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6 Tips to Learn Effective Writing from George Orwell

6 Tips to Learn Effective Writing from George Orwell

Many people ask what it takes to become a good writer, when I think what they’re really wanting to ask is: what does it take to be an effective writer? The former can only be answered based on individual opinion, whereas the latter can’t be argued. Effective writing is concise and effortless. It says what needs to be said and nothing more, though for most writers this is a lot easier said than done. As they say, “Easy reading is damn hard writing.”

George Orwell, most famous for his novels Animal Farm and 1984, was also famous for his journalism and essays – particularly, the timelessness of his six rules for writers. Honestly, who better to learn from? His writing is friendly and welcoming. He always focused on simplicity and didn’t drown his readers with unnecessary words or jargon.

His tips have always been the key ingredient of my writing career: whenever I find myself over thinking my creative process, his tips are what I turn to in order to regain my focus.

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Here are 6 tips to learn effective writing from George Orwell:

1. Never use a metaphor, simile or other figure of speech which you are used to seeing in print.

This first tip is so much harder than I thought it would be! Clichés are deeply embedded in our everyday conversations due to their casual nature – so much so, they become difficult to avoid because of how mindlessly we say them. (Guaranteed, I’m going to skim over this article as I’m revising it and will miss at least three.) During casual chats with friends and family, not such a big deal, but when you use them in your writing, one of two things usually happens:

  • Your reader will wonder why you didn’t take the time to find a more interesting way to tell your story, and might peg you as a beginner.
  • Your reader will shrug it off, but will have no emotional response to your writing whatsoever.

Epic. Fail.

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Always ask yourself as you’re writing: “How can I say this in a fresh way?”

2. Never use a long word where a short one will do.

I’m going to blame this widely made blooper on high school English class, where rigid essays with stiff prose scored you many As, but don’t translate at all into writing for the real world. As an avid reader, there’s nothing that distracts me more than having to stop, figure out how to pronounce a word, then bust out my dictionary to find out what it even means. Most people won’t do this – they’ll assume you’re pretentious and move on.

Always use words that can be understood by as wide an audience as possible.

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3. If it is possible to cut a word out, always cut it out.

Less is more. Make every single word you’re using count toward your big picture. Use your delete key so much you rub the word right off. Any word that doesn’t belong dilutes your overall message, making for weak prose.

4. Never use the passive where you can use the active.

An active voice means the subject is performing the verb. For example:

Active: Doug hit the tennis ball.
Passive: The tennis ball was hit.

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Using an active voice makes your writing sound more concrete, direct, and confident.

5. Never use a foreign phrase, a scientific word or a jargon word if you can think of an everyday English equivalent.

This is one of my biggest challenges, especially when I’m working on health articles where disorders and terminology pop up as often as I need a coffee refill. It’s crucial to find equivalent wording a wide range of people can relate to and understand.

6. Break any of these rules sooner than say anything outright barbarous.

Make sure each piece you write is completed to its highest standard. This is often our biggest challenge, since how do we know if it’s the best it can be when we’re so close to the project? Plus, we’re always growing and changing and so are our writing skills – what we think is fabulous today could be hamster cage lining to us tomorrow. Here, I let my instincts be my guide. If I’ve done my absolute best, that’s all anyone can ask for. You have to let it go, take everything you’ve learned, and move onto your next writing project.

Whether you’re writing fiction, non-fiction, or an e-mail to a friend, these rules apply to everywhere you use the English language. Always remember: efficient equals effective.

I highly recommend you read his entire essay to learn effective writing from George Orwell. It’s a must-read!

Whose writing style do you admire? How have they helped you form your own?

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Krissy Brady

A women's health & wellness writer with a short-term goal to leave women feeling a little more empowered and a little less verklempt.

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Last Updated on September 30, 2020

Effective vs Efficient: What’s the Difference Regarding Productivity?

Effective vs Efficient: What’s the Difference Regarding Productivity?

When it comes to being effective vs efficient, there are a lot of similarities, and because of this, they’re often misused and misinterpreted, both in daily use and application.

Every business should look for new ways to improve employee effectiveness and efficiency to save time and energy in the long term. Just because a company or employee has one, however, doesn’t necessarily mean that the other is equally present.

Utilizing both an effective and efficient methodology in nearly any capacity of work and life will yield high levels of productivity, while a lack of it will lead to a lack of positive results.

Before we discuss the various nuances between the word effective and efficient and how they factor into productivity, let’s break things down with a definition of their terms.

Effective vs Efficient

Effective is defined as “producing a decided, decisive, or desired effect.” Meanwhile, the word “efficient ” is defined as “capable of producing desired results with little or no waste (as of time or materials).”[1]

A rather simple way of explaining the differences between the two would be to consider a light bulb. Say that your porch light burned out and you decided that you wanted to replace the incandescent light bulb outside with an LED one. Either light bulb would be effective in accomplishing the goal of providing you with light at night, but the LED one would use less energy and therefore be the more efficient choice.

