The elusive Inbox Zero. It’s the moment when you have all of your “inputs” somewhat dealt with and the the slate is clear for you to concentrate on what is truly important. Some people think that it’s simply getting your entire email inbox to no emails. If that is the case, I could do that pretty easily by selecting all email and trashing it.
That’s not necessarily the point.
Inbox Zero is a state where we have our decks cleared, have the right things in the right places, and we can start to work on what is important. But, we can use some hacks to get us to this state a little bit easier everyday.
Use the 5 Gmail filters to help clear out your inbox, achieve Inbox Zero, and free up the time and space to get done what really matters.
- The “you email me too much and you are going to get ignored” filter.This is one of my favorite filters that I have ever used and by far the one that gets the most use. Basically, if you get too much email from someone and you don’t want to see it in your inbox day-in and day-out, add the sender to the “From:” field in the filter.
Depending on how much you really don’t want to see this person’s emails, you can either trash the email immediately (essentially turning this filter into a blacklist), or be a little more humane and give the email a “Review” label for later review.
As more and more people keep sending you more and more email that you don’t want to see, you can simply add them to the “From:” field in the filter preceded by an OR operator.
- The newsletter review filterSome people like getting a bunch of newsletters; really, they all aren’t that bad. One thing that I can’t stand is diving into a some unprocessed emails and seeing a newsletter that seems interesting. 30 minutes later after I have read it and probably clicked through to watch some video or comment somewhere else I wonder where time has gone.
It doesn’t have to be this way. One way to clear out a bunch of these emails is to search the content of the email for “unsubscribe here OR unsubscribe”. Since it’s “unlawful” for individuals and companies to send email that you signed up for without an unsubscribe link, chances are you are going to catch most if not all of these newsletter emails this way. After you find these emails check Skip the inbox (Archive it) and choose which label you want to give it (I go with something like Read/Review). Now you can review these newsletters on your own time.
- The social reviewIn the same vein as the last filter, if you get a lot of email notifications for social networks and you still want to receive and review them, you can set up a filter with a subject search of all of the social networks you are involved with. For instance you could say “facebook OR twitter OR linkedin OR google+ OR”, you get the idea.
You can then Archive these and give them a label. Sometimes, a filter like this can be overzealous, like if you are waiting on an email with the subject of “Facebook wants to buy your company for a billion dollars”. But, as long as you review this label every couple of days you won’t lose anything important.
- Get notified fastAll of these filters are great, but what if you are waiting for a specific email from someone and you don’t want to keep checking your inbox every 30 seconds? Well, then you can set up what I like to call “the poor man’s AwayFind”. All you need is a cell phone for this.
Set a filter with the To: field from the email address you are waiting on a message from. Then, set the search to foward to a different address. Instead of forwarding to another email address, you are going to set up an forward address to your phone number. Follow this format of address for your carrier.
I’m with Verizon, so my address is forwarded to [email protected] (couldn’t get the MMS address work). Gmail will send you a confirmation code, confirm the email address, and boom: you now get text notifications of any sender you deem as important.
- Set yourself up to keep projects aliveOne of the best things that I have learned from GTD is to keep a “waiting for” list. It allows me to keep track of everything that I have outside of myself pending to be done.
I have an @Waiting label in Gmail that I use all the time. Anything that I need to follow up on gets this label. I move a lot of email here manually, but you can set up a filter that can apply this label automatically when you send an email.
Create an email with the From: filled out as your email address and the content of the email searching for something like “_wf_” (without the quotes). Then assign this message an @Waiting label. When you send an email to someone that you want to track it as something you are waiting on, after your signature simply type “_wf_”. After it sends it will be caught by your @Waiting label for further follow up.
Getting to Inbox Zero isn’t as hard as you think. Use these Gmail filters to set up your system so you can concentrate more on important work rather than checking your inbox.
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