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Making Fake Deadlines Real: Completing Projects with Self-Assigned Deadlines

Making Fake Deadlines Real: Completing Projects with Self-Assigned Deadlines
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    As a freelance writer, nothing annoys me more than a client who tells me, “Oh, just get it to me whenever you can.” I hate it! I need deadlines in order to schedule and prioritize my work. I do what I can to get clients to nail down a deadline, but sometimes that just doesn’t happen. That’s when I have to go to Plan B: the ‘fake’ deadline.

    Fake is a bit of a misnomer — I should really refer to it as a self-assigned deadline. There is a reason that I call such deadlines fakes, though: there doesn’t really seem to be any sort of consequence for not completing the project on time, or even ever. I hear “whenever” from a client and I translate it to “never.” I’ve even worked it out logically. If a client doesn’t feel a project is important enough to have a deadline, it must not be important to her. I know I’m far more likely to procrastinate on a project that doesn’t feel important, and even if I get to it, I’ll dilly-dally on it. I won’t put out my full effort to getting it done and off my to-do list like I would for a time-sensitive project.

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    Following Through on Fake Deadlines

    My reasoning aside, though, I don’t get paid for projects that don’t get done. I have to make sure that I finish projects, even those without deadlines, so that I can move on to other work and other paychecks. I have to make those self-assigned deadlines feel real.

    Give the Client a Deadline: I’ve found that I can make a deadline real by getting a client’s approval for it. I may do nothing more than send out an email saying that I’ll have the project done by Friday — or any other specific date — but it’s enough to create an expectation in both the client and myself that I’ll be done by that deadline. Even a little bit of outside expectation can be enough to get me out of a procrastinating mindset. I’ve created such expectations with individuals other than my client, as well (there could be any number of reasons you wouldn’t want to pin down a specific date for your client). I find just telling a friend that I’ll be working on a given project today can get me moving. There’s still less of a consequence in not completing a task I told a friend about than a deadline I mentioned to a client.

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    Think About the Money: I’m afraid I’m quite the money-grubbing capitalist. One of my best motivators is thinking about where a particular paycheck is going to go. For instance, I may have an open-ended project that, if I just get it done before the end of the week, I should get the money in time to pay my rent. While money may not be the only reason that I work on a project, it is definitely an important aspect.

    Focus on the Client: I often do projects where I am the client — I’m the person assigning the deadlines, which can be a real problem for ensuring that the project gets done. Writing for my personal blog is a great example. It can be hard for me to convince myself to devote money to a project that isn’t going to immediately contribute to paying my bills and could be done at any time. I have to separate myself from the project and think of someone else as my client. For my blog, my readers might be my clients: they expect posts every so often and anything I can do to make my blog more reader-friendly is going to make my clients/readers happier.

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    Don’t Make It A Rainy Day Project: I think most of us have lists of things we’ll get to when we don’t have anything better to do — maybe on a rainy day. Sometimes projects with no due date in sight wind up on that list, pushed off until we have time for it. Well, I always have something better to do: I can get a head start on upcoming projects, bake cookies or read that book I’ve been dying to find time to read. I can’t allow projects that I actually intend to do to wind up on that list.

    Create Fake Rewards: I’ve found that rewarding myself for getting a job done is especially effective for short-term deadlines. For instance, I’ll tell myself that if I meet one of my ‘fake’ deadlines by the end of the day, I’ll make one of my favorite dinners. I try to scale the reward to the size of the project — I wouldn’t want to make my reward buying something more expensive than the payout for the project. But even something little can motivate me to just finish the project. I’ve heard of people making fake penalties for not following through on a particular assignment, but, personally, I’ve just never been able to follow through on that sort of punishment — it feels far more fake than my little rewards.

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    Do It Now: If I have a small project that I can easily get done in the time I have left today, I’ll do it. One of my biggest problems with self-assigned deadlines is that they will get pushed back in favor of more immediate due dates. So, if I find myself with time, I like to knock out work while I’m thinking about it. My only concern is letting clients think that I will always turn around a project that quickly.

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    Last Updated on March 31, 2020

    Is Procrastination Bad? The Truth About Procrastination Revealed

    Is Procrastination Bad? The Truth About Procrastination Revealed

    Procrastination is very literally the opposite of productivity. To produce something is to pull it forward, while to procrastinate is to push it forward — to tomorrow, to next week, or ultimately to never.

    Procrastination fills us with shame — we curse ourselves for our laziness, our inability to focus on the task at hand, our tendency to be easily led into easier and more immediate gratifications. And with good reason: for the most part, time spent procrastinating is time spent not doing things that are, in some way or other, important to us.

    There is a positive side to procrastination, but it’s important not to confuse procrastination at its best with everyday garden-variety procrastination.

