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It’s Not a Matter Of Priority, It’s a Matter of Attention

It’s Not a Matter Of Priority, It’s a Matter of Attention
    Priority

    I work in a large company where we “prioritize” everything. In fact, we are so good at priortizing that we have multiple priorities at any given time. And even after that we have long meetings to discuss what priorities are the most important. It feels like we are trying to meet the demands of everyone else and not our projects.

    Coming from the “cult-like” GTD background I have been shaped to believe that there is no such things as priorities, that something is important or it isn’t and that we can intuitively figure it out without a 1, 2, 3 – A, B, C type of prioritization code. Yet, the masses of people in the corporate world hang onto prioritization for dear life and with it do work that may not be important to them at all.

    The definition and the attitude

    I’m somewhat simple when it comes to figuring things out. That’s why I like definitions. It’s hard to talk about something without knowing what that thing means. So, priorities are:

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    “Precedence, especially established by order of importance or urgency.”

    So, a priority is a list of stuff in order of what is most important. But important to who? And how do we know what is more important than something else.

    My wife and I discuss (argue) about what is more important to me during the week. Is it programming? Writing? How about washing the dishes? What is my highest priority? Also, during work meetings we talk about how we will “balance and manage our priorities” and how we need to “prioritize” our work.

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    Like I said before, I have ingrained and strong opinions about prioritization and the lack of it. I truly believe that something should either have your attention or it shouldn’t. I don’t think that we really need to put stars and colors next to our tasks to show how important they are. We need to find our attention and stick to it.

    Why not applying your attention to what really matters is dangerous

    I really do like what Mr. Merlin Mann speaks about in his time and attention talks. He believes (and pontificates) that all we have is time and attention and that priorities may not really work. What it comes down to is understanding what is important in your life and then devoting attention and focus to it; not to worry about what has a bigger star next to it and what order it falls into.

    Your A, B, C – 1, 2, 3 system may help you sort the important things in your list of tasks, but I know that just taking a quick read through what is on your plate will easily show you where your time and attention needs to be drawn to. And that is the key. We need to concentrate on what is important to us: not what some external force deems as important.

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    Applying attention to what you and outside entities have agreed on as a priority (this can be work, family, or even friends), and not to what you feel is more important is a sure fire way to not pay attention to what your calling is. In fact, this difference between what is important to you and what is important to other entities is grounds to grow some awesome resentments, produce little, and grow bring about procrastination.

    Identify and attend to

    So, instead of listing out what you think is important try to step back and identify the top 5 to 7 things that are important to you. Then throw out the rest. Seriously, if you have more than 7 “Areas of Responsibility” on your plate you are probably spreading yourself too thin. I know that I would be.

    So to be a good sport, here are my top areas of attention:

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    • Husband
    • Friend
    • Personal and spiritual Health
    • Employee of Erie Insurance
    • Editor at Lifehack
    • Software development and writing

    Anything outside of that is just cruft or fun. I know it’s hard to swallow, especially if you were or are a “yes man” like I once was, but the fact is that you can only devote your attention to so much, and that has to be devoted to what you deem important. If you can cut out all the excess stuff that is in your life, you know, the stuff that you are failing at “prioritizing”, then you can get some real work done and even become a better person while doing it.

    Instead of prioritizing all of your work try identifying was is totally important to you apply your attention to that.

    More by this author

    CM Smith

    A technologist and writer who shares advice on personal productivity, creativity and how to use technology to get things done.

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    Last Updated on February 15, 2019

    7 Clever Goal Tracker Apps to Make the Most of Your Business in 2019

    7 Clever Goal Tracker Apps to Make the Most of Your Business in 2019

    There’s nothing more fulfilling than the sense of accomplishment you get by achieving your business goals.

    Gone are the days when you used pen and paper to take notes and manage your work day. As millennials are relying heavily on technology to manage almost everything from finances to their personal fitness, goal tracking apps are also becoming increasingly popular.[1]

    In this piece, we will shed some light on 7 such goal tracking apps that you can use to streamline your operations.

