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Trustworthy Sites Are Worth A Mint

Trustworthy Sites Are Worth A Mint

Mint\'s login screen

    The internet is full of lies. Without plenty of effort, you can’t even prove my name is Thursday Bram. So why should you hand over your bank account numbers, passwords and other financial data to me?

    That’s essentially what Mint and other money management sites are asking you to do. These companies have many benefits for those of us focused on productivity and, for some of us, those benefits have outweighed our healthy senses of paranoia. I’m not saying that money management companies are all out to get us (and some of them are actually very good), but it’s worth taking a very close look at what sites you trust.

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    I realize it may not seem fair to be so suspicious — after all, these sites never did anything to me. But pretty much everything on the internet is a matter of trust. Consider Mint’s “Privacy & Security” page: in 20 minutes I could have an identical page up on my site. Merely posting a page isn’t enough to win my trust — although the information Mint has posted is very convincing.

    What is enough to win my trust?

    I think a video of Bruce Schneier pronouncing a site’s trustworthiness would be enough to convince me — but only because I already trust Schneier as an expert on security.

    Beyond that, it’s a matter of finding some very specific facts that will help me to decide on whether to trust a given site.

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    Where is a company based?

    Most folks running websites have the best of intentions. The country they’ve set up their servers in, though, can have some extensive effects on who gets to see your information simply by asking. In the U.S., there are certain laws meant to prevent companies from passing around your private information. But in more controlled societies — think China — certain government officials can access secure information with no intermediary steps.

    Knowing location is also important in case something goes wrong. I know I’d rather use a money management site based in my own country in the event that they did distribute it to someone with nefarious plans. At least, in that case, I could take the company to court.

    What does the privacy policy say — and is it enforceable?

    Who reads all those user agreements and terms of use anyhow? Isn’t that just a box to click through so you can start playing with the nice shiny web application? Mint devoted a major chunk of its terms of use to discussing a comprehensive privacy policy.

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    Reading this policy is a fairly good indicator of Mint’s trustworthiness — and therefore its success as a money management application. The key is the inclusion of a way to address security issues through a third party organization with a reputation for trustworthiness. It’s easy to scoff at using such third party organizations, and listing links to their sites on your own, but those seals are actually a good indicator, if you can confirm that they are correctly displayed.

    Mint’s partnership with TRUSTe is a great example. TRUSTe has been around since 1997 and was founded by, among others, the Electronic Frontier Foundation. That sort of history and such well-known associates make for a good indicator of trust.

    What are other people saying about the company in question?

    Beyond fancy logos, though, a real indicator of whether a website is worth trusting is the buzz around the web. Just Googling a site’s name can get you a whole load of information, though you might consider adding words like ‘security’ in your search. A surprising number of people don’t do even this basic level of research before handing over details like the password to their email — I can name a half dozen social networking sites that ask for exactly that in order to import your contacts. It’s nice that we have such an environment of trust online, but we’re just asking for problems when we give away such information willy-nilly.

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    Such due diligence can be enough to warn you off of releasing your information, though. At the very least, it can give you a head’s up of security issues that might make you want to wait before signing up for a service.

    Unfortunately, buzz doesn’t always help early adopters. If you’re always the first person into the private beta, you may not have heard about any bugs or problems that a company has experienced, let alone if other people have some questions about trust.

    How much time should I spend on research?

    I don’t necessarily delve into the technical security specs of every site I sign up for, and I wouldn’t even argue that there is a need to. But before handing over information like your bank account numbers — or the password to the email account where you’ve saved those numbers — it’s worth spending 15 or 30 minutes to make sure that your sensitive information isn’t going to take a walk after you’ve entered it.

    After this sort of review, Mint has all the elements of a reliable site. They’re able to earn trust, rather than rely on people looking for a quick fix and ignoring a few warning signs. Yes, Mint solves some significant productivity and money management questions, but it does so in such a way as to reassure users.

    I do still have a few concerns, of course. Any site known to save financial information on numerous people is going to be a target of all sorts of malicious attacks. And no site is going to take users on a walk through of the exact protections and vulnerabilities of their system. Aaron Patzer, Mint’s CEO, has discussed the site’s security on several occasions, and in general, it seems like information submitted to the site is fairly secure. I’m willing to roll the dice and take a chance on Mint — especially since none of the early adopters have gotten burned yet.

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    Last Updated on June 20, 2019

    50 Businesses You Can Start In Your Spare Time

    50 Businesses You Can Start In Your Spare Time

    Most people want a few more dollars in their wallets. But between an employer and family, the time most of us can devote to a second job is severely limited. Running a small side business can provide a few more options: you don’t have to show up at a set time and you can use skills you already have. Not all will be perfect for everyone, of course, and I’m sure that you’ll have a few ideas of your own after reading this list. If you’d like to share any other business ideas, please add them in the comments.