    Sometimes — sometimes! — procrastination gives us the time we need to sort through a thorny issue or to generate ideas. In those rare instances, we should embrace procrastination — even as we push it away the rest of the time.

    Why We Procrastinate After All?

    We procrastinate for a number of reasons, some better than others. One reason we procrastinate is that, while we know what we want to do, we need time to let the ideas “ferment” before we are ready to sit down and put them into action.

    Some might call this “creative faffing”; I call it, following copywriter Ray Del Savio’s lead, “concepting”.[1]

    Whatever you choose to call it, it’s the time spent dreaming up what you want to say or do, weighing ideas in your mind, following false leads and tearing off on mental wild goose chases, and generally thinking things through.

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    To the outside observer, concepting looks like… well, like nothing much at all. Maybe you’re leaning back in your chair, feet up, staring at the wall or ceiling, or laying in bed apparently dozing, or looking out over the skyline or feeding pigeons in the park or fiddling with the Japanese vinyl toys that stand watch over your desk.

    If ideas are the lifeblood of your work, you have to make time for concepting, and you have to overcome the sensation— often overpowering in our work-obsessed culture — that faffing, however creative, is not work.

    Is Procrastination Bad?

    Yes it is.

    Don’t fool yourself into thinking that you’re “concepting” when in fact you’re just not sure what you’re supposed to be doing.

    Spending an hour staring at the wall while thinking up the perfect tagline for a marketing campaign is creative faffing; staring at the wall for an hour because you don’t know how to come up with a tagline, or don’t know the product you’re marketing well enough to come up with one, is just wasting time.

    Lack of definition is perhaps the biggest friend of your procrastination demons. When we’re not sure what to do — whether because we haven’t planned thoroughly enough, we haven’t specified the scope of what we hope to accomplish in the immediate present, or we lack important information, skills, or resources to get the job done.

    It’s easy to get distracted or to trick ourselves into spinning our wheels doing nothing. It takes our mind off the uncomfortable sensation of failing to make progress on something important.

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    The answer to this is in planning and scheduling. Rather than giving yourself an unspecified length of time to perform an unspecified task (“Let’s see, I guess I’ll work on that spreadsheet for a while”) give yourself a limited amount of time to work on a clearly defined task (“Now I’ll enter the figures from last months sales report into the spreadsheet for an hour”).

    Giving yourself a deadline, even an artificial one, helps build a sense of urgency and also offers the promise of time to “screw around” later, once more important things are done.

    For larger projects, planning plays a huge role in whether or not you’ll spend too much time procrastinating to reach the end reasonably quickly.

    A good plan not only lists the steps you have to take to reach the end, but takes into account the resources, knowledge and inputs from other people you’re going to need to perform those steps.

    Instead of futzing around doing nothing because you don’t have last month’s sales report, getting the report should be a step in the project.

    Otherwise, you’ll spend time cooling your heels, justifying your lack of action as necessary: you aren’t wasting time because you want to, but because you have to.

    How Bad Procrastination Can Be

    Our mind can often trick us into procrastinating, often to the point that we don’t realize we’re procrastinating at all.

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    After all, we have lots and lots of things to do; if we’re working on something, aren’t we being productive – even if the one big thing we need to work on doesn’t get done?

    One way this plays out is that we scan our to-do list, skipping over the big challenging projects in favor of the short, easy projects. At the end of the day, we feel very productive: we’ve crossed twelve things off our list!

    That big project we didn’t work on gets put onto the next day’s list, and when the same thing happens, it gets moved forward again. And again.

    Big tasks often present us with the problem above – we aren’t sure what to do exactly, so we look for other ways to occupy ourselves.

    In many cases too, big tasks aren’t really tasks at all; they’re aggregates of many smaller tasks. If something’s sitting on your list for a long time, each day getting skipped over in favor of more immediately doable tasks, it’s probably not very well thought out.

    You’re actively resisting it because you don’t really know what it is. Try to break it down into a set of small tasks, something more like the tasks you are doing in place of the one big task you aren’t doing.

    More consequences of procrastination can be found in this article: 8 Dreadful Effects of Procrastination That Can Destroy Your Life

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    Procrastination, a Technical Failure

    Procrastination is, more often than not, a sign of a technical failure, not a moral failure.

    It’s not because we’re bad people that we procrastinate. Most times, procrastination serves as a symptom of something more fundamentally wrong with the tasks we’ve set ourselves.

    It’s important to keep an eye on our procrastinating tendencies, to ask ourselves whenever we notice ourselves pushing things forward what it is about the task we’ve set ourselves that simply isn’t working for us.

    Learn more about how to fix your procrastination problem here: What Is Procrastination and How to Stop It (The Complete Guide)

    Featured photo credit: chuttersnap via unsplash.com

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