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5 Tips For Writing Top-Notch Content That Shares Itself

5 Tips For Writing Top-Notch Content That Shares Itself

There are hundreds of millions of blogs on the Internet, so why should anyone care about yours? If you want to write top-notch content people care about, you need to do everything within your power to stand out from the pack. Apply the following 5 tips if you want to craft emotionally powerful blogs that your reader can’t resist talking about.

1. Know Your Audience

Before you pound out a blog, consider the characteristics of your reader. Are they busy people who appreciate concise material that gets straight to the point without one iota of meandering, or would they appreciate a good in-depth personal story to illustrate your point? If you’re not sure, experiment with short action-based posts and long story-based posts to discover what format results in more interaction, shares, and traffic. Be a relentless self-experiment until you discover what makes your audience tick.

2. Keep It Real

Trying to write material that connects with every single person will guarantee that you connect with no one. Think about it: do you enjoy reading generic content devoid of personality or purpose? Let your personality shine because phoniness can be detected from miles away.

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3. Illustrate Their Pain and Provide a Solution

Every post you write should solve a problem your reader is struggling with. Hook your reader by illustrating their pain in agonizing detail. If you need some help, ask yourself the following questions to get started:

  • What are some common shared goals of my target audience?
  • Why do they typically fail to meet those goals?
  • What negative thoughts are they telling themselves that prevent them from taking action?
  • How would taking action directly benefit them today?

4. Be Aware of Why People Share

People share content online as an extension of themselves, so you need to be aware of the psychological triggers that lead your readers to engage with your material. The easiest way to grasp this concept is simple: think about the last few blogs or articles you shared and ask yourself, “Why did I share this particular piece of material?” Below are the most common reasons people click the share button:

Helpful: If a reader was helped by a blog, they might feel inspired to share it with their friends so they can benefit too.

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Funny: People love to show everyone how witty they are, so they will be more than happy to share some laughs with their friends.

Exclusive: The best bloggers make their readers feel like they are part of a special club or movement. If you can make your audience feel like insiders, they will be unable to resist talking about you.

When in doubt, consider the firmly held beliefs of your audience and write a blog that is in complete agreement with their existing worldview. Pay attention to the comments people make on shared articles and you’ll probably notice things like:

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  • Amen!
  • This is SO true!
  • I couldn’t have said it better myself!

In other words, no one ever changes their mind about anything important because of a blog on the Internet. Write material that speaks to the beliefs of your reader and they will share your content as an extension of themselves.

5. Use Power Words Full of Emotional Weight

Tell me which passage sounds better:

“Losing weight can become frustrating if you keep trying and trying without achieving any results. Click here to learn about 10 sure-fire ways to lose fat.”

Yawn.

 “Are you sick and tired of crash diets that don’t include enough food to feed a mouse? Click here if you want to build a sexy body that allows you to walk with confidence and swagger… no restrictive dieting required.”

Now we’re talking! To craft top-notch content people care about, don’t merely consider what your audience wants but become aware of why they want it. Help your reader visualize the specific benefits they desire by using power words that elicit a strong emotional response. Click here for a comprehensive list of 317 power words that will instantly make you a better writer. To maximize the impact of your new-and-improved vocabulary, combine those power words with these 8 qualities of powerful writing.

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More by this author

Daniel Wallen

Daniel is a writer who focuses on blogging about happiness and motivation at Lifehack.

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Last Updated on May 24, 2019

How to Be Productive at Home and Make Every Day a Productive Day

How to Be Productive at Home and Make Every Day a Productive Day

If you’ve ever wondered how to be productive at home or how you could possibly have a more productive day, look no further.

Below you’ll find six easy tips that will help you make the most out of your time:

1. Create a Good Morning Routine

One of the best ways to start your day is to get up early and eat a healthy breakfast.

CEOs and other successful people have similar morning routines, which include exercising and quickly scanning their inboxes to find the most urgent tasks.[1]

You can also try writing first thing in the morning to warm up your brain[2] (750 words will help with that). But no matter what you choose to do, remember to create good morning habits so that you can have a more productive day.

If you aren’t sure how to make morning routine work for you, this guide will help you:

The Ultimate Morning Routine to Make You Happy And Productive All Day

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2. Prioritize

Sometimes we can’t have a productive day because we just don’t know where to start. When that’s the case, the most simple solution is to list everything you need to get accomplished, then prioritize these tasks based on importance and urgency.

Week Plan is a simple web app that will help you prioritize your week using the Covey time management grid. Here’s an example of it:[3]

    If you get the most pressing and important items done first, you will be able to be more productive while keeping stress levels down.

    Lifehack’s CEO, Leon, also has great advice on how to prioritize. Take a look at this article to learn more about it:

    How to Prioritize Right in 10 Minutes and Work 10X Faster

    3. Focus on One Thing at a Time

    One of the biggest killers of productivity is distractions. Whether it be noise or thoughts or games, distractions are a barrier to any productive day. That’s why it’s important to know where and when you work best.

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    Need a little background noise to keep you on track? Try working in a coffee shop.

    Can’t stand to hear even the ticking of a clock while writing? Go to a library and put in your headphones.

    Don’t be afraid to utilize technology to make the best of your time. Sites like [email protected] and Simply Noise can help keep you focused and productive all day long.

    And here’s some great apps to help you focus: 10 Online Apps for Better Focus

    4. Take Breaks

    Focusing, however, can drain a lot of energy and too much of it at once can quickly turn your productive day unproductive.

    To reduce mental fatigue while staying on task, try using the Pomodoro Technique. It requires working on a task for 25 minutes, then taking a short break before another 25 minute session.

    After four “pomodoro sessions,” be sure to take a longer break to rest and reflect.

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    I like to work in 25 and 5 minute increments, but you should find out what works best for you.

    5. Manage Your Time Effectively

    A learning strategies consultant once told me that there is no such thing as free time, only unstructured time.

    How do you know when exactly you have free time?

    By using the RescueTime app, you can see when you have free time, when you are productive, and when you actually waste time.

    With this data, you can better plan out your day and keep yourself on track.

    Moreover, you can increase the quality of low-intensity time. For example, reading the news while exercising or listening to meeting notes while cooking. Many of the mundane tasks we routinely accomplish can be paired with other tasks that lead to an overall more productive day.

    A bonus tip, even your real free time can be used productively, find out how:

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    20 Productive Ways to Use Your Free Time

    6. Celebrate and Reflect

    No matter how you execute a productive day, make sure to take time and celebrate what you’ve accomplished. It’s important to reward yourself so that you can continue doing great work. Plus, a reward system is an incredible motivator.

    Additionally, you should reflect on your day in order to find out what worked and what didn’t. Reflection not only increases future productivity, but also gives your brain time to decompress and de-stress.

    Try these 10 questions for daily self reflection.

    More Articles About Daily Productivity

    Featured photo credit: Unsplash via unsplash.com

    Reference

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