    1. Selling collectibles — From antique books to teddy bears, there are plenty of opportunities to buy and sell collectibles. It’s important to familiarize yourself with the collectible of your choice but if you choose something that you’ve been collecting for a while, you’ve got a head start.
    2. Locating apartments — It can take time to sort through apartment listings, but you can make some money by finding the perfect apartment for a renter.
    3. Baby proofing — New parents often prefer to bring in an expert to make sure their home is safe for a new baby.
    4. Calligraphic writing — If you’ve got elegant handwriting, you can pick up gigs writing or addressing wedding invitations, holiday cards and more.
    5. Selling coupons — Search on eBay for coupons right now and you’ll see thousands of listings for coupons. It’s just a matter of clipping and listing what you find in your Sunday newspaper.
    6. Pet training — A surprising number of people don’t know where to start in training a pet. Even teaching Rover simple commands like ‘Sit’ and ‘Stay’ can bring in a few dollars.
    7. Running errands — A wide variety of people want to outsource their errands, from those folks who aren’t able to leave their homes easily to those who have a busy schedule.
    8. Researching family trees — Amateur genealogists often call in experts, especially to handle research that has to be done in person in a far off place. If you’re willing to go to a local church and copy a few records, you can handle many family tree research requests.
    9. Supplying firewood — The prerequisite for selling firewood is having a source of wood; if you’ve got some land where you can cut down a few trees, you’ve got a head start.
    10. Hauling — As more people trade in their SUVs for compact cars, hauling is becoming more important: people have to rent a truck or hire a hauler for even small loads.
    11. Image consulting — Image consultants provide a wide variety of services, ranging from offering advice on appearance to teaching etiquette.
    12. Menu planning — For many people, the trip up in eating home-cooked or healthy meals is knowing what to prepare. Meal planners set a schedule to solve certain dietary problems.
    13. Microfarming — Cultivating food and flowers on small plots of land allows you to sell produce easily.
    14. Offering notary public services — Notary publics can witness and authenticate documents: a service needed for all sorts of official documents.
    15. Teaching music — If you’re skilled with a musical instrument, you can earn money by offering lessons.
    16. Mystery shopping — Mystery shoppers check the conditions and service at a store and report back to the store’s higher-ups.
    17. Offering research services — Just by reading up on a topic and compiling a report on it can earn you money.
    18. Personal shopping — Personal shoppers typically select gifts, apparel and other products for clients, helping them save time.
    19. Pet breeding — Purebred pets can be quite value, especially if you can verify their pedigree.
    20. Removing snow — During the winter months, shoveling walks can still be a reliable way to earn money. You might be asked to take care of the driveway too.
    21. Utility auditing — As people become environmentally-concious, they want to know just how efficient their homes are. With some simple testing, you can tell them.
    22. Offering web hosting services — Providing server space can be lucrative, particularly if you can provide tech support to your clients.
    23. Cutting lawns — An old standby, cutting lawns and other landscaping services can provide a second income in the summer.
    24. Auctioning items on eBay — Want to get rid of all your old stuff? Stick it up on eBay and auction it off.
    25. Babysitting — Child care of all kinds, from babysitting to nannying, can offer constant opportunities.
    26. Freelance writing — If you’ve got the skills to write clearly, you can sell your pen for everything from blogs to advertising copy.
    27. Selling blog and website themes — Do a little designing on the side? Customers that don’t want to pay full price for a website will often pay for a template or theme.
    28. Offering computer help — Particularly with people new to computers, you can earn money by providing in-home computer help.
    29. Designing websites — It may require a little skilled effort, but designing websites remains a reliable source of income.
    30. Selling stock photography — For shutterbugs, an easy way to put a photography collection to work is to post it to a stock photography site.
    31. Freelance designing — Check with local businesses: you can provide brochures, business cards and other design work and get paid a good fee.
    32. Tutoring — Math and languages reamin the easiest subjects to find tutoring gigs for, but there is demand for other fields as well.
    33. Housesitting / petsitting — Stopping in to check on a house or pet can earn you some money, and maybe even a place to stay.
    34. Building niche websites — If you can put together a site on a very specific topic, you can put targeted ads on it and make money quickly.
    35. Translating — The variety of translating work available is huge: written word, on the spot and more is easy to find even on a part-time basis.
    36. Creating custom crafts — No matter what kind of crafts you make, there’s likely a market for it. Etsy remains one of the easiest places to sell crafts.
    37. Setting up a wi-fi hotspot — With a little bit of equipment, you can set up a wi-fi hotspot and charge your neighbors for the access they’ve been ‘borrowing.’
    38. Selling an e-book — You can write an e-book about almost anything and put it up for sale online.
    39. Affiliate marketing — If you’re willing to market other companies’ products, you can earn a cut of the sales.
    40. Renting out your spare room — From looking for a long-term roommate to listing your guest room on couch surfing sites, that spare room can make you money.
    41. Offering handy man services — Handling small household tasks can provide you with plenty of work, although you’ll probably be expected to have your own tools.
    42. Teaching an online class — Share your expertise through a website, an online seminar or variety of other methods.
    43. Building furniture — For those with the skill to create handmade furniture, selling their creations is often just a matter of advertising.
    44. Providing personal chef services — Personal chefs prepare meals ahead of time for customers, leaving their customers with a full freezer and no mess.
    45. Event planning — From planning corporate events to bar mitzvahs, an event planning business can require plenty of work and offer plenty of pay.
    46. Installing home safety products — Particularly as Baby Boomers age, people able to install handrails and other home safety products are in demand.
    47. Altering / tailoring — If your sewing skills are up to par, altering garments is coming back as people try to stretch more wear out of their clothing.
    48. Offering in-home beauty services — Hair cuts, makeup and other beauty services that can be performed at home have a growing demand.
    49. Business coaching — Helping others to establish and develop their businesses can provide many opportunities to earn money.
    50. Writing resumes — Writing resumes can provide a reliable income, especially if you can put a polish on a client’s credentials.

    There are plenty of offers that claim to provide you with the opportunity to make thousands of dollars a week. Unfortunately, none of these businesses will provide that sort of income, but they aren’t scams either. They were chosen because they all require a minimum investment to get started — some require nothing more than a flyer advertising your business. Even better, if you do enjoy any of these businesses, there is a potential with most of them to continue to expand — perhaps even to the point of going full time.

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    Featured photo credit: Omar Prestwich via unsplash.com

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