.

                      Considering this growing market trend, if you too wish to bag a profitable job, this article is apt for you. Here, we will dig deeper into the business and technology world to look into what are the best computer skills one should invest in and what resources to get help from.

                      So, are you ready? Here we begin.

                      6 Most-In Demand Computer Skills This Year (and Beyond)

                      When talking about computer skills, following are the 6 computer skills that can fill your mailbox with endless job opportunities (besides, having an English and Hindi typing speed of 40+ WPM):-

                      1. Spreadsheets and Databases

                      Considering the treasure trove of data companies are handling these days, Spreadsheet and Database management skill tops the list. It is considered the most wanted job skill in the market, with a salary of around $53,129/yr for an entry-level position. However, the spreadsheet skill does not confine to auditing data from cells.

                      To get hired based on this computer skill, you need to become a Spreadsheet ninja. From storing data to organizing them, applying complex mathematics formulas, and creating complex macros, you need to be an expert at all.

                      In other words, you need to have an expertise at working with:

                      • Microsoft Excel
                      • Microsoft Access
                      • Statistics
                      • Data Analytics
                      • Adobe Campaign
                      • Quickbooks
                      • XML Database management system
                      • Filemaker Pro
                      • MATLAB
                      • Hive
                      • FORTRAN
                      • RDBMS (Relational Database Management System)
                      • SAS

                      2. Social Media, Email, and Blogging

                      Though people are socially active, not everyone knows how to use the social media tools on the professional front. In such a scenario, having an expertise at writing engaging yet professional emails, writing blogs, and managing social media activities is a ticket to entry in reputed organizations.

                      Some of the skills related to social media, email and blogging that will have a leg up in the hiring process are:

                      • Content Management System (CMS)
                      • Google Analytics
                      • Cascading Style Sheets (CSS)
                      • Email Marketing
                      • Web Page Design
                      • WordPress
                      • Digital Media
                      • Search Engine Optimization (SEO)
                      • Campaign Management Software

                      3. Graphic Design and Word Processing

                      A solid grasp of skills to present the gained information in the much readable form is another market need. When considering this computer skill category, you need to enhance your skills at:

                      • Adobe Photoshop
                      • Adobe InDesign
                      • Adobe Illustrator
                      • AutoCAD
                      • CorelDRAW
                      • Microsoft Visual Studio
                      • Maya
                      • Microsoft Word
                      • Microsoft Publisher
                      • Operating Digital Cameras

                      4. Software and Hardware Design and Development

                      The Software and Hardware development, in simpler language, means designing, implementing, and testing the computer software/hardware applications. It is the most profitable computer skill, with a different job opening, including Software Architect, Software Analyst, Software programmer, Hardware configuration, etc.

                      To be capable of developing and testing the software and hardware, you need to peruse your users’ needs and build an application that hits their pain points. You need to work with different web and mobile app coding languages for gaining the attention of your audience, some of which are:

                      • HTML
                      • C/C++
                      • Java
                      • Python
                      • XML
                      • UI/UX
                      • LINUX
                      • CISC and RISC architecture
                      • Embedded Processor Hardware Design
                      • Memory Management
                      • PCB Layout
                      • SQL

                      5. IT Troubleshooting

                      Working on computers is one thing and having a knack of looking into the associated issues and resolving them in real-time is another. There are various employees and graduates who work with computer systems in their daily lives, but get confused when it comes to dealing with frozen programs and performing routine maintenance.

                      So, if you are familiar with the basic anatomy of computers and machines and know the tricks to perform such tasks to streamline the working process, enter the IT support arena. The prime IT troubleshooting skills one needs to work upon are:

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                      • Backup management
                      • Diagnostics
                      • End User support
                      • Client-Server management
                      • Installation and configuration
                      • Issue tracking system (ITS)
                      • System administration
                      • Tech support

                      6. Enterprise Systems

                      Many Enterprises have their own enterprise solutions like PeopleSoft for managing their data and operations.

