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7 Portfolio Tricks That Will Land You A Job

7 Portfolio Tricks That Will Land You A Job

    Layoffs. Downsizing. Transitions. It’s a scary time to be out in the job market. If you’re hunting for a job, you’ve probably been handing out resumes like crazy. The problem is that, when you really look at a resume, every single one is the same. They’re all on the same size of paper, easily shuffled into a stack, just the way human resource managers like them.

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    There’s just not a lot you can do to stand out with a resume: hiring managers have no qualms about tossing oddly-sized resumes, funny-smelling CVs and lengthy explanations about where you’ve been lately. No hard feelings about it — I did a stint in HR and I would do anything to get through that never-ending stack of resumes, even if it meant denying someone the opportunity for a job just because they had sprayed perfume on their resume.

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    There is a way to stand out without irritating the hiring manager, though: a portfolio. I mentioned fairly recently that a portfolio can go a long way in convincing a prospective employer, and that portfolios aren’t just for art students. You can have a portfolio in any career — if you paint houses, you can take photos of the work you’ve done. If you’re a software developer, you can take screenshots of your applications. No matter your field, though, there are a few ways to make your portfolio shine.

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    1. Put your portfolio online. If you email your portfolio as an attachment, no hiring manager will open it for fear of viruses. If you drop off a physical portfolio, every hiring manager will cringe at the thought of going through more paperwork. But if you simply email a link, you’ve actually got a chance of getting someone in human resources to click on it — after all, it’s just a link. It won’t take any time at all to click on it, and what’s the worst that could happen? So take the time to scan everything in. It’s worth your while.
    2. Don’t require any downloads. Don’t include PDFs, Word files or anything else that a prospective employer has to download and open. That goes double for executable files — apologies to all the fantastic developers out there, but employers would rather look at pretty screenshots than try to figure out the software you created. This may mean that you will need to take the time to ‘improve’ a project that you did quite awhile again: maybe you’ll need to add some HTML to a written document.
    3. Organize your portfolio. You don’t need to alphabetize your projects or anything like that, but it should be easy for prospective employers to figure out what to click. That means no fancy flash, no unlabelled links. As a quick litmus test, try sitting Grandma down in front of your portfolio / website. If she can’t figure out where to click, it’s guaranteed that there is an HR manager out there who will be equally lost.
    4. Add context. Write labels and descriptions for the items you’re including in your portfolio. A memo that solved a crisis at your last job may not impress a prospective employer if they don’t recognize the effect it had. Descriptions are also an opportunity to toot your own horn — you can talk about the problems you encountered and the skills you used. No matter how polished the items in your portfolio, though, your descriptions should be equally polished. Consider them a writing sample and an opportunity to show off those great communication skills that every employer requires.
    5. Focus your portfolio. Even if you’re a salesman / graphic designer / clog dancer, your portfolio doesn’t need to reflect that. Instead, you should focus on the job you’re actually going for. You can create separate portfolios for each of your career paths, but focus on what you really want to do next, not what you’ve done in the past.
    6. Go for the multimedia. Not all job skills can be expressed in writing or through photographs. Out to prove your sales skills? Maybe a few graphs showing how you improved sales are your best bet. Looking for a career as a mascot? A video of you working the crowd is bound to impress more than a picture of you standing around in costume. It’s your portfolio: you set the rules on what sort of media you want to include.
    7. Get your own domain name — or not. If you’re planning to maintain your portfolio in the long run (which can be a good thing even if you’re planning to stay with your new job for the long haul), sure, getting your own domain name is a good idea. But using one of the many sites that allow you to post samples of your work is also a good option. Say you’re an interior decorator. Your prospective boss won’t care if you can maintain a website. Focus on taking high quality photos of your work, and post them to Flickr. Your portfolio can be that easy. Just beware of user names that seem brilliant at 3 AM.

    As a rule, I try to limit my portfolio to projects I’ve actually completed at others’ requests. As awesome as I think some of my more personal work is, it hasn’t been through anything close to the critical process that something I’ve done for hire has. But if you’re looking for a few items to pad your portfolio, volunteer your services. Your work will still go through a critical process, but you don’t have to find a job just to improve your chances of getting another job.

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    Last Updated on June 20, 2019

    50 Businesses You Can Start In Your Spare Time

    50 Businesses You Can Start In Your Spare Time

    Most people want a few more dollars in their wallets. But between an employer and family, the time most of us can devote to a second job is severely limited. Running a small side business can provide a few more options: you don’t have to show up at a set time and you can use skills you already have. Not all will be perfect for everyone, of course, and I’m sure that you’ll have a few ideas of your own after reading this list. If you’d like to share any other business ideas, please add them in the comments.