Now, if you incorrectly set a timer for the light, and it was turned on throughout the entire day, then you would be wasting energy. While the bulb is still performing the task of creating light in an efficient manner, it’s on during the wrong time of day and therefore not effective.

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The effective way is focused on accomplishing the goal, while the efficient method is focused on the best way of accomplishing the goal.

Whether we’re talking about a method, employee, or business, the subject in question can be either effective or efficient, or, in rare instances, they can be both.

When it comes to effective vs efficient, the goal of achieving maximum productivity is going to be a combination where the subject is effective and as efficient as possible in doing so.

Effectiveness in Success and Productivity

Being effective vs efficient is all about doing something that brings about the desired intent or effect[2]. If a pest control company is hired to rid a building’s infestation, and they employ “method A” and successfully completed the job, they’ve been effective at achieving the task.

The task was performed correctly, to the extent that the pest control company did what they were hired to do. As for how efficient “method A” was in completing the task, that’s another story.

If the pest control company took longer than expected to complete the job and used more resources than needed, then their efficiency in completing the task wasn’t particularly good. The client may feel that even though the job was completed, the value in the service wasn’t up to par.

When assessing the effectiveness of any business strategy, it’s wise to ask certain questions before moving forward:

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  • Has a target solution to the problem been identified?
  • What is the ideal response time for achieving the goal?
  • Does the cost balance out with the benefit?

Looking at these questions, a leader should ask to what extent a method, tool, or resource meets the above criteria and achieve the desired effect. If the subject in question doesn’t hit any of these marks, then productivity will likely suffer.

Efficiency in Success and Productivity

Efficiency is going to account for the resources and materials used in relation to the value of achieving the desired effect. Money, people, inventory, and (perhaps most importantly) time, all factor into the equation.

When it comes to being effective vs efficient, efficiency can be measured in numerous ways[3]. In general, the business that uses fewer materials or that is able to save time is going to be more efficient and have an advantage over the competition. This is assuming that they’re also effective, of course.

Consider a sales team for example. Let’s say that a company’s sales team is tasked with making 100 calls a week and that the members of that team are hitting their goal each week without any struggle.

The members on the sales team are effective in hitting their goal. However, the question of efficiency comes into play when management looks at how many of those calls turn into solid connections and closed deals.

If less than 10 percent of those calls generate a connection, the productivity is relatively low because the efficiency is not adequately balancing out with the effect. Management can either keep the same strategy or take a new approach.

Perhaps they break up their sales team with certain members handling different parts of the sales process, or they explore a better way of connecting with their customers through a communications company.

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The goal is ultimately going to be finding the right balance, where they’re being efficient with the resources they have to maximize their sales goals without stretching themselves too thin. Finding this balance is often easier said than done, but it’s incredibly important for any business that is going to thrive.

Combining Efficiency and Effectiveness to Maximize Productivity

Being effective vs efficient works best if both are pulled together for the best results.

If a business is ineffective in accomplishing its overall goal, and the customer doesn’t feel that the service is equated with the cost, then efficiency becomes largely irrelevant. The business may be speedy and use minimal resources, but they struggle to be effective. This may put them at risk of going under.

It’s for this reason that it’s best to shoot for being effective first, and then work on bringing efficiency into practice.

Improving productivity starts with taking the initiative to look at how effective a company, employee, or method is through performance reviews. Leaders should make a point to regularly examine performance at all levels on a whole, and take into account the results that are being generated.

Businesses and employees often succumb to inefficiency because they don’t look for a better way, or they lack the proper tools to be effective in the most efficient manner possible.

Similar to improving a manager or employee’s level of effectiveness, regularly measuring the resources needed to obtain the desired effect will ensure that efficiency is being accounted for. This involves everything from keeping track of inventory and expenses, to how communication is handled within an organization.

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By putting in place a baseline value for key metrics and checking them once changes have been made, a company will have a much better idea of the results they’re generating.

It’s no doubt a step-by-step process. By making concentrated efforts, weakness can be identified and rectified sooner rather than later when the damage is already done.

Bottom Line

Understanding the differences between being effective vs efficient is key when it comes to maximizing productivity. It’s simply working smart so that the intended results are achieved in the best way possible. Finding the optimal balance should be the ultimate goal for employees and businesses:

  • Take the steps that result in meeting the solution.
  • Review the process and figure out how to do it better.
  • Repeat the process with what has been learned in a more efficient manner.

And just like that, effective and efficient productivity is maximized.

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Featured photo credit: Tim van der Kuip via unsplash.com

Reference

[1] Merriam-Webster: effective and efficient
[2] Mind Tools: Being Effective at Work
[3] Inc.: 8 Things Really Efficient People Do

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