                      Becoming a master at using the enterprise solutions mentioned in their ‘Requirements’ area can also lessen the barrier to get a job.

                      The Roadmap to Excel Your Computer Skills

                      Now that you know the 6 most popular computer skills in the market, the first decision, you need to take is which computer skill you want to work upon. All the skills are equally considerable for making a career ahead. So, choose one as per your interest.

                      Once done, look forward to the following resources for boosting your computer skills and getting a reputed, handsome job.

                      Depending on the computer skill you opt, here are the online courses you can turn to for elevating your career opportunities:

                      1. Become a Spreadsheet and Database Ninja

                      a. Microsoft Excel Training Online Course – Basic & Advanced

                      Whether you are a beginner, intermediate or expert at working with spreadsheets, this online course has something new for everyone to become excel efficient users.

                      Divided into 48 interesting lessons, the course empowers you to learn the technique of using mathematical, statistical, logical and text functions, sorting and filtering the data, creating Pivot Tables, building macros, finding a value with VLOOKUp, and much more.

                      b. Excel- Online Courses, Classes, Training, Tutorials on Lynda

                      This is another impressive course to unlock the power of Excel. Designed for people from all walks of life and familiarity with Excel tools. This course helps you gain in-depth knowledge from the experts about this data-analyzing tool and make the magic in spreadsheet creation and management process.

                      c. SQL & Database Design A-Z™: Learn MS SQL Server + PostgreSQL

                      Build a successful career in the data analytics world with this online course.

                      Revolving around the two top databases, MS SQL and PostgreSQL, this course will give you a comprehensive knowledge of the working of the databases and understanding of all the related elements, including how to create, update, organize, and safeguard the data.

                      2. Rule the Social Media World

                      a. Free Social Media Course by HubSpot

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                      Introduced by the top experienced inbound professors from Hubspot, here you will get a comprehensive knowledge of Social media marketing.

                      From understanding how to build relationships on different social media platforms to creating a perfect strategy to engage them, leveraging the benefits of social advertising, and analyzing your social media ROI, this course will bring out the best out of you.

                      b. Write Professional Emails in English by Coursera

                      This online course will be the right weapon to look into the differences and similarities between different email styles, improve your English writing skills, write effective subject lines, maintain the formality tone in emails, and more to make a powerful impact on the receivers with your email.

                      c. Ninja Writing: The Four Levels of Writing Mastery

                      Founded by Udemy, this online course will excel your skills to build a masterpiece everytime you write.

                      Here, you will get the guidance from the editors of the top newspapers and websites, and understand what kind of words and tone to use for leaving a spellbinding impact on the readers.

                      3. Launch Your Own Software or Hardware Equipment

                      a. Hardware and Software Courses by Coursera

                      From Big Data to IoT, Sensor Circuit Design, Embedded Software and Hardware Architecture, and Motor Control Circuit, this course will give you a glimpse of all the hardware devices, equipment, and programming languages to build wonders.

                      b. Free Software and Web Development Certifications Online by Alison

                      Become the software developer market demands with Alison’s Java, C#, Python, R, PHP, or MySQL database course. From backend to frontend development and software testing.

                      The course helps you to learn how to design, develop and test software and working in a team while contributing to the team success.

                      c. Free Online Software Development and MOOCs Course by Class Central

                      The Class Central online course will make you a master of software development. Here, you will learn the basic concepts of development like Agile, Design Patterns, and Version Control with Git, along with gaining experience of working with the top programming languages.

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                      4. Live and Breathe Creativity

                      a. Udemy: Introduction to Graphic Design

                      It is a top-rated program for the new learners and designers to explore the Graphic Design world.

                      From the history of communication to the design principles, the course will help the students to learn everything specifically and implement in the real world.

                      b. Canva Design School

                      From a beginner to advanced level, this course will provide you with an elaborated and comprehensive knowledge of graphic design. In the form of 4 modules, this course will help the interested graphic designers to try out their skills at Graphics, ranging from fonts to colors, backgrounds, images, shapes, and layouts.

                      c. Microsoft Word – Basic & Advanced

                      62 personalized lessons, premium video tutorials, and unlimited tests and quizzes – this certified course has everything that will make your entry to the business world easier.

                      d. Microsoft Office: Word, Excel and Access Productivity Bundle

                      The course will make you productive in Word, Excel, and Access through video lectures, articles, and various other supplemental resources.