    I have handpicked these apps from a software rating web services site Best Online Reviews. Industry experts review software on these websites and help businesses to find the right solutions to meet their various, unique business requirements.

    1. Aha!

      Aha! is a California-based roadmap software provider and offers excellent goal tracking app that lets you define goals and objectives for projects. The app also lets you list out primary tasks and allows you to focus on them.

      Hosted securely on the cloud, the app offers enhanced communication tools for sharing updates through emails with select colleagues or the entire organization.

      Aha! is available on multiple platforms such as the web, Android, iOS, Windows, etc. and starts from $59 per month per user.

      Available for Web

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      2. Asana

        Asana is one of the more popular project management apps available for businesses. It lets you organize all your team’s work, such as setting up and tracking goals, creating tasks, sharing files and notes, etc.

        Asana also allows your team to organize all their tasks and focus on urgent priorities. Moreover, the app offers a delightful user experience that makes task management simple and easy.

        Asana is available on multiple platforms from PCs and Mac to iOS and Android. Multi-channel adaptability makes Asana the perfect choice to track your goals anytime, from anywhere.

        Available for iOS | Android | Web

        3. Basecamp

          Basecamp is an excellent tool to manage all your team’s projects and keep your activities organized. It opens a new thread for every task and that task is visible by the whole team.

          With Basecamp, you can schedule tasks, add to-dos, discuss tasks by adding comments, add files and attachments, and much more.

          The app is available on both mobile and desktop platforms and costs $99 per month. It is available on the web, Android, and iOS platforms and offers excellent multi-channel access.

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          Available for iOS | Android | Web

          4. Forecast

            An efficient tool for successful task management, Forecast is also a popular goal tracking app. Apart from effective milestone tracking, the app also offers convenient status reporting.

            Forecast uses project history to let you know the status of your current work. Moreover, it uses the power of artificial intelligence (AI) to provide high-quality assistance. It is a robust app for small teams to track goals and time.

            Forecast is available for free and comes with Android and iOS app support. The premium version of the app starts from $19 per month per user.

            Available for Web

            5. Wrike

              Wrike is a cloud-based collaboration and project management app that successfully manages projects from start to finish. It lets you create tasks, track work progress and retrieve reports with ease.

              The app also gives real-time work updates and helps team members to understand their work priorities. A custom report builder helps you to generate in-depth reporting.

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              Wrike’s premium version is available from $9.80 per month per user and is available on multiple platforms.

              Available for iOS | Android | Web

              6. Todo.vu

                Todo.vu is a unique platform that delivers enhanced customer relationship management (CRM), task management, time tracking, and billing functionality in a single app.

                According to Capterra, it’s an ideal app for freelancers and consultants, who are looking for tools to improve efficiency and transparency.

                Although the app is free to use with basic features, the premium plan starts from $5 per month per user. The app also comes with calendar sync and task reminder functionality to keep you on track, always.

                Available for Web

                7. Flock

                  Looking for a tool to simplify task management? Try out Flock.

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                  Flock comes with enhanced goal tracking and additional features like instant messaging.

                  Moreover, Flock offers tons of integrations with tools such as Google, MailChimp, Jira, Dropbox, etc. It is a powerful tool that’s packed with robust features such as reminders, notes, polls and to-dos.

                  Even though you can use the tool for free, the paid version of Flock is available from $4.50 per month per user.

                  Available for iOS | Android | Web

                  Conclusion

                  Businesses need high-quality project management tools to streamline collaboration and operations. Enhanced goal tracking apps make it easy for your team to improve productivity by keeping its tasks organized.

                  But it’s essential that you choose an app that meets your unique business requirements. You can choose from the above-mentioned apps to streamline operations and improve the productivity of your team.

                  Featured photo credit: Alvaro Reyes via unsplash.com

                  Reference

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