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What’s Your Brand of Courage?

What’s Your Brand of Courage?
    Photo credit: Quinn Dombrowski (CC BY-SA 2.0)

    Starting a business takes courage. You have to do the job of six people at once, deal with income that is variable at best, and non-existent at worst, and face all the other risks that come with walking where most others don’t dare to tread.

    But that’s old news – anyone who’s been doing this for any length of time knows what’s involved, and has chosen to keep on going. So the question is: Why is it so hard? Why is it that in spite of the good days and the successes, there are so many nights that we feel tired and beaten, wondering where our courage has gone?

    The answer is that the courage you need to get started is very different from the courage that you need to keep on going. When you’re just starting out, you need courage that is flashy and fiery – the kind that involves great leaps and inspiring speeches. To keep on going, you need a much less dramatic courage in the face of a far more exhausting reality. This kind of courage is much harder to come by.

    Let’s start by understanding what we’re really talking about…

    Flashy and Fiery: Braveheart Courage

    The first kind of courage is Braveheart Courage, which I’ve named after Mel Gibson’s popular film.

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    This is the kind of courage that you read about in storybooks – the courage to take a stand against great adversity, face the monsters and confront overwhelming odds.

    This is the kind of courage that is called for in the darkest moments with the most at stake, and it takes great strength of character to muster it up and get going.

    But while this courage can get you going, it can’t keep you going over a long stretch of time.

    Braveheart Courage is like gearing up to write a term paper in 24 hours; it’s doable, but you can’t keep that pace going for an entire semester – not just because you’ll get tired and run out of steam, but because an entrepreneur’s journey is more like a four year degree program than one brutal weekend of cramming.

    And the degree program calls for a very different kind of courage…

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    Day after Day: Shawshank Courage

    Shawshank courage is the kind of courage exemplified in the Shawshank Redemption.

    In that film, Tim Robbins’ character is convicted of a crime that he didn’t commit, and sentenced to life in prison. Despite losing everything in his life, his spirit never wavers, and he digs his way to freedom, one spoonful of dirt at a time, over the course decades.

    Braveheart Courage can get you to cannonball dive into a cold ocean, but Shawshank Courage will keep you swimming for hours and hours until you make it to shore. We relate best to examples, so here are some examples Shawshank Courage:

    Now tell me – what kind of courage does an entrepreneur need? And which is harder to cultivate?

    I think it’s Shawshank Courage – but where does it come from?

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    “Courage Doesn’t Always Roar…”

    As difficult as it is, there are many wells from which you can draw strength and courage when you don’t have the strength to take even one more hopeless step.

    You can think of your family, friends, business partners, and community – the faith that they’ve placed in you, and the love and support that they offer.

    You can think of those who struggle even harder than you do, against far greater odds, and with far less to work with than you do.

    You can think of what you’re doing it all for – the goals that you want to achieve, the life that you are working to provide for your family, and the impact that you’re trying to make in the world.

    And if all fails, you think of a quote that has held me in very good stead, from Mary Anne Radmacher, who says that “Courage doesn’t always roar. Sometimes courage is the quiet voice at the end of the day saying ‘I will try again tomorrow’.”

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    Write it down, and put it up on your wall. You can even get a fancy, framed version if you like.

    The next time you feel that you need a little help trying again tomorrow, read that note, and remember that this is what courage is really about.

    Then say in a quiet voice that you’ll try again tomorrow.

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    Last Updated on March 24, 2021

    8 Smart Home Gadgets You Need in Your House

    8 Smart Home Gadgets You Need in Your House

    We’ve all done it. We’ve gone out and bought useless gadgets that we don’t really need, just because they seemed really cool at the time. Then, we are stuck with a bunch of junk, and end up tossing it or trying to sell it on Ebay.

    On the other hand, there are some pretty awesome tech inventions that are actually useful. For instance, many of the latest home gadgets do some of your work for you, from adjusting the home thermostat to locking your front door. And, if used as designed, these tools should really help to make your life a lot easier—and that’s not just a claim from some infomercial trying to sell you yet another useless gadget.

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    Take a look at some of the most popular “smart gadgets” on the market:

    1. Smart Door Locks

    A smart lock lets you lock and unlock your doors by using your smartphone, a special key fob, or biometrics. These locks are keyless, and much more difficult for intruders to break into, making your home a lot safer. You can even use a special app to let people into your home if you are not there to greet them.

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    2. Smart Kitchen Tools

    Wouldn’t you just love to have a pot of coffee waiting for you when you get home from work? What about a “smart pan” that tells you exactly when you need to flip that omelet? From meat thermometers to kitchen scales, you’ll find a variety of “smart” gadgets designed to make culinary geeks salivate.

    3. Mini Home Speaker Play:1

    If you love big sound, but hate how much space big speakers take up, and if you want a stereo system that is no bigger than your fist, check out the Play:1 mini speaker. All you have to do is plug it in, connect, and then you can stream without worrying about any interruptions or interface. You can even add onto it, and have different music playing in different rooms.

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    4. Wi-Fi Security Cameras

    These are the latest in home security, and they connect to the Wi-Fi in your home. You can use your mobile devices to monitor what is going on in your home at all times, no matter where you are. Options include motion sensors, two-way audio, and different recording options.

    5. Nest Thermostat

    This is a thermostat that lives with you. It can sense seasonal changes, temperature changes, etc., and it will adjust itself automatically. You will never have to fiddle with a thermostat dial or keypad again, because this one basically does all of the work for you. It can also help you to save as much as 12% on heating bills, and 15% on cooling bills.

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    6. Smart Lighting

    Control your home lighting from your remote device. This is great if you are out and want to make sure that there are some lights on. It is designed to be energy efficient, so it will pay for itself over time because you won’t have to spend so much on your monthly energy bills.

    7. Google Chromecast Ultra

    Whether you love movies, television shows, music, etc., you can stream it all using Google Chromecast Ultra. Stream all of the entertainment you love in up to 4K UHD and HDR, for just $69 monthly.

    8. Canary

    This home security system will automatically contact emergency services when they are needed. This system offers both video and audio surveillance, so there will be evidence if there are any break-ins on your property. You can also use it to check up on what’s happening at home when you are not there, including to make sure the kids are doing their homework.

    Featured photo credit: Karolina via kaboompics.com

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