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Safety First – The ‘Chicken’ Strategy

Safety First – The ‘Chicken’ Strategy

As I look outside I can tell it’s raining, not much, just a drizzle. It’s barely noticeable against the dull grey sky. It’s grey, it’s dull and it makes you intolerably impatient: not so unlike some of the emotions you go through as you work yourself through the opening phases of your own online business and create that parallel track while you hold on to your current job.

Why is this?

Well, the main reason is simple. It takes time to create that value for other people and it takes time to become visible to that group of buyers that your value product is targeted at. And we all know how time and the passing of it can kill anything you’ve started right?

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Remember, you’re going from completely unknown to the level where you start getting noticed, by people in your niche or by search engines like Google. First, you will start seeing traffic coming your way as well as returns and revenue. But the beauty of it is that you still can pay your monthly bills, keep a roof over your head and have a source of regular funding to prepare your new life.

This is what has been penned as a “chicken strategy.”

It’s not my own devised system, but it is the one that I have been dutifully following myself for the past years as I’m a staunch believer of it. Just to make it clear: it has nothing to do with food production, but everything to do with sensible start-up entrepreneurship. You see, one of the reasons why a large percentage of online start-up businesses fail, is much due to the fact that they pour all their investment (time and money) into the business without having first tested whether there’s a market for it first.

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Worse than that, they also hand their notice in with their current employer, cutting off the only supply of income they have in the process. In the poker world, this would be called the “all in” tactic, which subsequently has a meager chance of success in winning or losing the round. When it comes to your life, this is not a very advisable tactic to say the least. Russian roulette seems also to be a suitable name for it.

It takes a lot of hard work and perseverance to get your idea up and running. No kidding. I know ALL about it, as I´m still working at it! But if you are passionate about it, you will succeed.

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In the beginning your progress is governed much by the massive drive and eagerness you have inside you, and that everyone has as they commence something new and exciting. I guess you can compare it to what we call “tunnel vision,” that feeling of narrow focus one gets when driving at high speeds. Here, everything around you blurs and you´re concentration is solely set on the far end of that focus.

Well, to succeed with what you’ve started, this tactic just won´t do. You see, it’s of utmost importance that as you progress you not only keep an eye on the end line (your overall goal), but also gather up all the information you can, coming from all kinds of angles along the way. The reason being; these are what fuels your drive to succeed. The more you get the greater the chance of you succeeding.

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Stick to your current job. Don’t burn any bridges. Work on your own business on the side, until one day you can fire your boss and live that life you so desire.

 

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Last Updated on January 21, 2020

How to Develop a Millionaire Mindset in 6 Simple Steps

How to Develop a Millionaire Mindset in 6 Simple Steps

We all like to dream about being financially wealthy. For most people though, it remains a dream and nothing more. Why is that?

It’s because most people don’t set their mind to achieving that goal. They might not be happy in their current situation but they’re comfortable – and comfort is one of the biggest enemies of growth.

How do you go about developing that millionaire mindset? By following these simple steps:

1. Focus On What You Want – And Take It!

So many people are too timid to admit they want something and go for it. When there is something that you want to accomplish don’t think “I could never actually do that”, think “I could do that and I WILL do that”.

Millionaires play to win, not to avoid defeat.

This doesn’t mean to have to become a selfish jerk. What it means is becoming more assertive and honest with yourself. You don’t have to grab off other people. There is a big pot of unclaimed gold in the middle of the table — why shouldn’t you be the one to claim it? You deserve it!

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2. Become Goal-Orientated

It’s almost impossible to achieve anything if you don’t set firm goals. Only lottery winners become millionaires overnight. By setting yourself attainable goals, you will get there eventually. Don’t try to get rich quickly — get rich slowly.

Let’s take the idea of making your first million dollars and expand on what kind of goals you might set to get there. Let’s also say you’re starting at a break-even position – you’re making enough to get by with a few luxuries, but nothing more.

Your goal for the first year can be having $10,000 in the bank within a year. It won’t be easy but it is doable. Next, you need to figure out the steps you need to take to achieve that goal.

Always look at ways to make growth before cutbacks. With that in mind, you might want to see if you can negotiate a pay rise with your boss, or if there’s another job out there that will pay better. You might be comfortable in your old job but remember, comfort stunts growth.

You may also have other skills outside of your workplace that you can monetize to boost your bank balance. Maybe you can design websites for people, at a fee of course, or make alterations to clothes.

If this is still not enough to make the money you need to save $10,000 in a year, then it’s time to look at cutbacks. Do you have a bunch of old junk that someone else might love? Sell it! Do you really need to spend $10 on your lunch everyday when you could make your own for a fraction of the cost?

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If you are to become a millionaire, you need to start accumulating money.

Here’re some tips to help you: How to Become Goal Oriented and Achieve More in Life

3. Don’t Spend Your Money – Invest It

The reason you need to accumulate money is for step three. Millionaires tend to be frugal people, and that’s because they know the true value of money is in investing. Being your own boss goes hand-in-hand with becoming a millionaire. You’ll want to quit your regular job at some point.

Stop working for your money and make your money work for you.

Rather than buying yourself a new iPad, that $500 could be used to invest in the stock market. Find the right shares (more on that later), and that money could easily double within a year.

There’s not just the stock market — there’s also property, and your own education.

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4. Never Stop Learning

The best thing you can invest in is yourself.

Once most people leave the education system, they think their learning days are over. Well theirs might be, but yours shouldn’t be. Successful people continually learn and adapt.

Billionaire Warren Buffet estimates that he read at least 100 books on investing before he turned twenty. Most people never read another book after they’ve left school. Who would you rather be?

Learn everything you can about how economics works, how the stocks markets work, how they trend.

Learn new skills. If you have an interest in it, learn everything you can about it. You’d be surprised at how often, seemingly useless skills, can become extremely useful in the right situation.

Start developing the habit of learning continuously: How to Create a Habit of Continuous Learning for a Better You

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5. Think Big

While I advise to start off with small goals, you absolutely should have a big goal in mind. If you have a business idea, then that is your ultimate goal – to start that business and make a success of it. If you want to invest your way to millions of dollars and do little work other than research, then that is your big goal.

There is no shame in not achieving a big goal. If you run a business and aim to make $1 million profit in a year and “only” make $200,000, then you’re still significantly ahead of most people.

Aim for the stars, if you fail you’ll still be over the moon.

6. Enjoy the Attention

To be successful, you have to be willing to promote yourself and enjoy the attention to a certain extent. Now the attention doesn’t need to be on yourself, it could be on your brand, but attention definitely attracts money.

Never be embarrassed to get your name out there. That means finding a spotlight and being brave enough to step right up underneath it.

If you run a business, try contacting the local papers. You’d be surprised at how amenable they often are to running a story about you and your business, and it’s all free publicity.

Above all, remember: You control your own destiny. Push hard enough for anything and you’ll get it.

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Featured photo credit: Austin Distel via unsplash.com

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