                      Besides, it will offer you exclusive tips and tricks to enhance your skills at using Microsoft office.

                      5. Raise Your Reflexes to IT Troubleshooting

                      a. IT Troubleshooting Skill Training by Udemy

                      IT Troubleshooting Skill Training will upgrade your logical concepts over technical components to find and repair faults.

                      It will provide you with a methodological approach to learn the basics of troubleshooting, practice them via exercises and drills, and enhance your IT troubleshooting intelligence.

                      b. IT Help Desk Online Course on Lynda

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                      The Lynda’s IT troubleshooting online course will train you how to respond to the issues related to Windows 10, Office 365, JIRA software, and more, from a local as well as a remote location.

                      Mobile Apps and Websites to Enhance Computer Skills

                      The aforementioned online courses will undoubtedly train you for a successful career ahead. But, in case you want a long-term support, turn towards the following websites and mobile apps:

                      • Duolingo – Duolingo app will improve your spoken and written communication skills in different languages. With the magic of gamification added to the study, the app will make learning a fun and addictive task.
                      • Hemingway – Hemingway app defines the length, complexity, and common errors associated with the sentences. In this way, it helps you to write effectively and go ahead in the career.
                      • Udemy – The Udemy, with its 2000+ courses, is a great platform to master new skills, advance your career and explore the newer technologies and programming languages. Enrol a course as per your budget and make a brighter future.
                      • eDX – eDX is yet another commendable platform you can look forward to. The platform offers you the best of the tutorials prepared by the business professionals and technology experts, ensuring a great boost in your computer skills.
                      • Excel Easy – Excel Easy, as the name depicts, will make working with Excel easier for you via their detailed tutorials and 300+ real-life examples.
                      • GCF LearnFree.org – It is a one-stop platform for accelerating your future in the computer world. From graphic design to Microsoft Office, resume writing, enhancing adaptability, and much more, the top experts will guide you with everything on this platform.
                      • QuarkXPress – The QuarkXPress will aid you to add soul to your design with its unparalleled collection of font style, size, and typography. The best part is that it is avails all the options in different languages, including English, Spanish, German, French, and Italian to name a few.

                      Bonus: Tips to Accelerate Your Approach For a Better Career Ahead

                      Though these resources will make you stand out from the crowd and get hired at once, you need to focus on various other things, such as:

                      1. Practice, Practice, Practice

                      It is common to forget what we learn. To ensure that you do not miss any opportunity just because you forgot, keep practising.

                      Make it your routine. Polish your computer skills and you will surely end up getting an offer letter from a recognized firm.

                      2. Work on Your Efficiency

                      Remembering what you learned is not enough; practice to enhance those skills to do better.

                      For example, if you take around 50 minutes to create a design, target for 40 minutes.

                      3. Look for Shortcuts

                      Smart work rules over hard work more often. So, look forward to learning shortcuts to do any task. This will increase your chances to crack an interview and get selected.

                      4. Apply for an Internship

                      Last but not the least, apply for an internship to see what’s trending in the market and how much you are ready for it. While doing an internship, pay attention to your weak points and work on them. This will ensure a success when you apply for your dream job.

                      By the late, it’s never too late to be an intern or grab whatever opportunity to learn something new! Here’s how:

                      How to Start Over and Reboot Your Life When It Seems Too Late

                      The Bottom Line

                      Seeing the current market scenario, it is evident that having computer skills is a boon for a better career ahead.

                      So, rather than struggling with thousands of other things and trying to crack interviews, focus on the computer skills mentioned in this article. Utilize the resources and experts’ tips shared and look forward to having a successful and prosperous future.

                      Featured photo credit: Glenn Carstens-Peters via unsplash.com

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