    1. Selling collectibles — From antique books to teddy bears, there are plenty of opportunities to buy and sell collectibles. It’s important to familiarize yourself with the collectible of your choice but if you choose something that you’ve been collecting for a while, you’ve got a head start.
    2. Locating apartments — It can take time to sort through apartment listings, but you can make some money by finding the perfect apartment for a renter.
    3. Baby proofing — New parents often prefer to bring in an expert to make sure their home is safe for a new baby.
    4. Calligraphic writing — If you’ve got elegant handwriting, you can pick up gigs writing or addressing wedding invitations, holiday cards and more.
    5. Selling coupons — Search on eBay for coupons right now and you’ll see thousands of listings for coupons. It’s just a matter of clipping and listing what you find in your Sunday newspaper.
    6. Pet training — A surprising number of people don’t know where to start in training a pet. Even teaching Rover simple commands like ‘Sit’ and ‘Stay’ can bring in a few dollars.
    7. Running errands — A wide variety of people want to outsource their errands, from those folks who aren’t able to leave their homes easily to those who have a busy schedule.
    8. Researching family trees — Amateur genealogists often call in experts, especially to handle research that has to be done in person in a far off place. If you’re willing to go to a local church and copy a few records, you can handle many family tree research requests.
    9. Supplying firewood — The prerequisite for selling firewood is having a source of wood; if you’ve got some land where you can cut down a few trees, you’ve got a head start.
    10. Hauling — As more people trade in their SUVs for compact cars, hauling is becoming more important: people have to rent a truck or hire a hauler for even small loads.
    11. Image consulting — Image consultants provide a wide variety of services, ranging from offering advice on appearance to teaching etiquette.
    12. Menu planning — For many people, the trip up in eating home-cooked or healthy meals is knowing what to prepare. Meal planners set a schedule to solve certain dietary problems.
    13. Microfarming — Cultivating food and flowers on small plots of land allows you to sell produce easily.
    14. Offering notary public services — Notary publics can witness and authenticate documents: a service needed for all sorts of official documents.
    15. Teaching music — If you’re skilled with a musical instrument, you can earn money by offering lessons.
    16. Mystery shopping — Mystery shoppers check the conditions and service at a store and report back to the store’s higher-ups.
    17. Offering research services — Just by reading up on a topic and compiling a report on it can earn you money.
    18. Personal shopping — Personal shoppers typically select gifts, apparel and other products for clients, helping them save time.
    19. Pet breeding — Purebred pets can be quite value, especially if you can verify their pedigree.
    20. Removing snow — During the winter months, shoveling walks can still be a reliable way to earn money. You might be asked to take care of the driveway too.
    21. Utility auditing — As people become environmentally-concious, they want to know just how efficient their homes are. With some simple testing, you can tell them.
    22. Offering web hosting services — Providing server space can be lucrative, particularly if you can provide tech support to your clients.
    23. Cutting lawns — An old standby, cutting lawns and other landscaping services can provide a second income in the summer.
    24. Auctioning items on eBay — Want to get rid of all your old stuff? Stick it up on eBay and auction it off.
    25. Babysitting — Child care of all kinds, from babysitting to nannying, can offer constant opportunities.
    26. Freelance writing — If you’ve got the skills to write clearly, you can sell your pen for everything from blogs to advertising copy.
    27. Selling blog and website themes — Do a little designing on the side? Customers that don’t want to pay full price for a website will often pay for a template or theme.
    28. Offering computer help — Particularly with people new to computers, you can earn money by providing in-home computer help.
    29. Designing websites — It may require a little skilled effort, but designing websites remains a reliable source of income.
    30. Selling stock photography — For shutterbugs, an easy way to put a photography collection to work is to post it to a stock photography site.
    31. Freelance designing — Check with local businesses: you can provide brochures, business cards and other design work and get paid a good fee.
    32. Tutoring — Math and languages reamin the easiest subjects to find tutoring gigs for, but there is demand for other fields as well.
    33. Housesitting / petsitting — Stopping in to check on a house or pet can earn you some money, and maybe even a place to stay.
    34. Building niche websites — If you can put together a site on a very specific topic, you can put targeted ads on it and make money quickly.
    35. Translating — The variety of translating work available is huge: written word, on the spot and more is easy to find even on a part-time basis.
    36. Creating custom crafts — No matter what kind of crafts you make, there’s likely a market for it. Etsy remains one of the easiest places to sell crafts.
    37. Setting up a wi-fi hotspot — With a little bit of equipment, you can set up a wi-fi hotspot and charge your neighbors for the access they’ve been ‘borrowing.’
    38. Selling an e-book — You can write an e-book about almost anything and put it up for sale online.
    39. Affiliate marketing — If you’re willing to market other companies’ products, you can earn a cut of the sales.
    40. Renting out your spare room — From looking for a long-term roommate to listing your guest room on couch surfing sites, that spare room can make you money.
    41. Offering handy man services — Handling small household tasks can provide you with plenty of work, although you’ll probably be expected to have your own tools.
    42. Teaching an online class — Share your expertise through a website, an online seminar or variety of other methods.
    43. Building furniture — For those with the skill to create handmade furniture, selling their creations is often just a matter of advertising.
    44. Providing personal chef services — Personal chefs prepare meals ahead of time for customers, leaving their customers with a full freezer and no mess.
    45. Event planning — From planning corporate events to bar mitzvahs, an event planning business can require plenty of work and offer plenty of pay.
    46. Installing home safety products — Particularly as Baby Boomers age, people able to install handrails and other home safety products are in demand.
    47. Altering / tailoring — If your sewing skills are up to par, altering garments is coming back as people try to stretch more wear out of their clothing.
    48. Offering in-home beauty services — Hair cuts, makeup and other beauty services that can be performed at home have a growing demand.
    49. Business coaching — Helping others to establish and develop their businesses can provide many opportunities to earn money.
    50. Writing resumes — Writing resumes can provide a reliable income, especially if you can put a polish on a client’s credentials.

    There are plenty of offers that claim to provide you with the opportunity to make thousands of dollars a week. Unfortunately, none of these businesses will provide that sort of income, but they aren’t scams either. They were chosen because they all require a minimum investment to get started — some require nothing more than a flyer advertising your business. Even better, if you do enjoy any of these businesses, there is a potential with most of them to continue to expand — perhaps even to the point of going full time.

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    Featured photo credit: Omar Prestwich via unsplash.com

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